441 episodes

The Data Skeptic Podcast features interviews and discussion of topics related to data science, statistics, machine learning, artificial intelligence and the like, all from the perspective of applying critical thinking and the scientific method to evaluate the veracity of claims and efficacy of approaches.

Data Skeptic Kyle Polich

    • Technology

The Data Skeptic Podcast features interviews and discussion of topics related to data science, statistics, machine learning, artificial intelligence and the like, all from the perspective of applying critical thinking and the scientific method to evaluate the veracity of claims and efficacy of approaches.

    Adwords with Unknown Budgets

    Adwords with Unknown Budgets

    Rajan Udwani, an Assistant Professor at the University of California Berkeley joins us to discuss his work on AdWords with unknown budgets. He discussed the previous approaches to ad allocation, as well as his maiden approach that introduced randomization for better results. Listen for more.

    • 34 min
    ML Ops Best Practices

    ML Ops Best Practices

    Today, we are joined by Piotr Niedźwiedź, Founder and CEO of Neptune.ai. Piotr discusses common MLOps activities by data science teams and how they can take advantage of Neptune.ai for better experiment tracking and efficiency. Listen for more!

    • 30 min
    Affiliate Marketing Rabbithole

    Affiliate Marketing Rabbithole

    Affiliate marketing creates an opportunity for marketers to gain a commission by promoting a product or service.  Cookies are typically used for tracking and the advertiser whose product or service is being featured pays the marketing only on transactions.
    Today's episode covers those approaches and is also a story of conflict between two large companies and how one affiliate marketer got caught in the middle.

    • 52 min
    Monetization of Youtube Conspiracy Theorists

    Monetization of Youtube Conspiracy Theorists

    Cameron Ballard joins us today to discuss his work around YouTube conspiracy theories. He revealed interesting observations about conspiracy theories on YouTube including how predatory ads are most common in conspiracy theory videos and how YouTube’s algorithm subtly works for predatory ads. Listen for more.

    • 54 min
    User Perceptions of Problematic Ads

    User Perceptions of Problematic Ads

    Eric Zeng joins us to discuss his study around understanding bad ads and efforts that can be taken to limit bad ads online. He discussed how he and his co authors scrapped a large amount of ad data, applied a machine learning algorithm, and commensurate statistical results.

    • 37 min
    Political Digital Advertising Analysis

    Political Digital Advertising Analysis

    NaLette Brodnax, a political scientist and an Assistant Professor in the McCourt School of Public Policy at Georgetown University joins us to discuss her work on analyzing digital advertisements for political campaigns. She used data for electoral campaigns on Facebook to answer questions that help us better understand how digital ads affect the outcome of elections.
     
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    • 35 min

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