23 集

@MattHalfhill and @NickDePaula of Nice Kicks discuss the latest in the shoe industry. From upcoming kicks to NBA shoe deals to exclusive interviews, this podcast covers everything the industry has to offer and more.

Nice Kicks Podcast Leverage the Chat

    • 體育

@MattHalfhill and @NickDePaula of Nice Kicks discuss the latest in the shoe industry. From upcoming kicks to NBA shoe deals to exclusive interviews, this podcast covers everything the industry has to offer and more.

    Ep. 24: Foot Locker x GOAT - What does this mean?

    Ep. 24: Foot Locker x GOAT - What does this mean?

    After last year taking in sizable investments alongside prominent industry mergers, GOAT starts 2019 with a massive new investment from a sneaker retail giant.
    Foot Locker has announced today its strategic minority investment with GOAT for $100 million. This number marks the largest investment ever made by Foot Locker. Moreover, the largest investment from a sneaker retailer into a secondary sneaker retailer. This speaks to the turn of the industry, and retailers like Foot Locker getting ahead of the trend.
    Matt Halfhill and Albert Briggs discuss what this move means for Foot Locker, GOAT, and the sneaker business as a whole.

    • 20 分鐘
    Ep. 23: Inside Nike's New $350 Auto-Lacing Adapt BB

    Ep. 23: Inside Nike's New $350 Auto-Lacing Adapt BB

    Presented by Art of Sport: ArtOfSport.com/NiceKicks
    Matt and Nick discuss the app-syncing, self-lacing Adapt BB just after Nike's grand New York launch event. From first reactions on and off court, to designer insights from Eric Avar and Tinker Hatfield, the shoe's $350 price point and how the internal motor works, every last detail of the Adapt BB is covered.
    Rundown:
    0 – Intro
    1:41 – Art Of Sport
    2:32 – First impressions of the design
    6:41 – Adapt system's snug fit
    8:52 – Is Black / White an exciting launch colorway?
    12:14 – Years of testing and samples involved to get things right 
    13:45 – THREE HUNDRED AND FIFTY BUCKS??
    17:32 – How's the cushioning?
    22:00 – Jayson Tatum as the debut athlete?
    25:05 – How do you charge the shoe?
    26:55 – The App and sneaker can download future updates
    27:42 – When's the next Adapt BB?
    31:10 – What's the concept car for cushioning or other tech?
    34:55 – Why not launch at the 2020 Olympics?
    37:25 – Depth of Nike's innovation involved and looking ahead
    38:05 – Outro  
     

    • 41 分鐘
    Ep. 22: Jordan Footwear VP Gentry Humphrey On The Air Jordan 11

    Ep. 22: Jordan Footwear VP Gentry Humphrey On The Air Jordan 11

    Presented by Art of Sport -- https://ArtOfSport.com/NiceKicks
     
    Longtime Jordan exec Gentry Humphrey recounts the origin of creating the original Air Jordan 11 in 1995, the many Retro editions through the years and the design's ongoing timeless place atop sneaker culture
     
    Produced by: Jade Hoye
     
    Rundown:
     
    2:22 - Art Of Sport
     
    3:10 - Gentry Humphrey
     
    4:55 - Stopping at 10 or continuing the line
     
    7:55 - Iconic details of the AJ 11
     
    10:40 - Original reaction to the shoe
     
    13:30 - Identifying the original 3 colors
     
    17:01 - Still coveted on an annual basis
     
    20:01 - Adding #45 to the heel
     
    25:15 - Crossing over into other sports
     
    26:24 - Space Jam 2 plans
     
    31:28 - The 11 transcending eras  
     
    End

    • 36 分鐘
    Ep. 21: NBA Star DeMarcus Cousins & Puma Basketball's Re-Launch

    Ep. 21: NBA Star DeMarcus Cousins & Puma Basketball's Re-Launch

    Presented by Art Of Sport – https://ArtOfSport.com/NiceKicks

     
    NBA All-Star DeMarcus Cousins discusses his new shoe deal with Puma, how he plans to stand out on the court and why he clowned KD's shoes mid-game. Later, Matt Halfhill and Nick DePaula analyze Puma's NBA re-launch so far and the brand's potential ahead.
    0 – Intro
    1:24 – Art Of Sport
    2:10 – DeMarcus Cousins interview
    5:00 – NBA's new color rules
    8:13 – @PumaHoops Marketing
    9:28 – “Wouldn'tna happened in the Pumas”
    10:13 – Matt & Nick analyze Puma's re-launch
    12:22 – Pulse on Puma from players
    14:51 – Halo effect on Men's business
    20:23 – Is Basketball a declining category?
    23:12 – Puma not doing a signature shoe
    32:02 – Impact of Jay-Z
    33:57 – What do we want to see next?
    38:52 – Branding & color approach
    42:40 – Top 2019 Sneaker free agent targets

    • 44 分鐘
    Ep. 20: Nike designer Ben Nethongkome on the Kyrie 5

    Ep. 20: Nike designer Ben Nethongkome on the Kyrie 5

    Presented by Art Of Sport – https://ArtOfSport.com/NiceKicks
    Matt Halfhill and Nick DePaula check in with the designer of Kyrie Irving's latest signature model to hear all about the layered details, new Zoom Turbo cushioning and approach to colorways for the season ahead.
    0 – Intro
    1:50 – Starting points of the Kyrie 5
    4:50 – Flytrap inspiration
    6:55 – New Zoom Turbo cushioning
    8:22 – Hamsa Hand inspiring the grip
    9:38 – Additional details Kyrie wanted
    10:45 – Adoption around the NBA
    12:25 – New NBA color rules
    13:45 – Key colorways ahead
    17:45 – Keeping an accessible price point
    19:22 – Building out the Kyrie franchise of core models
    21:06 – Getting to know Kyrie
    23:55 – Seeing Kyrie lace up his design for the first time
    28:12 – Outro  
     
    **












     

    • 29 分鐘
    Ep. 19: Nike designer Jason Petrie on the LeBron 16

    Ep. 19: Nike designer Jason Petrie on the LeBron 16

    Presented by Art Of Sport – https://ArtOfSport.com/NiceKicks
    Matt Halfhill & Nick DePaula discuss LeBron's newest signature sneaker, the impact of his move to the Lakers, the potential for a “Space Jam 2” theme and more with his longtime designer Jason Petrie.
    0 – Intro
    3:20 – Art of Sport
    7:05 – Starting points of the LeBron 16
    14:51 – #LeBronWatch series last year
    21:06 – LeBron's excitement around the 15
    23:21 – NBA's new color rules
    25:16 – The move to LA
    28:30 – Kobe & LeBron
    30:21 – Space Jam 2
    32:00 – Traveling on LeBron's Summer tour
    35:26 – LeBron's fitness impacting design
    37: 51 – Evolution of Knit
    41:22 – LeBron's legacy
    43:57 – Closing thoughts  

    • 46 分鐘

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