Build Your Tribe | Grow Your Business with Social Media

Build Your Tribe is the go-to podcast for creators and entrepreneurs who want no-BS Instagram and social media strategy. Hosted by social media expert and entrepreneur Brock Johnson, this top-ranked show breaks down what actually works to grow your audience, increase sales, and build a profitable online business. From content that converts to email list growth, digital product strategy, and creating new income streams on a limited budget, Brock gives you weekly step-by-step training to grow in less time. If you’re ready to boost your influence and your income, start building your tribe! For ad inquiries, please reach out to: Network+BYT@yapmedia.com

  1. -15 H

    I Studied 1300 Hooks, Here’s What Actually Works - 877

    In this episode,Brock Johnson breaks down what he learned after studying 1,300 viral hooks and explains what actually works in 2026. Brock categorizes the most effective short-form video hooks, including pattern interrupt hooks, curiosity gap hooks, contrarian angles, bold claims, outcome-based hooks, and story-driven openings. Brock walks through how to structure the first three seconds of your Reels or TikToks to increase watch time and retention, and why certain hook formulas consistently outperform others. You’ll see real examples of list hooks, comparison hooks, authority hooks, relatable openers, and direct address strategies that drive views. This episode focuses on practical frameworks you can use to write stronger hooks and improve performance on Instagram and TikTok. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Related Links: Get Brock’s 25 Top Viral Hooks 👉http://InstaClubHub.com/25-viral-hooks/ DM Brock “Swap” @Brock11Johnson for Hook Swap Library (40+ videos) Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  https://instaclubhub.com/flash-sale-7/ 🤓 Related Episodes: NEW Instagram Algorithm | 10 Changes Direct From Instagram's CEO Watch: https://youtu.be/TwrUvnFwcfc?si=gRU3Py5vFUSQ4hhz Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000748898277 9 NEW Instagram Updates That You Need To Know in 2026! Watch: https://youtu.be/SanUx9tKrMo?si=tNt7tAOWrHDYsGNE Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000735024991 Head of INSTAGRAM reveals secrets to GROWING in 2026 Watch: https://youtu.be/b_MGyd8TKdQ?si=E9xf3_4Lsuh9JIBt Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000702036795 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson  TikTock: @brock11johnnson

    28 min
  2. -4 J

    He Beat The Instagram Algorithm | 39K Followers in 90 days - 876

    In this episode, Brock Johnson  breaks down how one creator beat the Instagram algorithm and gained 39,000 followers in just 90 days. He walks through the exact posting strategy that was used, including high-frequency posting, repeatable content formats, and how consistency played a larger role than tactics like trial Reels or trends. Brock will cover how posting up to 12 times per day was structured, how content was upcycled without a team, and why this system led to a major increase in reach and engagement. This episode focuses on the mechanics behind the growth, the posting cadence, and the lessons creators can apply if they want to grow faster on Instagram in 2026. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Related Links: Check out Jamie on Instagram - https://www.instagram.com/thejamiebrindle/ Sign Up for Jamie’s newsletter - https://jamiebrindle.io/newsletter/ 🤓 Related Episodes: NEW Instagram Algorithm | 10 Changes Direct From Instagram's CEO Watch: https://youtu.be/TwrUvnFwcfc?si=gRU3Py5vFUSQ4hhz Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000748898277 Is Your Instagram Dead? Should You Start Over? Watch: https://youtu.be/275pX26Kols?si=si9f6PLvpuKN54ef Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000750999591 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    56 min
  3. 23 FÉVR.

    Is Your Instagram Dead? Should You Start Over? - 875

    In this episode, Brock Johnson breaks down how to tell if your Instagram account is actually “dead” and whether starting over is the right move in 2026. He walks through the real reasons accounts experience low engagement, slow growth, or declining reach, and how to diagnose whether the issue is your content, consistency, or strategy—not your account age. Brock also explains when restarting or rebranding an Instagram account makes sense, and when it’s better to fix what you already have. He’ll cover benchmarks for engagement, the difference between a shadowban and normal low reach, and how to recover from common issues like inconsistent posting or past mistakes. This episode is designed to help you make a clear, informed decision about whether to rebuild, rebrand, or double down on your current account. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🤓 Related Episodes: How to Start Over on Instagram in 2026 Watch: https://youtu.be/1OOw7yd5beE?si=QUq0W3GPEhnOyEWD Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000747689854 10X Your Instagram Followers in 30 Days with These New Reels Watch: https://youtu.be/uJxQv4H_mOQ?si=6IyKwAbq9Ml0Xaw_ Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000749424336 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    18 min
  4. 16 FÉVR.

    Watch This to Fix Shadowban on Instagram in 2026 - 874

    In this episode, Brock Johnson breaks down how to fix a shadowban on Instagram in 2026 and explains what’s actually happening when your reach drops. He clarifies the difference between a true shadowban and normal algorithm behavior, including why many accounts feel stuck in the “200 view” range and why engagement suddenly declines. Brock walks through how to check your Instagram account status, identify potential content suppression issues, and recover from low views using strategies like shareworthy carousels and updated posting approaches. This episode also debunks common shadowban myths and explains how recent Instagram algorithm changes affect visibility, reach, and content distribution in 2026. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos Related Links: Checkout Shopify 👉http://www.shopify.com/tribe Checkout Brevo 👉 http://www.brevo.com/tribe and use Code Tribe50 Instagram’s Terms and Services 👉https://help.instagram.com/termsofuse 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🤓Related Episode: How to Handle Social Media After a Major Crisis: Entrepreneurs and Content Creators Watch: https://youtu.be/vKpE_zHNsi8?si=-08V0P27xNHOEB47 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000662620546 8 GENIUS Instagram Carousel Ideas to Get More Followers & Engagement! Watch: https://youtu.be/t7UDk-ItjrQ?si=T6kPEUXVv_VuHHOy Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000717690263 8 NEW Instagram Carousel Ideas To Get More Followers Watch: https://youtu.be/ulebPxBw8Uw?si=pitQS7eywLlzZ95b Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000733676705 Connect with Brock on your fav social platform: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    31 min
  5. 12 FÉVR.

    10X Your Instagram Followers in 30 Days with These New Reels - 873

    In this episode, Brock Johnson breaks down how to 10X your Instagram followers in 30 days using new Reels strategies that are working right now. He walks through the latest Instagram Reel trends for 2026, including linked Reels, outro strategies, FaceTime-style Reels, curated Reel collections, and the outro swap trend. Brock also covers high-performing formats like NAPs Reels, trending holiday content, fake green screens, challenges, and starting a Reel series to increase retention. This episode focuses on practical Reel growth hacks, viral formats, and hook strategies that align with how the Instagram algorithm is currently boosting Reels to non-followers. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🤓 Related Episode: NEW Instagram Algorithm | 10 Changes Direct From Instagram's CEO Watch: https://youtu.be/TwrUvnFwcfc?si=_vnSH1fQA9NrXKmT Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000748898277 These 11 Viral Instagram Reels Ideas Will Get You More Followers Watch: https://youtu.be/p5XTBTLeM7c?si=uR8CRVPjbEMmpTM0 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000743806501 Connect with Brock on your fav social platform: Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    26 min
  6. 9 FÉVR.

    NEW Instagram Algorithm - 10 Changes Direct From Instagram's CEO - 872

    In this episode, Brock Johnson breaks down 10 major Instagram algorithm changes shared directly by Instagram’s CEO. He walks through the latest updates affecting Reels distribution, view tracking, hashtags, AI integration, and how Instagram is customizing the algorithm at an individual user level. Brock covers changes like linked Reels, expanded language support, how Instagram now counts views, the reduced role of hashtags, and why third-party editing apps are not being penalized. He also explains updates around Trial Reels scheduling, early access Reels, resharing to Stories, and new surfaces like Instagram for TV. This episode focuses on what these changes mean for creators in 2026 and how to adjust your strategy based on what Instagram is explicitly prioritizing. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 💥Related Links Checkout Metricool:  Use code "Brock" 👉https://metricool.com/?utm_source=podcast&utm_medium=influencer&utm_campaign=20260209_brock-johnson_ig-changes-trial_en&utm_content=audio&utm_term=q1 🤓Related Episode: Does The Edits App Boost Views On Instagram? Watch: https://youtu.be/1ptGrkAI4dw?si=0Z4n_zuuGlAXDmYk Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000709412089 This One EASY Trick Went Viral and Blew Up Her Business Overnight Watch: https://youtu.be/J3GUehUyS14?si=OIrcUrPG62yiXkG6 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000747168966 Connect with Brock on your fav social platform: Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    27 min
  7. 2 FÉVR.

    How To Grow on Instagram in 2026 | From 0 Followers - 871

    In this episode, Brock Johnson walks through exactly how to grow on Instagram in 2026 starting from zero followers. He breaks down the full process for launching a new account, including how to optimize your profile, choose a niche, and use the Instagram ABC method to set a strong foundation from day one. Brock also covers what to post first, how to batch and schedule content with tools like Metricool, and how to use DM automation with ManyChat to accelerate growth. He’ll talk about announcing a new account, running simple daily challenges, using repeatable formats, and upcycling content so you can post more consistently. This episode is a step-by-step guide focused on growing faster by posting smarter, especially when you’re starting with no audience. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  https://instaclubhub.com/flash-sale-7/ 💥Related Links Checkout Metricool  Use Code Brock 👉 https://metricool.com/ Get 1 Month of Manychat Pro for FREE 👉https://manychat.com/meet-brockjohnson 🤓Related Episode: Do You Really Need a Niche in 2026? My Answer Will Surprise You Watch: https://youtu.be/xN7eHN7kv4c?si=TQ4g99ZhuXWGuz_4 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000746683810 How To Use Manychat Instagram Automation: Send DMs & Boost Engagement Watch: https://youtu.be/YnepkAEC12I?si=84GCVElA7shXl2q1 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000727333142 Complete Guide To Shareworthy Content | How To Beat The Instagram Algorithm Watch: https://youtu.be/pWNDkFuV0RY?si=AKx7_HnsZ3uKVt9x Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000708572868 Connect with Brock on your fav social platform: Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    46 min
  8. 29 JANV.

    This One EASY Trick Went Viral and Blew Up Her Business Overnight - 870

    In this episode, Brock Johnson breaks down a real Instagram case study showing how one easy strategy helped a small business go viral and dramatically grow overnight. He walks through the exact trial Reels approach that triggered the spike, including the curiosity hook, the call to action, and how DM automation played a role in converting attention into real growth. Brock also explains why this viral moment worked, how tools like ManyChat supported the strategy, and what lessons business owners can take from it—especially around gamified retention, trial Reels testing, and follower growth. This episode focuses on the mechanics behind the success, what to replicate, and why going viral alone isn’t the goal, but using momentum correctly is. Watch On YouTube  👉https://www.youtube.com/@BuildYourTribePodcast/videos 💥 Subscribe to the InstaClubHub Newsletter For weekly top trending audios and meme templates to help you grow on Instagram! https://instaclubhub.com/newsletter/ 🎯 Check out InstaClubHub!!  For $7! Plus Ultimate B-Roll Bundle  https://instaclubhub.com/flash-sale-7/ 💥 Related Links Checkout Shopify 👉http://www.shopify.com/tribe Checkout Brevo 👉 http://www.brevo.com/tribe and use Code Tribe50  🤓 Related Episode: Complete Guide To Growing On Instagram With Trial Reels Watch: https://youtu.be/GPfBBoroS-E?si=zC6aZrhCNmgJAMT6 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000736087646 How To Use Manychat Instagram Automation: Send DMs & Boost Engagement Watch: https://youtu.be/YnepkAEC12I?si=84GCVElA7shXl2q1 Listen: https://podcasts.apple.com/us/podcast/build-your-tribe-grow-your-business-with-social-media/id910990031?i=1000727333142 Connect with Brock on your fav social platform: Brock: Instagram: @Brock11Johnson TikTock: @brock11johnnson

    21 min

À propos

Build Your Tribe is the go-to podcast for creators and entrepreneurs who want no-BS Instagram and social media strategy. Hosted by social media expert and entrepreneur Brock Johnson, this top-ranked show breaks down what actually works to grow your audience, increase sales, and build a profitable online business. From content that converts to email list growth, digital product strategy, and creating new income streams on a limited budget, Brock gives you weekly step-by-step training to grow in less time. If you’re ready to boost your influence and your income, start building your tribe! For ad inquiries, please reach out to: Network+BYT@yapmedia.com

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