310 episodes

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 
Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

Business Wars Wondery

    • Management
    • 3.7 • 52 Ratings

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 
Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

    Vaccine Wars | The Hype Cycle | 2

    Vaccine Wars | The Hype Cycle | 2

    It’s 25 years before the pandemic and at the University of Pennsylvania a Hungarian biochemist is fighting a one-woman campaign to figure out how to create mRNA vaccines.

    But no one wants to fund her research and every lab rat she injects with mRNA dies.

    Now, she must decide between her career and her belief in mRNA’s medical potential. And her choice will change the world.

    Support us by supporting our sponsors!

    Canva - Just go to Canva.me/bw to get your FREE 45-day extended trial.

    ZipRecruiter - Try ZipRecruiter FOR FREE at ZipRecruiter.com/BW.

    Vaccine Wars | This is Not a Drill | 1

    Vaccine Wars | This is Not a Drill | 1

    It’s early January 2020, and a mysterious new virus is overtaking the city of Wuhan, China.

    At first the outbreak barely makes the news, but as the threat comes into focus, scientists spring into action to make a vaccine. But the outlook’s grim – vaccines take years to create, test and approve. No one expects one to arrive anytime soon.

    But for two ambitious biotech start-ups, this is a chance to show the world what their cutting-edge tech can do.

    Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars.

    Support us by supporting our sponsors! 

    Podium - Find out how Podium can help your business reach more customers. Get started free today at Podium.com/BW.

    Wondery Presents: Secret Sauce

    Wondery Presents: Secret Sauce

    In Wondery’s newest series, Secret Sauce, hosts John Frye and Sam Donner explore the stories and successes behind some of the most inspiring businesses, creative innovators and intrepid entrepreneurs. 

    First up, we’re diving into the company that revolutionized how we vacation, travel, and even how we trust other people...we’re talking about Airbnb. In 2008, Air Bed and Breakfast launched at SXSW with high hopes of becoming an alternative to overbooked hotels...but they ended up with just two people booking a stay...and one of them was a co-founder of the company. How did Airbnb persevere through adversity to become a company that would forever change the way we think about travel? What was their magic - their secret sauce - that made them such an unlikely success story? And what lessons can we learn from them? 

    Listen at wondery.fm/SS_BusinessWars.

    KFC vs Chick-fil-A | The Fried Chicken Future | 7

    KFC vs Chick-fil-A | The Fried Chicken Future | 7

    After decades in KFC’s shadow, Chick-fil-A rode a wave of chicken sandwich obsession to industry dominance. But for how long? Will consumers tire of the relative simplicity of fried chicken in between two pieces of bread? For more on the emergence of the chicken sandwich as fast food’s favorite son, we speak to Nick Wiger — writer, comedian, and host of the Doughboys podcast. Wiger gets to the bottom of the chicken trend, speculates on what’s next at the drive-thru, and discusses whether or not plant-based protein has a place on the menu.

    Pre-order our new book The Art of Business Wars now before it is released on April 13.

    Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars.

    Support us by supporting our sponsors! 

    ZipRecruiter - Try it for FREE at ZipRecruiter.com/BW.

    To get started with a free trial of Klaviyo, visit klaviyo dot com slash listen.

    David Brown on The Art of Business Wars | 7

    David Brown on The Art of Business Wars | 7

    Our new book, The Art of Business Wars, takes fans through stories they've heard on Business Wars and some that are completely new. Host David Brown is joined by Next Big Idea's Rufus Griscom to discuss how the book came together, what makes a great Business Wars story, and preview some of the never-before-seen rivalries sure to thrill long-time listeners. 

    The Art of Business Wars is available now from all major booksellers.

    https://podcasts.apple.com/us/podcast/the-next-big-idea/id1482067226

    KFC vs Chick-fil-A | Sandwichmania | 6

    KFC vs Chick-fil-A | Sandwichmania | 6

    It’s the the early 2000’s and the animal rights group PETA accuses KFC of cruelty in their poultry processing and creating “Frankenchickens.” As KFC revenues tumble, Chick-fil-A surges ahead, cultivating fanatic customers with opening day parties and lavish food giveaways. But when President Dan Cathy makes controversial remarks against same-sex marriage, Chick-fil-A becomes a battleground. Meanwhile, Popeyes new CEO reverses the chain’s long downward slide by returning the company to its Louisiana roots. He introduces snappy new advertising and Cajun recipes, including the company’s first fried chicken sandwich. Rising to the challenge, Chick-fil-A attacks their rival with some savvy twitter swordplay over whose sandwich reigns supreme. The ensuing social media frenzy inspires a nationwide rush on both chains, but KFC is left out in the cold. Then the great sandwich wars of 2019 help bring about a shocking upset in the world of southern fried fowl, just as all the players begin to plan for a more sustainable, less meat-heavy future. 

    Pre-order our new book The Art of Business Wars now before it is released on April 13.

    Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars.

    Support us by supporting our sponsors! 

    NetSuite - Schedule your FREE Product Tour at NetSuite.com/WARS.

    Expensify - Visit Expensify.com/BW to get started with a free trial.

    To get started with a free trial of Klaviyo, visit klaviyo dot com slash listen.

Customer Reviews

3.7 out of 5
52 Ratings

52 Ratings

yochaigabay1 ,

Great content

The Pizza vs Dominos it's just a great series and you made it very fun and enjoyable..just like 🍕

miamore20 ,

Mike

Well made. Thnx

Evses ,

Evya

It’s perfect, love it!

Top Podcasts In Management

Listeners Also Subscribed To

More by Wondery