Mike talks with Avi Gandhi - the Chair of Government Advocacy for the Creators Guild of America - and Tim Shey - founder and president of Next New Networks - about the recognition of content creators as small businesses by the Small Business Administration of the US, and the shifting sense of the word creator over the last 15 years. – BUY A TSHIRT! RIGHT HERE! POST ON REDDIT, RIGHT HERE! BECOME A MEMBER! RIGHT HERE! – Call us at 651 615 5007 to leave a voicemail Drop us a voice memo via airtable Or email us at theneverpost at gmail dot com – Creating Creators Avi Gandhi https://creatorsguildofamerica.org/ https://www.linkedin.com/in/avigandhi Tim Shey https://creatorama.substack.com/ https://shey.net/ Sources Bishop, Sophie, and Brooke Erin Duffy. “The Feminization of Social Media Labor.” In The Oxford Handbook of Digital Media Sociology, 1st ed., edited by Deana A. Rohlinger and Sarah Sobieraj. Oxford University Press, 2021. https://doi.org/10.1093/oxfordhb/9780197510636.013.35. Craig, David, and Tanner Mirrlees. “The Creator Function, Post-Structuralism, and the Perils of Terminological Dissonance.” International Journal of Cultural Studies 29, no. 1 (2026): 38–56. https://doi.org/10.1177/13678779251380599. Duffy, Brooke Erin. “Gendering The Labor Of Social Media Production.” Feminist Media Studies 15, no. 4 (2015): 710–14. https://doi.org/10.1080/14680777.2015.1053715. Ilan, Jonathan. “The Hustle Society: Mainstream Precarity, Voracious Entrepreneurialism, Grift and Exploitation in Contemporary Culture.” The British Journal of Criminology, April 16, 2026, azag033. https://doi.org/10.1093/bjc/azag033. Jarrett, Kylie. “The Relevance of ‘Women’s Work’: Social Reproduction and Immaterial Labor in Digital Media.” Television & New Media 15, no. 1 (2014): 14–29. https://doi.org/10.1177/1527476413487607. McClanahan, Annie, Beneath the Wage: Tips, Tasks, and Gigs in the Age of Service Napoli et al., De Gruyter Handbook of Technology, Media, and Democracy. Paterson, Alex. Rendering the Whole World Blank: Precarity, Totalising Fear and Digital Scrolling. n.d. – Never Post’s producers are Audrey Evans, Georgia Hampton and The Mysterious Dr. Firstname Lastname. Our contributing producer is Kurt White. Our senior producer is Hans Buetow. Our executive producer is Jason Oberholtzer. The show’s host is Mike Rugnetta. but you find what you look for: the shortest distance between two points endless universes, a life of beautiful self-description Excerpt of Reason, by Craig Watsonz Never Post is a production of Charts & Leisure and is distributed by Radiotopia