Radical Disruption

Mya Nichol

Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You're in the right place! Radical Disruption is home to the disrupters. Here you'll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert, host Mya Nichol (hey that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six figure business. Through solo episodes and special guest interviews, you can expect honest conversations around throwing out the traditional way of business, scaling in a sustainable way, and becoming the go to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!

  1. 142. The easiest market research you’ll ever do on Instagram

    4 DAYS AGO

    142. The easiest market research you’ll ever do on Instagram

    In today’s episode, I’m breaking down one of the easiest ways to collect ongoing market research for your business without constantly polling your audience or overcomplicating the process. Whether you’re brand new in business or years in, your audience is always evolving, which means your messaging, content, and offers should evolve too. I’m walking you through the exact ManyChat automation I use to collect real-time data from new Instagram followers so I can better understand what they actually need help with. This one simple automation helps me improve my content strategy, strengthen my messaging, grow my email list, promote my podcast, and naturally introduce my offers—all while collecting valuable audience insights in the background. If you’ve been guessing what your audience wants to hear from you, this episode will help you stop guessing and start using actual data to guide your content and marketing decisions. And if you’re not already using ManyChat, I also share where you can grab a discount to get started. What you'll learnWhy market research should be an ongoing process in every stage of businessHow to use ManyChat automations to collect audience data automaticallyThe exact DM flow I use for new Instagram followersHow to uncover what content your audience actually wants from youWays to connect your automations to your offers, podcast, and email listHow to use audience responses to create stronger content and messaging Resources & Links:Manychat: 50% off for 2 monthsScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid ads Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you! Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format here More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place! Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business. Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays! Make sure to hit subscribe/follow so you never miss an episode!

    12 min
  2. 141. My Scalability student made $140k in 1 year

    5 MAY

    141. My Scalability student made $140k in 1 year

    In today’s episode, we dive into a real-life case study of one of my Scalability students who generated $140,000 in just one year—while balancing motherhood, running a group practice, and building a digital product business on the side. Sara, a licensed therapist and business owner, shares how she transitioned from a time-capped service model into a scalable, sustainable business using digital products, strategic pricing, and smart systems. We break down how she turned a simple workshop into a full course and eventually built an entire offer ecosystem that increased her income, impact, and flexibility—all while making key mindset shifts around pricing, time value, and audience building that fueled her growth. What you'll learnHow Sara scaled to $140K in one year using digital products and systemsTransitioning from one-on-one services to scalable offersTurning a simple workshop into a profitable courseUsing pricing, audience insights, and offer ecosystems to grow revenueWhy systems, automation, and audience building are key to sustainable scaling Resources & Links:Follow Sara on InstagramFollow Collaborative Minds Therapy on InstagramSara's websiteCollaborative Minds Psychotherapy websiteSara's checklist to assess your clinical, logistical, and emotional readinessScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid ads Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you! Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format here More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place! Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business. Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays! Make sure to hit subscribe/follow so you never miss an episode!

    51 min
  3. 140. How to get AI to finally sound like YOU

    28 APR

    140. How to get AI to finally sound like YOU

    In today's episode, I break down why most business owners are using AI the hard way—and why prompt engineering is already becoming outdated. I share the shift to context engineering, what it means, and how creating the right AI environment can save you serious time while giving you outputs that actually sound like you. I also walk through how I personally use Claude Projects to streamline content, offers, repurposing, and daily business tasks. If AI has felt frustrating, robotic, or more work than it's worth, this episode will completely change how you approach it. What you'll learnWhy prompt engineering is no longer the smartest way to use AIWhat context engineering is and why it creates better outputsHow Claude Projects can remember your brand voice, offers, and audienceA reverse prompting trick to let AI build your business context doc for youReal examples of how to use AI for emails, hooks, offers, and repurposingHow AI can save solopreneurs and parents hours every month Resources & Links:ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid ads Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you! Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format here More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place! Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business. Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays! Make sure to hit subscribe/follow so you never miss an episode!

    16 min
  4. 139. The #1 skill every entrepreneur needs in the AI era

    21 APR

    139. The #1 skill every entrepreneur needs in the AI era

    In today’s episode, I dive into a concept that completely shifted how I think about business growth—pattern recognition. After listening to an interview with Tony Robbins, I realized that the most valuable skill in today’s AI-driven world isn’t just using AI—it’s knowing how to think. I break down why pattern recognition is the skill that separates entrepreneurs who are growing from those who feel stuck, and how combining this skill with AI can completely change the game. I also walk you through why AI isn’t the magic answer people think it is. It can analyze data, but it can’t replace your intuition, your curiosity, or your lived experience. I share how pattern recognition shows up not just in your content and strategy, but in your habits, your thoughts, and the way you show up in your business. Plus, I give you a simple 7-day exercise to start strengthening this skill immediately. What you'll learnWhy pattern recognition is the most important skill in the AI eraThe key difference between using AI and thinking for yourselfThe three things AI will never do for you in your businessHow successful entrepreneurs use pattern recognition to grow fasterThe role of internal patterns (thoughts, habits, behaviors) in holding you back or moving you forwardA simple daily exercise to help you start recognizing your own patterns Resources & Links:ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid ads Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you! Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format here More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place! Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business. Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays! Make sure to hit subscribe/follow so you never miss an episode!

    15 min
  5. 138. I studied 200+ viral posts. Here’s what I learned

    14 APR

    138. I studied 200+ viral posts. Here’s what I learned

    In today’s episode, I’m breaking down what’s actually working on Instagram right now in 2026 after studying over 200 high-performing posts across multiple niches. I share the biggest pattern I found (and no, it’s not some secret hack), plus how you can start creating content that connects, performs, and actually gets people to stop scrolling. I also walk through three specific hook formulas that are consistently driving views, engagement, and growth—along with why they work and how to apply them to your own content without overthinking it. If your content has been feeling flat lately, this will shift how you approach everything. What you'll learnHigh-performing content creates an “identity moment” that makes the viewer feel seenGeneric content gets ignored—specificity is what makes people stop and engagePOV hooks work by placing the viewer directly into a relatable, detailed moment“Permission slip” hooks tap into what your audience already wants but needs validation forBold or controversial hooks spark curiosity and increase engagement Resources & Links:ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid ads Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you! Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format here More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place! Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business. Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays! Make sure to hit subscribe/follow so you never miss an episode!

    20 min
  6. 137. How to get more yeses

    7 APR

    137. How to get more yeses

    In today’s episode, I sat down with Dr. Christiane Schroeter—business and wellness coach, professor, TEDx speaker, and mom—to talk about what it actually takes to get more yeses in your business. Whether you’re pitching brand deals, selling your offers, or trying to grow your audience, she breaks down why most people are getting ignored… and what to do instead. We dive into her simple but powerful three-step framework—clarity, relevance, and confidence—and how small shifts in your communication can completely change the way people respond to you. This conversation is packed with practical examples (and a few “oh… I’ve definitely been doing that wrong” moments) that will help you connect with your audience in a way that actually converts. What you'll learnThe biggest mistake people make when trying to get a “yes” and how to fix it by listening firstHow to uncover real pain points and turn them into messaging that actually connectsThe 3-step framework (clarity, relevance, confidence) to increase conversionsA simple, high-converting email approach that drives replies and engagementHow to handle rejection, build confidence, and keep showing up until the yes comes Connect with Christiane:Grab Dr. Christiane’s Freebie https://hellohappynest.thrivecart.com/3-steps-to-more-yeses/?coupon=HOWTOSELL Check out Dr. Christiane’s website https://doctorchristiane.com/ Follow Dr. Christiane on Instagram https://instagram.com/@doctor.christiane Find Dr. Christiane on YouTube https://www.youtube.com/@doctor.christiane Connect with Dr. Christiane on LinkedIn https://linkedin.com/in/christianeschroeter/ Listen to Dr. Christiane’s podcast on Apple https://doctorchristiane.com/apple Listen to Dr. Christiane’s podcast on Spotify https://doctorchristiane.com/spotify Hear Dr. Christiane’s TEDx Talk https://doctorchristiane.com/speaking-5/ Buy Dr. Christiane’s book, How to Master Your Goals How to Master Your Goals Buy Dr. Christiane’s book, Step Into Your Voice Step into Your Voice Resources & Links:ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid ads Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you! Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format here More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place! Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business. Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays! Make sure to hit subscribe/follow so you never miss an episode!

    24 min
  7. 136. I work 15-20hr weeks as a mompreneur: here's how

    31 MAR

    136. I work 15-20hr weeks as a mompreneur: here's how

    In today’s episode, I’m answering a question about how I balance work and family—and what boundaries actually make that possible. This comes at a time when I’m juggling a lot more than usual, so I’m sharing what I’m actually doing right now to stay productive without feeling completely burnt out. I break down the simple framework I use to manage my time—what I delegate, what I delete, and what I automate—and how that applies both in my business and in my personal life. I also share the small shifts that have made the biggest difference, from deleting email off my phone to setting clear expectations around my availability. If you’ve ever felt like there’s not enough time in the day (or like your business is bleeding into every corner of your life), this episode will help you simplify, prioritize, and take your time back. What you'll learnThe 3-part framework: delegate, delete, and automate—and how to use it dailyHow to buy back your time through delegation in both business and home lifeWhy tracking your time helps you make smarter, more efficient decisionsThe impact of setting boundaries with your inbox, phone, and social mediaHow to prioritize what actually matters (and push the rest back without guilt)A simple weekly structure to help you stay focused without burning out Resources & Links:ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid ads Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you! Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format here More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place! Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business. Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays! Make sure to hit subscribe/follow so you never miss an episode!

    25 min
  8. 135. How to land brand deals on Instagram without pitching

    24 MAR

    135. How to land brand deals on Instagram without pitching

    In today's episode, I’m sharing a conversation from my guest appearance on the Accidentally Influential podcast with Kate and Tea. We talk all about brand partnerships for educators, experts, and creators who want to monetize their platform without turning into a walking billboard. I break down how my business unexpectedly started, how brand deals first entered the picture, and why some of the best opportunities came not from pitching nonstop, but from genuinely using and talking about tools I already loved. We also get into what makes brand partnership content actually work, how to make it feel natural instead of forced, and why creators need to stop thinking of themselves like script readers and start thinking like strategic partners. I share what I look for in a brand deal, why affiliate relationships can be a smart first step, and how to create win-win partnerships that support both the brand and your own business long term. What you'll learnHow my “accidentally influential” moment turned into a real businessWhy serving your audience first can shape your niche better than forcing oneHow my first paid brand partnership came aboutWhy I only partner with brands that fit naturally into my existing contentA common mistake beginner creators make when trying to land brand dealsWhy affiliate marketing can open the door to higher-paying partnershipsHow to make brand partnerships more profitable through strategy, email growth, and recurring revenueWhat I would immediately stop posting if my goal was attracting brand deals Resources & Links:Accidentally Influential PodcastNot An Influencer Co. on InstagramJoin the Creator Club waitlist!ScalabilityOverflow MastermindKajabi 30-day free trial + 2 bonuses150 Free HooksIG University30 Days of Manychat Pro FREELearn how to run successful paid ads Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you! Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteWatch this episode on YouTubeRead this episode in blog format here More about the Radical Disruption podcast:Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place! Radical Disruption is home to the disrupters. Here, you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert and host Mya Nichol (hey, that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six-figure business. Through solo episodes and special guest interviews, you can expect honest conversations about throwing out the traditional way of business, scaling in a sustainable way, and becoming the go-to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays! Make sure to hit subscribe/follow so you never miss an episode!

    55 min

About

Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You're in the right place! Radical Disruption is home to the disrupters. Here you'll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert, host Mya Nichol (hey that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six figure business. Through solo episodes and special guest interviews, you can expect honest conversations around throwing out the traditional way of business, scaling in a sustainable way, and becoming the go to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!

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