The Agency Insider Show

Navneet Kaushal
  • 5.0 (1)
  • MARKETING
  • UPDATED WEEKLY

Welcome to The Agency Insider Podcast, hosted by Navneet Kaushal, CEO of PageTraffic. Explore insider tips, strategies, and stories from the digital marketing and agency world. Each episode features conversations with industry leaders, successful entrepreneurs, and innovative thinkers, offering valuable insights and practical advice on SEO, marketing, and business growth. Whether you're an aspiring entrepreneur, seasoned marketer, or agency professional, tune in to elevate your skills and achieve success in the dynamic digital landscape.

  1. 2 DAYS AGO

    From Homeless to $100M SEO Empire: Harry Sanders' Blueprint

    What does it take to go from being homeless to building a $100M SEO empire? In this episode, Harry Sanders, founder of StudioHawk, shares his incredible journey and proven blueprint for success. Discover how he turned adversity into opportunity, scaled an international SEO agency, and leveraged innovative strategies to rank websites #1 and drive more organic traffic. Curious about the future of SEO in an AI-driven world? Wondering how to scale your agency, keep clients happy, and achieve a #1 ranking even as search engine algorithms evolve? Harry answers it all—revealing the secrets behind StudioHawk's rise as one of the largest specialist SEO agencies, the role of AI in reshaping SEO strategies, and how to stay ahead of the curve in 2024 and beyond.Whether you're an aspiring entrepreneur, an experienced agency owner, or someone looking to boost their website’s visibility, this step-by-step guide provides actionable insights to rank your website number 1, improve your search engine rankings, and build a sustainable digital presence. Ready to transform your business and stay ahead of SEO trends? Hit play now and start your journey to achieving success in the ever-changing world of SEO!#aivideo #googlesearchconsole #machinelearning #digitalmarketing #aitoolsforcontentcreation#makemoneyonline #howtomakemoneyonline #leadgeneration #digitalproducts #digitalmarketingCHAPTERS:00:00 - What is the Purpose of This Episode?01:40 - What Lies Behind the Headlines of SEO?05:20 - How to Overcome Moments of Doubt in Your SEO Journey?08:12 - What Makes a Specialist SEO Agency Stand Out?09:38 - How Can You Recharge and Stay Creative in SEO?11:28 - What Are the Key Steps in Scaling an SEO Agency?13:18 - How Do You Keep Clients Happy and Satisfied?16:35 - How to Maintain Culture While Scaling Your Agency?17:43 - What is the Toughest Challenge in Growth for Agencies?20:23 - When Did You Realize You Were in the Big Leagues of SEO?22:02 - How Do You Keep Innovation Alive in Your Agency?23:35 - What Systems and Rituals Help Focus Your Team on Improvement?27:22 - When Did You Recognize the Need for a Training Department?29:30 - What is Your Onboarding Process for New Hires?33:05 - How Do You Identify and Support Raw Talent in SEO?36:35 - How is AI Transforming SEO Practices?43:36 - Should Agencies Invest in Building Proprietary AI Tools?45:14 - How Will AI Change SEO Reporting in the Future?47:34 - How Can Agencies Future-Proof Themselves in SEO?48:18 - What Are the Biggest Misconceptions Clients Have About SEO in 2025?49:06 - Why is Storytelling and PR Important for SEO Success?50:44 - How to Ensure SEO Delivers Real Business Impact?51:36 - What is the Future of SEO Agencies?53:03 - What Should Agency Founders Start Doing Today?56:38 - Where Can You Learn and Get Inspired in SEO?57:47 - Why Should You Niche Down in Your SEO Services?59:06 - What Are the Key Takeaways from This Episode?

    59 min

  2. 9 SEPT

    Inside ChatGPT's Algorithm: Why Some Sites Get Cited 32.9% More with Josh Blyskal

    Discover the secrets behind ChatGPT's algorithm and learn why some websites get cited 32.9% more in answer engines. In this video, we explore how to rank your website number 1 and adapt your AI SEO strategies to thrive in the evolving world of AI-driven search. Why do listicles dominate AI citations? How can brands optimize for intents rather than traditional keywords? What does it take to drive more organic traffic and achieve a #1 ranking on platforms like ChatGPT, Google AI, and Perplexity? Join host Navneet Kaushal and AEO expert John Blyskal as they break down actionable steps, including schema markup, semantic chunking, and leveraging commercial landing pages for maximum visibility. Whether you're a beginner or an advanced marketer, this step-by-step guide is packed with proven strategies to enhance your search engine rankings and future-proof your content.

    1 hr

  3. 2 SEPT

    The Local Search AI Crocodile Effect (And What It Means for Agencies) with Andrew Holland

    Explore "The Local Search AI Crocodile Effect (And What It Means for Agencies)" in this must-watch episode! Are your local search strategies ready ? Discover how AI is reshaping local SEO, the surprising insights behind the "crocodile effect," and what it means for agencies tackling search engine rankings today. Learn step-by-step tips to rank your website number 1 and drive more organic traffic with actionable SEO strategies for both small businesses and enterprises. From AI-powered tools and advanced local SEO tactics to Reddit marketing and building community engagement, this deep dive with expert Andrew Shortland reveals how to achieve measurable results and navigate the evolving search landscape. Whether you're an agency owner or a business looking to optimize your local presence, this guide is packed with proven strategies to stay ahead.Ready to transform your local SEO game? Watch now and unlock the keys to achieving a #1 ranking in search results!#ai #marketingagainstthegrain #digitalmarketing #machinelearning #reddit #ai #artificialintelligence #localseo #seo CHAPTERS:00:00 - What sparked Andrew's journey in the industry?01:19 - How did Andrew start his career at NBC?03:00 - What led to Andrew's first big contract?06:10 - How did Andrew pivot after getting fired?11:11 - What strategies helped Local SEO Guide scale?13:16 - Why do agencies struggle to retain clients?15:17 - How can agencies expand beyond local SEO services?17:25 - What internal productivity tools are essential for success?20:01 - What are advanced tactics for optimizing Google My Business?27:30 - What challenges do multi-location businesses face?32:44 - How can you effectively verify Service Area Businesses (SABs)?35:31 - What role do citations play in local SEO?37:24 - How do backlinks influence your CID?38:10 - How is local SEO evolving in the AI era?46:00 - What impact does Reddit have on local SEO strategies?58:20 - How does Facebook affect local SEO efforts?58:52 - How do you discuss ROI with clients?1:00:53 - How should service offers be structured for clients?1:06:11 - What challenges do agencies face when reselling local SEO?1:11:10 - What are effective link building strategies for local businesses?1:13:41 - What key advice should agencies remember for local business services?1:14:41 - What are the key takeaways from this episode?

    1h 15m

  4. 26 AUG

    Can SEO Still Thrive in the AI Era? Find Out How!

    Is SEO still relevant in the AI era? Can you rank your website #1 in search engine results with the rise of AI? In this video, we dive into winning SEO strategies for 2025 and beyond, unveiling how businesses can thrive in a world where AI models like ChatGPT and LLMs shape content discovery. Learn the secrets to driving more organic traffic, achieving a #1 ranking, and adapting your SEO game to multi-channel platforms.Join Navneet Kaushal and Jairo from Organic Hackers as they explore step-by-step guides to boost your search engine rankings, uncover the importance of LLM search optimization, and share insights into leveraging structured data, fresh content, and brand authority. Whether you're a beginner or an advanced marketer, these actionable tips will help you future-proof your SEO strategy and dominate organic traffic.Want to unlock your website's true potential? Watch now and discover how to transform your SEO approach for 2025 and keep your business ahead of the curve. Don't forget to like, subscribe, and share your thoughts in the comments below!#affiliatemarketing #leadgeneration #makemoneyonline #hubspot #aiCHAPTERS:00:00 - Intro01:29 - How did you transition from engineering to SEO and AI for global brands?03:45 - What is the impact of AI models on brand achievements today?06:47 - What excites you most about the future of search technology?11:20 - What is LLM Search Optimization and why is it crucial for businesses?14:26 - What are the key ranking factors for LLMs?17:29 - How can content be restructured for optimal LLM performance?21:05 - What is the role of structured data and schema markup in LLMs?24:28 - Which content formats excel in AI search results?27:35 - How can you generate innovative content ideas?29:50 - What strategies can influence GPT-3's outputs?35:00 - How can you achieve ranking in just 24 hours?38:03 - In what ways does LinkedIn influence Google rankings?43:35 - What is the EAT hack and how can LinkedIn enhance your SEO?45:21 - How is technical SEO evolving in the AI era?49:00 - What are Core Web Vitals and why do they matter?50:54 - How does technical SEO for LLMs differ from traditional search engines?54:00 - Why is structured data important for SEO?57:05 - Is 99.9% of SEO content just commodity?1:00:10 - What are your rapid-fire answers to SEO questions?1:03:04 - What are your final thoughts at the end of the podcast?

    1h 4m

  5. 19 AUG

    Why Brand Mentions Beat Links + The Death of Keyword Content, Andrew Holland Reveals All

    Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpAre you ready to revolutionize your AI SEO strategy? 🚀 In this episode, Andrew Holland, SEO mastermind and author of *The Value of SEO*, shares why **brand mentions beat links** and how the shift away from keyword-stuffed content is reshaping search engine rankings. Learn how to leverage AI, GEO (Generative Engine Optimization), and cutting-edge **SEO strategies ** to drive more organic traffic and achieve a #1 ranking.From his incredible journey as a former police detective to becoming a leading voice in SEO, Andrew reveals the game-changing importance of building a strong digital presence, creating innovative content, and showcasing brand expertise. Discover how focusing on attributes like E-E-A-T (Experience, Expertise, Authority, Trust) and embracing AI-driven tools can help you rank your website number 1, even in a rapidly evolving digital landscape.💡 Questions explored in this episode:- Why are **brand mentions** the secret to SEO success?- How can you adapt to the death of traditional keyword content?- What strategies can future-proof your SEO efforts in the age of AI?- How should agencies and brands rethink their approach to organic traffic and rankings?Whether you're a beginner or a seasoned pro, this deep dive into the future of SEO will leave you inspired and equipped with actionable steps to dominate search engine rankings in 2024 and beyond.🔥 Ready to take your SEO to the next level? Watch now and start driving more organic traffic today! Don’t forget to like, comment, and subscribe for more expert insights.#seo #chatgpt #ai #googlesearchgenerativeexperience #machinelearning #leadgeneration #digitalmarketing #socialmediamarketing #emailmarketing #marketinganalyticsCHAPTERS:00:00 - Intro01:55 - How did your police background prepare you for SEO?09:02 - How did you grow your agency?11:36 - What was the most transformative learning in the last 3 years?12:40 - What really moves the SEO needle?16:30 - What is the true value of SEO?21:55 - How to explain SEO to non-technical stakeholders?24:25 - How to adapt SEO strategies for AI?29:40 - Brand mentions vs traditional link building: What's the difference?32:15 - How should agencies restructure their service offerings?34:26 - What are practical steps for agencies to prepare for the shift?39:24 - Will AI personalization make small brands more competitive?41:48 - What is EAT in the AI Era?44:20 - What is the EAD Audit Process?47:04 - Why do brands underplay their achievements?50:17 - Digital PR vs Traditional Link Building: Which is better?56:24 - What are Authorship Profiles?58:17 - How important is Personal Branding in SEO?59:55 - Attributes vs Rankings: What's more important?1:02:08 - What skill should new SEOs master first?1:04:00 - Rapid fire questions: What do you need to know?1:05:14 - Where will SEO be in the next 5 years?

    1h 7m

  6. 12 AUG

    From 4 Days to 20 Minutes: How Andrea Volpini is Automating Agency SEO with AI Agents

    Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpDiscover how Andrea Volpini is revolutionizing SEO with AI agents, transforming tasks that took 4 days into just 20 minutes! In this step-by-step guide, Andrea shares expert insights on automating agency SEO workflows, using semantic SEO strategies, and building knowledge graphs to rank your website number 1 on search engines. Learn how to drive more organic traffic, optimize your content for AI-driven search, and achieve a #1 rankingsThis video is packed with actionable SEO strategies for agencies and brands, from leveraging structured data to creating personalized AI models tailored to your workflow. Whether you're new to SEO or looking to future-proof your approach, you'll gain valuable tips to improve search engine rankings and maximize your website's visibility.Ready to transform your SEO game and build a future-ready brand? Watch now and start implementing these cutting-edge techniques today! Keep optimizing, keep learning, and take your rankings to the next level.#ai #seo #digitalmarketing #datavisualization #aisearch #semantictechnology #googleknowledgepanel #agenticaiCHAPTERS:00:00 - Intro01:25 - Spark of Obsession with Structured Data02:59 - Defining Semantic SEO04:56 - Importance of Entity-Based SEO07:24 - Building Your Own Knowledge Graph09:40 - Role of WordLift in SEO10:55 - Understanding Agentic SEO13:16 - Mastering Prompts for SEO Success15:02 - Creating AI Agents for Workflow19:40 - Structured Data's Impact on EAT22:55 - Common EAT Signal Mistakes26:55 - YouTube as a Semantic Branding Platform27:48 - Applying Semantic SEO to YouTube32:00 - AI and Human Workflow Design for Agencies36:00 - Agency Advice for SEO37:40 - Future Trends in SEO42:35 - Overview of WordLift43:35 - Andrea's Future Projects45:50 - Trusted LLMs by Andrea48:30 - Differentiating Your LLM49:15 - Finding Andrea’s Work50:00 - OutroDiscover a major shift in SEO! This video emphasizes focusing on quality over just content with new ai seo strategies. Learn how AI tools can speed up SEO audits and change optimization approaches, helping you with search engine ranking and to increase organic traffic. #aiseo #seostrategies #digitalmarketing

    50 min

  7. 5 AUG

    From Clicks to Trust: The Future of SEO Revealed with Eric Van Buskirk

    Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.php🚀 In this episode of the Agency Insider Show, we dive deep into "From Clicks to Trust: The Future of SEO Revealed" with SEO expert Eric Van Buskirk. Discover how AI, user behavior, and trust signals are reshaping search engine rankings and learn actionable strategies to rank your website #1 in this evolving landscape.We explore: 💡 How AI overviews are transforming search results—are you ready to adapt? 💡 The shift from clicks to trust—why branding matters more than ever. 💡 Data-driven insights on user behavior, UX, and SEO strategies for AI💡 Eric’s groundbreaking studies with platforms like SEMrush, Ahrefs, and BuzzSumo. 💡 Practical tips to drive more organic traffic and future-proof your content. Whether you're a beginner or an advanced SEO professional, this video is packed with proven strategies to help you achieve a #1 ranking and dominate search engine rankings. Learn how to optimize your content for both AI overviews and traditional search while staying ahead of the game. Ready to take your SEO to the next level? Hit play now and unlock the tools you need to drive visibility, enhance your brand, and rank higher on Google! #leadgeneration #digitalmarketing #socialmediamarketing #emailmarketing #marketinganalytics#ai #digitalmarketing #whatisgooglesge #seooptimization #googlesearchgenerativeexperienceCHAPTERS:00:00 - Intro01:21 - What Inspired Eric’s Journey in SEO?05:56 - How Does Big Data Relate to User Behavior?08:32 - What Are the Surprising Findings from SEO Data Studies?10:36 - How Does Google Evaluate Content Quality?12:33 - What Surprised You Most in the Google AI Overview User Study?16:14 - What Are Actionable Insights for Optimizing for AI and Traditional Search?18:21 - How Did You Choose Which SERP Features to Track?22:15 - How Can AIU Research Improve Your SEO Strategy?25:38 - What’s the Difference Between Dwell Time and Scroll Depth?28:14 - How Do Visual Features Impact User Behavior?30:24 - What’s the Relationship Between Click-Through Rate and Scroll Depth?32:50 - How Reliable Is Clickstream Data for SEO Analysis?35:47 - What Should Be Included in Your SEO Toolkit?37:57 - Why Is Data Visualization Important for SEO?39:50 - How Do UX Signals Compare to Backlinks?42:50 - How Should Agencies Rethink Content Placement Strategies?44:10 - How Can You Future-Proof Your SEO Services?46:00 - What Are the Overlooked Metrics in Search Performance Analysis?47:20 - What Quality Signals Affect Rankings and User Trust?48:40 - What Lessons Have You Learned from Growing Clickstream?51:14 - How Can You Attract and Retain Top Tier SEO Talent?56:12 - What Role Does Storytelling Play in Data-Driven Client Reporting?57:45 - Where Can You Find Eric Van Buskirk Online?

    59 min

  8. 29 JUL

    From Hating Google Ads to $600/Day: Tim Sutton's Accidental Agency Success

    Get Your Free SEO Audit and 30 mins consultation at https://www.pagetraffic.com/request-quote.phpFrom hating Google Ads to making $600/day, Tim Sutton shares his incredible journey to accidental agency success! 🚀 In this must-watch episode, Tim reveals how a reluctant experiment with Google Ads transformed into a thriving agency, Launchpresso. Learn how he went from skepticism to scaling remote PPC campaigns, driving eCommerce growth, and leveraging cutting-edge AI tools to stay ahead.We cover everything from advanced Performance Max strategies for Shopify, avoiding costly ad mistakes, and mastering multitouch attribution, to tips for structuring campaigns and building a high-performing remote team. Curious about the future of PPC or how to use YouTube for brand success in 2025? Find out Tim’s secrets, practical tools, and best-kept strategies.Ready to optimize your ad game and scale like a pro? Hit play now, and don’t forget to subscribe for more inspiring insights and actionable tips! 🎯#howtomakemoneyonline #makemoneyonline #benheathgoogleads #digitalmarketing #remotejobs #affiliatemarketing #makemoneyonline #digitalmarketing #aitoolsforbusiness #googleadscourseCHAPTERS:00:00 - Intro01:29 - How did accidental agency growth happen?08:48 - What is Advanced Performance Max for Shopify growth?12:04 - How can you layer audience signals to avoid wasted ad spend?14:05 - What creative testing systems are effective for Shopify clients?16:23 - Which ad channels have the lowest cost per click?18:29 - How do you decide to split by product margin or funnel stage?20:40 - What common mistakes do Shopify store owners make with Performance Max?23:10 - What is multi-touch attribution, and why is it important?29:56 - What is the future of remote PPC agencies?33:16 - What tech stack is essential outside of AI?37:03 - What is the biggest challenge in managing a remote team?40:09 - What do brands get wrong about YouTube ads?43:56 - What successful YouTube campaign structure have you found?45:24 - End of the show

    46 min
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About

Welcome to The Agency Insider Podcast, hosted by Navneet Kaushal, CEO of PageTraffic. Explore insider tips, strategies, and stories from the digital marketing and agency world. Each episode features conversations with industry leaders, successful entrepreneurs, and innovative thinkers, offering valuable insights and practical advice on SEO, marketing, and business growth. Whether you're an aspiring entrepreneur, seasoned marketer, or agency professional, tune in to elevate your skills and achieve success in the dynamic digital landscape.

Information

  • Creator
    Navneet Kaushal
  • Years Active
    2024 - 2025
  • Episodes
    68
  • Rating
    Clean
  • Copyright
    © Navneet Kaushal
  • Show Website
    The Agency Insider Show