The GaryVee Audio Experience

Gary Vaynerchuk
  • 4,8 (63)
  • MARKETING
  • OGNI GIORNO

Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!

  1. 11 H FA

    Social Media is Dead:Why You Need to Start Creating for Interest Media in 2026

    In this episode, I speak to a room full of entrepreneurs, mainly in the life insurance and recruiting space, about the new media landscape and the foundational mindset required for long-term success. I reveal why the competitive advantages I once had in "social media" have completely disappeared - a massive opportunity for those just starting out. I break down the profound shift to "interest media," and explain why your third post on TikTok can now outperform my views. I then dive deep into the mindset that separates winners from "half-pregnant" losers, urging everyone to re-invest in their business and live their actual truth without compromise. You’ll learn about: Why "Social Media" is Dead and How to Master "Interest Media" The New Metrics for Content Distribution The Humility Required to Start on New Platforms like Substack Why Your Impatience is Rooted in a Desire to Impress People You Don't Like The Financial and Mental Discipline of Building an Empire How to Sell with Conviction, Not Fear, by Providing Financial Literacy

    42 min

  2. 1 G FA

    The Most Expensive 30 Seconds in Advertising

    In this episode of the GaryVee Audio Experience, I sit down with legendary marketer Jim Stengel for our 8th annual Super Bowl Advertiser Roundtable. We are joined by CMOs and Presidents from major brands—including Ritz, EOS, Novartis, Cadillac Formula 1, and Tree Hut—to discuss their strategies for maximizing the most expensive 30 seconds in advertising. I share my biggest takeaways from the weekend in Santa Clara and San Francisco, including my thoughts on the "Super Bowl surround sound" my team executed and why I am "petrified" of most celebrity campaigns. We discuss the shifting role of the Super Bowl spot as a "tactic" in a larger, always-on strategy, and I make a bold prediction about what the next era of Super Bowl advertising will look like. You'll learn: Why I view every event, including the Super Bowl, as a "production day" for content How to get more value out of experiential marketing by creating thoughtful content with influencers My philosophy on why most brands should prioritize trial and sampling at the Super Bowl Why the shift to an "interest graph" on social media is forcing marketers to double down on creative relevance The immense economic impact of "family moments" and team building for employee retention My prediction that a future Super Bowl ad will be an exact replica of a high-performing organic social media post

    1 h 1 min

  3. 2 GG FA

    Stop Guessing: How to Use Organic Social Media Content to Validate Your Ideas

    In this episode, I sit down to discuss the biggest challenges and opportunities for the world's largest brands in 2026. We dive into why email is still a foundational and incredibly relevant channel, the biggest mistakes large companies make (from measuring reach to bad agency structures), and how to navigate the rapidly changing world of generative AI. I share the story of my biggest email marketing mistake at Wine Library and reveal the strategy my team is using right now to get a double-digit lift in our email open rates. You'll learn about: Why email is still a central hub of attention and how AI will boost open rates The difference between "lean-in" and "lean-back" content across channels Why I believe "Performance Marketing" should be rebranded to "Performance Sales" Why you shouldn't rush into long-term AI contracts with vendors The common mistake of measuring potential reach instead of actualized reach

    40 min

  4. 3 GG FA

    Why Humility is the #1 Skill a CEO Can Have

    In this episode, I reveal why the greatest skill to have as a CEO is humility. I share my philosophy on authenticity, explaining that being your "full self" is the only path to true originality. I coach several successful entrepreneurs who are hitting scale, advising them on whether to monetize "boulders" (big brands) or "pebbles" (community products). Plus, I share my secret for succeeding on TikTok Live and explain why my greatest skill is humility. You’ll learn about: The True Meaning of Authenticity How to Master the TikTok Live Algorithm The Boulders vs. Pebbles Monetization Strategy Why My Greatest Skill is Humility How to Get the Right Leverage for Scale

    46 min

  5. 6 GG FA

    Is a $10 Million Super Bowl Ad Still a Good Deal?

    In this episode, I discuss the incredible value of a Super Bowl advertisement and why, despite the high $10 million price tag, the attention is still "disproportionately the best advertising media deal in the world." I also break down why creative messaging is the real variable of success and how brands can end up wasting up to $30 million on a poor spot. Finally, I talk about the public's current "anti-AI" sentiment and why brands are pulling back. You’ll learn about: The true ROI of a Super Bowl adWhy Super Bowl attention is still "cheap"How new companies get "broad awareness" from the Big GameThe importance of "relevance" for established brands like Raisin BranWhy the creative is more important than the attentionThe inevitable role of AI in advertising and NIL

    7 min

  6. 5 FEB

    How to Grow as a Creator in the Interest Media Era

    In this episode, I sit down with a group of creators and marketers to break down the profound shift from social media to interest media and what it means for your personal brand. I reveal why I'm pushing creators to double down on Snapchat Spotlight, YouTube Shorts, and Facebook. We also dive deep into the essential struggle of authenticity - how much to share, why fear is crippling your growth, and the humility required to "start at zero again" on a new platform. You’ll learn about: The dramatic speed of growth on TikTok versus InstagramWhy "fear is dramatically driving people's actions" and how humility is your best toolThe rise of the individual creator as a media institutionMaximizing your reach across platforms like Snapchat Spotlight and YouTube Shorts.The critical difference between social media and interest media.

    2 h 11 min

  7. 4 FEB

    How to Scale Your Business and Personal Brand in 2026

    In this episode, I share the full strategy for scaling a business and a personal brand in 2026. I dive into my current mindset around leadership and our company's evolution, intentionality and impact. Most importantly, I give my advice on how to cut through the noise with content, how to handle the inevitable burnout, and the mental frameworks I use to conquer fear and anxiety in seconds. You’ll learn about: My Strategy for Building a Personal Brand in 2025Why Authenticity and Documenting Your Journey is Your Best NicheWhy AI is a "Weapon" for Human-Based TeamsHow to Manage Your Mindset to Avoid Burnout

    1 h 59 min

  8. 3 FEB

    How Entrepreneurs Can Win on Social Media in 2026

    In this episode of the GaryVee Audio Experience, I sit down with my good friend, the cultural savant Rich the Kid, to discuss how the music industry is evolving and what's next in culture and entrepreneurship. Rich the Kid gives us an exclusive look into his massive album that has taken two years to create. He also reveals his new clothing and skateboard brand, "Snake Pit," and his focus on signing the next generation of Atlanta artists. We dive deep into the mindset required to win today, from discipline and eliminating blame to finding opportunity in confusion. You’ll learn: Why Rich the Kid's new album is a global, universal project inspired by African and Latin culture.My predictions on the next massive waves in business: Live Shopping, Live Streaming, and AI.Why "losers" are the only people not excited about change.Why discipline, not information, is the key to winning in business and life.

    22 min
Elenco completo (2000)

Trailer

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Descrizione

Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy!

Informazioni

  • Creatore
    Gary Vaynerchuk
  • Anni di attività
    2014 - 2026
  • Puntate
    2000
  • Classificazione
    Contenuti espliciti
  • Copyright
    © Gary Vaynerchuk
  • Sito web del podcast
    The GaryVee Audio Experience

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