9 min

AI Series - Is the Single Customer View still a myth‪?‬ FCC-7

    • Business

In this episode, which is part of our series on AI in FCC, we listen to a conversation between Pascal Aerens and Eric Malherbe. Eric has been working as an expert and consultant in FCC technology for nearly 15 years. Today’s conversation is focusing on a concept that looked like the holy grail of FCC, the “single customer view ”. Eric and Pascal speak about their experience and wonder if this concept is now a reality or still a myth. To kick off the conversation, they remember how things started around 2008, when the term single customer view what first heard in FCC.
 
 

In this episode, which is part of our series on AI in FCC, we listen to a conversation between Pascal Aerens and Eric Malherbe. Eric has been working as an expert and consultant in FCC technology for nearly 15 years. Today’s conversation is focusing on a concept that looked like the holy grail of FCC, the “single customer view ”. Eric and Pascal speak about their experience and wonder if this concept is now a reality or still a myth. To kick off the conversation, they remember how things started around 2008, when the term single customer view what first heard in FCC.
 
 

9 min

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