We Don't PLAY!™ AI SEO for Podcasts - Pinterest Search - Digital Marketing Business Tools - Web Sales Optimization

Favour Obasi-ike | Pinterest SEO | Podcast SEO | Google Search Web Traffic Tools | Social Media | AI Tactics | Business Email Marketing SEO Expert
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Welcome to our We Don't PLAY!™ AI SEO - Pinterest SEO - Podcast SEO Marketing Tools - Web Optimization - Business SEO News Podcast, your definitive source for mastering monetization and digital asset acquisition. We provide a comprehensive blueprint, from foundational Technical SEO 101 tactics to advanced high-level optimization within intricate digital marketing plans. Book SEO Services: Schedule a Discovery Call with SEO Expert Favour Obasi-ike Need Done-for-You SEO Services or SEO Consultation Services? Visit Work and PLAY Entertainment Website for Best SEO Agency ServicesPinterest Business: https://www.pinterest.com/playinconline/LinkedIn: https://linkedin.com/company/work-play-entertainmentYouTube: https://youtube.com/@wedontplaypodInstagram: https://www.instagram.com/wedontplaypod/SEO 101 Newsletter: https://www.linkedin.com/newsletters/seo-101-marketing-newsletter-6957485421186445312TrustPilot Reviews: https://www.trustpilot.com/review/playinc.online Discover the best email marketing strategies for superior lead generation production, and harness the power of Artificial Intelligence (AI), Entrepreneurship, and Pinterest Business marketing to build a thriving, revenue-generating online operating business. Who is Favour Obasi-ike, MBA, MS? A Christian faith-based entrepreneur with graduate degrees in Communications (BA), Entertainment Business (MS), and Business Administration (MBA). Hosted by Favour Obasi-ike, MBA, MS, a renowned expert in digital marketing, podcast monetization, Pinterest SEO, and search engine optimization (SEO), this podcast delivers real-world SEO strategies and SEO tactics through interviews with top-tier industry leaders. Gain access to the essential SEO tools, practical AI tips, and holistic business coaching required to effectively monetize content, significantly improve your website ranking, and execute a dominant content marketing strategy and winning content marketing strategy. In every episode, unlock actionable insights on: Podcast SEO & SEO for podcasts: Implement SEO best practices to make your show highly discoverable on Apple Podcasts, Spotify, and Google.Pinterest Marketing & Pinterest SEO: Leverage Pinterest as a search engine to execute successful Pinterest sales tactics and generate consistent organic traffic and website traffic.AI SEO, AI marketing, and using AI in SEO: Apply cutting-edge AI strategies and AI market intelligence for superior search optimization and AI-driven SEO.Technical SEO, Google SEO, and local SEO: Master search engine marketing (SEM), website optimization, and web optimization to enhance your search engine visibility.Audio marketing & coaching audio: Transform your content into a powerful customer magnet to increase audio play and support brand building with podcasting.Email monetization, email marketing strategy, and email list building: Learn email marketing for beginners and email marketing for local businesses to turn subscribers into profit.Branding & marketing, digital marketing, and online branding: Develop a standout presence with holistic methods for digital branding and digital success.Guest interviews with a roster of international and local guests across 160+ countries and 600 podcast episodes. Subscribe at wedontplaypodcast.com for high-intelligent insights, authoritative interviews, and actionable steps to optimize your online presence and turn passion into profit. Find us on Google, Apple Podcasts, Spotify, Amazon Music, YouTube Music, iHeart, Pandora, Podcast Addict, Podchaser, and all major podcast hosting platforms. Loving the podcast? Leave a review: https://ratethispodcast.com/wedontplay

  1. How to Monetize and Segment Your Business Email List for Maximum Marketing ROI That Generates $40 for Every $1 Spent 💸 with Favour Obasi-ike (Valentine's Day Special) 💕

    1 HR AGO

    How to Monetize and Segment Your Business Email List for Maximum Marketing ROI That Generates $40 for Every $1 Spent 💸 with Favour Obasi-ike (Valentine's Day Special) 💕

    Happy Valentine's Day! Favour Obasi-ike, MBA, MS breaks down proven strategies for monetizing and segmenting business email lists using platforms like Flodesk. Learn why email marketing delivers $36-$40 ROI for every dollar spent compared to social media, how to segment contacts based on behavior and engagement, and the technical foundations (DNS, backlinks, deliverability) that make campaigns successful. Discover workflows for turning subscribers into buyers through strategic segmentation, behavioral targeting, and quality-over-quantity content delivery. Episode Key Takeaways 1. Email Marketing ROI Dominates Social Media – For every $1 spent on email marketing, businesses earn $36-$40 back, far exceeding social media returns. 2. Segmentation Drives Conversions – Segment email lists by link clicks, engagement levels, and business vs. personal contacts to send targeted content that resonates. 3. Technical Setup Matters – Proper DNS configuration, Google Search Console integration, and backlink strategies improve deliverability and SEO performance. 4. Quality Over Quantity – Sending fewer, high-value emails with 15-minute read times generates more revenue than frequent, low-engagement blasts. 5. Behavioral Targeting Wins – Track website behavior and email interactions to create personalized follow-up sequences that match subscriber intent. Episode Timestamps [00:00] Introduction: Monetizing and segmenting email lists [02:00] Why email outperforms social media ($36 ROI per $1) [05:00] Building business email lists as valuable assets [10:00] DNS, deliverability, and technical foundations [15:00] Segmentation strategies using link tracking [24:00] Creating consistency through targeted workflows [27:00] Backlinks and SEO benefits from email campaigns [32:00] Calculating engagement: 50 touchpoints = $36 product [45:00] Flowdesk features and automation workflows [68:00] Frequency matters: Quality beats quantity [71:00] Behavioral targeting and site tracking integration Podcast Episode FAQs Q: What email marketing platform does Favour recommend? A: Favour specifically discusses Flowdesk for its segmentation capabilities, checkout features, and workflow automation that allow precise targeting based on subscriber behavior. Q: How often should I send emails to my list? A: Quality beats quantity. Favour sent only one email in February but generated revenue, leads, and referrals. Ask your audience through polls how often they want to hear from you. Q: What's the difference between business and personal email contacts? A: Business emails (domains like @company.com) engage differently and should be segmented separately. They're checked 3-5 times daily and represent higher-value prospects. Q: How do I improve email deliverability? A: Configure DNS records properly (A, TXT, CNAME), connect to Google Search Console, build backlinks through anchor text in emails, and maintain engagement with quality content. Q: What is behavioral targeting in email marketing? A: Tracking which links subscribers click, what pages they visit on your website, and how they engage with content to send personalized follow-up sequences that match their interests. Memorable Quotes by Favour Obasi-ike, MBA, MS "For every dollar that you spend on email, you get $36 to $40 back compared to social media where you may not get up to a dollar back or $2 back." "The best person to tell about what you wrote on your website is your contact list—the same way the best person to tell about something is your best friend." "I can have 50% open rate and no sales, that's vanity. But if you have 10-20% and that gives you more revenue because it's the right audience and it's segmented, then it helps a lot." "Don't just post on your website and expect magic to happen, abracadabra. You have to be intentional, you have to be factual." "Quality beats quantity. If you're actually able to capture that first party data and implement site tracking, it's very powerful to segment those people and send them follow-up messages." Book SEO Services | Quick Links for Social Business >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠ >> Visit Work and PLAY Entertainment website to learn about our digital marketing services >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Read SEO Articles >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Purchase Flaev Beatz Beats Online >> Favour Obasi-ike Quick Links See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    1h 26m
  2. Outperform Your Competition: Market Share Competitors SEO Tactics with Favour Obasi-ike (Valentine's Day Edition)

    19 HR AGO

    Outperform Your Competition: Market Share Competitors SEO Tactics with Favour Obasi-ike (Valentine's Day Edition)

    Happy Valentine's Day Weekend! Need to Outperform Your Competitors in 2026? Favour Obasi-ike, MBA, MS delivers an insightful masterclass on outperforming your competition through applied and actionable SEO marketing tactics. The discussion covers the critical distinction between direct and indirect competitors, strategic approaches to competitive analysis using tools like SimilarWeb.com and SparkToro.com, and the importance of focusing on long-term performance over short-term rankings. Favour emphasizes the value of understanding customer intent, the difference between pre-purchase and post-purchase behavior, and how to leverage both Google search and social media platforms like Instagram for comprehensive market visibility. The session includes live Q&A with participants discussing real-world challenges in SEO strategy, website validation, and go-to-market approaches for startups in niche markets. Book SEO Services | Quick Links for Social Business >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠ >> Visit Work and PLAY Entertainment website to learn about our digital marketing services >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Read SEO Articles >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Purchase Flaev Beatz Beats Online >> Favour Obasi-ike Quick Links Detailed Timestamps Introduction & Topic Overview 00:00 - 02:02 - Opening: Outperform competitors with applied search everywhere optimization (SEO marketing tactics) 02:02 - 03:10 - Understanding your competitors: National, international, local, and regional competition Direct vs. Indirect Competitors 03:10 - 04:46 - Defining direct and indirect competitors in your market 04:46 - 06:17 - Market share dynamics and competitive positioning Practical Example: Flower Business Case Study 06:17 - 09:13 - Using a Valentine's flower business as a practical example 09:13 - 11:47 - Time-based pricing strategies and customer behavior patterns 11:47 - 14:22 - Applying competitive insights to pricing and positioning SEO Strategy & Competitive Analysis 14:22 - 17:35 - Understanding competitor strengths and weaknesses 17:35 - 20:48 - Using competitive intelligence for content strategy 20:48 - 23:19 - Keyword research and search intent analysis Tools & Resources for Competitive Research 23:19 - 25:42 - Introduction to SimilarWeb, SocialBlade, and SparkToro 25:42 - 27:58 - Cost-effective alternatives for competitive analysis 27:58 - 30:16 - Building long-term visibility through strategic tools Live Q&A Session Begins• 30:16 - 31:02 - Mohsen introduces himself: Software engineer starting a startup in the tattoo field 31:02 - 32:34 - Question: How to approach SEO when there's no competition in your field? Google vs. Instagram Strategy Discussion 32:34 - 35:05 - Why Google is the most unsaturated platform for search-based marketing 35:05 - 37:15 - Instagram as a feed-based platform vs. Google as intent-based search 37:15 - 40:30 - Pre-purchase vs. post-purchase intent: Amazon vs. YouTube analogy Website Validation & Trust Building 40:30 - 43:12 - The importance of having a website for business credibility 43:12 - 45:38 - Off-page SEO: Connecting Instagram to your website 45:38 - 48:05 - Building relationship models across platforms Advanced SEO Tactics 48:05 - 50:21 - Running ads effectively: Brand awareness before advertising spend 50:21 - 52:47 - Understanding audience targeting and customer journey mapping 52:47 - 54:26 - Closing remarks and how to stay connected on Clubhouse Frequently Asked Questions (FAQs) 1. What is the difference between direct and indirect competitors? Direct competitors are businesses that offer the same products or services within your niche or market. They target the same customer base and operate in similar ways. For example, if you sell red roses, other florists selling red roses are your direct competitors. Indirect competitors are businesses that offer different products or services but satisfy the same customer need or compete for the same market share. Using the flower example, supermarkets and farmer's markets selling flowers would be indirect competitors to a specialized florist. 2. How do I find out who my competitors are? Favour recommends using several competitive analysis tools: SimilarWeb: For website traffic and audience insightsSocialBlade: For social media analytics and competitor trackingSparkToro: For audience intelligence and content discoveryYou can also identify competitors by searching for your target keywords on Google and seeing which businesses rank for those terms. Consider both national, international, local, and regional competitors depending on your market scope. 3. Should I focus on Google or Instagram for my business? According to Favour, Google is the most unsaturated platform because it's based on search intent—people actively looking for specific solutions. Instagram is a feed-based platform better suited for brand awareness and showcasing visual results (before/after transformations, product demonstrations). Best approach: Use both strategically. Google captures pre-purchase intent (people researching solutions), while Instagram provides post-purchase validation and builds brand awareness. Having a website connected to your Instagram profile adds credibility and improves your off-page SEO. 4. What's more important: ranking or performance? Favour emphasizes that performance is more important than ranking. Rankings fluctuate constantly (like stock prices or gas prices), but performance focuses on long-term outcomes: How quickly can you serve customers?What value do you provide beyond just appearing in search results?Can customers find your information when they need it? Anyone can rank with AI-generated content today, but what makes your business different is the experience, speed, and value you deliver to customers. 5. How do I approach SEO if I have no competition in my field? When you're in a niche market with little to no competition, Favour suggests: Reverse engineer your success: If you're getting traction on Instagram, create corresponding website content (10 Instagram posts = 10 website articles) Focus on search volume: Research if there's search demand on Google for your services Build credibility: Having a website validates your business more than social media alone Create content ecosystems: Connect your social media to your website through embedding posts and cross-linking 6. Why is having a website important if I already have Instagram? A website provides business validation and credibility. As Favour's example illustrated: if three businesses offer the same service but only one has a website, customers will trust the one with a website because it demonstrates investment in human resources, infrastructure, and long-term commitment. Additionally, a website enables off-page SEO—when your Instagram links to your website, you're building relationship models between platforms that improve your overall search visibility. 7. What is pre-purchase vs. post-purchase intent? Pre-purchase intent: Customers researching before buying (e.g., reading Amazon reviews, comparing products on Google)Post-purchase intent: Customers who already bought and need guidance (e.g., watching YouTube tutorials on how to use an air fryer they purchased)Understanding this distinction helps you create appropriate content for each stage of the customer journey. Google and review sites capture pre-purchase intent, while platforms like YouTube and Instagram serve post-purchase needs. 8. Should I run ads if people can't find my business organically? Favour advises: Don't run ads first if people can't find you organically. If the answer to "Will they find my business without ads?" is no, then focus on building organic visibility first through SEO and content creation. If people can already find you organically, then running ads becomes more cost-effective because you're amplifying existing brand awareness rather than starting from zero. 9. What are applied SEO marketing tactics? Applied SEO refers to search everywhere optimization—not just optimizing for Google, but creating a comprehensive presence across all platforms where customers might search: Google searchInstagram searchYouTube searchSocial media platformsReview sitesLocal directories It's about understanding customer behavior across multiple touchpoints and ensuring your business is discoverable wherever customers are looking. Additional Resources Mentioned SimilarWeb: Competitive website analytics SocialBlade: Social media statistics and tracking SparkToro: Audience research and insights ChatGPT: AI content generation tool (mentioned in context of ranking vs. performance) See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    56 min
  3. Technical SEO Strategies & Best Free or Paid Courses for 2026: Deep Dive into SEO Tactics with Favour Obasi-ike

    1 DAY AGO

    Technical SEO Strategies & Best Free or Paid Courses for 2026: Deep Dive into SEO Tactics with Favour Obasi-ike

    This podcast episode provides a comprehensive overview of technical SEO, emphasizing its critical role in any successful digital strategy for 2026. Favour Obasi-ike, MBA, MS delves into the core components of technical SEO, including Core Web Vitals, mobile optimization, and the detrimental impact of crawlability issues and broken links. This episode also highlights the significant growth of the SEO services market, projected to reach nearly $150 billion by 2031. You will gain valuable insights into the importance of a technically sound website for improving user engagement, search engine rankings, and overall online visibility. Favour also shares information about relevant technical SEO courses and resources. Purchase all your Free and Paid Technical SEO Courses available in 2026 here >> Podcast Episode Timestamps [00:00 - 00:10] Introduction: Technical SEO Courses and Stats for 2026 [02:57 - 03:45] What is Technical SEO and Why is it Important? [03:45 - 04:27] The Importance of Website Speed and Performance [04:27 - 05:21] Global SEO Services Market Size and Growth Projections [05:51 - 07:19] Understanding Core Web Vitals and Their Impact on User Engagement [07:19 - 08:42] The Significance of Mobile Optimization for SEO [08:50 - 12:06] Crawlability, Broken Links, and Their Effect on Search Rankings FAQs for Technical SEO What is technical SEO? Technical SEO refers to the process of optimizing the technical aspects of a website to improve its ranking in search engines. It focuses on making a website faster, easier to crawl for search engine bots, and more understandable for search engines. This includes optimizing website speed, mobile-friendliness, site structure, and ensuring there are no broken links or crawl errors. Why is technical SEO important for my website in 2026? Technical SEO is crucial for your website's success in 2026 because it directly impacts your search engine rankings and user experience. With the increasing competition online, having a technically sound website is no longer a niche specialization but a fundamental requirement. A well-optimized website will have better visibility on search engines, leading to more organic traffic, higher user engagement, and ultimately, more conversions. What are Core Web Vitals? Core Web Vitals are a set of specific factors that Google considers important in a webpage’s overall user experience. They consist of three main metrics: Largest Contentful Paint (LCP), which measures loading performance; First Input Delay (FID), which measures interactivity; and Cumulative Layout Shift (CLS), which measures visual stability. Websites that meet Core Web Vitals standards can experience a significant increase in user engagement. Read more about Technical SEO from Google Documentation How does mobile optimization affect SEO? With over 60% of global website traffic coming from mobile devices, mobile optimization is a critical factor for SEO. Search engines like Google prioritize mobile-friendly websites in their rankings. A website that is optimized for mobile will provide a better user experience for mobile users, leading to higher engagement, lower bounce rates, and a greater likelihood of ranking on the first page of search results. Where can I find the best technical SEO courses? There are numerous free and paid technical SEO courses available online. Some popular platforms for finding high-quality courses include Coursera, Udemy, and the Google Digital Garage. It's recommended to look for courses that are up-to-date with the latest SEO trends and best practices for 2026. Book SEO Services | Quick Links for Social Business >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠ >> Visit Work and PLAY Entertainment website to learn about our digital marketing services >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Read SEO Articles >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Purchase Flaev Beatz Beats Online >> Favour Obasi-ike Quick Links See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    25 min
  4. Rick Elmore + SimplyNoted.com: The Power of Scaling Real Handwritten Communication using Notes, Cards, and Letters 💌

    2 DAYS AGO

    Rick Elmore + SimplyNoted.com: The Power of Scaling Real Handwritten Communication using Notes, Cards, and Letters 💌

    Welcome our guest, Rick Elmore, Founder of SimplyNoted.com | In this episode, Rick Elmore discusses the enduring power of handwritten notes in a digital world saturated with automated messages. He explains how his company, Simply Noted, leverages technology to automate the process of sending genuine, personalized handwritten notes, helping businesses cut through the noise and build meaningful connections with their customers. Rick emphasizes that while technology has evolved, the personal touch of a handwritten note remains a powerful tool for customer retention, marketing, and building lasting relationships. He shares insights on how to integrate this strategy into existing marketing workflows and leverage it to increase customer lifetime value and generate referrals. Start your 3-Day Fast Delivery with SimplyNoted.com here >> Rick Elmore's Top Key Points The Lost Art of Personal Connection: In an era of digital overload, a handwritten note stands out and makes a lasting impression.High Open Rates: Handwritten mail has a 99% open rate, significantly higher than any other form of direct mail or email marketing.Automation and Scalability: Simply Noted uses robotic technology to produce real pen-written notes that are scalable and can be integrated with CRMs and other marketing automation platforms.Hyper-Personalization with AI: By leveraging AI, the messages in the handwritten notes can be hyper-personalized based on customer data, making them even more impactful.Trackable and Actionable: With features like QR code tracking and delivery notifications, the impact of handwritten notes can be measured, and follow-up actions can be triggered for a multi-touch marketing approach. Podcast Episode Timestamps [02:48] Introduction to Simply Noted and the concept of automated handwritten mail.[07:07] The marketing power of handwritten notes and their high open rates.[10:31] The importance of systems and timing in a handwritten note strategy.[16:19] How to integrate handwritten notes into your marketing stack, including platforms like GoHighLevel.[22:00] How to get in touch with Rick Elmore and get a free sample kit from Simply Noted. Podcast Episode FAQs Q: What is Simply Noted? A: Simply Noted is a service that uses custom-built robots to write personalized, handwritten notes on behalf of businesses. This allows companies to send authentic-feeling mail at scale, fostering a personal connection with customers. Q: How does this integrate with my current marketing? A: Simply Noted can be integrated with most CRMs and marketing automation platforms. You can trigger the sending of a handwritten note based on specific customer actions, such as a purchase, an anniversary, or a birthday. Q: What are the benefits of sending handwritten notes? A: The primary benefits are increased customer engagement and loyalty. Handwritten notes have a near-perfect open rate and help your brand stand out. They are a powerful tool for building relationships, which can lead to higher customer lifetime value and more referrals. Next Steps with Rick Elmore Ready to add the personal touch of handwritten notes to your marketing strategy? Visit simplynoted.com to learn more and request a free sample kit. You can also connect with Rick Elmore directly via email at rick.elmore@simplynoted.com or on LinkedIn. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    24 min
  5. Podcast Ranking + Relatable Marketing Podcast SEO Best Practices for High Performance with Favour Obasi-ike

    5 DAYS AGO

    Podcast Ranking + Relatable Marketing Podcast SEO Best Practices for High Performance with Favour Obasi-ike

    Podcast Ranking: Relatable Marketing SEO Best Practices for High Performance with Favour Obasi-ike, MBA, MS. In this episode, Favour shares expert insights on making podcast titles SEO-friendly and relatable to target audiences. The discussion covers critical technical and strategic elements that podcasters often overlook, including proper keyword placement, file naming conventions, image specifications, and distribution strategies.  Favour emphasizes that successful podcasting requires matching titles with search intent, distributing across multiple platforms, and maintaining consistency. With over 620+ episodes and seven years of experience, he demonstrates how discipline, consistency, and patience (DCP) drive long-term podcast growth. Key Timestamps 00:00-03:00 - Introduction to relatable podcast titles and SEO fundamentals 03:00-09:00 - Matching podcast genres with titles; importance of primary/secondary keywords 09:00-15:00 - Website integration and podcast distribution strategies (ListenNotes, pod.link) 15:00-22:00 - Keyword strategy: primary vs. secondary keywords for discoverability 28:00-30:00 - Critical mistakes: file naming and image size specifications (3000x3000 pixels required) 31:00-35:00 - Biggest mistake: putting "Episode #" before actual keywords in titles 47:00-50:00 - Visibility score explained (0-10 scale, similar to IMDB ratings) 51:00-55:00 - Case study: client ranking in top 50K podcasts from 300K in three weeks 71:00-72:00 - Closing remarks and contact information (info@playinc.online) FAQs Q: What makes a podcast title relatable for SEO? A: Match your title with search intent and include primary genre keywords. Put the most important keywords at the beginning, not "Episode #" or show acronyms. Q: What are the most underrated podcast mistakes? A: Incorrect file naming (MP3/MP4 files) and wrong image dimensions. Use 3000x3000 pixels for cover art, not 300x300. Q: How important is website integration? A: Essential. Your website anchors podcast growth and helps with cross-platform visibility on Google and podcast directories. Q: What is podcast visibility score? A: A 0-10 rating (like IMDB) measuring discoverability. Scores of 7.0+ indicate strong audience, signal, and content quality. Q: How can I distribute my podcast effectively? A: Submit RSS feeds to multiple platforms via pod.link and ListenNotes. Search "[Platform] RSS feed submission" on Google for each directory. Book SEO Services | Quick Links for Social Business >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠ >> Visit Work and PLAY Entertainment website to learn about our digital marketing services >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Read SEO Articles >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Purchase Flaev Beatz Beats Online >> Favour Obasi-ike Quick Links See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    1h 12m
  6. Sort Feed: Social Media Marketing Algorithm Hacks for Fast Instagram & TikTok Growth with Favour Obasi-ike

    6 FEB

    Sort Feed: Social Media Marketing Algorithm Hacks for Fast Instagram & TikTok Growth with Favour Obasi-ike

    Favour Obasi-ike, MBA, MS delves into the intricacies of social media marketing, with a special focus on hacking the Instagram and TikTok algorithms. Favour shares valuable insights on how to gain maximum visibility and grow your business by understanding the underlying mechanics of these platforms. The episode covers the importance of creating engaging content, the power of a strong call to action, and the strategic use of social media analytics. Favour also introduces a powerful tool called "Sort Feed" for analyzing content performance and provides a live demonstration of how to leverage it for your own business. This episode is packed with actionable tips and strategies for anyone looking to up their social media game in 2026. Book SEO Services | Quick Links for Social Business >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠ >> Visit Work and PLAY Entertainment website to learn about our digital marketing services >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Read SEO Articles >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Purchase Flaev Beatz Beats Online >> Favour Obasi-ike Quick Links Learning Topics Understanding Social Media Algorithms: Learn the difference between social media platforms and search engines, and how to leverage their APIs for growth.Content Strategy: Discover how to create content that resonates with your audience and encourages engagement.The Power of Call to Action (CTA): Understand the importance of a clear and compelling CTA in driving user action.Leveraging Social Media Analytics: Learn how to use tools like "Sort Feed" to analyze content performance and gain a competitive edge.The Psychology of Social Media: Explore the psychological principles behind effective social media marketing, including the use of color and emotional triggers.Cross-Platform Promotion: Discover how to increase the visibility of your social media content by embedding it on your website. Episode Timestamps [00:00 - 02:00] Introduction to the topic: Social Media Marketing, Instagram and TikTok algorithm hacks.[02:00 - 04:10] Introduction to the "Sort Feed" tool for analyzing Instagram and TikTok content.[08:02 - 10:13] The difference between social media platforms and search engines.[20:05 - 25:15] Analysis of a viral post and the importance of a strong CTA.[40:08 - 46:22] The power of comments and engagement in boosting visibility.[53:01 - 58:24] How to embed social media posts on your website to increase reach.[58:08 - 58:24] The psychology of color in marketing.[01:15:11 - 01:16:52] Recap and key takeaways. Frequently Asked Questions (FAQs) Q: What is "Sort Feed" and how can it help my business? A: Sort Feed is a Google Chrome Extension tool that allows you to sort and analyze Instagram and TikTok content by various metrics such as likes, comments, and views. It can help you understand what content is performing well in your industry, identify trends, and gain insights to inform your own content strategy. Q: Should I focus on creating content for the algorithm or for my audience? A: While it's important to understand the algorithm, the primary focus should always be on creating valuable and engaging content for your audience. By building a strong connection with your followers, you will naturally see better results in the long run. Q: How can I increase the visibility of my social media posts? A: One effective strategy is to embed your social media posts on your website or blog. This can help you reach a wider audience and drive more traffic to your social media profiles. Q: What is the most important element of a social media post? A: A clear and compelling call to action (CTA) is one of the most important elements of a social media post. It tells your audience what you want them to do next, whether it's to like, comment, share, or visit your website. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    1h 18m
  7. Shopify SEO Vs Squarespace SEO Comparisons: Website Development Tutorial, FAQ + Checklist with Favour Obasi-ike

    4 FEB

    Shopify SEO Vs Squarespace SEO Comparisons: Website Development Tutorial, FAQ + Checklist with Favour Obasi-ike

    SEO expert Favour Obasi-ike, MBA, MS delivers an in-depth comparison of Shopify SEO and Squarespace SEO CMS platforms, focusing on their SEO and CRO capabilities and website development features. This discussion covers critical technical insights about theme management, URL structure optimization, metadata configuration, and platform-specific best practices. Favour shares actionable strategies for improving website visibility, including the importance of regular theme updates, proper sitemap configuration, and effective use of SEO metadata. The session also touches on comparisons with WordPress, Wix, and other CMS platforms, providing business owners with practical guidance for choosing and optimizing their e-commerce and content-driven websites in 2026. Book SEO Services | Quick Links for Social Business >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book SEO Services with Favour Obasi-ike⁠ >> Visit Work and PLAY Entertainment website to learn about our digital marketing services >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Read SEO Articles >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Purchase Flaev Beatz Beats Online >> Favour Obasi-ike Quick Links Episode Key Learning Topics 1. Shopify Platform Deep Dive Shopify as a closed-source e-commerce CMS platformTheme Liquid customization and custom code implementationImportance of regular theme updates for algorithm visibilityPre-installed sitemap functionality and automated SEO featuresApp ecosystem vs WordPress pluginsMulti-currency and multi-language capabilitiesSchema.org integration for product pages2. Squarespace Platform Overview User-friendly, content-driven platform positioningComparison with Shopify for product-based vs content-based websitesQuick setup and on-the-go management capabilitiesIntegration capabilities and limitationsBest use cases for small businesses and content creators3. SEO Metadata Optimization Proper configuration of SEO meta titles and descriptionsOpen Graph (OG) tags for social media sharingURL structure best practices and character optimizationThe importance of unique metadata vs duplicated contentHow to edit SEO metadata in Shopify product pages4. URL Structure Strategy Strategic URL naming conventions for productsUsing numbers strategically in URLs (e.g., "red-roses-12-piece" vs "12-piece-red-roses")Pattern disruption for user attention and click-through optimizationShorter, more concentrated URLs for better visual scanningPre-purchase click optimization through URL clarity5. Technical SEO Fundamentals Sitemap management across different platformsGoogle Search Console setup and sitemap submissionThe difference between Google Analytics and Google Search ConsoleNAP (Name, Address, Phone) consistency for local SEORobots.txt configuration and indexing control6. Wix Platform Insights Hidden robots.txt settings affecting blog tag indexingHow to enable tag indexing in Wix SEO settings10-year evolution of the Wix platformCommon indexing issues and solutions7. WordPress vs Closed-Source Platforms Open-source flexibility vs closed-source constraintsPlugin management and sitemap conflictsThe analogy of "square footage" for platform capabilitiesWhen to choose WordPress over Shopify/Squarespace8. Content Strategy & Page Management The power of compounding through content updatesUpdating old blog posts alongside publishing new onesFooter copyright year updates as ranking signalsOn-page SEO details that AI and search engines scanCreating and maintaining a content calendar9. Website Maintenance Best Practices Regular theme updates and their impact on visibilityChecking and updating footer copyright yearsMonitoring broken links and slow page speedsPlatform-specific maintenance requirements (Shopify, Squarespace, WordPress, Webflow, Wix)10. Free Website Audit Offer Favour's offer for surface-level website auditsDeep dive capabilities for root problem identificationMulti-platform support (Shopify, Squarespace, WordPress, Webflow, Wix, Magento, Tilda, Duda)Email newsletter with SEO, marketing, and AI insights Episode Timestamps 00:00 - Introduction: Shopify SEO vs Squarespace SEO comparison 00:53 - Welcome and housekeeping (saving replays, accessing resources) 02:36 - Shopify platform overview and e-commerce focus 03:01 - Why Shopify stands out (price-friendly, brand-aware, aesthetically pleasing) 03:43 - Shopify themes and purchasing considerations 05:43 - Critical question: When did you last update your theme? 06:40 - How theme updates affect algorithm visibility 07:00 - Closed-source vs open-source platforms explained 07:08 - Theme Liquid customization in Shopify 08:00 - Shopify as your hosting platform 08:10 - Apps in Shopify vs plugins in WordPress 08:21 - Squarespace positioning and user-friendliness 09:00 - Platform comparison analogy: Square footage (500 to 20,000 sq ft) 09:33 - When aesthetics and ease-of-use matter most 14:00 - Detailed Shopify theme management discussion 18:00 - SEO metadata and URL structure fundamentals 22:00 - The importance of page quantity and content strategy 28:00 - Sitemap management and Google Search Console setup 28:15 - Why Shopify pre-installs sitemaps (no conflicts) 29:00 - WordPress sitemap conflicts and plugin management 29:32 - The sitemap as "the brain of a website" 30:00 - Content compounding strategy: updating old posts 31:06 - Wix robots.txt issue: blog tags set to "no index" by default 32:00 - How to fix Wix tag indexing in SEO settings 33:00 - Tags as hashtags and their importance for visibility 34:05 - Critical action item: Update your footer copyright year to 2026 35:00 - Why footer year matters for AI and search engine scanning 36:01 - Shopify advantages for multi-language and multi-currency 37:03 - Google Search Console vs Google Analytics confusion 37:20 - The "reverse gear" moment in SEO audits 42:00 - Deep dive into URL structure optimization 45:00 - Strategic use of numbers in product URLs 48:00 - Open Graph (OG) tags explained 52:00 - Schema.org and structured data importance 58:00 - Product page SEO metadata workflow in Shopify 58:15 - How titles auto-generate URLs and the edit button 59:00 - Example: "6-piece red rose bouquet" URL structure 59:23 - Optimizing URL readability and pattern disruption 60:00 - Pre-purchase click optimization through URL clarity 61:00 - Character count optimization for URLs 63:00 - Shopify vs Squarespace integration comparison 63:16 - Schema.org as the "golden standard" for web documentation 63:48 - NAP (Name, Address, Phone) consistency explained 64:00 - "Dress how you want to be addressed" philosophy 68:00 - Free website audit offer details 70:00 - Platforms supported for audits 72:00 - Newsletter signup for SEO, marketing, and AI insights 74:00 - Surface-level vs deep-dive audit explanation 75:00 - Closing remarks and call to action Frequently Asked Questions (FAQs) Q1: What's the main difference between Shopify and Squarespace? A: Shopify is primarily an e-commerce platform optimized for product stores with extensive selling features (multi-currency, multi-language, robust app ecosystem), while Squarespace is more content-driven and user-friendly, ideal for portfolios, blogs, and smaller businesses that need quick setup without extensive product management. Q2: Why is updating my website theme important for SEO? A: Regular theme updates signal to search engine algorithms that your website has an updated setup and infrastructure. An outdated theme (e.g., last updated in August 2025 when we're in 2026) can cost you visibility because the algorithm may perceive your site as less maintained and current. Q3: What is Theme Liquid in Shopify? A: Theme Liquid is Shopify's templating language that allows you to customize code within the closed-source platform. It's where you would add custom elements like pop-ups, tracking codes, or other modifications that aren't available through standard theme settings. Q4: Do I need to create a sitemap for my Shopify store? A: No. Shopify automatically generates and maintains your sitemap as soon as you publish pages, products, collections, and posts. This is a major advantage over WordPress, where you need to install and configure sitemap plugins and ensure there are no conflicts. Q5: What's the difference between Google Search Console and Google Analytics? A: Google Search Console is for submitting your sitemap and monitoring how search engines crawl and index your site, while Google Analytics tracks visitor behavior and traffic sources. Both are important, but they serve different purposes. You must submit your sitemap to Search Console for proper SEO. Q6: How do I fix the Wix tag indexing problem? A: Go to your Wix dashboard, click Settings (bottom left corner), navigate to SEO Settings, find the Blog Tags section, and disable the "no index" robots.txt setting that's enabled by default. This allows your blog tags to be indexed by search engines. Q7: Why should I update my footer copyright year? A: The footer copyright year (e.g., "© 2026") is on-page text that AI and search engines scan. An outdated year (like "© 2023") signals that your site may not be actively maintained, even if you've updated c

    1h 17m
  8. WordPress SEO vs. Webflow SEO Comparisons: Website Development Tutorial + Checklist with Favour Obasi-ike

    3 FEB

    WordPress SEO vs. Webflow SEO Comparisons: Website Development Tutorial + Checklist with Favour Obasi-ike

    In this "WordPress SEO vs. Webflow SEO Comparisons: Website Development Tutorial + Checklist" podcast episode, host Favour Obasi-ike, MBA, MS leads a detailed discussion comparing two popular website development platforms: WordPress and Webflow. The conversation delves into the critical aspects of choosing a content management system (CMS), including setup, design, maintenance, and search engine optimization (SEO). A key segment features a real-world account from a participant, Ryan, who shares his recent struggles with a significant Google algorithm update that drastically impacted his website's traffic and revenue. The episode provides a balanced view of both platforms, highlighting their respective strengths and weaknesses to help listeners make an informed decision based on their specific business needs, technical expertise, and long-term goals. Need to Book SEO Services for your Social Business? >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠ >> Visit Work and PLAY Entertainment website to learn about our digital marketing services >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Read SEO Articles >> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ >> Purchase Flaev Beatz Beats Online >> Favour Obasi-ike Quick Links Key Learning Topics CMS Platform Comparison An in-depth analysis of WordPress and Webflow, covering ease of use, customization options, and built-in features. The discussion emphasizes that the best choice depends on the project's specific requirements and the user's technical comfort level. SEO Strategy and Implementation The episode explores how SEO is handled on both platforms, from WordPress plugins like Yoast and Rank Math to Webflow's integrated SEO tools. It stresses that while platforms provide tools, a successful SEO strategy relies on consistent effort and quality content. Impact of Google Updates Listeners will learn about the real-world consequences of Google's algorithm changes, including the importance of continuous link building, content updates, and monitoring search engine results pages (SERPs). Website Infrastructure The conversation covers the technical aspects of hosting and infrastructure, contrasting the self-hosted nature of WordPress with the managed hosting provided by Webflow. This includes considerations of scalability, performance, and DevOps. Analytics and Tracking The importance of comprehensive analytics is highlighted, going beyond basic platform-specific metrics to include tracking AI mentions and utilizing tools like Google Search Console to gain a deeper understanding of website performance. Timestamps [00:00] Introduction: WordPress vs. Webflow [03:37] Google Algorithm Update Discussion with Ryan [07:00] SEO Strategy & The Importance of Backlinks [20:00] Comparing Platform-Specific Features [26:00] Hosting, Infrastructure, and Scalability [32:00] WordPress's Dominance in the Market [38:00] Technical Requirements and Maintenance [47:00] Integrating Email Marketing with Flowdesk [50:00] The Future of Analytics and AI Tracking [56:00] Best Practices for Website Development [72:30] Closing Remarks and Preview of Next Episode Frequently Asked Questions (FAQs) 1. Which platform is better for a beginner with no coding experience? Webflow is generally considered more beginner-friendly due to its visual editor and managed hosting, which simplifies the setup and maintenance process. WordPress, while powerful, has a steeper learning curve and requires more hands-on management of hosting, plugins, and security. 2. Can I achieve good SEO results on both WordPress and Webflow? Yes, both platforms offer robust tools to implement a strong SEO strategy. The key to success is not the platform itself, but the consistent application of SEO best practices, such as creating high-quality content, building quality backlinks, and optimizing for relevant keywords. 3. How important are plugins for a WordPress site? Plugins are essential for extending the functionality of a WordPress site. They can add features for SEO, e-commerce, security, and more. However, it is crucial to use well-coded plugins from reputable sources, as an excessive number of plugins or poorly-coded ones can slow down your website and create security vulnerabilities. 4. What are the main cost differences between WordPress and Webflow? Webflow operates on a subscription model with different pricing tiers based on features and traffic. WordPress is open-source and free to use, but you will incur costs for hosting, domain registration, premium themes, and plugins. The total cost for a WordPress site can vary widely depending on your specific needs. 5. What was the key takeaway from Ryan's experience with the Google update? The main lesson from Ryan's story is that SEO is an ongoing process. Relying on past success without continuous effort in link building, content creation, and technical updates can leave a website vulnerable to algorithm changes. It highlights the importance of staying proactive and adaptable in your SEO strategy. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    1h 15m
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Welcome to our We Don't PLAY!™ AI SEO - Pinterest SEO - Podcast SEO Marketing Tools - Web Optimization - Business SEO News Podcast, your definitive source for mastering monetization and digital asset acquisition. We provide a comprehensive blueprint, from foundational Technical SEO 101 tactics to advanced high-level optimization within intricate digital marketing plans. Book SEO Services: Schedule a Discovery Call with SEO Expert Favour Obasi-ike Need Done-for-You SEO Services or SEO Consultation Services? Visit Work and PLAY Entertainment Website for Best SEO Agency ServicesPinterest Business: https://www.pinterest.com/playinconline/LinkedIn: https://linkedin.com/company/work-play-entertainmentYouTube: https://youtube.com/@wedontplaypodInstagram: https://www.instagram.com/wedontplaypod/SEO 101 Newsletter: https://www.linkedin.com/newsletters/seo-101-marketing-newsletter-6957485421186445312TrustPilot Reviews: https://www.trustpilot.com/review/playinc.online Discover the best email marketing strategies for superior lead generation production, and harness the power of Artificial Intelligence (AI), Entrepreneurship, and Pinterest Business marketing to build a thriving, revenue-generating online operating business. Who is Favour Obasi-ike, MBA, MS? A Christian faith-based entrepreneur with graduate degrees in Communications (BA), Entertainment Business (MS), and Business Administration (MBA). Hosted by Favour Obasi-ike, MBA, MS, a renowned expert in digital marketing, podcast monetization, Pinterest SEO, and search engine optimization (SEO), this podcast delivers real-world SEO strategies and SEO tactics through interviews with top-tier industry leaders. Gain access to the essential SEO tools, practical AI tips, and holistic business coaching required to effectively monetize content, significantly improve your website ranking, and execute a dominant content marketing strategy and winning content marketing strategy. In every episode, unlock actionable insights on: Podcast SEO & SEO for podcasts: Implement SEO best practices to make your show highly discoverable on Apple Podcasts, Spotify, and Google.Pinterest Marketing & Pinterest SEO: Leverage Pinterest as a search engine to execute successful Pinterest sales tactics and generate consistent organic traffic and website traffic.AI SEO, AI marketing, and using AI in SEO: Apply cutting-edge AI strategies and AI market intelligence for superior search optimization and AI-driven SEO.Technical SEO, Google SEO, and local SEO: Master search engine marketing (SEM), website optimization, and web optimization to enhance your search engine visibility.Audio marketing & coaching audio: Transform your content into a powerful customer magnet to increase audio play and support brand building with podcasting.Email monetization, email marketing strategy, and email list building: Learn email marketing for beginners and email marketing for local businesses to turn subscribers into profit.Branding & marketing, digital marketing, and online branding: Develop a standout presence with holistic methods for digital branding and digital success.Guest interviews with a roster of international and local guests across 160+ countries and 600 podcast episodes. Subscribe at wedontplaypodcast.com for high-intelligent insights, authoritative interviews, and actionable steps to optimize your online presence and turn passion into profit. Find us on Google, Apple Podcasts, Spotify, Amazon Music, YouTube Music, iHeart, Pandora, Podcast Addict, Podchaser, and all major podcast hosting platforms. Loving the podcast? Leave a review: https://ratethispodcast.com/wedontplay

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