He Wanted to Start a Farm. Instead, He Builds a Tool to Transform 1,000 of Them - With co-founder of Collie, Daniel Reisman

To revolutionize farming we need a solution that will change the life of farmers.

That’s exactly what Daniel Reisman set out to do. After leaving behind a career in sales and a plan to start his own farm, Daniel co-founded Collie, a startup that’s rethinking livestock management with virtual fencing technology. By replacing physical fences with sound and vibration signals, Collie helps farmers move cows with an app—saving hours of labor, improving soil health, and making regenerative practices more practical.

In this episode of Tomorrow’s Bites, Daniel shares the story of Collie’s beginnings, from scrappy prototypes strapped to cows’ necks to convincing skeptical farmers that the system really works.

We explore:

• Why Daniel traded his dream of farming for food system innovation
• How virtual fencing saves farmers time and unlocks regenerative grazing
• The biggest lessons (and mistakes) from building agri-tech hardware
• Why trust is the biggest barrier for farm adoption
• How Collie plans to expand from the Netherlands to farms across Europe

And much more...

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😊 The Guest: Daniel Reisman

✅ Their Work: Collie