Winning With Shopify

Winning With Shopify

The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy. Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena since 2008, lives all things Shopify and will be sharing his knowledge. Most weeks we interview successful brands, partner with the top tech platforms and talk to some of the world's leading ecommerce experts.

  1. FRIDAY REWIND: How Snaffling Pig's Revenue DOUBLED In 1 Year!

    11 HR AGO

    FRIDAY REWIND: How Snaffling Pig's Revenue DOUBLED In 1 Year!

    This week, we’re taking a trip back to this time last year, when we were joined by George Wells, formerly the Head of Marketing at Snaffling Pig. We first discovered Snaffling Pig when they appeared on the Lightning 50 list of fastest-growing Shopify brands in 2021 - and they’ve continued to make waves ever since! In this episode, George shares insights on Shopify growth strategies and how Snaffling Pig continues to evolve in this ever-changing market. Nick and George dive into the secret sauce behind success, how to tell if your branding really works, Dragon’s Den, the must-follow rule for growth, strategies for customer retention, and the apps you can’t live without. Snaffling Pig: https://www.snafflingpig.co.uk/  Reach out to George here: https://www.bigme.uk/  Key takeaways: 0:00 Introduction to Shopify Growth Strategies 3:20 About George 7:11 The Story Of Snaffling Pig 10:14 What is the secret sauce? 15:06 How Do You Know If Your Branding Is Working? 21:24 The Most Memorable Thing You've Seen 24:34 The Rule For Growth You Can't Afford To Ignore 31:27 How Do You Retain Customers? 36:15 Apps You Can’t Live Without 41:49 What’s to come EXCLUSIVE WWS OFFERS: Winning With Shopify listeners get 20% off the first three months of Seguno Email Marketing with code WWS20: ⁠https://seguno.com/winningwithshopify  Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/  Get a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at taxcloud.com/summer To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING  Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp

    41 min
  2. Get Peak Ready! Pre-Holiday Strategies Revealed with Seguno & Spec Digital

    10 OCT

    Get Peak Ready! Pre-Holiday Strategies Revealed with Seguno & Spec Digital

    The holidays are coming and we’re getting you peak-season ready! To view the full presentation and accompanying slides, check out the webinar on YouTube here: https://youtu.be/BsEOw-UzVug This week we are sharing our recent webinar from the brilliant minds at Seguno and Spec Digital to unpack everything you need to nail your pre-peak strategy.  We cover how to boost your customer acquisition game, to crafting high-performing email campaigns that convert at the busiest time of year. Tune in, take notes, and get ready to turn peak season pressure into peak performance! Winning With Shopify listeners get 20% off the first three months of Seguno Email Marketing with code WWS20: ⁠https://seguno.com/winningwithshopify  Reach out to Nick, Rob and the team here - https://spec.digital/  Resources/Research 2025 unique discount benchmarking report: https://www.seguno.com/unique-discount-code-benchmarks 2025 email discount code report: https://www.seguno.com/blog/2025-email-discount-code-report-what-drives-conversions-for-shopify-brands BFCM email insights for 2025 planning: https://www.seguno.com/blog/bfcm-2024-emails-the-days-with-the-most-impact Seguno apps Seguno Email Marketing: https://apps.shopify.com/seguno Seguno Dynamic Banners: https://apps.shopify.com/coupon-banner-with-countdown-carousel EXCLUSIVE WWS OFFERS: Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/  Get a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at taxcloud.com/summer To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING  Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp

    58 min
  3. 23 Unmissable Steps to Help You Scale Peak Profitably!

    3 OCT

    23 Unmissable Steps to Help You Scale Peak Profitably!

    The holidays can make or break your eCommerce year - so in this episode Nick covers 23 practical strategies to help you scale your Shopify store when it matters most! From mastering unboxing videos to pivoting your PPC and SEO keywords for holiday shoppers, we cover everything you need to maximise traffic and conversions. You’ll learn: How to avoid triggering email spam filters and keep your campaigns landing in inboxes.Why unboxing videos are a secret weapon for building trust and excitement.Smart ways to pivot keywords daily to capture gifting intent.How to stress-test your site to ensure it holds up under heavy holiday traffic.Why staying agile and adapting every single day is the key to growth.And much more! If you’re ready to turn seasonal surges into record-breaking sales, JOIN OUR WEBINAR: https://us02web.zoom.us/webinar/register/WN_bso7r8_qQoC0V7cEmFK5SA?_gl=1*jzjhmm*_gcl[…]TBF28DDX*czE3NTgyMDE5NjYkbzIkZzEkdDE3NTgyMDM0MzYkajU4JGwwJGgw EXCLUSIVE WWS OFFERS: Get a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at taxcloud.com/summer To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING  Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp  Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/  Winning With Shopify listeners get 20% off the first three months of Seguno Email Marketing with code WWS20: ⁠https://seguno.com/winningwithshopify

    33 min
  4. Shopify Growth Tips from Oreo, Mars & More | Lessons from Ecom Expo 2024

    26 SEPT

    Shopify Growth Tips from Oreo, Mars & More | Lessons from Ecom Expo 2024

    With the Ecommerce Expo happening this week, we’re taking a moment to look back at Ecom Expo 2024 - one year on. We’ll revisit the key lessons and insights shared by our nine expert speakers.In this recap, we highlight the best moments and top growth strategies from the event that are still relevant today, designed to help you scale your Shopify brand. Our host, Liv, is joined by leading experts from some of the UK’s most iconic brands, including Oreo, Mars Wrigley, Pizza Pilgrims, Lucky Saint, and many more.Disclaimer: These interviews were conducted in September 2024. Subsequent to that date, certain interviewees are no longer affiliated with the companies referenced.Key takeaways:0:00 Introduction0:28 Chloe Thomas, Ecommerce Masterplan5:59 Janis Thomas, Look Fabulous Forever11:12 Bobbie Ttooulis, Global Freight Solutions13:25 James Kearns, Rapanui17:20 Hamish Stacy, Oreo20:45 Adam Clarke, S36021:10 Amy Wisniewski, Lucky Saint21:29 Vogue Williams, Entrepreneur & Media Personality22:46 Gavin Smith, Pizza Pilgrims26:30 Swagat Choudhury, Mars WrigleyWinning With Shopify listeners get 20% off the first three months of Seguno Email Marketing with code WWS20: ⁠https://seguno.com/winningwithshopify Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcampTo get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNINGGet a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at taxcloud.com/summer Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/

    29 min
  5. How To Use Expert Data To Scale Your Tiktok Ads

    19 SEPT

    How To Use Expert Data To Scale Your Tiktok Ads

    In this episode, we sit down with Hiren to explore the fast-growing world of TikTok advertising.  We discuss how TikTok has become a powerful platform for paid advertising and break down the traits that make ads perform at the highest level.  Hiren shares practical tips for getting started on a tight budget, insight into what margins look like on the platform, and how tools like Anstrex can help marketers stay ahead of the competition.  We wrap up with ways to connect with Hiren directly, so you can continue learning from his expertise. You can check out Anstrex here and use NICK_20 for 20% off!  https://anstrex.com/tiktok  Key takeaways: 0:00 In today’s episode… 1:48 About Hiren 8:32 TikTok: The Rise of Paid Advertising 10:57 The Traits Of High Performing Tiktok Ads 18:07 How to start marketing on TikTok on a tight budget 22:02 What Is the Margin on TikTok? 24:44 How Anstrex Helps with Tiktok Ads 35:22 How to reach out to Hiren Check out Yoast and get 15% off ALL monthly Shopify purchases for the first 6 months using code WWS15! https://yoast.com/winningwithshopify-exclusive/  Winning With Shopify listeners get 20% off the first three months of Seguno Email Marketing with code WWS20: ⁠https://seguno.com/winningwithshopify  Join the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcamp  To get 50% off a product sample order & fast-track the waiting list, use code WINNING and this link: https://www.cavela.com/signup?affiliate=WINNING  Get a short, tactical session with insights on things like tax reconciliation, returns, compliance, and more — all led by experts from the tools top brands rely on. Sign up now at taxcloud.com/summer

    38 min

About

The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy. Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena since 2008, lives all things Shopify and will be sharing his knowledge. Most weeks we interview successful brands, partner with the top tech platforms and talk to some of the world's leading ecommerce experts.

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