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انٹرپرینیورشپ

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ہفتہ وار اپڈیٹ کیا گیا
انٹرپرینیورشپ

انٹرپرینیورشپ

ہفتہ وار اپڈیٹ کیا گیا
انٹرپرینیورشپ

انٹرپرینیورشپ

ہفتہ وار اپڈیٹ کیا گیا

23/05/2022

What I Know Best: Tal Chitayat on Short Meetings, Jazz, and Soup

The co-founder and chief executive of Full Circle Brands manages three sustainability-minded international brands out of New York City. He tells host Christine Lagorio-Chafkin how he boost productivity by keeping his meetings short, and cramming them all into one day. Plus: When his team is in the office, he plays jazz–and orders comfort food.
07/10/2024

How Cult Brands Capture Imaginations–and Wallets

This week, we kick off our Inc. feature coverage by exploring the making of–and proliferation of–cult brands. In this episode, executive editor Diana Ransom and editor-at-large Christine Lagorio-Chafkin invite Inc. staff writer Ali Donaldson to talk about an article she wrote that broke open a lot of consumer trends we’ve seen over recent years–and explained the anatomy of consumer-product virality. Certain brands seem to grow cult followings almost overnight. Turns out that’s no happy accident–it’s all in the plan. And Ali lays out precisely what that plan looks like for brands that achieve cult status. Stanley, Kendra Scott, and Bogg Bag are extremely different companies–aside from the fact that each has skyrocketed in popularity in recent years. And it turns out, they are all fascinating case studies in appealing to customers, both online and offline. Bogg Bag, founded by Kim Vaccarella, out of Lodi, New Jersey, landed on the Inc. 5000 this year and expects to book over $100 million in revenue by the end of 2024. Kendra Scott, the Texas-based jewelry brand, continues to evolve with its customers online–and meets them where they are on campuses, too. And the Stanley cup stans are seriously engaged and proudly express it through TikTok and other social media channels. They might wonder: How on earth is this a 110-year-old company? Donaldson explains, and also dishes about her interview with the marketing genius behind both the Stanley brand shift that brought it to a new generation and the proliferation of Crocs. Source notes and additional research and information: Read: How Preppy Cult Brands Captured the Imagination and Wallets of Female Consumers, by Ali Donaldson, on Inc.com Read: How This Marketing Pro Got Crocs on Every Celebrity–and Also Was Behind the Stanley Tumbler Trend Listen: Kendra Scott interviewed on Inc.’s What I Know podcast Read: How Kendra Scott Crafted a Remarkably Wholesome Customer Service Philosophy Read: A history of Stanley Cups, via Stanley1813.com Read: Dive into the 2024 Inc. 5000 list of fastest-growing companies in America Visit: Kendra Scott Visit: Bogg Bag Apple Podcasts Spotify
24/09/2024

How to Build Brand Awareness Without Social Media

For many small businesses, social media is the only way to reach customers. But are echo-chamber algorithms stopping you from reaching the right customers? Beatrice Dixon talks with Rachel Roff, Founder of Urban Skin RX, about creating inclusive marketing campaigns, and come away with proven strategies for freeing your brand’s dependence on social media.
2 مارچ

1 Smart Business Story: How to Optimize Your Sleep Like an Olympian

Whether you’re an Olympic athlete or a business leader, sleep optimization is key to improving performance. Inc. staff reporter Chloe Aiello recently spoke with performance coach Sam Neame, who shared six strategies for sleep optimization. “Something I found interesting about Sam’s recommendations [was] that your best night of sleep actually starts first thing in the morning,” says Chloe. Chloe weighs in on unexpected practices that could lead to better rest. On this episode of The Business Model, she shares with Inc. senior editor Rebecca Deczynski why this topic resonated with her, what business leaders can learn from Olympic athletes about sleep for peak performance, and how they can apply these strategies in their business.
26/08/2025

How to Navigate the Biggest Pitfalls of a Growing Business

In this episode, Inc. editor-in-chief Mike Hofman chats with Visit.org co-founder and CEO Michal Alter and Alicia, Yoon, founder and CEO of Peach and Lily about how the breakdown of fast growth reveals the most common pitfalls in growing a company and how smart leaders handle them. Then, you will also hear from Emmanuel Offiong, vice president, CTO Business Bank Engineering, Capital One, and Inc. Recognition Program Manager Sarah Lynch.
01/10/2024

Rahul Vohra’s Productivity Playbook

Aisha Bowe talks with Rahul Vohra, founder of Superhuman. Designed to integrate seamlessly with Gmail and Outlook, Superhuman uses features like AI, summarization, and split inbox to create the fastest email experience ever made. Nothing is more valuable to founders than time. This episode offers wisdom from experienced founders about navigating the marathon of entrepreneurship, with insights on how they keep themselves and their teams productive on a day-to-day basis without burning out.
14/11/2024

Glenfiddich presents the inaugural Legacy Award to Smarsh - FROM INC. STUDIO AND GLENFIDDICH

This is a special segment in collaboration with our partner at Glenfiddich Single Malt Scotch Whisky. Inc. Editor-in-Chief Mike Hoffman spoke with Smarsh Founder Stephen Marsh about his remarkable journey, the legacy he has built, and the honor of being the first recipient of the inaugural Legacy Award presented by Glenfiddich at this year's Inc. 5000 gala.
04/03/2024

Time for Growth - AI Bootcamp FROM INC STUDIO AND SAP

In this podcast, leaders in HR and AI reveal what it will take for businesses to get their staff on board.
10/05/2021

Fawn Weaver: Build a Culture of Confidence

Christine Lagorio-Chafkin interviews Fawn Weaver, the CEO and founder of Uncle Nearest Premium Whiskey, bestselling author, and serial entrepreneur, about how she built her brand and company after setting out to tell the remarkable story of Nearest Green, the first known African-American master distiller and man who taught Jack Daniel how to make whiskey.
12/12/2022

What I Don’t Know: Kendra Scott Gets Locked Out of Spreadsheets

The founder of her eponymous jewelry brand, Kendra Scott, has built her business into a robust online operation and more than 130 locations. But from the early days of running her business, she knew she didn’t want to manage the books. Scott tells host Christine Lagorio-Chafkin how she hired strategically, from an accountant to a comptroller, to a CFO–so she could focus on the creative and design work she loves.

Inc. Podcasts: Bold voices. Big ideas. Real stories. From building smarter businesses to leading with purpose, we bring you conversations that inspire your next move.

ویب سائٹ

Inc.

سر فہرست شو

What I Know Best: Tal Chitayat on Short Meetings, Jazz, and Soup

How Cult Brands Capture Imaginations–and Wallets

How to Build Brand Awareness Without Social Media

1 Smart Business Story: How to Optimize Your Sleep Like an Olympian

How to Navigate the Biggest Pitfalls of a Growing Business

Rahul Vohra’s Productivity Playbook

Glenfiddich presents the inaugural Legacy Award to Smarsh - FROM INC. STUDIO AND GLENFIDDICH

Time for Growth - AI Bootcamp FROM INC STUDIO AND SAP

Fawn Weaver: Build a Culture of Confidence

What I Don’t Know: Kendra Scott Gets Locked Out of Spreadsheets

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