The Profluence Pod ๐ŸŒ

Andrew Petcash

Insightful convos with the founders, operators, and investors transforming the future of sports.

  1. #319: Mike Carney, OnDeck Partners - The Future of Sports Communities

    2 days ago

    #319: Mike Carney, OnDeck Partners - The Future of Sports Communities

    Mike Carney is the Chief Executive Officer and Co-Founder of OnDeck Partners, a sports business and investment company focused on elevating the fan experience and driving sustainable growth across the communities it serves. With a career spanning leadership roles in both Major League and Minor League Baseball, Mike has built a reputation for developing high-performing organizations, fostering strong cultures, and creating long-term value through sports. Before launching OnDeck Partners, Mike served as EVP of Business Operations and Chief Revenue Officer for the Washington Nationals, where he led large teams across revenue, strategy, and operations. His leadership contributed to the organization's growth and success, including the Nationals' historic 2019 World Series Championship. Throughout his career, Mike has remained passionate about the unique role sports teams play as economic and cultural anchors within their communities. At OnDeck Partners, Mike is helping reimagine the future of Minor League Baseball by investing in community-first clubs and creating new opportunities for fan engagement, live events, and local impact. In this conversation, he shares why Minor League Baseball remains one of the most compelling opportunities in sports today, how community serves as the foundation of every successful franchise, and why the future of sports ownership may be rooted in creating unforgettable local experiences. Podcast Chapters: 02:30 The Importance of Community in Minor League Baseball 05:21 Why Minor League Baseball? A Unique Opportunity 07:59 Exploring the Teams: Visalia Rawhide and Montgomery Biscuits 10:31 Partnerships and Ownership Structures in Minor League Baseball 13:15 Business Models: Cash Flow and Long-Term Strategy 16:05 Multi-Club Ownership: Learning from Others 18:37 Revenue Streams in Minor League Baseball 21:30 Activating the Ballpark Beyond Baseball 24:21 Technology and AI in Minor League Operations 26:40 Trends to Watch in Sports and Fan Engagement 29:28 Looking Ahead: The Future of On Deck Partners

    30 min
  2. #318: Evan Dabby, New Jersey Youth Soccer - The World Cup Effect on U.S. Soccer

    8 Jun

    #318: Evan Dabby, New Jersey Youth Soccer - The World Cup Effect on U.S. Soccer

    Evan Dabby is the CEO of New Jersey Youth Soccer, one of the largest state soccer associations in the United States, serving more than 120,000 players annually. With over 25 years of experience across professional and grassroots soccer, Evan has played a key role in shaping the growth of the sport in America, from his time at Major League Soccer to leading youth soccer development throughout New Jersey.Before joining New Jersey Youth Soccer, Evan spent 15 seasons at Major League Soccer, overseeing major initiatives across event operations, competition management, team travel, sports medicine, venue operations, and league logistics. During a period of significant growth for MLS, he helped execute MLS Cup Finals, All-Star Games, and league-wide events while witnessing firsthand the evolution of soccer in the United States.Today, Evan leads New Jersey Youth Soccer's efforts to expand access, improve player development pathways, reduce barriers to participation, and strengthen the youth soccer ecosystem. Under his leadership, the organization has grown participation while maintaining affordable registration costs, expanding programs for underserved communities, and investing in coach education, player safety, and grassroots development.In this episode, Evan shares his perspective on the future of youth soccer in America, the challenges of pay-to-play, the importance of player retention and enjoyment, and how major events like the FIFA World Cup, Women's World Cup, and LA28 Olympics can accelerate the growth of the game. He also discusses the evolving youth soccer landscape, technology's role in player development, and why creating lifelong connections to sport matters far beyond the field.Podcast Chapters:02:27 The Evolution of Soccer in the U.S.05:15 Current Trends in Youth Soccer07:58 Stakeholders in Youth Soccer: A Complex Landscape10:40 New Jersey Youth Soccer: Mission and Impact13:21 The Role of Parents and Community in Youth Soccer15:52 Technology's Influence on Soccer Development18:33 Looking Ahead: Optimism and Challenges in Soccer21:12 The Buzz Around the World Cup24:07 Future Trends in Soccer: What to Watch For

    27 min
  3. #316: Kira Pritchard and Jon Solomon - The Future of Soccer

    1 Jun

    #316: Kira Pritchard and Jon Solomon - The Future of Soccer

    Kira Pritchard and Jon Solomon are leading voices in youth sports development and access, working to create healthier, more equitable pathways for young athletes through research, philanthropy, and community impact. Together, they recently collaborated on the State of Soccer in New York City & North Jersey report, an in-depth examination of the opportunities, challenges, and future of youth soccer in one of the most influential regions in the United States ahead of the 2026 FIFA World Cup.Kira Pritchard serves as Program Director at the Laurie M. Tisch Illumination Fund, a New York City-based philanthropic organization focused on expanding access and opportunity through arts, education, health, and youth development initiatives. She helps lead the Fundโ€™s Play to Thrive initiative, a $10 million multi-year effort designed to leverage youth sports as a vehicle for mental health, well-being, and community connection.Through partnerships with organizations such as Gotham FC, Street Soccer USA, South Bronx United, and City Parks Foundation, Kira works to increase access to quality sports experiences and address barriers facing young athletes, particularly girls and underserved communities.Jon Solomon is the Editorial Director of the Aspen Instituteโ€™s Sports & Society Program and Project Play initiative, where he helps lead national efforts to increase youth sports participation and improve the quality of sports experiences for children across the United States. Through Project Play, Jon works alongside leagues, governing bodies, brands, municipalities, and community organizations to create more accessible, affordable, and youth-centered sports systems. His work includes research on youth participation trends, coaching development, athlete well-being, and the growing challenges surrounding the commercialization of youth sports.Chapters:01:10 The Lori Tisch Illumination Fund and Youth Sports04:22 Research Insights on Youth Soccer Participation07:55 Bridging Theory to Practice in Youth Sports11:48 Commercialization and Corporate Partnerships in Youth Sports14:18 Steering the Future of Youth Sports18:25 Local Champions and Community Engagement21:10 Leveraging Digital Communities for Youth Engagement24:20 The World Cup Opportunity for Youth Soccer28:05 The Future of Youth Sports Development31:29 Key Takeaways and Closing Thoughts

    35 min
  4. #315: Benjamin Grubbs, Managing Partner at Creator Capital - Community is the Future of Sports Business

    26 May

    #315: Benjamin Grubbs, Managing Partner at Creator Capital - Community is the Future of Sports Business

    Benjamin Grubbs is a media executive, investor, and operator focused on the intersection of the creator economy, digital media, sports, and consumer brands. As Managing Partner at Creator Capital, Ben works with founders, creators, and emerging companies shaping the future of content, commerce, and community-driven businesses. Over the past two decades, Ben has held leadership roles across some of the worldโ€™s most influential media and technology companies, including YouTube, Google, Turner Broadcasting, Yahoo, and eBay. During his time at YouTube, Ben helped drive global creator partnerships and platform growth across international markets, witnessing firsthand the evolution of creators from hobbyists into scalable media businesses and global brands. Throughout his career, Ben has worked across North America and Asia, helping scale media, commerce, and platform businesses globally while studying how communities form around content, creators, and fandom. His perspective on the future of sports media, social commerce, AI, and creator-driven businesses has made him a sought-after advisor, speaker, and investor across sports, technology, and entertainment. Ben shares insights on the rise of the creator economy, the evolution of YouTube and digital media, the growth of creator-led sports brands like Good Good Golf, and how platforms such as TikTok, Roblox, Whatnot, and YouTube are reshaping fan engagement and commerce.  Podcast Chapters:  02:50 Ben Grubb's Journey in Media and Sports 05:18 The Rise of the Creator Economy 08:11 The Evolution of Sports Content on YouTube 10:47 Good Good Golf: A Case Study in Creator-Led Brands 13:21 Investment Insights in the Creator Economy 16:20 The Future of Sports Media and Community Engagement 19:11 Leveraging New Platforms for Sports Engagement 21:40 AI's Role in Content Creation and Community Management 27:35 Engagement Trends and Brand Strategy 29:20 Staying Sharp as an Investor 30:31 Learning from the Next Generation 31:48 Advice for Non-Traditional Creators

    32 min
  5. #314: Jed Collins - How Athletes Can Build Generational Wealth

    26 May

    #314: Jed Collins - How Athletes Can Build Generational Wealth

    Jed Collins is a former NFL fullback, financial educator, and entrepreneur helping athletes build lasting success beyond the game. After being cut 13 times during his NFL career, Jed became the No. 1 rated fullback in the league through grit, resilience, and relentless consistency. Today, he is the founder of Money Vehicle, where he educates professional and collegiate athletes on financial literacy, entrepreneurship, personal branding, and long-term wealth creation. Over the past 15+ years, Jed has worked with athletes across the NFL, NBA, WNBA, and NWSL, teaching the language of money through an education-first approach. While earning his Certified Financial Planner (CFP) designation during his NFL offseasons, he discovered a passion for helping athletes prepare for life beyond sports, not as clients, but as business athletes. Through Money Vehicle, he now works with thousands of players and teams, helping them navigate investing, NIL opportunities, wealth management, and entrepreneurship. Throughout his career, Jed has shared locker rooms and experiences with some of footballโ€™s biggest names, including Drew Brees, Calvin Johnson, Matthew Stafford, Andy Reid, and Kellen Moore. His perspective on resilience, mindset, and storytelling has made him a sought-after speaker and educator across sports and business communities. An interesting fact: Jed began journaling during his NFL career as a way to process uncertainty, setbacks, and growth while fighting to stay in the league. Years later, those journals became the foundation for Fourth & Goalโ€”a project designed to help the next generation of athletes and entrepreneurs capture their own stories before AI replaces authentic human experiences. Podcast Chapters: 02:07 Redefining Failure and Grit 05:28 The Language of Money 06:50 Consistency in Athlete Development 10:27 Advice for Founders Working with Athletes 16:37 Navigating Chaos and Control 20:47 The Launch of Fourth and Goal 21:15 Building a Legacy Through Storytelling 22:23 Capturing Personal Experiences 24:37 The Role of Journaling in Personal Branding 25:57 Reflections on Past Experiences 27:10 The Cocktail Party Moment 28:28 Lessons from the Field 30:37 The Importance of Documenting Moments 31:21 Connecting the Dots of Experience 32:16 Identifying Patterns for Greatness 33:15 The Significance of Day 214 36:39 Creating Meaningful Human Moments 38:36 The Essence of Sport and Personal Growth

    42 min
  6. #313: Ayden Syal, MOGL - The Evolution of NIL

    20 May

    #313: Ayden Syal, MOGL - The Evolution of NIL

    Ayden Syal is the Founder & CEO of MOGL, a leading athlete influencer marketing platform helping brands connect with more than 30,000 college athletes for sponsorships, endorsements, and digital campaigns. Founded in 2019 ahead of the NIL era, MOGL quickly became one of the first platforms built to streamline athlete-brand partnerships at scale, automating everything from campaign matching and contracts to disclosures and reporting. Under Aydenโ€™s leadership, MOGL has helped shape the evolving NIL landscape by giving brands direct access to athlete creators while helping athletes monetize their influence more efficiently. The platform now leverages AI agents, first-party athlete data, and paid social capabilities to help brands activate campaigns faster and deliver measurable ROI through athlete-driven marketing. Before launching MOGL, Ayden worked in banking and private equity after graduating from the University of Notre Dame, where he first recognized the opportunity to connect athletes and brands in a more scalable and compliant way. What began as a side project built during the uncertainty of the pandemic evolved into one of the most recognized athlete marketing platforms in the NIL ecosystem. Podcast Chapters: 01:18 Aidan's Journey and the Birth of MOGL 02:50 Navigating Chaos: Founding Mogul During Uncertainty 06:18 Raising Capital in a Blue Ocean Opportunity 09:11 Evolving the Business: Staying Ahead of Market Trends 14:00 Understanding the NIL Landscape 19:06 Expanding into High School Athletes and Future Markets 22:31 Engaging Alumni and Former Athletes 25:04 Future Trends in NIL and Private Equity 28:32 Memorable Campaigns and Insights on Non-Revenue Sports 31:24 Connecting with MOGL: Opportunities for Athletes and Brands

    33 min

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Insightful convos with the founders, operators, and investors transforming the future of sports.

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