Tom Crawshaw (8+ years in automations, $25M+ in attributed e-com revenue) cracks open the content system that's pulled him millions of views. We walk through the Claude Code skill he built that handles voice profile, copywriting principles, hook scoring, image prompts, and a humanizer pass from one slash command. He also surfaces a hidden Claude Code feature called /insights that audits your full usage history and tells you what to build next. You'll learn how to turn messy ChatGPT workflows into a real skill, why Whisperflow is non-negotiable, and the one slash command 99% of Claude Code users are sleeping on.
Timestamps
00:00 Intro
00:30 Tom's automation background
03:30 Skills vs. Projects on context
08:30 Auto-updating voice profile from X
11:00 Nano Banana plus Canva workflow
23:30 Live demo: a Whisperflow post
34:30 Hook scoring with copywriting principles
46:30 The hidden /insights command
54:30 Skills vs. n8n vs. Lovable
Key Points
Skills beat Claude Projects on context. Projects load every reference file on every message. A skill works like a book: Claude pulls only the chapter it needs, so a full pipeline runs in one chat.
Tom's skill auto-updates his voice profile weekly. The X API pulls his last 7 days of posts, ranks by engagement, and rewrites the profile so the skill keeps drifting toward what's working.
/insights is the most slept-on feature in Claude Code. It audits your full session history and hands back a real report: what's working, where you're breaking your own rules, skills to build, and prompts to run.
Image gen is 80% Nano Banana, 20% Canva. Generate fast in the AI tool, then finish in Canva with magic grab and magic erase.
Whisperflow changed how Tom and Corey think, not just type. Speaking forces tighter thinking and makes prompts richer because adding context costs almost nothing.
Links
Claude Code: https://www.anthropic.com/claude-code
Whisperflow: https://wisprflow.ai/
Nano Banana: https://gemini.google.com/
Canva: https://www.canva.com/
n8n: https://n8n.io/
Tom's site: https://learnn8nautomation.com/
Build With AI: https://www.skool.com/buildwithai/about
FIND ME ON SOCIAL
X: https://x.com/coreyganim
Instagram: https://www.instagram.com/coreyganim/
LinkedIn: https://www.linkedin.com/in/coreyganim/
YouTube: https://www.youtube.com/@coreyganim
TOM ON SOCIAL
X: https://x.com/TomCrawshaw01
YouTube: https://www.youtube.com/@TheAIGrowthLab
Website: https://learnn8nautomation.com/
Information
- Show
- FrequencyUpdated weekly
- Published5 May 2026 at 23:24 UTC
- Length57 min
- RatingClean
