Showing up Solo

Showing Up Solo
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Empower Your Solo Journey with Expert Insights and Supportive Community Being a solopreneur doesn't mean you're alone! Welcome to Showing Up Solo, where we believe in the power of shared knowledge to fuel your solo success. As a community of passionate solopreneurs, we're here to guide you through every step of your marketing journey. Tune in every other Wednesday for easy-to-implement advice, enlightening conversations with guest experts, and yes, plenty of food analogies to make learning engaging and fun. Join us on a path of growth, collaboration, and empowerment. Because when knowledge

  1. 09/10/2024

    Episode 75 | Embracing Neurodiversity: A Dyslexic and ADHD Entrepreneur's Marketing Journey

    Hannah gets personal and opens up about life as a neurodivergent entrepreneur for this special 75th episode of Showing Up Solo. As a person with Dyslexia and ADHD, Hannah shares the challenges she had with work, how ignoring her neurodiversity impacted her life and how discovering her community helped her open up and feel validated.  Key Takeaways for those of you who are fellow neurodivergent business owners:  Focus on your strengths and the good things people are saying about you.  Recognize your challenges and plan your work around your strengths. Honor your energy and unique needs. Practice embracing your whole self and stop apologizing for who you are and what you need. Dyslexia in Adults: Website: dyslexiainadults.co Membership: dyslexiainadults.co/thehive Instagram: @dyslexia_in_adults  TikTok: @dyslexia_in_adults LinkedIn: linkedin.com/in/natalie-brooks-adult-dyslexia-coach YouTube: @DyslexiaInAdults ADHD & Me from Viva La Dirt League: ADHD & Me Web Series: https://youtube.com/playlist?list=PLSMETuURtTXCCEUxkU4DaGD2Ph-uaaisf&si=G9aQ4NPKgsJOxZHR  Behind “ADHD & Me” Podcast: https://open.spotify.com/show/6F1O76g2OwuFYudSJ53FFx?si=77c2163155f84ec7  iilo Creative Alliance: iilo.ca/blog/  Ready to find your marketing north star? Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz  Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?  Head over to → www.setmeupnow.ca  ---- More Videos---- Subscribe to @showingupsolo  All Showing Up Solo videos: ⁠https://www.youtube.com/channel/UCRx9…⁠   --- Social Media --- Instagram: @showingupsolo LinkedIn: ⁠https://www.linkedin.com/company/show…⁠  --- Website --- ⁠www.showingupsolo.com⁠

    48 min

  2. 25/09/2024

    Episode 74 | B2B Marketing Strategies for Entrepreneurs with Victoria Taylor

    B2B doesn’t have to be boring! Remember you're not talking to robots! Hannah welcomes back Victoria Taylor, a Digital Marketing Consultant and founder of Victoria Taylor Marketing.  They share strategies for small businesses marketing to other businesses that are anything but dull.  Victoria and Hannah emphasise that, even if your target audience is an organisation, your marketing is still part of a one-to-one, person-to-person conversation.  They also encourage listeners to let their brand’s personality shine through their content and establish authority without sliding into encyclopedia territory.  Key Takeaways:  Focus on values-forward marketing  Thought Leadership - how do you add value to your community? How did you become the expert.  Be specific - focus in on your Ideal Client Want more from Victoria? http://www.victoriataylormarketing.com  Ready to find your marketing north star? Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz  Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?  Head over to → www.setmeupnow.ca  ---- More Videos---- Subscribe to @showingupsolo  All Showing Up Solo videos: ⁠https://www.youtube.com/channel/UCRx9…⁠   --- Social Media --- Instagram: @showingupsolo LinkedIn: ⁠https://www.linkedin.com/company/show…⁠  --- Website --- ⁠www.showingupsolo.com⁠

    28 min

  3. 11/09/2024

    Episode 73 | Social Proof: Building Trust with Your Audience with Victoria Taylor

    Social proof is the number one way to show your capability as a service provider and build trust with your audience.  This week Hannah chats with Victoria Taylor, a Digital Marketing Consultant and founder of Victoria Taylor Marketing.  Hannah and Victoria discuss why it’s important to gather social proof, how to collect it and the benefits to your business of integrating social proof into your marketing strategy.  Top Takeaways:  Social proof builds trust. Don’t underestimate peer-to-peer recommendations. Make it as easy as possible for clients to leave you a review or testimonial.  Want more from Victoria?  Website: http://www.victoriataylormarketing.com  Ready to find your marketing north star? Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz  Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?  Head over to → www.setmeupnow.ca  ---- More Videos---- Subscribe to @showingupsolo  All Showing Up Solo videos: ⁠https://www.youtube.com/channel/UCRx9…⁠   --- Social Media --- Instagram: @showingupsolo LinkedIn: ⁠https://www.linkedin.com/company/show…⁠  --- Website --- ⁠www.showingupsolo.com⁠

    24 min

  4. 28/08/2024

    Episode 72 | Email Marketing Strategies for Solo CEOs: Build Relationships and Promote Your Business

    Hannah guides you through email marketing and the 3 types of emails you need:  Welcome Series - an automated sequence of emails often triggered by Lead Magnets.  Regular Connection Building - Newsletter at a frequency suited to you.  Sales Focused - Special launch or an offer. Email marketing is hands down the most effective marketing tools and strategies out there.  Resources mentioned: Free Lead Magnet & Landing Page Template: https://www.showingupsolo.com/free-resources#lmtemplate  Email Ease Program: https://www.showingupsolo.com/email-ease  Email Ease Playlist: https://youtube.com/playlist?list=PLEJP61cN66aaCraC3ax77fJA7xj2RQXXy&si=MM0z8Dk6oZwNT4O_  Want to support the show and help us bring you more free marketing advice?Buy our merchandise - https://www.showingupsolo.com/merchandise Join our Patreon Membership for exclusive offers and bonus content - https://www.patreon.com/ShowingUpSolo  ---- More Videos---- Subscribe to @showingupsolo  All Showing Up Solo videos: ⁠https://www.youtube.com/channel/UCRx9…⁠   --- Social Media --- Instagram: @showingupsolo LinkedIn: ⁠https://www.linkedin.com/company/show…⁠  --- Website --- ⁠www.showingupsolo.com⁠

    16 min

  5. 14/08/2024

    Episode 71 | Website Basics for Solo CEOs: Creating a Simple One-Page Website to Market Your Business

    Hannah walks you through the top 3 things you need to include on your website:  What you do Who you work with  How to take the next step  Hannah explains the jargon surrounding websites and the importance of keeping your website clear, simple and easy to navigate.  Resources mentioned: Free Masterclass: Anatomy of a Homepage: https://www.showingupsolo.com/free-resources#anatomy Wonderful Websites Program: https://www.showingupsolo.com/wonderful-websites Wonderful Websites Playlist: https://youtube.com/playlist?list=PLEJP61cN66ablV158_t_SdMoc7P4-Kn5X&si=xGPR3qi4UK9l0Or7  Want to support the show and help us bring you more free marketing advice?Buy our merchandise - https://www.showingupsolo.com/merchandise Join our Patreon Membership for exclusive offers and bonus content - https://www.patreon.com/ShowingUpSolo  ---- More Videos---- Subscribe to @showingupsolo  All Showing Up Solo videos: ⁠https://www.youtube.com/channel/UCRx9…⁠   --- Social Media --- Instagram: @showingupsolo LinkedIn: ⁠https://www.linkedin.com/company/show…⁠  --- Website --- ⁠www.showingupsolo.com⁠

    18 min

  6. 31/07/2024

    Episode 70 | Social Media Tips for Solo CEOs: Setting Boundaries, Batching Content, and Growing Your Audience

    Hannah walks you through creating a social media strategy that doesn’t consume your life. Focusing on how to set boundaries with social media, curate your followers and batching like a pro, Hannah shares easy-to-follow, easy-to-implement advice. Key Takeaways:  Faces sell a brand. Create long-form content and chop up into little pieces (Batching & Repurposing) Make a bank of evergreen content to use. The function of social media is to get in front of new people. Resources mentioned: Free Guide: Full Circle Content Method: https://www.showingupsolo.com/free-resources#fullcircle  Simplified Social Program: https://www.showingupsolo.com/simplified-social  Simplified Social Playlist: https://youtube.com/playlist?list=PLEJP61cN66abyVe8K9iG16JpTdPJJmvuo&si=kAWGRYKdiWT5SnA6  Want to support the show and help us bring you more free marketing advice?Buy our merchandise - https://www.showingupsolo.com/merchandise Join our Patreon Membership for exclusive offers and bonus content - https://www.patreon.com/ShowingUpSolo  ---- More Videos---- Subscribe to @showingupsolo  All Showing Up Solo videos: ⁠https://www.youtube.com/channel/UCRx9…⁠   --- Social Media --- Instagram: @showingupsolo LinkedIn: ⁠https://www.linkedin.com/company/show…⁠  --- Website --- ⁠www.showingupsolo.com⁠

    29 min

  7. 17/07/2024

    Episode 69 | Building an Effective Online Marketing Strategy for Solo CEOs

    Hannah uses her famous Shoe Store analogy to break down how to build an effective online marketing strategy.  Walking you through every step of your potential client’s journey, Hannah explains how each cog in your marketing plan fits together and leads to a sale. Window Display - your social media and online presence. The Store - your website. The Sales Associate & Shoe - your email sequence and lead magnet. Making the purchase - client buying your service or booking a sales call.  Resources mentioned: Free Guide: Crystalize Your Message: https://www.showingupsolo.com/free-resources#crystal Foundations For Success Program: https://www.showingupsolo.com/foundations Set Up For Success Program: https://www.showingupsolo.com/set-up-for-success  Want to support the show and help us bring you more free marketing advice?Buy our merchandise - https://www.showingupsolo.com/merchandise Join our Patreon Membership for exclusive offers and bonus content - https://www.patreon.com/ShowingUpSolo  ---- More Videos---- Subscribe to @showingupsolo  All Showing Up Solo videos: ⁠https://www.youtube.com/channel/UCRx9…⁠   --- Social Media --- Instagram: @showingupsolo LinkedIn: ⁠https://www.linkedin.com/company/show…⁠  --- Website --- ⁠www.showingupsolo.com⁠

    21 min

  8. 03/07/2024

    Episode 68 | The Solo CEO Series: How Easy Is It To Start An Online Business?

    It’s easier than you think to start an online business!  Hannah takes you through how she got started, mindset challenges to overcome and areas to consider.  Key Takeaways:  Mindset shift from corporate/employee to business owner.  Optimize your LinkedIn profile - it’s like a mini website! Figure out your costs first, then your rate. Know who you are going to sell to. Know what you are going to sell. Resources mentioned: Free Guide:  3 Things You Can Do Today To Get Your First Clients: https://www.showingupsolo.com/free-resources#3things Free Marketing Compass Quiz: https://www.showingupsolo.com/quiz Showing Up Solo Courses & Tutorials: https://courses.showingupsolo.com/ Tools mentioned (some of these are affiliate links): Calendly: https://calendly.com/  Dubsado: dubsado.com/?c=hmva  Flodesk: https://flodesk.com/c/1FSC9B  Squarespace: https://www.squarespace.com/  Canva: https://www.canva.com/  The Contracts Market: https://www.thecontractsmarket.com/?ref=hannah_mccormick  Want to support the show and help us bring you more free marketing advice?Buy our merchandise - https://www.showingupsolo.com/merchandise Join our Patreon Membership for exclusive offers and bonus content - https://www.patreon.com/ShowingUpSolo  ---- More Videos---- Subscribe to @showingupsolo  All Showing Up Solo videos: ⁠https://www.youtube.com/channel/UCRx9…⁠   --- Social Media --- Instagram: @showingupsolo LinkedIn: ⁠https://www.linkedin.com/company/show…⁠  --- Website --- ⁠www.showingupsolo.com⁠

    29 min
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Empower Your Solo Journey with Expert Insights and Supportive Community Being a solopreneur doesn't mean you're alone! Welcome to Showing Up Solo, where we believe in the power of shared knowledge to fuel your solo success. As a community of passionate solopreneurs, we're here to guide you through every step of your marketing journey. Tune in every other Wednesday for easy-to-implement advice, enlightening conversations with guest experts, and yes, plenty of food analogies to make learning engaging and fun. Join us on a path of growth, collaboration, and empowerment. Because when knowledge

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  • Creator
    Showing Up Solo
  • Years Active
    2021 - 2024
  • Episodes
    76
  • Rating
    Clean
  • Copyright
    © Showing Up Solo
  • Show Website
    Showing up Solo