eCommerce Podcast Network

•

Canale • 3 podcast

Marketing

Marketing

Ogni settimana
Gestione

Gestione

Serie settimanale
Marketing

Marketing

Ogni settimana

28/05/2025

Email & SMS: Why SMS Should Be Your Next Marketing Move with Naomi Davies

SMS is a very personal channel that goes directly to your phone, making it an essential part of your marketing strategy. In this episode, we dive into how to effectively integrate SMS into your email marketing plans, addressing a common challenge many businesses face: knowing they should use SMS but not knowing how to start. I chat with Naomi Davis, an expert in the field, who shares actionable insights on the types of campaigns to send and the importance of messaging that provides real value. Integrating SMS into your email marketing strategy is essential for enhancing customer engagement. The episode dives into the nuances of this integration with expert Naomi Davis, who emphasizes that SMS is a highly personal channel. Unlike emails, which can get lost in an inbox, SMS messages land directly on the recipient's home screen, making them more immediate and impactful. By considering the timing and content of your SMS campaigns in relation to your email efforts, you can create a seamless customer journey that maximizes engagement and conversion rates. The conversation shifts to practical tips for executing SMS campaigns effectively. Naomi advises listeners to start by collecting SMS consent properly and utilizing that list from the get-go. She suggests implementing a welcome series that immediately engages new subscribers, providing them with incentives and offers tailored to their interests. The discussion covers how to avoid common pitfalls, such as over-segmenting or solely relying on discounts in SMS communications. Instead, Naomi encourages brands to explore a diverse range of messaging strategies to keep their audience engaged without diluting their brand value. Towards the end, Naomi shares insights on measuring the effectiveness of SMS alongside email marketing. She highlights the importance of analyzing customer behaviors across both channels to optimize future communications. The episode wraps up with actionable advice on maintaining a balanced cadence of messaging, ensuring that customers feel valued. By combining the storytelling power of email with the immediacy of SMS, brands can foster stronger relationships with their audience and drive better marketing results. This episode is a goldmine for marketers looking to elevate their strategies and connect with customers on a more personal level. Takeaways: Integrating SMS in email marketing demands a unique approach tailored to the audience. SMS is a personal communication channel and should be treated with respect and value. Sending a prompt welcome message after collecting SMS consent is crucial for engagement. To optimize your SMS strategy, segment your audience based on behavior and engagement metrics. Timing is key; consider sending SMS after an email to enhance engagement rates effectively. Avoid over-relying on discounts in SMS campaigns to maintain brand value and customer loyalty. Find the notes here: https://keepopt.com/258 Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

28/05/2025

•

27 min
25/06/2025

Google Ads: Advanced Tips for Precision Conversion Tracking and Optimisation with Michael Cole, Everflow

Precision tracking and reporting in Google Ads is key to effectively optimising your campaigns and driving meaningful sales. In today’s episode, we dive into how understanding different buyer personas can significantly enhance your advertising strategy. We break down the importance of providing accurate attribution data to the Google Ads platform, which allows it to optimise for high-value customers rather than just any lead. Our guest, Michael Cole, shares insights from his experience at Everflow, where they successfully implemented these strategies to see a remarkable increase in quality leads. Precision tracking and reporting in Google Ads is crucial for driving sales and maximizing ROI. Michael emphasizes that merely relying on Google’s native tracking can lead marketers astray, as the platform often attributes conversions based on a variety of factors that may not reflect the actual effectiveness of an ad. He suggests that using a third-party tool allows marketers to capture more accurate attribution data, enabling them to focus on high-value customers and optimise their ads accordingly. By sharing specific buyer behaviors and conversion metrics back to Google, advertisers can steer the algorithm towards what truly matters: identifying and targeting users who are likely to return for repeat purchases, thereby nurturing long-term customer relationships. We also explore the differing types of buyers and how understanding their behaviors can inform ad strategies. Michael shares insights from his own experience, showing how their approach led to a significant increase in quality leads, even in the competitive landscape of SaaS marketing. He outlines the need for businesses to adapt their tracking methods to capture not just immediate purchases but also long-term customer engagement, which can drastically change the effectiveness of ad campaigns. As we wrap up, Michael provides valuable insider tips on maximising Google Ads performance, encouraging listeners to prioritize understanding their customer data and refining their attribution models. Ultimately, the episode serves as a guide for marketers looking to refine their Google Ads strategies by focusing on precision tracking and effective reporting, ensuring that they can make informed decisions that lead to sustained growth and profitability. Takeaways: Understanding different buyer types is crucial for effective Google Ads marketing strategies. Utilizing third-party tools can significantly enhance the precision of your Google Ads tracking. It's essential to provide accurate conversion data back to Google Ads for optimal ad performance. Ad platforms often have different incentives than advertisers, making independent data crucial for success. Treat your customers differently based on their buying behavior to foster long-term relationships. Optimising Google Ads is a continuous process that requires regular adjustments and data analysis. Episode sponsored by Everflow. To find out how Everflow can help your brand, visit everflow.io . Find the notes here: https://keepopt.com/262 Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

25/06/2025

•

37 min
31/12/2025

Customer Acquisition: 4 Steps to GEO Success and Winning More AI-Driven Traffic with Lisa Wendland, Blue Wheel

Lisa Wendland has spent the last 15 years getting DEEP into what works in digital marketing and operations both in eCommerce and beyond. In 2021 she joined omnichannel agency Blue Wheel to both improve ROI for clients and speed up internal production, managing over $2 billion in client ad spend across Amazon, Walmart, and D2C. In this episode, Lisa breaks down the 4 essential steps to GEO success and explains how eCommerce brands can win visibility in an AI-powered search world. If you want ChatGPT, Perplexity, and Google’s AI Overview to recommend your products in 2026, this is the episode you don’t want to skip. Dive in: [04:05] From Mortgages to eCommerce Insights [10:09] "AI-Driven SEO and Trust" [12:01] "Targeted, Authoritative Content Matters" [16:44] "Optimizing Content for Chat GPT" [19:57] Optimizing Site Speed & Crawlability [22:48] "AI Prioritizes Brand Over Pages" [24:33] Insider Tips from Lisa! Fix Your Technical Foundation Your site must be fast, clean, and easy for AI systems to read. This includes strong Core Web Vitals, quick load times, and a structure that helps bots crawl every page. Remove old, broken, or orphaned pages that confuse search engines. Make sure key details are in text, not hidden inside images. Without this technical base, AI tools will not trust or recommend your brand. Build a Smart Content Strategy Your content now needs to answer real customer questions in a clear and specific way. Add detailed product information and FAQs directly on product pages. Create supporting content like blogs and guides that link tightly back to your best sellers. Focus on the problems your customers want to solve, not generic SEO copy. This gives AI engines the context they need to recommend your products. Strengthen Trust and Brand Visibility AI tools use trust signals to decide which brands to recommend. This includes PR mentions, backlinks, expert endorsements, and consistent branding across your site. Reviews and user proof also help establish authority. Every signal works together to show AI that your brand is credible and safe to promote. The stronger your authority, the more often your products appear in AI-driven results. Treat Generative AI as a New Channel AI search is not a trend—it is a new distribution channel. Think of it like TikTok or Amazon search in their early days. Brands that move early will win visibility that compounds over time. Keep testing and learning as platforms like ChatGPT, Perplexity, and Google evolve. The goal is to position your products where customers now ask for recommendations: inside AI conversations. Takeaways: “AI doesn’t see your brand the old Google way—it looks for trust, clarity, and cohesion. Get your foundation right, tidy up your site, and show your expertise. The future is about being seen as credible and human.”“SEO isn’t just keywords now. AI engines want real authority, clear branding, and stories behind your products. Clean up your site, add FAQs on product pages, and connect all the dots for true visibility.”“Customer acquisition is evolving fast. Early adopters of GenAI as a channel are winning. Make your brand the obvious, trustworthy choice by optimising content and technical setup before it’s too late.”“Don’t chase every new tactic—really get to know your customer. AI and SEO success comes with patience and consistency. Build your strategy on foundation, optimize, then watch results compound.”“Competing in AI-powered search means treating it like you would any new channel. Maybe it’s not mysterious, just methodical. Get site speed, schema, and content locked down—then let your brand story shine.” Take the Launch Growth Diagnostic >>> https://keepopt.com/launch Find the notes here: https://keepopt.com/288 **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

31/12/2025

•

35 min
14 gen

WhatsApp: High-Converting Revenue Recovery Channel with Luca Borreani, ZipChat AI

Luca Borreani is the CMO and Co-founder of ZipChat AI, who are helping eCommerce brands embrace Agentic Commerce. In this episode, Luca shares how eCommerce brands are using WhatsApp and AI to recover lost revenue, turn abandoned carts into conversations, and scale customer engagement without adding pressure to support teams. Dive in: [07:07] "Optimizing Abandoned Cart Conversations" [08:58] "Conversational Abandoned Cart Strategy" [13:39] WhatsApp Newsletter Strategy Insights [15:27] Personalized Customer Engagement Strategies [19:10] "AI Success Requires Structured Content" [21:59] Insider Tips from Luca! Treat WhatsApp as a conversation, not a campaign WhatsApp works because it feels personal. Customers use it to talk to people they trust. That means brands must stop treating it like email or SMS. The best results come from starting a conversation, not pushing a discount. Asking why someone abandoned a cart opens the door to engagement. This approach drives higher replies and stronger conversions. Use AI to scale revenue recovery without adding workload WhatsApp generates fast replies and high response rates. That quickly becomes impossible to manage manually. AI allows brands to handle hundreds of conversations at once without delays. It can answer questions, handle objections, and offer incentives safely. This makes revenue recovery scalable without overwhelming customer service teams. Your website data determines how well WhatsApp AI performs AI is only as good as the information it learns from. Clear product pages, pricing, and FAQs are essential. Well-structured content helps AI respond accurately and stay on brand. Poor content leads to weak conversations and missed sales. For eCommerce teams, fixing site content is a revenue lever, not just a UX task. Takeaways: WhatsApp is more than just a messaging app—it's how modern brands build real, one-on-one customer relationships. Treat it as personal as you would a text from family and your conversions will soar.Don't treat WhatsApp like email. People expect authenticity and conversation, not cold marketing messages. A genuine "How can we help?" goes much further than "Here's 20% off".The secret to revenue recovery isn't discounts—it's listening. When you ask shoppers why they abandoned their cart, you get insight and loyalty, not just transactions.AI-powered conversations can feel natural and human, but only if you give the AI rich information. "Garbage in, garbage out." Your brand voice and data matter.Feedback is gold. The best brands use AI to analyze chat conversations, spot pain points, and adapt quickly—turning abandoned carts into loyal fans. Find the notes here: https://keepopt.com/289 Sponsored by: Kwik Engage by GoKwik find out more: https://keepopt.com/kwikengage **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

14 gen

•

29 min
04/12/2024

Content Marketing: Elevating Your Content Strategy with More Than Just Copy with Irem Isik, Storyly

Irem Isik is Head of Marketing at Storyly where they’re all about helping you get the right content into the right places on the buyer journey – from discoverability to post purchase. Irem also spent most of the 2010s working at huge consumer facing brands in the CPG space – like Lipton’s Tea, Wall’s Ice cream and Nestle! In this episode, we discuss: Why you need to embrace different content formats Personalization of content Customer research and customer-centricity The role of technology in content marketing Dive in: [03:33] Content marketing focuses on customer engagement, sales. [07:21] Repurpose content considering customer intent and format. [11:27] Miss rich research in B2C, customer engagement vital. [14:00] Content positioning varies across web and mobile. [18:55] Stradivarius excels in engaging, native video content. [20:46] Insider Tips from Irem! Find the notes here: https://keepopt.com/233 Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

04/12/2024

•

32 min
03/07/2024

Offline Marketing: How to Scale Your Offline Marketing & Maximise ROI with Nicky Lomax

Nicky Lomax is an expert buyer of Offline Media – spending 10 years at marketing and data agency more2, including leading the Media and Acquisition Data Planning team driving offline acquisition strategy for BIG retail brands like Loaf, Charles Tyrwhitt, Book People, Joules, Sweaty Betty, and hush!! Nicky and her team regularly bought over 15 million names, and over 30 million inserts a year! She now works brand side most recently running CRM projects at This Works and Ted Baker. In this episode, we discuss: The importance of negotiation in offline media buying Testing and optimization are crucial Leveraging demographic data for targeted campaigns Dive in: [05:27] Negotiating media buying rates for traditional media. [08:10] Buying into specific postal sectors for marketing. [11:25] Propensity modeling and ranking postal regions. [14:08] Offline marketing has time lag; online is instant. [18:17] Consider various model selections for better results. [23:07] Start with substantial investment, consider expert advice. [28:27] Insider Tips from Nicky! Find the notes here: https://keepopt.com/211 Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

03/07/2024

•

36 min
09/04/2025

Affiliate Marketing: 5 Steps to Growing your Existing Program with Red Barrington

Improving your affiliate marketing performance can feel like a daunting task, but we're breaking it down into five manageable steps that can really make a difference. So, let's get started on leveling up your affiliate marketing game! In our latest discussion, we break down five key steps to elevate your affiliate marketing strategy. First, we emphasize reviewing your publisher mix to ensure you’re targeting all segments of your audience effectively. This means utilizing tools available in your affiliate networks to identify any gaps in your current strategy. The second step focuses on identifying low-hanging fruit—those affiliates who drive traffic but yield low sales. By reaching out to these partners, you can often find ways to enhance their promotional efforts. Our third step is all about communication. We stress the importance of nurturing relationships with your affiliates through consistent and tailored messaging. This keeps your brand top of mind and fosters collaboration. The fourth step encourages attending networking events and engaging in educational opportunities. The affiliate marketing space is fast-paced, and staying informed about the latest trends and best practices is crucial for success. Finally, we wrap up with a discussion on the importance of monitoring industry trends, such as card-linked offers and the rise of brand partnerships, which can provide new avenues for growth. By following these steps, you can position your affiliate program for greater success and profitability. Takeaways: Your contact list is essential in affiliate marketing, make sure it's comprehensive. Identifying gaps in your publisher mix is crucial to optimizing affiliate performance. Maintaining regular communication with affiliates can significantly enhance your marketing effectiveness. Networking and continuous education are vital for staying ahead in the affiliate marketing game. Chapters: 03:09 - Optimizing Your Affiliate Marketing Channel12:51 - Networking and Education in Affiliate Marketing17:40 - Optimizing Your Affiliate Program24:26 - Looking to the Future of Affiliate Marketing Find the notes here: https://keepopt.com/251 Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

09/04/2025

•

30 min
25/09/2024

10 Black Friday Top Tips 2024 including Affiliate Marketing, Attribution, and Inventory Management

Welcome to this year’s Black Friday Top Tips episode! Not only are my 10 guests offering excellent advice, each one is coming from a different perspective, and if I was going to write out my own advice for Black Friday 2024… there isn’t a key point on that list they’ve missed. Here's who's sharing their top tip for Black Friday 2024: Amy Hind, Launch Gilbert Corrales, Leaf Yiqi Wu, Aimerce James Cowie, SHOPLINE Graham Murray, Genie Goals Gisela Benini, Genie Goals Becky Herbert, Launch Brad Houldsworth, Remarkable Commerce Jodie Guichard, Brightpearl by Sage And Noah Tucker, Social Snowball Dive in: [04:23] Optimize customer journey for effective Black Friday. [06:53] Fix conversion tracking and analytics for Q4. [09:54] Enhance data tracking to recover lost sales. [14:02] Ensure timely, warranted exposure for Black Friday. [16:50] Use giveaways to boost newsletter subscriptions efficiently. [20:18] Test creatives and audiences early for Black Friday. [25:42] Optimize marketing based on stock levels and trends. Find the notes here: https://keepopt.com/223 Save 10% on Yoast for Shopify in September 2024 >>> https://keepopt.com/yoast MAX SAVING > Save 10% on your first YEAR of The Yoast SEO Plugin for Shopify – select the yearly plan and use code KEEP10ANNSave 10% on your first MONTH of The Yoast SEO Plugin for Shopify – select the monthly plan and use code KEEP10MON --- **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

25/09/2024

•

33 min
16/07/2025

SEO: Using TikTok Data to Create High-Impact Content with Christine Corbin

Using TikTok data to create trending on-site content is a game changer for eCommerce brands. In this episode, Christine Corbin shows us how to use TikTok’s Creator Search Insights tool to find keyword gold—no business account needed. She shares how to spot content gaps, build timely collection pages, and drive fast SEO wins. If you want to boost traffic by aligning with trends, this one’s for you. The intersection of TikTok trends and SEO is a hot topic. This episode gets into how brands can harness this connection to drive online traffic. Christine guides us through the practical steps of using TikTok's Creator Search Insights tool, which offers a wealth of keyword data that can inform content creation strategies. This allows brands to identify trending topics even before they hit peak popularity, giving them an edge in the competitive digital landscape. We also explore the implications of producing timely content. While traditional SEO focuses on long-term strategies, there's now a compelling case for short-term, trend-based content. Christine explains how this approach not only aligns with current consumer behaviors but also encourages brands to maintain a dynamic presence online. It's also important to create engaging collection pages and blog posts that leverage trending keywords, which can significantly enhance search visibility and user engagement. The conversation doesn't shy away from the challenges brands face when integrating these tactics. We address the necessity of ensuring that any trend-based content aligns with the brand’s identity and resonates with its target audience. This episode serves as a guide for marketers looking to innovate their SEO strategies by tapping into social media trends, showcasing the potential for rapid growth and increased visibility through well-executed, timely content. Takeaways: Utilizing TikTok's Creator Search Insights tool can unlock invaluable data for SEO strategies. Short-term trends can drive immediate traffic to your site, offering quick wins for brands. Creating themed collection pages can effectively capitalize on trending topics and keywords. The key to successful SEO is not just new content creation but also refreshing existing content. Find the notes here: https://keepopt.com/265 Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

16/07/2025

•

32 min
13/11/2024

Content Marketing: Mapping Content to the Customer Journey with Hannah Brady, Connective3

Hannah Brady is a senior content strategist at agency connective3. She’s been creating award winning SEO focused content strategies for brands large and small for over 8 years. In this episode, we discuss: Mapping content against the customer journey Actively thinking about the customer journey, or role-playing How content should serve both SEO and conversion goals Dive in: [06:14] Mapping on-site content to customer journey. [08:37] User journey encompasses emotional journey with brand. [10:27] Understanding customers ensures effective content creation journey. [15:23] SEO content must be user-friendly and adaptable. [18:05] Involve customer service in content creation process. [21:07] Adaptable strategies enhance organic content flow efficiency. [22:53] Insider Tips from Hannah! Find the notes here: https://keepopt.com/230 Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor **** Get all the links and resources we mention & join our email list at https://keepopt.com Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify. Interested in being a Sponsor? go here: https://keepopt.com/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

13/11/2024

•

32 min

Home to shows created to help DTC brands and all those selling products via their own websites to grow, thrive, and enjoy the eCommerce journey.

Sito web

eCommerce Podcast Network

Top podcast

Email & SMS: Why SMS Should Be Your Next Marketing Move with Naomi Davies

Google Ads: Advanced Tips for Precision Conversion Tracking and Optimisation with Michael Cole, Everflow

Customer Acquisition: 4 Steps to GEO Success and Winning More AI-Driven Traffic with Lisa Wendland, Blue Wheel

WhatsApp: High-Converting Revenue Recovery Channel with Luca Borreani, ZipChat AI

Content Marketing: Elevating Your Content Strategy with More Than Just Copy with Irem Isik, Storyly

Offline Marketing: How to Scale Your Offline Marketing & Maximise ROI with Nicky Lomax

Affiliate Marketing: 5 Steps to Growing your Existing Program with Red Barrington

10 Black Friday Top Tips 2024 including Affiliate Marketing, Attribution, and Inventory Management

SEO: Using TikTok Data to Create High-Impact Content with Christine Corbin

Content Marketing: Mapping Content to the Customer Journey with Hannah Brady, Connective3

Descrizione

eCommerce Podcast Network

Top podcast

Top puntate

Descrizione