XTech Fox Agency

"I really think we have reached a defining moment with AI that is fundamentally going to change everything."

When you're scaling up your sales approach, there's a risk of making the message too broad and impersonal. But our latest XTech podcast guest knows how to stay laser-focused, with confidence in the supporting tech - and the professionals involved.

Winnie Palmer of Seismic joins Debbie Forster MBE for an exciting look at her career path, and the challenges she has faced along the way to create effective marketing for so many disparate deal factors.

"We can shape how you want sound to exist in a space... It's really a case of having to unlearn what you thought you knew."

Reinventing the loudspeaker is one thing. Testing it out at a U2 gig in The Sphere in Vegas is another.

Natalia Szczepanczyk of Holoplot talks with Debbie Forster MBE about how their groundbreaking firm managed to change how we think about sound in large spaces, and what other startups can learn from their meteoric rise and approach to innovation.

"How do we empower the public to stand behind the arts and back many of the exciting cultural institutions that we have in a much more engaging way?"

Connecting museums with patrons is an age-old issue, but what role could technology play in bridging the gap?

Anh Nguyen, CEO and Co-Founder of Nimi Collectibles, talks with Debbie Forster MBE about the opportunities in digital art. Learn more about the approach and how it overcomes financial, engagement and diversity challenges to make art accessible to all.

"I think all of us are better if technology can be harnessed to be something which is a force for good...rather than building barriers and creating division."

Making communications more human may seem like a straightforward task, but finding the right people in the right place at the right time is the real challenge.

Chris Wade, Chief Marketing & Product Officer of Gamma, joins Debbie Forster MBE to discuss the fusion of communications with technology, the breakneck pace of progress, and developing 'comms with a conscience'.

"It's up to us, we have the moral responsibility to make sure technology is used correctly and to make sure it's representative."

We're in a changing workforce, where skills are becoming ever more specialised. But looking up the ladder can only take companies and employees so far.

Anna Brailsford, CEO of Code First Girls, shares new perspectives on employment that broaden horizons and maximise technology potential.

"The intuitive solution to a problem is not the right one, and you can prove it mathematically."

Chief Technology Officer Andy Sturrock delves into his role at the fast-paced Atom bank and explains how he helped to manage the transition from fintech to bank.

Tune into the latest episode of the XTech podcast to hear techniques - designed to minimise siloes and promote efficiency - that you can apply to your own business.