Now Go Create

Claire Bridges

In today's world, creativity isn't a nice-to-have in business, it's a must-have. But despite some common misconceptions, creative is not a department, it’s a mindset and a range of skills that anyone can learn and master. The Now Go Create podcast is hosted by Claire Bridges, a former Creative Director, author and now educator who is obsessed with creativity! She’s trained over 40,000 people in creative thinking skills, and worked with teams at brands like ASOS, Netflix and Marks and Spencer to use creativity to their advantage. She’s seen firsthand what impact powerful creative ideas can have to change behaviour, raise awareness, drive sales and be a force for good. With the Now Go Create podcast, she’s here to help you do the same and build your creative toolkit. With each episode, the podcast will take a deep dive into all things creative in business, with actionable advice and practical tools you can use right away. Claire will be chatting with some of the smartest creative thinkers and experts out there to get the inside scoop on what makes us tick creatively. Going behind the songs with Grammy nominated artist Dyo, how to hack your brain for creativity with neuroscientist Ben Martynoga and how to have ideas on demand with improv expert Max Dickins to name just a few. In her solo episodes, Claire will share her favourite and most effective creativity tools with real-world examples and case studies along with a downloadable pod sheet packed with exercises and resources to help you put these ideas into practice. Never run a rubbish brainstorm ever again! Whether you're leading a team, running a business, or just looking to unlock more creativity in your daily work this is the podcast for you. Tune in to unleash your creative potential. Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative. Claire worked as Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission. She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies. Claire and her hand-picked team of experts has worked on thousands of creative projects and trained over 40,000 of people around the world since starting Now Go Create in 2011. About Now Go Create: Creative thinking is one of the most in-demand workplace skills. At Now Go Create we help individuals and businesses to improve their creative capabilities and skills to bridge what the World Economic Forum call a ‘21st century skills’ gap. Our focus is on practical ways to up the creative output and improve the quality of thinking in your business for competitive advantage. Working as a creative catalyst for clients like Netflix, Kenwood and ASOS as well as hundreds of PR, social and digital agencies, our training and approach is underpinned by academic rigour and science. Our training covers everything from tackling the blank page, to how to devise the strategy to underpin creative ideas, to how to pitch your brilliant ideas once you’ve had them! It is for everyone from communications teams to brand managers to CEO’s and PR’s who want to be more creative day to day. Find out more about our creative thinking training courses at www.nowgocreate.co.uk Connect with Claire Email:claire@nowgocreate.co.uk Website: www.nowgocreate.co.uk LinkedIn: https://www.linkedin.com/in/claire-bridges-b6205b14/ Instagram: https://www.instagram.com/nowgocreate/ Buy Claire’s book In Your Creative Element on Amazon: https://amzn.eu/d/0koP5OB

  1. Ep 38: Think With Your Feet On A Creative Safari

    2 DAYS AGO

    Ep 38: Think With Your Feet On A Creative Safari

    What if your best creative breakthroughs aren’t sitting on your laptop, but waiting for you outside? In this episode of the Now Go Create podcast, Claire Bridges invites you to step away from your desk and into a more embodied creative practice. Claire draws on her own experience running creative workshops, her creative director roots, and insights from psychology to explore how movement, the world around us, and even a simple walk can spark fresh ideas and deeper creative thinking. Inspired by John Cleese’s quote, “We don’t know where we get our ideas from, but we know we don’t get them from our laptops,” Claire challenges the default habit of expecting ideas to emerge from our teams when they’re glued to screens and instead encourages everyone to embrace a Creative Safari as a way of working and generating new perspectives. In this episode: The science behind why staying glued to your screen actually blocks great ideasHow embodied cognition thinking with your whole body can help generate creative breakthroughsWhy “thought walks” and creative safaris are Claire’s go-to approach for teams and individuals to unlock new perspectivesPractical exercises you can try: from tuning into your senses on a walk, to noticing new things through your peripheral visionHow giving your mind and body space (even just 10 minutes outdoors) enriches your creative processWhy noticing, not forcing, is key: letting curiosity and observation lead you to new insightsUsing themes (Claire plays with the idea of “abundance” in the podcast) to subconsciously expand what you see, notice, and connect withTools for working alone or with teams including photographing what sparks your interest during your creative safariHow the principles of incubation, permission, and curiosity nurture original thinking and help fight creative blocks Try this week: Don’t force your next idea. Instead, take Claire’s advice and go on your own creative safari, or take your team on one. Leave your desk, walk with a loose prompt or question, and see what you notice.When you return, ask yourself how your fresh observations might connect to your creative challenge or simply enjoy the wider perspective it brings. About Claire Bridges: Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative. Claire worked as a PR agency Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission. She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies. Claire and her hand-picked team of experts have worked on thousands of creative projects

    18 min
  2. Ep 37: The Scrappy Strategy One

    10/12/2025

    Ep 37: The Scrappy Strategy One

    In this short, slightly, scrappy, 10-minute bonus episode, the strategist’s strategist Julian Cole joins me again - this time for a real-time riff on how to devise a usable strategy brief… when you don’t actually have one. Julian has worked with Uber, Apple, Facebook, Disney and more, and is known for demystifying strategy and making it accessible. In our previous full-length episode, we got so deep into strategy chat that my producer gently told me off for going way over time. So here’s the fun bit we couldn’t bear to delete. What we cover in this mini-episode:Where to start when no usable brief exists Julian shares his “brief audit” approach — the mandatories, the nice-to-knows, and how to avoid reinventing the wheel. Live strategy development: The Dog Teeth Whitening Brief Yes, really. We take a fictional vet chain launching a dog teeth-whitening service and unpack:The business problem vs the consumer problemHow to explore audience motivations, goals and fearsWhy aesthetics is never really about aestheticsHow social connection, status and even loneliness show up in strategic thinking Inside Julian’s strategic process We walk through:Defining goals and problemsUsing goal/fear dynamics to find emotional territorySpotting potential insightsBuilding three “strategy napkins” — quick, rough territories you can test with clients or creatives Why messy thinking is part of the process Strategy rarely arrives fully formed. This episode shows the real-world expansion phase — the part most people never see. Why listen to this bonus?If you ever need to develop a strategy without a proper brief (which, let’s be honest… is more often than we may like), this episode gives you a practical, human, and transparent look at how a top strategist begins to approach the problem. About Claire Bridges    Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative.   Claire worked as Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission.    She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies.   Claire and her hand-picked team of experts have worked on thousands of creative projects and trained over 40,000 people around the world since starting Now Go Create in 2011. Join our weekly email for free resources and worksheets to go with the podcast. Connect with Claire: Website: https://nowgocreate.co.uk/ Instagram: https://www.instagram.com/nowgocreate/ Facebook: https://www.facebook.com/NowGoCreate LinkedIn: https://uk.linkedin.com/in/claire-bridges-b6205b14 About Julian Cole: Julian Cole is a strategy consultant to leading brands including Uber,...

    17 min
  3. Ep 36: Fake Arrests, Cat Waiters & A Royal Wedding with Daisy Amodio

    22/10/2025

    Ep 36: Fake Arrests, Cat Waiters & A Royal Wedding with Daisy Amodio

    What does it take to turn an idea into a brand new industry? In this lively episode of Now Go Create, host Claire Bridges sits down with Daisy Amodio, creative dynamo, founder of The Proposers, a royal wedding planner, and visionary behind 5,000 unforgettable marriage proposals.  Claire and Daisy dig into how an impromptu treasure hunt for her brother kickstarted Daisy’s journey from advertising account manager to “queen of proposals,” defying doubters, inventing her own playbook, and genuinely creating a category from scratch. If you’ve ever been told your ideas are ‘rubbish’ Daisy’s story will inspire you to trust your gut, experiment, and persist despite the naysayers. Listen in for Daisy’s take on creating bespoke experiences for an audience of one, and turning Pinterest boards into live events, including dressing up cats and negotiating to have your face on the Eiffel Tower! Here are the highlights:  Daisy turned her brother’s proposal into a creative business idea and, despite scepticism, pioneered the proposal planning industryEven after surveying 500 men who dismissed her idea as “rubbish,” Daisy trusted her gut and pushed forwardHow to get personal for an audience of one - Daisy and her team dive deep into clients’ lives, stalking Pinterest boards, social media, and moreSpectacular proposals: From a fake drug arrest in Barcelona to 50 cats dressed as waitersDaisy and Claire discuss the unique challenges of balancing spectacular creative ideas with seamless executionDaisy often says yes first taking on wild requests and figuring out solutions laterDealing with burnout and Daisy’s journey to a more sustainable work-life balance.Daisy urges aspiring entrepreneurs to be determined, trust themselves, and “fake it till you make it” Try this week: Got a “rubbish” idea you can’t shake? Take a small action toward it research, pitch, or share it with someone you trust. Explore your creative niche: What’s your unique story, and how could you double down on it, even in the face of scepticism? About Claire Bridges: Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative.   Claire worked as a PR agency Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission.    She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies.   Claire and her hand-picked team of experts have worked on thousands of creative projects and trained over 50,000 people around the world since starting Now Go Create in 2011. Connect with Claire: Website: https://nowgocreate.co.uk/ Instagram: https://www.instagram.com/nowgocreate/ Facebook: https://www.facebook.com/NowGoCreate LinkedIn: https://uk.linkedin.com/in/claire-bridges-b6205b14 About Daisy Amodio: Daisy Amodio is the trail-blazing Founder & CEO of The Proposers, the first-ever marriage proposal planning...

    41 min
  4. Ep 35: Find Your Creative Mojo

    08/10/2025

    Ep 35: Find Your Creative Mojo

    Are you feeling flat, uninspired, or stuck in a rut with your creative work? You’re not alone and you don’t have to go it alone either. Following on from last week’s episode of Now Go Create Claire Bridges chats to improv specialist and storytelling coach Maria Peters for a lively, practical deep-dive into getting yourself out of a creative slump (and why it’s actually normal to have one!) Claire and Maria open up about the telltale signs of a slump, the difference between external and internal validation, why creative flow is so elusive, and how helpful constraints, a dash of play, and some improv magic can get you unstuck fast. Plus, they explore tools including the ‘artist date’ and an eye-opening exercise they call the ‘jealousy map’, a fresh way of using envy as a creative compass. If you’ve ever compared yourself to others, felt your creativity wane, or simply wondered how to nudge yourself back toward inspiration, this episode is packed with stories, and practical micro-actions you can try right away. Here are the highlights: Spotting a slump: Why comparison and self-doubt are classic signalsInternal vs. external validation and how to recentre on your own creative compassThe magic (and science) of flowHow limits can jumpstart your ideas (and why improv isn’t as wild as you think)“Yes, and”: Using the improv mindset with your own ideasMorning pages, artist dates, and creative ‘micro-doses’The jealousy map, playful exercise to use envy or jealousy as a signpost for your own creative desiresRefilling your creative well, why pleasure, play, and tiny nudges matter as much as big breakthroughsHow to shake yourself out of autopilot (and what to try if you’re in a rut today!). Try this week: Schedule an ‘artist date’ with yourself - two hours (or whatever you can manage) doing something just for fun, no output required. Do your own jealousy/creative envy check: Whose work, life, or output do you wish was yours? What is it specifically you want? Let that guide your next small creative move. Do you have a creative challenge or dilemma for a future episode? Email claire@nowgocreate.co.uk or join our weekly email for free creativity resources and worksheets at nowgocreate.co.uk About Claire Bridges: Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative.   Claire worked as a PR agency Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission.    She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies.   Claire and her hand-picked team of experts have worked on thousands of creative projects and trained over 40,000 people around the world since starting Now Go Create in 2011. Connect with Claire: Website: https://nowgocreate.co.uk/ Instagram: https://www.instagram.com/nowgocreate/ Facebook: a href="https://www.facebook.com/NowGoCreate" rel="noopener noreferrer"...

    47 min
  5. Ep 34: Beat Your Creative Slump

    24/09/2025

    Ep 34: Beat Your Creative Slump

    What do you do when the creative ideas stop flowing? In this episode of Now Go Create, host Claire Bridges gets real about a topic we don’t talk about enough: the creative slump. She shares her own recent experience, and explores why slumps might happen, how they differ from creative burnout or “block,” and why we shouldn’t panic when the creative tide is out. Introducing her practical “Creative CAT Scan” self-check-in, designed to help listeners get curious about their own moods, take micro-actions, and approach themselves with genuine tenacity and compassion. If you’ve ever found yourself staring at a blank page feeling stuck, overwhelmed, or just plain flat even though creativity is part of your job, this is the episode for you. Here are the highlights: Why creative slumps are different from burnout or creative blockWhat’s really happening in our brains during a slump and why rest helpsClaire’s go-to tactics for an immediate energy boost (walks, smoothies, noodling, and more)The “Creative CAT Scan”, a self-diagnosis exercise for Curiosity, Action, and TenacityExpert insights: practical suggestions from Claire’s creative networkWhy self-compassion (not criticism) can help you out of a holeInspiration from past guests and listeners on resilience under creative pressure Do you have a creative challenge or dilemma for a future episode? Email claire@nowgocreate.co.uk or join our weekly email for free creativity resources and worksheets at nowgocreate.co.uk About Claire Bridges: Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative.   Claire worked as a PR agency Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission.    She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies.   Claire and her hand-picked team of experts have worked on thousands of creative projects and trained over 40,000 people around the world since starting Now Go Create in 2011. Connect with Claire: Website: https://nowgocreate.co.uk/ Instagram: https://www.instagram.com/nowgocreate/ Facebook: https://www.facebook.com/NowGoCreate LinkedIn: https://uk.linkedin.com/in/claire-bridges-b6205b14 Produced by winteraudio.co.uk

    18 min
  6. Ep 33: No gatekeeping here! Jody Orsborn Medina

    03/09/2025

    Ep 33: No gatekeeping here! Jody Orsborn Medina

    In this episode, Claire Bridges sits down with Jody Orsborn Medina, experiential creative director and founder of Recess, a global creative community and incredible resource hub. Jody shares her journey from in-house and agency life to freelancing, and how the need for authentic connections inspired her to start Recess. What began as monthly internal inspiration sessions has blossomed into a worldwide network and the must-have Creative Playbook, championing collaboration and open access to creative resources. Jody and Claire discuss the realities of creative life: battling “inspiration overload,” embracing your nontraditional path, and how everyone from producers to designers to strategists can lay claim to creativity. They dive into global creative trends from the Playbook, practical hacks for working smarter, battling imposter syndrome, and the importance of breaking down gatekeeping in the creative industries. This episode is packed with actionable insights for anyone looking to stay inspired and build a creative community, whatever your job title. Here are the highlights: Introduction: Why Jody started Recess  Anatomy of a Recess session and what makes them work  The Creative Playbook: How it came about, what’s inside & who it’s for  Favourite creative hacks, daily tools & tips from the Playbook  How Jody curates the playbook, and why diversity of resource matters  How freelancers can beat isolation & build community  The creative power of producers and challenging creative ‘gatekeeping’  Nonlinear creative careers: permission to claim creativity  Imposter syndrome: lessons from creative leaders   What Jody’s experimenting with next, making space for personal creative work   Quickfire: Jody’s two top suggestions to spark creativity right now.   Do you have a creative challenge or dilemma for a future episode? Email claire@nowgocreate.co.uk or join our weekly email for free creativity resources and worksheets at nowgocreate.co.uk About Claire Bridges: Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative.   Claire worked as a PR agency Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission.    She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies.   Claire and her hand-picked team of experts have worked on thousands of creative projects and trained over 40,000 people around the world since starting Now Go Create in 2011. Connect with Claire: Website: https://nowgocreate.co.uk/ Instagram: https://www.instagram.com/nowgocreate/ Facebook: https://www.facebook.com/NowGoCreate LinkedIn: a href="https://uk.linkedin.com/in/claire-bridges-b6205b14" rel="noopener noreferrer"...

    49 min
  7. Ep 32: Summer School, What’s Next? Your Creative Toolkit for September

    20/08/2025

    Ep 32: Summer School, What’s Next? Your Creative Toolkit for September

    Congratulations, you’ve made it to the end of Summer School! In this special wrap-up episode, host Claire Bridges recaps the five creative nudges you experimented with over the summer, and brings them together into a practical, personalised toolkit to help you approach September (and beyond!) with confidence and curiosity. As you say goodbye to summer, Claire shares the three most powerful coaching questions she uses with clients and in her own life, designed to unlock possibility, shift your thinking, and build creative momentum, whatever challenges you’re facing next. Highlights: Claire recaps all five Creative Nudge tools covered this summerHow to treat your everyday environment as a “creative safari” and source fresh inspiration without traveling farInsights from previous podcast guests Tom Oldham (perspective shifts) and James Mallinson (managing your self-talk and inner critic)Why recognising and addressing your internal dialogue is crucial for creative growth and what to do if self-doubt is holding you backThe ultimate Creative Toolkit: Five approaches to use whenever you’re stuck, plus three game-changing coaching questions: What creative habit will you commit to keeping?Wouldn’t it be amazing if...?What if the opposite were true? Practical examples and tips for applying these questions to real work and life challenges.Encouragement to use curiosity not perfection as your guiding star.How to download all the Creative Nudge tools, worksheets, and prompts in one handy Creative Nudge Toolkit. Your Creative Challenge:  As summer ends, reflect on the creative habits or tools that felt most energising. Which will you keep up as you head into September? Try using the three coaching questions to reframe your next problem or project, journal your answers, and notice what new possibilities arise. Invite your teammates or friends to play along! Bonus:  Want all the tools and exercises in one place? Download your Creative Nudge Toolkit here: [Need Link] About Claire Bridges Claire Bridges is the founder of Now Go Create. She’s helped over 50,000 people across the globe unlock their creative potential, and her mission is to show that creativity genuinely is for everyone. Claire’s background includes leading creative strategies for big-name brands and authoring the best-selling “In Your Creative Element.” She holds an MSc in Creativity, Leadership, and Innovation, and thrives on equipping individuals and teams with tools to tackle challenges and grow creative confidence. Get more creativity resources, worksheets, and podcast updates by joining the Now Go Create mailing list. Get in touch with Claire: claire@nowgocreate.co.uk Connect with Claire: Website: https://nowgocreate.co.uk/ Instagram: https://www.instagram.com/nowgocreate/ Facebook: https://www.facebook.com/NowGoCreate LinkedIn: https://uk.linkedin.com/in/claire-bridges-b6205b14

    6 min
  8. Ep 31: Summer School Creative Nudge: Tame Your Inner Critic

    13/08/2025

    Ep 31: Summer School Creative Nudge: Tame Your Inner Critic

    How loud is the voice in your head that tells you you’re not good enough, or worries you’re about to mess things up? Welcome to week five of Now Go Create’s Summer School with Claire Bridges. This week’s creative nudge is all about noticing your self-talk and learning how to shift that critical inner voice into something much kinder (and more helpful for your creativity). The short voice note podcast this week is from hypnotherapist James Mallinson. Whether you’re poolside or taking a break from work, this nudge is designed to help you identify negative self-talk and transform it into something that better serves you. Highlights: Claire introduces summer’s fifth “Creative Nudge” and explains the value of tuning into your internal dialogueSpecial guest James Mallinson shares why your inner critic is often “dripping poison in your head” and what to do about itStep-by-step guidance on recognising negative self-talk (including not just the words, but the harsh tone and speed)Tips for crafting your own punchy, positive alternativeSmart ideas to reinforce your new voiceWhy research supports this approach: shifting your internal voice boosts resilience and creativityBonus encouragement to practice this nudge all week, and share your experience with Claire. Your Creative Challenge:  Next time you catch yourself ‘talking down’ to yourself, pause. Write down what you said, note how and when it showed up, then fight fire with fire. Create a new phrase that’s as punchy and personal as your negativity, but positive and constructive. Repeat it until it sticks! As James says: “Start talking in your head with that new voice. Say it again and again and again.” Bonus:  Interested in going deeper? Listen back to the full Inner Critic episode 18 with James Mallinson. What is the Creative Nudge Summer School: A free, six-week email series dropping into your in-box each week, get a simple creative tool or tip from ClaireA partner podcast episode to help you go deeper and learn on the moveA practical worksheet or prompt to instantly apply the nudge to real work or life projectsAn optional “buddy system” to check in and share learnings boosting accountability and connectionA short, snappy WhatsApp-style audio note from Claire with bonus stories and inspirationAll the resources and worksheets are yours to download for your own use or for running creative sessions with your team. Claire’s approach is all about building creative agility and confidence through small, consistent habits so you finish the summer with a toolkit you can actually use. At the end, you’ll receive a creative habit map to guide your next steps. Interested? The first email drops July 16th, and you can join any time for the full six-week journey. Sign up for the weekly email nudges and workbook: https://mailchi.mp/nowgocreate.co.uk/creative-nudge About Claire Bridges Claire Bridges is the founder of Now Go Create. She’s helped over 50,000 people across the globe unlock their creative potential, and her mission is to show that creativity genuinely is for everyone. Claire’s background includes leading creative strategies for big-name brands and authoring the best-selling “In Your Creative Element.” She holds an MSc in Creativity, Leadership, and Innovation, and thrives on equipping individuals and teams with tools to tackle challenges and grow creative confidence. Get more creativity resources, worksheets, and podcast updates by joining the Now Go Create mailing list. Get in touch with Claire:...

    5 min

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About

In today's world, creativity isn't a nice-to-have in business, it's a must-have. But despite some common misconceptions, creative is not a department, it’s a mindset and a range of skills that anyone can learn and master. The Now Go Create podcast is hosted by Claire Bridges, a former Creative Director, author and now educator who is obsessed with creativity! She’s trained over 40,000 people in creative thinking skills, and worked with teams at brands like ASOS, Netflix and Marks and Spencer to use creativity to their advantage. She’s seen firsthand what impact powerful creative ideas can have to change behaviour, raise awareness, drive sales and be a force for good. With the Now Go Create podcast, she’s here to help you do the same and build your creative toolkit. With each episode, the podcast will take a deep dive into all things creative in business, with actionable advice and practical tools you can use right away. Claire will be chatting with some of the smartest creative thinkers and experts out there to get the inside scoop on what makes us tick creatively. Going behind the songs with Grammy nominated artist Dyo, how to hack your brain for creativity with neuroscientist Ben Martynoga and how to have ideas on demand with improv expert Max Dickins to name just a few. In her solo episodes, Claire will share her favourite and most effective creativity tools with real-world examples and case studies along with a downloadable pod sheet packed with exercises and resources to help you put these ideas into practice. Never run a rubbish brainstorm ever again! Whether you're leading a team, running a business, or just looking to unlock more creativity in your daily work this is the podcast for you. Tune in to unleash your creative potential. Claire Bridges is Chief Spark and Founder of leading creative training consultancy Now Go Create, whose philosophy is that everyone can be creative. Claire worked as Managing Director and Creative Director working with global brands including Starbucks, Kellogg’s, Unilever, P&G and Danone in her previous PR career. Upskilling individuals, teams and organisations with practical creativity tools is Claire’s mission. She’s one of only 250 people globally to hold an MSc in Creativity, Leadership & Innovation, and authored an Amazon best-selling creative handbook In Your Creative Element based on her academic studies. Claire and her hand-picked team of experts has worked on thousands of creative projects and trained over 40,000 of people around the world since starting Now Go Create in 2011. About Now Go Create: Creative thinking is one of the most in-demand workplace skills. At Now Go Create we help individuals and businesses to improve their creative capabilities and skills to bridge what the World Economic Forum call a ‘21st century skills’ gap. Our focus is on practical ways to up the creative output and improve the quality of thinking in your business for competitive advantage. Working as a creative catalyst for clients like Netflix, Kenwood and ASOS as well as hundreds of PR, social and digital agencies, our training and approach is underpinned by academic rigour and science. Our training covers everything from tackling the blank page, to how to devise the strategy to underpin creative ideas, to how to pitch your brilliant ideas once you’ve had them! It is for everyone from communications teams to brand managers to CEO’s and PR’s who want to be more creative day to day. Find out more about our creative thinking training courses at www.nowgocreate.co.uk Connect with Claire Email:claire@nowgocreate.co.uk Website: www.nowgocreate.co.uk LinkedIn: https://www.linkedin.com/in/claire-bridges-b6205b14/ Instagram: https://www.instagram.com/nowgocreate/ Buy Claire’s book In Your Creative Element on Amazon: https://amzn.eu/d/0koP5OB