HortWeek Podcast

HortWeek
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Welcome to the HortWeek Podcast where we bring you news and views on the most important topics of the day for UK horticulture professionals. For more visit https://www.hortweek.co.uk/podcasts. Hosted on Acast. See acast.com/privacy for more information.

  1. ADHD, landscaping and horticulture, with Paul Greenyer, Gareth Wilson and Craig Nester

    3日前

    ADHD, landscaping and horticulture, with Paul Greenyer, Gareth Wilson and Craig Nester

    Paul Greenyer, Gareth Wilson and Craig Nester are high flyers in the world of landscape design and contracting.  Greenyer is director of Paul Greenyer Consultancy and carries out design and build landscape work as well as being an RICS-accredited expert witness and mediator.Wilson is an independent expert witness, hard landscaping expert and garden consultant and is known for his Chelsea gardens.And Nester is a design and build specialist with his firm Habitat Landscapes. While their routes into the industry are different, they share a hurdle over which they have all had to jump - having ADHD (attention deficit/ hyperactivity disorder). In the discussion with Rachael Forsyth, the three offer disarmingly frank accounts of the ways ADHD has affected their lives and the people the love, live with and work with. They explain some "symptoms" of the condition and share some of the strategies they have employed and evolved that have helped them first "cope" and ultimately "thrive" and excel in their chosen professions. Podcast producer: HortWeek digital content manager, Christina Taylor Podcast presenter: HortWeek senior reporter, Rachael Forsyth Make sure you never miss a HortWeek podcast! Subscribe to or Follow HortWeek podcasts via Apple Podcasts, Spotify or your preferred podcast platform. Hosted on Acast. See acast.com/privacy for more information.

    57分
  2. Organised crime and garden centres, influencers, marketing, garden visitors and peat-free

    2月13日

    Organised crime and garden centres, influencers, marketing, garden visitors and peat-free

    HortWeek editor Matt Appleby and senior reporter Rachael Forsyth report on the essential horticulture stories of the week. HortWeek editor Matthew Appleby and Rachael talk about: Ruxley Manor Garden Centre takes on organised crime by installing extensive security and anti-theft measures Marketing tips from IPM Essen where the watchword was 'innovation'Pros and cons of influencers for horticulture marketingPeat panel at the BOA Conference gauges the direction of travel, sentiment, quality and the EU on going peat-freeSociety of Garden and Landscape Designers award winnersRBG Kew's Orchid Festival + climate resilience, visitor numbers, engagement and plans to improve itHortWeek's plans for Parks & Gardens Week - taking place 23-30 March 2026 - details TBCDo check out our huge archive of HortWeek Podcast interviews with an unrivalled selection of prominent and fascinating figures from all corners of the horticulture sector. Podcast presenters: Matthew Appleby and Rachael Forsyth Podcast producer: Christina Taylor Hosted on Acast. See acast.com/privacy for more information.

    32分
  3. Grower peat/peat-free panel calls for Government direction and better retail products - recorded live at British Ornamentals Conference 2026

    2月9日

    Grower peat/peat-free panel calls for Government direction and better retail products - recorded live at British Ornamentals Conference 2026

    HortWeek's panel at the BOA conference 2026 analysed in-depth how growers and suppliers are working towards peat-free, with the big messages being that retail product needs to be better and that the Government needs to offer clarity to the horticulture industry. Panellists were Chris Reid, Westland head of technical – growing media,, David Denny of the HTA, Robin Squance, ex-Brookhouse Nurseries and BOA technical committee chairman, Michael Smith – W D Smith & Son, and Steve Carter – Responsible Sourcing Scheme and Fleurie Nursery. Find out more HERE Hosted on Acast. See acast.com/privacy for more information.

    32分
  4. The multiple benefits of horticulture apprenticeships for businesses, new entrants and existing employees

    2月6日

    The multiple benefits of horticulture apprenticeships for businesses, new entrants and existing employees

    Apprenticeship Week for 2026 starts 9 February so HortWeek has brought together two specialists in horticultural apprenticeships to explain how they work, the various options available and the vast array of benefits for employers and employees alike. Speaking to Rachael Forsyth in this episode are: Christa McDermot from BCA (Berkshire College of Agriculture) runs a range of land-based courses including horticulture. Helena Bassop from Euphorbia gardens and vice chair of the Chartered Institute of Horticulture Education and has a background as a lecturer, course manager and is an apprenticeship endpoint assessor. Hosted on Acast. See acast.com/privacy for more information.

    46分
  5. How do we understand and reach today's plant consumer? - Michael Perry hosts a IPM Essen Panel on effective plants marketing

    2月4日

    How do we understand and reach today's plant consumer? - Michael Perry hosts a IPM Essen Panel on effective plants marketing

    Bruce Harnett of Kernock Park Plants, Megan Green of Hayloft Plants and Yvonne Marquenie of Plants & Flowers Foundation Holland joined HortWeek new plants writer Mr Plant Geek Michael Perry on a panel at IPM Essen to discuss how the horticulture industry should understand today’s plant consumer. They discussed: 1. The peat-free and sustainability dilemma The transition to peat-free media remains the industry’s most "hot-button" issue, particularly in the UK.Kernock Park Plants (KPP) went 100% peat-free in 2024 and Bruce Harnett says that sustainability (biomass, water self-sufficiency) is a moral choice, even if the "commercial advantage" is currently unclear.Panellists agreed that, for consumers to fully switch, peat-free media must be equal to or better than peat. Currently, some "staunch" growers still believe peat performs superiorly.But while sustainability is a growing concern many consumers still "turn a blind eye" when price is a factor. 2. Innovation vs. "Trust Erosion" Should the industry stop introducing new plants? The consensus: Innovation must have purpose.KPP uses a rigorous trials process to ensure only "the best of the best" hit the market. Introducing novelty without value leads to "trust erosion."Plants like Salvia ‘Hot Lips’, Lavender ‘Hidcote’, and standard Rosemary remain dominant because they are reliable. Consumers value the "tried and tested" for mail-order success."TikTok Plants": Novelties like the TomTato or "family" apple trees resonate with younger, online audiences, but the industry must distinguish between viral aesthetics and long-term garden performance. 3. Multi-platform marketing The panel discuss approaches and strenghts of different platforms: YouTube: ideal for practical "how-to" guides.Instagram/Pinterest: use aspirational/inspirational imagery.Facebook: focus on community and storytelling Meanwhile Matthew Perry raises concerns about influencers who focus on garden aesthetics rather than plant health. The panel stresses the need for authentic voices over "unattainable" glossy imagery. And Megan Green says that, for Hayloft, 75% of business is now online, though the physical catalogue remains a valued tactile experience for a core demographic. 4. The "Holy Grail" of 'engagement' Green highlights the power of visual merchandising—linking the plant, compost, and pot in one display to remove customer friction.QR codes on labels and improved storytelling are seen as the "Holy Grail" for garden centres to provide info at the point of purchase.Research shows search behavior is often driven by nostalgia (especially in herbs) and the desire to care for others (gifting). 5. Reaching the Next Generation Younger consumers represent the future but are the hardest to recruit due to a lack of gardening space and lower spending power. Engaging them requires shifting from a "critical" focus to a "positive attitude" shift, making gardening feel attainable rather than a luxury chore.In summary, the industry must balance the marketing "pull" of new varieties with the "push" of sustainable production, ensuring that every new introduction builds consumer trust through reliability and climate resilience. Hosted on Acast. See acast.com/privacy for more information.

    36分
  6. Turf Wars: the ups and downs of running a sports turf business, with CutCrew's Jack Churchman

    1月30日

    Turf Wars: the ups and downs of running a sports turf business, with CutCrew's Jack Churchman

    In an era of AI fakery and fake news, star of the CutCrew YouTube channel, Jack Churchman has built his grounds maintenance business through authenticity and it has served him well. Eschewing the 'easy' money of kit sponsorship, he has won respect, credibility and work by sticking to his principles and maintaining standards. Inspired by his mum and grandad who were keen gardeners, he got his first job at a golf course at the tender age of 9. After a spell in the military he used his spare time to work for free on gardens and golf courses during the pandemic and gradually turned it into a business.  Blessed with a ferocious work ethic, tenacity, resilience and a restlessness, he now at least partly attributes to ADHD, Churchman built his landscape maintenance business from the ground up and he is candid about the challenges of finding finance to grow his company with "no mummy and daddy to lend me £100k or whatever".   As much as YouTube has served Churchman, it has drawn some unwanted attention, tipping off burglars looking to move expensive machinery to competitors trying to sabotage CutCrew by trolling, misrepresenting and even stalking him. Despite the dramas, however, he maintains "the benefits far outweigh the negatives". But interspersed with laughs and self-deprecation that have made Churchman such a YouTube phenomenon, is frank discussion of the challenges of running a business, negotiating competition, issues with late payment, spreading of risk, pricing, cost pressures and being responsible for people's livelihoods. The podcast is also littered with tips and hard-won wisdom on how to win clients. And his advice to prospective entrepreneurs?: "Chase the thing you like, know and love from the beginning". Find the CUTCREW LTD | Grounds Maintenance & Tractor Action YouTube channel here: https://www.youtube.com/@cutcrewltd Hosted on Acast. See acast.com/privacy for more information.

    43分
  7. Are UK garden centres underperforming? Dries Jansen from Garden Center Advice on data that could boost your yield per sqm

    1月23日

    Are UK garden centres underperforming? Dries Jansen from Garden Center Advice on data that could boost your yield per sqm

    View slides and Vodcast edition at https://www.hortweek.com/article/1944940 In this edition of the HortWeek Podcast, Matt Appleby spoke to Dries Jansen of Garden Center Advice talking about how to optimise garden centre operations for profit through layout, assortment, and realisation. Jansen began his career as an analyst at Intratuin in the Netherlands, working with 56 stores and €250 million turnover. He used trends and data back then to identify predictable patterns. But now, working alongside leading garden centre architect Fred de Rijcke, Jansen has combined data from HortWeek's exclusive annual Top 250 Garden Centres with insight from the garden centre markets in the Netherlands, Germany, France, and Belgium, to create a comprehensive decision-making model for the UK market.  The data analysis system maps annual turnovers against store area, various variables and individual store offerings, proximity to population centres and other key metrics. Combining these data sets he finds an 'average' yield per sqm that all garden centres can be measured against. Individual stores can be indexed to understand how they are performing and whether they may benefit from further investigation to find ways to improve that performance.  Stores identified with 'potential' to improve are profiled individually to assess their performance in various metrics, eg. ambience, service, price etc. and action points can be generated to help boost turnover. Jansen refers to slides and images during the podcast - to view these or see the video version of this podcast, CLICK HERE Hosted on Acast. See acast.com/privacy for more information.

    34分
  8. HortWeek's Matt, Sally and Rachael make their predictions for horticulture in 2026

    1月16日

    HortWeek's Matt, Sally and Rachael make their predictions for horticulture in 2026

    HortWeek editor Matthew Appleby, senior reporter Rachael Forsyth and technical editor Sally Drury make their predictions for horticulture in 2026. JUMP TO00:02:16 - weather 00:06:24 - cost pressures 00:14:20 - volunteers 00:15:27 - imports/exports/SPS agreement and UK plant production 00:17:15 - pests & disease 00:19:08 - climate change and innovation 00:20:17 - Turf - turfgrass breeding and appreciation of grass and grass eating!  00:23:02 - readiness for spring and an early Easter and how to monetise the 'fallow' post Christmas period 00:27:43 - sharing of knowledge and raising of professionalism in the horticulture industry Check out our huge archive of HortWeek Podcast interviews with an unrivalled selection of prominent and fascinating figures from all corners of the horticulture sector. Hosted on Acast. See acast.com/privacy for more information.

    32分
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番組について

Welcome to the HortWeek Podcast where we bring you news and views on the most important topics of the day for UK horticulture professionals. For more visit https://www.hortweek.co.uk/podcasts. Hosted on Acast. See acast.com/privacy for more information.

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    HortWeek
  • 配信期間
    20年 - 26年
  • エピソード
    254
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    © The copyright and all other rights in the material on the Website are owned by Haymarket or are included with the permission of the owner of the rights. As a visitor to the Website, you may download a single copy of the material on the Website on a single
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