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Updated 02/10/2025
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Updated 14/11/2025

12/09/2025

The one with PepsiCo Beverages US CMO Mark Kirkham about the science of growth and the math of differentiation.

In this episode Mark and I talk about the evolution of one of the quintessential brand battles in marketing history, why word-of-mouth is the original algorithm, and his framework for deciding when to extend a brand into a new category or build a new one for new tastes. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

12/09/2025

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47 min
04/12/2025

The one with Diageo CMO, Cristina Diezhandino, about what CEOs need to know about organizing to meet and lead marketplace evolutions, managing investment across a massive brand portfolio, and what can get in the way of marketing delivering against its g

In this season-ending episode I talk with Diageo CMO, Cristina Diezhandino, about what CEOs need to know about organizing to meet and lead marketplace evolutions, managing investment across a massive brand portfolio, and What can get in the way of marketing delivering against its growth mission. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

04/12/2025

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48 min
3 DAYS AGO

Tesla’s Semi Is Finally Hitting The Road. The Timing Couldn’t Be Worse.

Elon Musk’s long-delayed “beast” goes into production as federal support for EVs withers and rising power costs complicate his claims it will be cheaper to run than the diesel rigs he wants to replace. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

3 days ago

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5 min
17 HR AGO

The Collapse Of Lugano Diamonds And How It Tarnished Compass Diversified

For several years, Lugano Diamonds was considered a jewel in Compass’ investment portfolio. Then came lawsuits, allegations of fraud and theft, restated financials, a bankruptcy filing and a hurried sale. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

17 hr ago

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6 min
1 DAY AGO

How America’s Most Popular Iced Tea Company Brewed Up A $1.7 Billion Family Fortune

Milo’s sweet tea was first served 80 years ago at a burger counter in Alabama. Third-generation CEO Tricia Wallwork has grown her family’s beverage business tenfold by thinking outside the jug. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

1 day ago

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5 min
1 DAY AGO

Meet The Billionaire Financial Advisor Who Embraced Psychedelics And Found Bliss

Billionaire Ron Carson pulled himself out of poverty by building a $55 billion financial advisory giant and teaching other advisors to scale like him. Now, thanks to his own personal coaches, he’s changed his name to Omani and found joy. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

1 day ago

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5 min
2 DAYS AGO

The Seahawks Are Super Bowl Champs — But Their Owner Can’t Profit From The Big Win

As executor of her late brother’s estate, Jody Allen led Seattle to its second title. NFL rules, however, may cut short the celebration by forcing the team to hit the market. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2 days ago

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5 min
27/08/2025

The one with ServiceNow CMO Colin Fleming about how buying happens, what B2C marketing can learn from B2B and B2C from B2B, and a case well made for doing less, exceptionally.

In this episode, Colin and I talk about why he drove a strategic shift from product-led marketing to brand-led, the end of the funnel, what all marketing—and buying—has in common, and how simplicity can help anchor marketing in times of great complexity. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

27/08/2025

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46 min
4 DAYS AGO

The Highest-Paid Athletes At The 2026 Winter Olympics

NHL players will be among the top earners in Milan Cortina, but the Games’ biggest money winner comes from the ski slopes, with an estimated $23 million over the past 12 months. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

4 days ago

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5 min
02/10/2025

The one with Tubi CMO Nicole Parlapiano about problem-solving, creativity, the time to traction, and effing around and finding out.

In this conversation, Nicole and I talk about why problem-solving is a team sport, the value of intrigue, the too-often divorce of product and marketing teams and why it’s okay not to achieve every big goal. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

02/10/2025

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53 min

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