Water We Talking About?

Jim Lauria and Adam Tank
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Water and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales.

  1. 5 mag

    James Adduci: Your Story is Your Network

    On this episode of Water We Talking About, we are joined by James Adduci. He breaks down the strategy behind building meaningful industry relationships and the specific ways storytelling can influence stakeholders and lead to better project outcomes. James proves that while the water industry is built on engineering, it truly runs on human connection.

  2. 19 mar

    Sheldon & Jason: The Story of Sustainability & Water

    Water is at the heart of the climate conversation, but how do we share that message effectively? We’re sitting down with Sheldon Young and Jason Moreau (hosts of the No Footprints podcast) to talk about the intersection of water technology and storytelling. From innovative waste management to energy efficiency, learn how these Alfa Laval experts are highlighting the people and tech driving the industry toward a net-zero future.

  3. 19 mar

    Suzan Marie Chin-Taylor: The DooDoo Diva's P.R. Masterclass

    Visibility is a form of currency in the water sector. This week, we sit down with Suzan Marie Chin-Taylor to discuss the strategic importance of PR. From managing public perception to the "nuts and bolts" of media outreach, Suzan provides a roadmap for professionals looking to influence the influencers. Learn the exact tactics needed to win over editors and ensure your message is acted upon.

  4. 23 gen

    Noemi Kis: 160k followers on LinkedIn

    Noemi Kis is a founder, speaker, and entrepreneur known for building and scaling multiple businesses — including a 7-figure industrial water treatment supply company — while emphasizing freedom, systems, and value creation over conventional “hustle” narratives. She’s active as a personal brand on LinkedIn (150k+ followers), writes and teaches on entrepreneurship, automation, and mindset, and works with founders on building lean, profitable businesses.

  5. 22/10/2025

    David LaFrance: The Language of Water Finance & AWWA

    David LaFrance is the president of the American Water Works Association (AWWA). He's spent decades in the water industry as a utility leader (former CFO of Denver Water) and shares compelling ways to tell water's story.

  6. 02/10/2025

    Ralph Exton: Stories from the Water Environment Federation

    Ralph Exton is the Executive Director of the Water Environment Federation (WEF). His decades of experience in the water industry as a CMO (GE Water, SUEZ, Veoila, Grundfos), salesperson, and now non-profit director make this conversation a compelling one!

  7. 26/09/2025

    Brian Sheng: Water is Air, Air is Water

    Brian Sheng is the Co-Founder & CEO of Aquaria, an atmospheric water generation company changing the way our water is delivered. He talks about how the business model of water will change, likening it to Starlink, Solar, and lots of storytelling.

  8. 06/09/2025

    Kelsey McWilliams: The Toilet Whisperer

    Kelsey McWilliams is the Founder & CEO of Point of Shift, a boutique consultancy focused on toilet design, access, and much more. She tells incredible stories about sanitation around the world and how we can be more inclusive as a water industry.

Elenco completo (74)

Descrizione

Water and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales.

Informazioni

  • Creatore
    Jim Lauria and Adam Tank
  • Anni di attività
    2020 - 2026
  • Puntate
    74
  • Classificazione
    Contenuti adatti a tutti
  • Copyright
    © 2026 Water We Talking About?
  • Sito web del podcast
    Water We Talking About?