Proptech Espresso

Mark Hurst

Learn everything you need to about Proptech from the real estate professionals, entrepreneurs, and visionaries at the forefront of this evolution. Proptech encompasses the wider digital transformation of real estate as innovators reimagine, reinvent, and rebuild the real estate industry. It considers both the technological and mentality change of the real estate industry, and its consumers to our attitudes, movements and transactions involving the built environment. Are you ready? Join the cutting edge of the Proptech movement on Proptech Espresso.

  1. 7 Oct

    David Steckel - Rebuilding the Warranty Stack

    We talk with David Steckel, CEO of Polygrade, about why proptech gets sharper when we stop treating real estate tech, construction tech, and hard tech as the same thing, and David Steckel explains why the “move atoms vs move bytes” gap changes everything. We also unpack why home warranties feel broken today and how Polygrade uses AI and better design to modernize warranty claims operations without forcing painful system migrations. • why Proptech as a bucket term blurs real differences across markets • the shift from search and marketplaces to transaction and outcomes in construction tech • lessons from running a construction company, building Setter, and operating inside Thumbtack and Sears • what a warranty is meant to do for homeowners and why trust breaks at the claims stage • the three warranty categories: manufacturer warranty, extended warranty, home warranty bundles • how legacy warranty software, EDI files, and siloed tools create slow cycles and bad experiences • why Polygrade starts with the hardest vertical first: home warranty underwriting “blind” • building an AI native team that ships fast with subject matter expertise and world-class UX • what success looks like in three years: higher market penetration and claims teams as success functions Be sure to subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen to podcasts. To learn more, visit proptechespresso.com.

    David Steckel - Rebuilding the Warranty Stack
  2. 9 Sept

    Rick Kramer - Revolutionizing Thermal Intelligence For Museums

    We talk with Rick Kramer, CEO and co-founder of DYSECO, about why “smart” building technology is really about better operational decisions that protect people and assets. We break down how museums can cut HVAC energy while staying inside conservation-approved temperature and relative humidity limits, with clear fail-safes and measurable results.  • defining proptech as technology that helps buildings perform their real purpose better  • why DYSECO sits at the intersection of proptech and climatetech  • Rick’s path from mechanical engineering and the Marine Corps to museum climate research  • the gap between academic research and what museums can actually deploy  • why museums require trust, evidence, and consensus across facilities, conservation, finance, IT, and leadership  • creating a shared data set so facilities and conservators stop arguing over whose data is correct  • improving decarbonization economics by optimizing existing HVAC before replacing equipment  • how physics-informed, data-driven control stays inside hard preservation boundaries  • what happens when the internet fails and why fallback behavior matters  • lessons from major Dutch museum projects and why US museums face the same physical problem  Be sure to subscribe to the podcast on Apple Podcasts, Google Podcasts, or wherever you listen to podcasts.  To learn more, visit proptechespresso.com.

    Rick Kramer - Revolutionizing Thermal Intelligence For Museums
  3. 26 Aug

    Jennifer Koster - Bridging European Innovation to the US

    We talk with WerkWell Innovations CEO Jennifer Koster about why European innovation often struggles to commercialize in the United States and what it takes to cross the cultural, regulatory, and sales gaps. We break down practical ways to earn US buyer trust, validate technology locally, and build an ecosystem that turns introductions into real projects.  • European innovation strengths driven by R&D funding, stringent efficiency policy, and market-proven solutions  • Why selling in the US differs from selling in Europe, including the “yes culture” reality and faster clarity on buyer value  • The US as 50 different markets, with state-by-state rules, incentives, and priorities  • Common market-entry mistakes, including assuming trade missions lead to revenue and relying on detached sales agents  • Why local presence matters, including accents, perceived risk, and the need for American support in sales  • How WerkWell sources and vets companies through universities, embassies, investors, and industry partners  • What a “commercialization bridge” looks like, from coaching and positioning to pipeline building and delivery support  • Using WerkWell development projects to pilot solutions and create US-based validation  • Integrated building systems thinking, connecting design decisions to long-term operational performance  • Global Resilience and Innovation event vision across ports, data centers, cities, and critical infrastructure  Be sure to subscribe to the podcast on Apple Podcasts Google Podcasts or wherever you listen to podcasts to learn more visit www.proptechespresso.com.

    Jennifer Koster - Bridging European Innovation to the US
  4. 10 Aug

    Powering New Development Sales

    We talk with Tim Ng about turning new development sales from paper-heavy routines into digital experiences that actually help buyers and sales teams move faster. Tim shares how ADHOC STUDIO led to BLACKLINE, why the SaaS pivot was hard, and what proptech can learn from the moment COVID forced the industry to change.  • Defining proptech as connection, transparency, and efficiency across real estate  • Growing up in condo communities and learning sales and development through family  • Aiming for investment banking while building tech skills on the side  • Noticing how manual new development sales stayed for decades  • Starting Ad Hoc Studio with digital renderings and interactive sales gallery software  • Moving sales presentations to touchscreens and iPads for a better buyer journey  • Shifting from front-end visuals to back-office inventory, reservations, and allocation  • Creating Blackline and moving from services to a product-led SaaS model  • Balancing two companies while funding the new platform with existing cash flow  • Seeing COVID accelerate virtual launches and digital real estate adoption  • Naming Blackline after architectural black line floor plans  • Comparing bespoke studio work with scalable software operations  • Applying AI to data-driven recommendations, decision support, and hiring standards  • Founder advice on team care and getting customer feedback early  • Finding Tim on LinkedIn and Instagram by searching Tim Ng  Be sure to subscribe to the podcast on Apple Podcasts, Google Podcasts, or wherever you listen to podcasts. To learn more visit www.proptechespresso.com.

    Powering New Development Sales

About

Learn everything you need to about Proptech from the real estate professionals, entrepreneurs, and visionaries at the forefront of this evolution. Proptech encompasses the wider digital transformation of real estate as innovators reimagine, reinvent, and rebuild the real estate industry. It considers both the technological and mentality change of the real estate industry, and its consumers to our attitudes, movements and transactions involving the built environment. Are you ready? Join the cutting edge of the Proptech movement on Proptech Espresso.