PLANT CEO

Anant Joshi
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As more people adopt plant-based diets or cut back on meat, innovative start-ups are rising to meet the demand for sustainable alternatives to traditional animal products. Anant Joshi, the show host, explores the entrepreneurs behind this movement, reimagining meat, dairy, seafood, fashion, health and beauty in eco-conscious ways. The audience will hear the inspirational stories of these pioneers building the next generation of compassionate companies. The show features exclusive one-on-one interviews with influential voices from documentaries, associations and entertainment. www.plantceo.com

  1. 10 FEB

    The $5.5 Trillion Plan to Replace Plastic & Leather with Plants | PLANT CEO #113

    This episode of PLANT CEO features an insightful conversation with Zimri T. Henshaw, the founder of Rheom Materials. Zimri shares his fascinating journey, from being inspired by the "Yankee" motorcycle culture in Japan to developing high-performance, plant-based alternatives for leather and hard plastics. By leveraging existing plastic extrusion infrastructure, Rheom Materials has created Shorai and Benree bioplastic materials derived from sugarcane and corn that offer a scalable, sustainable solution for fashion, automotive, and footwear without compromising on performance.Throughout the discussion, Zimri dives into the technical challenges of scaling bio-materials and the importance of meeting rigorous industry standards, such as the "bally flex test" for footwear and marine-grade durability for automotive interiors. From partnering with Canadian rockstar Bryan Adams on a vegan biker jacket to showcasing sustainable Western wear at the Houston Rodeo, Zimri emphasises a philosophy of "change your impact, not your life." He also provides a sneak peek into the future of the company, including 3D printing filaments and bio-fibers, marking Rheom Materials as a true platform for the next generation of materials.

    37 min

  2. 23/10/2025

    Mobius Loop: When Artists Choose Values Over Streams | PLANT CEO #112

    Join us for this special episode recorded live at Vegan Campout 2025, where we sit down with the inspiring musical duo Mobius Loop - Alex and Rose Orion. Fresh off their transformative performance at the festival's hemp redemption solar stage, the couple shares their unique approach to creating music that connects audiences on a deeper spiritual level. From receiving creative guidance in ancient sacred spaces to their daily philosophical discussions, Alex and Rose reveal how their intertwined souls and shared mission for animal liberation fuel their artistry. They discuss their creative process, from Rose's divine improvisation abilities to Alex's multi-instrumental talents, and how their partnership with Alex's brother Sean, their drummer, elevates their message to new heights.The conversation takes a powerful turn as Mobius Loop explains their bold decision to remove their music from Spotify due to CEO Daniel Ek's investment in AI drone weaponry through Helsing AI, where he serves as chairman. The duo discusses the ethical implications of supporting platforms that contradict their anti-war message, their transition to Bandcamp and Tidal, and their upcoming releases, including an anti-war album and a dedicated vegan album. This episode captures the essence of artists who refuse to compromise their values, using their platform to advocate for animal rights, peace, and social justice while creating music that moves audiences to tears and inspires real change.

    18 min
  3. From Homeless to Millionaire: Building VBites Against All Odds | PLANT CEO #111

    21/08/2025

    From Homeless to Millionaire: Building VBites Against All Odds | PLANT CEO #111

    Join us for an explosive conversation with entrepreneur and activist Heather Mills, who has been vegan for 32 years and has built a multi-million-pound plant-based empire. From losing her leg in 1993 to healing through veganism, Heather shares the raw truth about building VBites from scratch, battling supermarket giants, and creating 360 vegan products that fooled even the biggest sceptics. She reveals how she made vegan burgers for McDonald's, got complaints when big brands stole her recipes, and why she's now licensing her IP globally instead of playing the supermarket game.But this isn't just about business success - Heather drops serious health bombs about gut health, Ozempic dangers, and her revolutionary new "No Bloat" range that could solve digestive issues for millions. She explains why 40% of the UK lives on Gaviscon, how elimination diets changed her life, and why most people are eating the wrong foods for their gut type. Plus, she tackles everything from hormone replacement therapy and aluminium in deodorants to why your makeup probably contains crushed beetles. This is essential viewing for anyone who wants the unfiltered truth about plant-based entrepreneurship, optimal health, and building a business that actually makes a difference.Alternative Stores: https://alternativestores.com/VBites: https://www.vbites.com/Be@One Beauty: https://www.be-at-one.com/

    1h 25m
  4. This Luxury Car Brand Just Made the Smartest Investment in Animal-Free Leather | PLANT CEO #110

    26/07/2025

    This Luxury Car Brand Just Made the Smartest Investment in Animal-Free Leather | PLANT CEO #110

    In this episode, we chat with Stephanie Downs, CEO and co-founder of Uncaged Innovations, who is revolutionising the leather industry with her groundbreaking grain-based leather alternatives. Stephanie shares her remarkable 26-year entrepreneurial journey, from internet marketing to biomaterials innovation, revealing how her company became the first to utilise grain proteins and waste byproducts to create "Elevate" - an animal-free leather alternative that mimics the properties of animal collagen. She announces their major partnership with Jaguar to bring plant-based leather to automotive interiors and discusses how they've achieved full-scale production without building their own factory.The conversation explores the challenges of transitioning consumers away from traditional leather (which Stephanie describes as "dead skin treated with toxic chemicals and coated in plastic") and tackles the $85 billion leather market head-on. Stephanie discusses their expansion into footwear, exotic skin alternatives through "Elevate 3D," and reveals upcoming announcements with luxury fashion brands and additional automotive partnerships. With products already available through their collective of boutique brands across nine countries and exciting developments in athletic footwear, this episode provides crucial insights into sustainable innovation, materials science, and the future of fashion and automotive industries.

    24 min
  5. Inside the Global Rise of Vegan Advocacy with Julia Reinelt | PLANT CEO #109

    25/05/2025

    Inside the Global Rise of Vegan Advocacy with Julia Reinelt | PLANT CEO #109

    In this inspiring episode of PLANT CEO we welcome Julia Reinelt, Chair of AVA International, for an in-depth discussion on global vegan advocacy and collaboration. Julia shares her journey from discovering Eating Animals to launching the Animal & Vegan Advocacy (AVA) Summits that now span continents—from LA to Nairobi, Delhi, and beyond.👥 Topics covered include:The power of collaboration across ideological differencesHighlights from the recent LA AVA SummitExpansion to India, Kenya, and Latin AmericaAVA’s innovative matchmaking system for funders & advocatesUpcoming initiatives like AVA Academy for professional development🌍 Learn how Julia and AVA are empowering advocates across the globe and shaping the future of the plant-based movement.Watch now and join the mission to build a more united and impactful vegan advocacy community.Link to the AVA Summit YouTube Channel: https://www.youtube.com/@UCiyre7JEtBT6le4S7800n3A

    20 min

  6. 01/04/2025

    Exposing the Hypocrisy: How an Animal Charity Patron Became a Vegan Filmmaker | PLANT CEO #108

    In this compelling episode, we welcome filmmaker and animal welfare advocate Dan Richardson (Disney's "The Lodge") to discuss his transformative journey from advocating for animals while consuming them to becoming a dedicated vegan and the creator of the insightful documentary, "Food For Thought." Dan shares the pivotal moment of realization that highlighted his own "hypocrisy," leading him to embrace a 100% vegan lifestyle and embark on a mission to explore the driving forces behind the global vegan phenomenon. We delve into the inspiration behind "Food For Thought," its unique approach of balancing humor with serious topics to engage a wider audience, and the diverse stories of individuals who participated in a 30-day vegan challenge.Dan reflects on his personal vegan journey, the influence of his spiritual path, and the impact of other vegan documentaries. He provides fascinating insights into the film's featured guests, including Ethan Brown of Beyond Meat and Mate Rimac of Rimac Automobili/Bugatti, whose perspectives add layers to the conversation around ethical and sustainable choices. We discuss the importance of non-judgmental advocacy, potential future projects exploring animal experimentation and horse racing, and the crucial role of education and compassion. The episode also touches on the complexities of human behavior, the contentious topic of meat warning labels, and the encouraging growth of the plant-based movement, all stemming from Dan's powerful "Food For Thought."Join us for a thought-provoking conversation that explores the personal and global implications of our food choices, encouraging viewers to consider their own relationship with animals and the world around them. Dan's journey and the stories shared in "Food For Thought" offer a relatable and engaging perspective on veganism as a movement driven by animal welfare, environmental concerns, and personal health. Don't miss this insightful discussion that promises to leave you with plenty to consider.Subscribe and enter this free competition for 10 people to win Shicken meat-free products (available in the US and UK only).Enter now: https://shickenfoods.com/pages/competition-sign-up

    56 min
  7. Why Huel is 100% Plant-Based: Co-Founder James Collier REVEALS The Science | PLANT CEO #107

    27/02/2025

    Why Huel is 100% Plant-Based: Co-Founder James Collier REVEALS The Science | PLANT CEO #107

    In this engaging conversation, James Collier shares his journey from NHS dietitian to co-founder of Huel and author of "Well Fed" He discusses his concept of "sustainable nutrition," emphasising how health and environmental concerns must be addressed together in modern food systems. James explains his theory of humans as "adaptivores" - beings capable of obtaining nutrition from diverse food sources through biological and cultural adaptations. He offers insights on navigating nutrition misinformation, challenges masculine stereotypes in diet culture, and reveals the story behind Huel's development. Despite his success with convenient nutrition products, James stresses the irreplaceable social value of sharing meals with others. This episode explores the intersection of nutrition science, sustainability, and practical food choices for today's world.Follow James on Substack: https://substack.com/@jamescollierrnutr Well Fed: How the way we eat is destroying our health and planet (and how to fix it) by James Collier

    1h 4m
  8. Inside Grubby: The UK's Leading Plant-Based Recipe Box | PLANT CEO #106

    23/01/2025

    Inside Grubby: The UK's Leading Plant-Based Recipe Box | PLANT CEO #106

    In this episode of PLANT CEO, we sit down with Martin Holden-White, the founder of Grubby, a plant-based recipe box company. Martin shares his journey from a young chef to creating a business that simplifies plant-based cooking. He discusses the inspiration behind Grubby, the challenges he faced with other recipe boxes, and the unique approach his company takes to offer satisfying, plant-based meals. Learn about Grubby's commitment to using high-quality, seasonal ingredients, their stance on organic produce, and the evolving market for meat alternatives. Discover how Grubby has developed over 500 recipes, the importance of seasonality, and the impact of different types of salt on flavour. Martin also touches on Grubby's sustainable packaging methods, their typical customer demographics, and the role of government and education in promoting healthier eating habits. Explore the company's innovative approach to marketing, including strategic partnerships and customer retention strategies. Martin also opens up about the challenges faced by the plant-based food industry, funding cycles, and Grubby's journey towards profitability. Finally, learn about Grubby's new product development, the launch of their marketplace, and their published recipe book featuring 60 recipes. Join us as we explore how Grubby is making plant-based cooking easier, tastier, and more accessible for everyone. Grubby Recipe Book: https://www.amazon.co.uk/Grubby-Recipes-more-plants-your/dp/1529949734

    44 min
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About

As more people adopt plant-based diets or cut back on meat, innovative start-ups are rising to meet the demand for sustainable alternatives to traditional animal products. Anant Joshi, the show host, explores the entrepreneurs behind this movement, reimagining meat, dairy, seafood, fashion, health and beauty in eco-conscious ways. The audience will hear the inspirational stories of these pioneers building the next generation of compassionate companies. The show features exclusive one-on-one interviews with influential voices from documentaries, associations and entertainment. www.plantceo.com

Information

  • Creator
    Anant Joshi
  • Years Active
    2020 - 2026
  • Episodes
    113
  • Rating
    Clean
  • Copyright
    © Anant Joshi
  • Show Website
    PLANT CEO