Digital PR Explained

Britt Klontz
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Digital PR Explained is a podcast that simplifies the world of digital public relations. Hosted by Britt Klontz, this show serves as your guide to understanding the ins and outs of digital PR. In each episode, Britt dives into different aspects of digital PR, breaking down tactics, strategies, and success stories in a clear and approachable way. Whether you're an experienced PR professional looking to stay informed or new to the field and eager to learn, this podcast is designed for you.

  1. 1月20日

    A Fly on the Wall Look at How Campaign Chemistry Books Podcast Guests

    In this episode of Digital PR Explained, Britt Klontz sits down with Luz Corona, U.S. Editor of Campaign, to talk about how editorial podcasts really come together. Luz shares what influences guest selection for Campaign Chemistry, why most great episodes start as editorial conversations (not pitches), and what PRs should keep in mind when pitching podcast guests. It’s a candid look at timing, relationships, and what makes a conversation worth booking.

    26分

  2. 1月13日

    Why the First Press Trip Pitch Wasn’t the Final Story (With the Actual Emails)

    The pitch emails discussed in this episode are included in the show notes and available to read as you listen. In this conversation, Britt speaks with freelance writer and editor Daria Smith about how a press trip pitch has evolved over time. They unpack what stood out in the initial outreach, why an exclusive angle didn’t move forward, and how a reframed pitch ultimately became a published story in a top-tier lifestyle publication.

    34分

  3. 2025/08/19

    Inside the PR Strategy of Cause-Driven Celebrity Campaigns

    What does it really take to get a celebrity on board for a purpose-driven campaign and make sure the spotlight stays on the cause? In this episode, journalist-turned-PR-pro Nez Sevim-Lawrence shares how she vets celebrity partners, navigates potential risks, and ensures media coverage is meaningful (not just flashy). From coordinating with Judi Dench to managing unexpected red flags, Nez offers a behind-the-scenes look at what makes these campaigns successful and what can cause them to fall flat.

    22分

  4. 2025/08/12

    How to Pitch Your Founder Story (and Actually Get a Response)

    The story behind your brand can be the difference between a pitch that’s ignored and one that lands. In this episode, Nicole Pomije, founder of The Cookie Cups and co-founder of Pitch Peach, shares how she’s turned personal milestones, pivots, and challenges into national media coverage. From tailoring your pitch to different audiences to building lasting journalist relationships, you’ll learn how to craft and share a founder story that actually gets a response.

    23分

  5. 2025/08/05

    How a Brooch Ended Up on Kendrick Lamar at the Super Bowl

    When Kendrick Lamar took the stage at the Super Bowl halftime show, he was wearing a brooch from Yael Fraynd’s client, Rahaminov Diamonds. In this episode, Yael shares how a last-minute stylist text turned into a career-defining PR moment and what it really takes to be the kind of team stylists trust when it counts. From building relationships to managing expectations, this one’s packed with lessons for PR pros across every industry.

    21分

  6. 2025/07/29

    How One Publicist Landed Her Client on CNN's Anderson Cooper 360

    Landing a CNN segment isn’t about one perfect pitch; it’s about timing, persistence, and a lot of behind-the-scenes prep. In this episode, Natalia Buia of Gold Candor PR shares how she secured a feature for her client, DeepMedia, on Anderson Cooper 360. We cover what made the story stand out, how she supported producers, and why patience is a must in broadcast PR.

    31分

  7. 2025/07/22

    From Spy Balloons to Swifties with Aliza Bran on Her Wildest PR Pitches

    What do spy balloons, Taylor Swift, and a viral WIRED video have in common? Aliza Bran. In this episode, Aliza, Director of Media Relations at the International Spy Museum, shares the story behind some of her wildest PR wins, including a cold pitch that became one of WIRED’s biggest YouTube hits. We talk about what makes a successful media relationship, how to pitch unconventional stories, and why curiosity is a PR pro’s greatest asset.

    32分

  8. 2025/07/15

    Gayle Falkenthal on Lessons from San Diego Pride’s Leadership Crisis

    Crisis comms expert Gayle Falkenthal joins the show to unpack the San Diego Pride leadership fallout: what went wrong, what should’ve happened first, and how nonprofits can rebuild trust when internal issues go public.

    26分
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予告編

番組について

Digital PR Explained is a podcast that simplifies the world of digital public relations. Hosted by Britt Klontz, this show serves as your guide to understanding the ins and outs of digital PR. In each episode, Britt dives into different aspects of digital PR, breaking down tactics, strategies, and success stories in a clear and approachable way. Whether you're an experienced PR professional looking to stay informed or new to the field and eager to learn, this podcast is designed for you.

情報

  • クリエイター
    Britt Klontz
  • 配信期間
    24年 - 26年
  • エピソード
    61
  • 制限指定
    不適切な内容を含まない
  • Copyright
    © Britt Klontz
  • 番組のWebサイト
    Digital PR Explained