Send It!

Send It!
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The SendIt Podcast, hosted by email marketing experts and veterans Jimmy Kim and Chase Dimond, is your go-to for leveling up your retention game. Jimmy, Founder and mastermind behind Sendlane, brings over 15 years of hands-on experience in building successful SaaS companies, along with valuable experience growing a DTC brand. Chase, Partner at Structured, has driven over $200 million in email-attributable revenue and is named the #1 influencer to follow in eCommerce. Together, this power duo breaks down the art and science of retention marketing into bite-sized, actionable tactics.

  1. 2日前

    Unlock true 1:1 email personalization w/ Allan

    (Free download) Unlock true 1:1 personalization: https://ecomemailmarketer.com/send-it/personalization-ladder Personalization has been email's holy grail for a decade, yet we're still sending everyone the same email. In this episode of Send It, Jimmy Kim sits down with Liam Veregin and Jacob Paduch, co-founders of the agency Aplo and the AI personalization tool Allan, to get into what email personalization actually means in 2026. They break down why it's stayed a buzzword for a decade, why the wave of AI email builders solves a labor problem instead of the real one, and how borrowing Meta's creative-serving model changes what a retention program can do. Real personalization was never a first name in the subject line, it's the content, the offer, and the timing actually changing for each person. Check out allan: Website: https://getallan.com X: https://x.com/getallanai LinkedIn: https://www.linkedin.com/company/getallan/ EP 91: Unlock true 1:1 email personalization Here's what they get into: - How Meta serves creative, and why email never worked that way - Sending a genuinely unique email to every subscriber on your list - Why one-to-one content lifts revenue per recipient - Bolting personalization onto your ESP with no migration or IP warming - Where personalization goes next: on -site, CRO, and data enrichment Thank you our friends at Omnisend and eCom Email Certified for sponsoring the podcast! Omnisend is an all in one eCommerce email and SMS marketing automation platform that enables marketers to engage customers and drive sales through personalized experiences. https://www.omnisend.com/sendit/ eCom Email Certified is a hands-on, results-driven program with a step-by-step guide to mastering retention marketing and driving serious results. Access over 25 hours of learnings and become a certified email & SMS marketer. Use code: SENDIT! for $300 OFF https://www.ecomemailcertified.com/ ______ 00:00 Welcome to the show 02:28 Meet Liam and Jacob from Allan 08:48 Why most personalization still falls flat 18:04 Can small lists personalize? The labor problem 23:24 Bringing paid ads logic to email 26:10 The testing leverage you can't do by hand 29:06 Covering more of your list without more work 34:35 Where allan goes next, beyond email 38:04 The Amazon-style experience DTC is chasing 41:47 Final thoughts and where to try allan ______ Enjoying the pod? Subscribe to The eCom Email Marketer Newsletter for your weekly dose of retention strategy, actionable insights, & exclusive industry news! http://ecomemailmarketer.com/ ______ Follow Jimmy & Chase on social! Follow Jimmy Kim at: https://x.com/yojimmykim https://www.linkedin.com/in/yojimmykim/ https://www.instagram.com/yojimmykim/ https://www.tiktok.com/@yojimmykim Follow Chase Dimond at: https://x.com/ecomchasedimond https://www.linkedin.com/in/chasedimond/ https://www.instagram.com/chasehunterdimond/ https://www.tiktok.com/@chasehunterdimond Contact us at hellosenditpodcast@gmail.com for sponsorships, appearance requests, interviews, or general information!

  2. 7月21日

    He ranked 3,000 quizzes

    Access Jonathan’s FREE eCommerce Quiz Audit Button: https://optimizeyourquiz.com/research/best-and-worst Every question your quiz asks costs the buyer something. And the best ones make it worth paying. In this episode of Send It, Jimmy Kim and Chase Dimond sit down with Jonathan Drake, who audited and ranked more than 3,000 ecommerce quizzes across 27 benchmark points to find out what separates the best quiz funnels from the worst. They dig into why the first question matters so much, how brands lose shoppers at the email and SMS capture step, when 6-9 questions can actually work, and why quizzes should feel more like guided product discovery than a default template built to collect zero-party data. Jonathan also shares what he learned from ranking the top and bottom ecommerce quizzes, including how visitor experience, business leverage, readability, product discovery, and lead capture all play into whether a quiz helps shoppers buy or just creates more data your team never uses. Follow Jonathan on social: https://x.com/JonathanDrake https://www.linkedin.com/in/jonathanrdrake/ Here's what we're diving into: - The survey vs quiz difference most brands get wrong - Where quizzes lose people, and how to earn the email - Why more questions can actually mean a better customer - Using a quiz as a product discovery and selling tool - Where AI and the "conversation" model fit in Thank you our friends at Omnisend and eCom Email Certified for sponsoring the podcast! Omnisend is an all in one eCommerce email and SMS marketing automation platform that enables marketers to engage customers and drive sales through personalized experiences. https://www.omnisend.com/sendit/ Retention.com helps ecommerce brands turn anonymous website visitors into opted-in email subscribers, making it easy to grow your list with flexible, pay-as-you-go pricing. https://Retention.com?utm_source=send_it&utm_medium=podcast Want to spend two days learning alongside some of the smartest operators in ecom? Join us at Commerce Roundtable in San Diego on September 21-22 for tactical sessions, great conversations, and networking that actually leads somewhere. Use code SENDITVIP to save 40%. https://www.commerceroundtable.com eCom Email Certified is a hands-on, results-driven program with a step-by-step guide to mastering retention marketing and driving serious results. Access over 25 hours of learnings and become a certified email & SMS marketer. Use code: SENDIT! for $300 OFF https://www.ecomemailcertified.com/ ______ 00:00 Welcome to the show 02:25 Meet Jonathan Drake: 18 years in email and data marketing 07:46 Why he audited 3,000 ecommerce quizzes 12:18 The survey vs quiz difference most brands miss 18:46 A tour of the quiz scoring dashboard 20:54 The push and pull between business and customer 23:25 How long a quiz should actually be 26:02 Breaking down a great candle quiz live 31:41 AI, conversations, and the Jack principles 36:26 The worst quizzes and the zero-party data trap 37:52 Quizzes vs pop-ups, and which protects your margin 43:04 Final thoughts and conclusion ______ Enjoying the pod? Subscribe to The eCom Email Marketer Newsletter for your weekly dose of retention strategy, actionable insights, & exclusive industry news! http://ecomemailmarketer.com/ ______ Follow Jimmy & Chase on social! Follow Jimmy Kim at: https://x.com/yojimmykim https://www.linkedin.com/in/yojimmykim/ https://www.instagram.com/yojimmykim/ https://www.tiktok.com/@yojimmykim Follow Chase Dimond at: https://x.com/ecomchasedimond https://www.linkedin.com/in/chasedimond/ https://www.instagram.com/chasehunterdimond/ https://www.tiktok.com/@chasehunterdimond Contact us at hellosenditpodcast@gmail.com for sponsorships, appearance requests, interviews, or general information!

  3. 7月14日

    10 AI mistakes wrecking your retention

    Download our 4-part briefsheet for better AI prompts >> www.ecomemailmarketer.com/ai-prompt-brief AI won’t fix a weak retention program. It’ll just help you break it faster. In this episode of the Send It Podcast, Jimmy Kim and Chase Dimond get into the real AI conversation email and SMS marketers should be having: where AI actually helps, where it quietly hurts, and why the tool itself isn’t the advantage anymore. From generic subject lines and fake-looking imagery to black-box segmentation and overhyped ESP features, this episode breaks down how ecommerce brands can use AI without losing the trust, voice, and strategic judgment that make retention marketing work. EP 89: 10 AI mistakes wrecking your retention Here's what we're diving into: - Why AI-generated subject lines are making every brand sound the same - How fake-looking AI imagery can erode customer trust - Why “AI-powered” ESP features still need to prove their lift - How to build AI workflows with prompts, brand context, and QA checks - Why the future belongs to strategic, AI-native retention marketers Thank you our friends at Omnisend and eCom Email Certified for sponsoring the podcast! Omnisend is an all in one eCommerce email and SMS marketing automation platform that enables marketers to engage customers and drive sales through personalized experiences. https://www.omnisend.com/sendit/ eCom Email Certified is a hands-on, results-driven program with a step-by-step guide to mastering retention marketing and driving serious results. Access over 25 hours of learnings and become a certified email & SMS marketer. Use code: SENDIT! for $300 OFF https://www.ecomemailcertified.com/ ______ 00:00 Welcome to the show 03:35 Hot take 1: AI subject lines make every brand sound the same 06:38 Hot take 2: AI imagery is quietly costing you trust 12:20 Hot take 3: If you're not using AI, you'll fall behind 16:16 Hot take 4: AI segmentation is a dangerous black box 20:13 Hot take 5: AI copy needs way more editing than anyone admits 25:05 Hot take 6: Your AI workflow is the real moat 29:49 Hot take 7: ESPs are massively overselling their AI 34:48 Hot take 8: Human in the loop is worth more than you think 38:19 Hot take 9: AI is about to make everyone sound the same 43:27 Hot take 10: The retention marketer's job is changing fast 46:43 Final thoughts and what to comment below ______ Enjoying the pod? Subscribe to The eCom Email Marketer Newsletter for your weekly dose of retention strategy, actionable insights, & exclusive industry news! http://ecomemailmarketer.com/ ______ Follow Jimmy & Chase on social! Follow Jimmy Kim at: https://x.com/yojimmykim https://www.linkedin.com/in/yojimmykim/ https://www.instagram.com/yojimmykim/ https://www.tiktok.com/@yojimmykim Follow Chase Dimond at: https://x.com/ecomchasedimond https://www.linkedin.com/in/chasedimond/ https://www.instagram.com/chasehunterdimond/ https://www.tiktok.com/@chasehunterdimond Contact us at hellosenditpodcast@gmail.com for sponsorships, appearance requests, interviews, or general information!

  4. 7月7日

    10 retention plays you can't afford to miss

    (Free download) Steal our notes from the Retention Roadshow: https://ecomemailmarketer.com/notes-from-retention-roadshow We just spent a week on the road talking retention marketing with ecommerce teams across New York, Miami, Los Angeles, and Austin. And one thing became pretty clear: the conversations happening online don't always match what's actually happening inside ecommerce teams. In this episode of Send It, Jimmy and Chase recap the Commerce Roundtable Retention Roadshow, sharing the biggest takeaways from four cities, seven days, and hundreds of conversations with retention marketers and ecommerce operators. They dig into where teams really stand with AI, the strategies that kept coming up in every room, and the tactical ideas worth bringing back to your own program. If you want to keep a pulse on where retention marketing is actually headed, this episode is the place to start. Here's what we're diving into: - The real state of AI and MCP adoption across four cities - Why 85% of first purchases happen on day zero, and the double send for it - The 80/20 flow rule that's quietly wasting your time - Using an MCP to crack open the deliverability black box - Where to watch every full talk and grab the decks for free Want to get in on the action? Replay all the Roadshow sessions here: The 2026 Email Flow Playbook: https://www.youtube.com/watch?v=7I4BDLim4t8 Retention Marketing Playbook: https://www.youtube.com/watch?v=tMbTAGO-IJc Email Marketing Myths Busted: https://www.youtube.com/watch?v=0z6jtSpwiyY Connected AI for Email & Retention Marketing: https://www.youtube.com/watch?v=AoPbAJllCrM Thank you our friends at Omnisend, Superscale and eCom Email Certified for sponsoring the podcast! Omnisend is an all in one eCommerce email and SMS marketing automation platform that enables marketers to engage customers and drive sales through personalized experiences. https://www.omnisend.com/sendit/ Superscale is the first AI agent built for social marketing. It connects to your Meta, TikTok, and Google ad accounts, researches your competitors, and turns a single prompt into hundreds of high-converting creatives built on real performance data. Trusted by Taxfix, SumUp, and backed by Creandum. https://superscale.ai/?utm_source=Sendit eCom Email Certified is a hands-on, results-driven program with a step-by-step guide to mastering retention marketing and driving serious results. Access over 25 hours of learnings and become a certified email & SMS marketer. Use code: SENDIT! for $300 OFF https://www.ecomemailcertified.com/ ______ 00:00 Welcome to the show 06:11 How many marketers are actually using AI, city by city 10:22 MCPs and connected AI, and why nobody knows them yet 12:29 Max's welcome flow and pop-up playbook 14:20 Philippe on early BFCM prep and the 80/20 rule 16:12 Rytis on real MCP use cases, including deliverability 19:05 The language and data that moves revenue 21:30 Anwar on the metrics that forecast brand health 22:46 Melanie's golden goose framework 25:19 Coach Danny on building projections with AI 26:34 Chris Lang on storytelling to grow a list 31:12 Final thoughts and where to watch every talk ______ Enjoying the pod? Subscribe to The eCom Email Marketer Newsletter for your weekly dose of retention strategy, actionable insights, & exclusive industry news! http://ecomemailmarketer.com/ ______ Follow Jimmy & Chase on social! Follow Jimmy Kim at: https://x.com/yojimmykim https://www.linkedin.com/in/yojimmykim/ https://www.instagram.com/yojimmykim/ https://www.tiktok.com/@yojimmykim Follow Chase Dimond at: https://x.com/ecomchasedimond https://www.linkedin.com/in/chasedimond/ https://www.instagram.com/chasehunterdimond/ https://www.tiktok.com/@chasehunterdimond Contact us at hellosenditpodcast@gmail.com for sponsorships, appearance requests, interviews, or general information!

  5. 6月30日

    We pulled the data on every retention metric brands track, here are the 10 broken ones

    Is your dashboard lying to you? Download our free vanity metrics cheat sheet: https://ecomemailmarketer.com/sendit-vanitymetrics The metrics every retention team reports up to the CFO might be quietly making the company worse. Jimmy and Chase break down 10 hot takes on retention KPIs, why most of them are broken, and what to track instead. From inflated opens and bot-driven clicks to fake attribution, vanity list sizes, and the metrics leadership doesn't even know to ask for, this one's worth forwarding to your team and your founder. If you're making budget decisions, performance reviews, or strategy calls on numbers built before iOS privacy and bot click farms, you're probably operating on data that's lying to you. EP 87: We pulled the data on every retention metric brands track, here are the 10 broken ones Here's what they get into: - The bot click problem nobody is correcting for - How ESP attribution overcredits email and SMS - Why revenue per recipient hides what actually drove the win - Why industry benchmarks are mostly useless - The LTV math almost every brand is doing wrong - The metrics that predict program health (and nobody tracks) Thank you our friends at Omnisend, Superscale and eCom Email Certified for sponsoring the podcast! Omnisend is an all in one eCommerce email and SMS marketing automation platform that enables marketers to engage customers and drive sales through personalized experiences. https://www.omnisend.com/sendit/ Superscale is the first AI agent built for social marketing. It connects to your Meta, TikTok, and Google ad accounts, researches your competitors, and turns a single prompt into hundreds of high-converting creatives built on real performance data. Trusted by Taxfix, SumUp, and backed by Creandum. https://superscale.ai/?utm_source=Sendit eCom Email Certified is a hands-on, results-driven program with a step-by-step guide to mastering retention marketing and driving serious results. Access over 25 hours of learnings and become a certified email & SMS marketer. Use code: SENDIT! for $300 OFF https://www.ecomemailcertified.com/ ______ 00:00 Welcome to the show 01:25 Why your retention metrics are quietly lying to you 03:22 Hot take 1: Open rates are fundamentally broken 06:30 Hot take 2: Click rates are inflated by bots too 10:28 Hot take 3: ESP attribution is mostly a fantasy 14:23 Hot take 4: Revenue per recipient hides more than it reveals 17:35 Hot take 5: List size is a vanity metric 20:46 Hot take 6: AOV is the wrong way to measure most campaigns 24:17 Hot take 7: Industry benchmarks are mostly garbage 27:46 Hot take 8: Your LTV math is wrong 32:09 Hot take 9: Unsubscribe rate isn't measuring what you think 34:48 Hot take 10: The metrics leadership doesn't know to ask for 38:27 Final thoughts and what to comment below ______ Enjoying the pod? Subscribe to The eCom Email Marketer Newsletter for your weekly dose of retention strategy, actionable insights, & exclusive industry news! http://ecomemailmarketer.com/ ______ Follow Jimmy & Chase on social! Follow Jimmy Kim at: https://x.com/yojimmykim https://www.linkedin.com/in/yojimmykim/ https://www.instagram.com/yojimmykim/ https://www.tiktok.com/@yojimmykim Follow Chase Dimond at: https://x.com/ecomchasedimond https://www.linkedin.com/in/chasedimond/ https://www.instagram.com/chasehunterdimond/ https://www.tiktok.com/@chasehunterdimond Contact us at hellosenditpodcast@gmail.com for sponsorships, appearance requests, interviews, or general information!

  6. 6月23日

    After auditing hundreds of brands, here are the 10 SMS mistakes we keep seeing

    After years of auditing retention programs, we're still seeing the same SMS mistakes. In this episode of Send It, Jimmy Kim and Chase Dimond share 10 SMS hot takes based on years of working with ecommerce brands and auditing retention programs. From discount-driven opt-ins and over-sending to MMS strategy, segmentation, compliance, and deliverability, they break down what's actually working in SMS right now; and what brands should stop doing immediately. EP 86: After auditing hundreds of brands, here are the 10 SMS mistakes we keep seeing Here's what we're diving into: - Why discount-driven SMS opt -ins often create low-quality subscribers - When MMS is worth the extra cost (and why most brands underuse it) - How often brands should actually be sending SMS campaigns - Why SMS segmentation should look different from email segmentation - The biggest compliance and deliverability risks brands overlook Thank you our friends at Omnisend, Superscale and eCom Email Certified for sponsoring the podcast! Omnisend is an all in one eCommerce email and SMS marketing automation platform that enables marketers to engage customers and drive sales through personalized experiences. https://www.omnisend.com/sendit/ Superscale is the first AI agent built for social marketing. It connects to your Meta, TikTok, and Google ad accounts, researches your competitors, and turns a single prompt into hundreds of high-converting creatives built on real performance data. Trusted by Taxfix, SumUp, and backed by Creandum. https://superscale.ai/?utm_source=Sendit eCom Email Certified is a hands-on, results-driven program with a step-by-step guide to mastering retention marketing and driving serious results. Access over 25 hours of learnings and become a certified email & SMS marketer. Use code: SENDIT! for $300 OFF https://www.ecomemailcertified.com/ ______ 00:00 Welcome to the show 03:07 Quick compliance disclaimer before we get into it 03:35 Hot take 1: Stop requiring a discount to get an SMS opt-in 07:04 Hot take 2: MMS beats SMS for revenue almost every time 09:44 Hot take 3: You should send way less SMS than you think 12:28 Hot take 4: Two-way SMS is overrated for most brands 16:34 Hot take 5: Transactional SMS is the most underrated surface in ecom 19:12 Hot take 6: SMS segmentation shouldn't look like email segmentation 22:21 Hot take 7: Keywords are wildly underused on SMS 26:18 Hot take 8: Most SMS compliance is theater 29:58 Hot take 9: Don't launch SMS until email is dialed in 33:49 Hot take 10: Stop using SMS for things email does better 36:08 Final thoughts and what to comment below ______ Enjoying the pod? Subscribe to The eCom Email Marketer Newsletter for your weekly dose of retention strategy, actionable insights, & exclusive industry news! http://ecomemailmarketer.com/ ______ Follow Jimmy & Chase on social! Follow Jimmy Kim at: https://x.com/yojimmykim https://www.linkedin.com/in/yojimmykim/ https://www.instagram.com/yojimmykim/ https://www.tiktok.com/@yojimmykim Follow Chase Dimond at: https://x.com/ecomchasedimond https://www.linkedin.com/in/chasedimond/ https://www.instagram.com/chasehunterdimond/ https://www.tiktok.com/@chasehunterdimond Contact us at hellosenditpodcast@gmail.com for sponsorships, appearance requests, interviews, or general information!

  7. 6月16日

    We read every email marketing best practice and ranked the 10 worst ones

    The email "best practices" everyone repeats are quietly costing your brand real money. In this episode, Jimmy Kim and Chase Dimond break down 10 hot takes on retention marketing that go against almost everything you've been told. From welcome series aggression to subject line strategy to why unsubscribes can actually be a good sign, they back every take with data and real-world experience across hundreds of brands. EP 85: We read every email marketing best practice and ranked the 10 worst ones Here's what they cover: - Aggressive welcome series make more money and clean your list at the same time - Subject lines and unsubscribes are tracked completely wrong by most marketers - Over-segmenting, over-testing, and over-designing are quietly hurting performance - Sending more often almost always beats sending less, when done with segmentation - Black Friday strategy is overrated and copying competitors makes you invisible Thank you our friends at Omnisend, Superscale, Retention Roadshow and eCom Email Certified for sponsoring the podcast! Omnisend is an all in one eCommerce email and SMS marketing automation platform that enables marketers to engage customers and drive sales through personalized experiences. https://www.omnisend.com/sendit/ Superscale is the first AI agent built for social marketing. It connects to your Meta, TikTok, and Google ad accounts, researches your competitors, and turns a single prompt into hundreds of high-converting creatives built on real performance data. Trusted by Taxfix, SumUp, and backed by Creandum. https://superscale.ai/?utm_source=Sendit Lone retention marketer no more. Meet Chase, Jimmy, & 75+ hands-on marketers at the Retention Roadshow this June. Get tickets 20% off with ROADSHOW20: https://commerceroundtable.com/roadshow?utm_source=send_it&utm_medium=podcast eCom Email Certified is a hands-on, results-driven program with a step-by-step guide to mastering retention marketing and driving serious results. Access over 25 hours of learnings and become a certified email & SMS marketer. Use code: SENDIT! for $300 OFF https://www.ecomemailcertified.com/ ______ 00:00 Welcome to the show 03:12 Hot take 1: Aggressive welcome series win 06:06 Hot take 2: Subject lines aren't built for opens, they qualify 09:51 Hot take 3: Higher unsubscribes can mean higher revenue 14:28 Hot take 4: You're probably over-segmenting 18:07 Hot take 5: Your abandoned cart flow is too long 20:38 Hot take 6: A/B testing yourself into mediocrity 24:21 Hot take 7: Send more often, segment smarter 26:56 Hot take 8: Black Friday is overrated in its current form 30:11 Hot take 9: Email design matters less than you think 34:31 Hot take 10: Stop copying your competitors 37:53 Final thoughts and what to comment below ______ Enjoying the pod? Subscribe to The eCom Email Marketer Newsletter for your weekly dose of retention strategy, actionable insights, & exclusive industry news! http://ecomemailmarketer.com/ ______ Follow Jimmy & Chase on social! Follow Jimmy Kim at: https://x.com/yojimmykim https://www.linkedin.com/in/yojimmykim/ https://www.instagram.com/yojimmykim/ https://www.tiktok.com/@yojimmykim Follow Chase Dimond at: https://x.com/ecomchasedimond https://www.linkedin.com/in/chasedimond/ https://www.instagram.com/chasehunterdimond/ https://www.tiktok.com/@chasehunterdimond Contact us at hellosenditpodcast@gmail.com for sponsorships, appearance requests, interviews, or general information!

  8. 6月9日

    The death of retention teams how to operate as a 1 person army in 2026

    The 5-person retention team is on borrowed time. In this episode of Send It, Jimmy Kim and Chase Dimond go on the record about something a lot of brands have been quietly doing for the last 12 months. The traditional retention pod (manager, two coordinators, designer, copywriter, SMS specialist) is getting restructured out of existence. CFOs are running the math, AI got actually good, and the tooling caught up. The brands sending more email and making more revenue per send are doing it with one operator and a stack of AI tools, not a team of five. Jimmy and Chase walk through why this shift is happening, a day in the life of a 1-person operator, the four layer AI stack that makes it possible, and the five step playbook for becoming the operator brands actually want to hire in 2026. EP 84: The death of retention teams how to operate as a 1 person army in 2026 Here's what they cover: - The three forces (margin, AI quality, tooling) collapsing the traditional retention team - What the 1-person retention operator actually spends their time on - The four layer AI stack every solo operator should be running - The real risks of going solo (burnout, tunnel vision, creative sameness) and how to protect against them - The five step playbook for becoming the highest paid operator in retention Thank you our friends at Omnisend, Superscale and eCom Email Certified for sponsoring the podcast! Omnisend is an all in one eCommerce email and SMS marketing automation platform that enables marketers to engage customers and drive sales through personalized experiences. https://www.omnisend.com/sendit/ Superscale is the first AI agent built for social marketing. It connects to your Meta, TikTok, and Google ad accounts, researches your competitors, and turns a single prompt into hundreds of high-converting creatives built on real performance data. Trusted by Taxfix, SumUp, and backed by Creandum. https://superscale.ai/?utm_source=Sendit eCom Email Certified is a hands-on, results-driven program with a step-by-step guide to mastering retention marketing and driving serious results. Access over 25 hours of learnings and become a certified email & SMS marketer. Use code: SENDIT! for $300 OFF https://www.ecomemailcertified.com/ ______ 01:11 Podcast Intro and Hot Take 02:25 Beauty Brand Case Study 05:00 Why Teams Are Restructuring 05:25 Force One Margin Pressure 08:41 Force Two AI Quality Leap 11:30 Force Three Tooling Maturity 15:08 One Person Retention Role 17:00 Four Core Jobs in 2026 20:24 Directing AI With Prompts 22:52 Quality Control and Brand Voice 26:05 AI Powered Performance Analysis 28:17 Compensation and Job Security 30:48 Brand Loaded AI Projects 34:33 Production Tools And Design 36:53 Analytics Feedback Loop 40:03 One Person Team Risks 41:17 Documentation And Backup Plans 43:08 Quality Drift And QA45:04 Tunnel Vision And Pushback 48:11 Creative Sameness Problem 50:25 Burnout And Community 52:00 Five Step Solo Playbook56:10 Final Recap And Wrap ______ Enjoying the pod? Subscribe to The eCom Email Marketer Newsletter for your weekly dose of retention strategy, actionable insights, & exclusive industry news! http://ecomemailmarketer.com/ ______ Follow Jimmy & Chase on social! Follow Jimmy Kim at: https://x.com/yojimmykim https://www.linkedin.com/in/yojimmykim/ https://www.instagram.com/yojimmykim/ https://www.tiktok.com/@yojimmykim Follow Chase Dimond at: https://x.com/ecomchasedimond\ https://www.linkedin.com/in/chasedimond/ https://www.instagram.com/chasehunterdimond/ https://www.tiktok.com/@chasehunterdimond Contact us at hellosenditpodcast@gmail.com for sponsorships, appearance requests, interviews, or general information!

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關於

The SendIt Podcast, hosted by email marketing experts and veterans Jimmy Kim and Chase Dimond, is your go-to for leveling up your retention game. Jimmy, Founder and mastermind behind Sendlane, brings over 15 years of hands-on experience in building successful SaaS companies, along with valuable experience growing a DTC brand. Chase, Partner at Structured, has driven over $200 million in email-attributable revenue and is named the #1 influencer to follow in eCommerce. Together, this power duo breaks down the art and science of retention marketing into bite-sized, actionable tactics.

資料

  • 創作者
    Send It!
  • 活躍年份
    2024年 - 2026年
  • 單集
    91
  • 分級
    兒童不宜
  • 版權
    © Send It!
  • 節目網站
    Send It!