ThinkInsideTheSquare

Becca Harpain

Ever wondered how to make your DIY website pop, turn your online presence into a client magnet, or transform your side hustle into a full-fledged business? You're in the right place! I'm Becca, content creator for InsideTheSquare.co. I've turned my career around, transforming myself from an unknown Squarespace designer into the worlds go-to expert on all things Squarespace in just a few short years.Every Thursday, I'm dishing out actionable advice, insider tips, and game-changing strategies that I've learned from years of hands-on experience in web design, digital marketing, and business growth. Whether you're a solopreneur juggling it all, a creative itching to monetize your passion, or a small business owner ready to level up your online game, Think Inside The Square is your go-to resource for all things digital entrepreneurship. We're talking Squarespace secrets, web design wisdom, content creation hacks, and business strategies that actually work in the real world. But this isn't just another "how-to" show. It's a community of forward-thinking entrepreneurs who believe that creativity thrives within boundaries. Together, we're redefining what it means to build a successful online business, one square at a time. So, are you ready to turn limitations into launchpads and constraints into catalysts for growth? Join me every week for a dose of inspiration, practical tips, and the occasional dad joke. Let's think inside the square and outside the ordinary. Your next big business breakthrough is just an episode away!

  1. 7 Jul ·  Video

    [91] Five Things I Judge About Every Website I See 👀

    Send a message to InsidetheSquare Season two of Think Inside the Square continues! With two decades of web design experience—ten of them focused entirely on Squarespace—I’ve seen a lot of trends come and go. In this episode, I’m breaking down the exact five-point checklist I use whenever I review a website. We'll be covering how to audit your homepage copy, optimize your site for mobile visitors using Fluid Engine, declutter your typography, and structure your buttons for maximum impact. Whether your site has been live for years or you're preparing for a new launch, these practical fixes will help you elevate your design and build a polished online presence you can be proud of. Chapters: 00:42 Why your homepage headline needs a strict check (and the robot voice trick) 02:03 How to optimize your mobile experience using Squarespace 7.1 Fluid Engine 03:39 Why font consistency matters and how to avoid the "too many fonts" trap 05:25 Understanding primary, secondary, and tertiary buttons inside Squarespace 06:54 Why your About page shouldn't read like a resume and how to rewrite it for your audience 08:35 A sneak peek at next week's episode covering the biggest Squarespace updates of 2026 Full show notes: insidethesquare.co/podcast/91 Learn how to use Squarespace: insidethesquare.co/start - - -    The term "Squarespace" is a trademark of Squarespace, Inc. This video was not approved or endorsed by Squarespace, Inc. I just really love their platform ♥ Support the show The term "Squarespace" is a trademark of Squarespace, Inc. This content is not affiliated with Squarespace, Inc.  For a transcript of this episode, along with the links to any resources mentioned, visit insidethesquare.co/podcast

  2. 10/04/2025

    89: SEO Crash to AI Comeback: How I'm Rebuilding My Squarespace Business

    Send a message to InsidetheSquare If you've ever watched your website traffic drop, your strategy stop working, or your momentum disappear, this episode is for you.  In this episode of ThinkInsideTheSquare, I'm sharing exactly what happened when I lost 80% of my website traffic overnight and how I’ve spent the last six months rebuilding my business in a smarter, more sustainable way.  From SEO struggles to strategy pivots and launching my own AI assistant, you’ll hear what worked, what didn’t, and how I’ve shifted from chasing metrics to creating content that truly connects. Whether you’re a Squarespace designer, content creator, or small business owner navigating your own digital curveball, this episode will give you real-world insights and encouragement to help you keep moving forward. You’ll learn how to embrace change, rethink success, and start building something better, especially  when things don’t go as planned. Important Links 📝 Full show notes: https://insidethesquare.co/podcast/89 🎧 Past episodes: https://insidethesquare.co/podcast 🤖 Chat with Custom Codey: https://customcodey.com 👯‍♀️ Follow me on Instagram: https://instagram.com/thinkinsidethesquare Support the show The term "Squarespace" is a trademark of Squarespace, Inc. This content is not affiliated with Squarespace, Inc.  For a transcript of this episode, along with the links to any resources mentioned, visit insidethesquare.co/podcast

About

Ever wondered how to make your DIY website pop, turn your online presence into a client magnet, or transform your side hustle into a full-fledged business? You're in the right place! I'm Becca, content creator for InsideTheSquare.co. I've turned my career around, transforming myself from an unknown Squarespace designer into the worlds go-to expert on all things Squarespace in just a few short years.Every Thursday, I'm dishing out actionable advice, insider tips, and game-changing strategies that I've learned from years of hands-on experience in web design, digital marketing, and business growth. Whether you're a solopreneur juggling it all, a creative itching to monetize your passion, or a small business owner ready to level up your online game, Think Inside The Square is your go-to resource for all things digital entrepreneurship. We're talking Squarespace secrets, web design wisdom, content creation hacks, and business strategies that actually work in the real world. But this isn't just another "how-to" show. It's a community of forward-thinking entrepreneurs who believe that creativity thrives within boundaries. Together, we're redefining what it means to build a successful online business, one square at a time. So, are you ready to turn limitations into launchpads and constraints into catalysts for growth? Join me every week for a dose of inspiration, practical tips, and the occasional dad joke. Let's think inside the square and outside the ordinary. Your next big business breakthrough is just an episode away!

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