This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

Laura Sinclair

"This Mother Means Business" is the ultimate podcast for ambitious entrepreneurs, mompreneurs, mom founders, and CEO moms juggling kids and startups. If you're a mom struggling to balance the motherload and business plans, this show is your lifeline. Host Laura Sinclair, a seasoned entrepreneur, marketing guru, and mother of two, dives deep into the nitty-gritty of building a thriving business while changing diapers, getting snacks, and dealing with the latest parenting drama. Weekly Episodes Tune in for a mix of: Expert Interviews: Gain insights and hear stories from successful mom founders who've been in your shoes.Solo Deep Dives: Laura shares her personal experiences and hard-won wisdom on topics like mom guilt, imposter syndrome, finding your people, and more.Practical Advice: Get actionable tips on everything from time management to marketing strategies.  This podcast doesn't sugarcoat the challenges of motherhood and entrepreneurship. Instead, it offers real talk, practical solutions, and a supportive community for moms who refuse to choose between their babies and their business dreams "This Mother Means Business" is your go-to resource for navigating the beautiful chaos of motherhood and entrepreneurship. Join Laura and a community of like-minded moms as you redefine what's possible in both motherhood and business.

  1. 6 DAYS AGO

    Boundaries, Babies, and Better Ads with Vix Reitano

    In this episode of This Mother Means Business, Laura sits down with NYC marketer and Agency 6B founder Vix Reitano to talk building a people-first business, why “business funds families,” and how moms’ intuition translates into bold strategy. We get practical on GEO (Generative Engine Optimization), natural-language content, showing up in ChatGPT/Gemini searches, and the human touches that still move the needle. If you’re a founder juggling motherhood, marketing, and momentum, this one’s your playbook. In this episode you will hear: 00:14 – Welcome + why this convo finally happened 01:10 – Who is Vix Reitano? (Agency 6B, “Vix the Fix”) 02:23 – Year one of motherhood & finding yourself again 04:29 – “Business funds families” philosophy 05:34 – Why more money in the hands of moms matters 08:43 – Intuition, motherhood, and trusting your gut 12:35 – Building a business for the family you want 13:22 – From TV producer to full-funnel agency (and B2B is still people) 17:34 – We’re all in the people business 18:13 – GEO (Generative Engine Optimization) and showing up in AI search 23:56 – Natural language > jargon (and a quick SEO rewind) 25:48 – Alt text, words-first content, and why “ugly ads” words 28:27 – How to show up in ChatGPT, Gemini, and beyond 31:28 – Old-school moves that still work (podcasts, guest posts, consistency) 32:45 – What changed after baby: boundaries, hours, rituals   Vix's Links: Instagram: https://www.instagram.com/vixreitano/ Website: https://agency6b.com/ Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    37 min
  2. 23 OCT

    Multi-Passionate Entrepreneur Success: ADHD, Pivots, Failure-as-Data & Community Building with Jenna Goodhand

    In this episode of This Mother Means Business, host Laura Sinclair sits down with multi-passionate entrepreneur Jenna Goodhand—owner of Cafézia Coffee, coach, community-builder, laughter-yoga leader, and proud neurodivergent creator—to talk about what it really takes to try bold ideas, “fail” forward, pivot, and keep showing up.  Their conversation explores ADHD and entrepreneurship, communicating needs on teams, why timing (not talent) often determines traction, and how practices like sober dance parties, “future memories” visualization, and money mindset work can fuel purpose-driven business growth. If you’re a mom entrepreneur or creator who refuses to “pick a lane,” this episode offers validation, practical takeaways, and a roadmap for building a business that fits you. In this episode you will hear: 00:00 – Meet Jenna Goodhand: The multi-passionate entrepreneur behind Cafézia Coffee 04:00 – The courage to try, fail, and try again 09:00 – Timing is everything: why the “right idea” sometimes needs to wait 13:00 – Permission to pivot: when to walk away and what to build next 17:00 – Neurodivergence and entrepreneurship 23:00 – Owning your strengths and asking for help 27:00 – Living authentically and saying “I don’t get it” 29:00 – Future memories, money mindset, and making space for what’s next 33:00 – Where to find Jenna and what’s next   Jenna's Links: Instagram: https://www.instagram.com/cafeziacoffee/ Website: https://cafezia.ca/ Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    37 min
  3. 16 OCT

    Coming Home to Yourself in Business and Motherhood with Carly Ottaway

    In this episode of This Mother Means Business, Laura welcomes back Carly Ottaway—author of Coming Home, creator of The Mirror Effect, and founder of Web of Words. They dive into the vulnerable journey of writing a memoir-style book, the concept of your “favorite self,” how motherhood acts as a mirror, and the power of accountability in finally finishing big creative projects. Expect real talk on identity, authenticity, entrepreneurship, and raising daughters who see what’s possible.   In this episode you will hear:  00:00 – Welcome Back + Why Carly’s Return Matters 00:31 – Who Carly Is Now: Author, Creator, Founder 01:35 – Previously on TMMB: Fire, Rebuild, Resilience 03:46 – Laura’s Early Read of Coming Home 05:15 – Deciding to Write the (Very Honest) Book 06:25 – From Dream to Draft: Coaching, Community, Momentum 09:55 – Stop the Excuses: The Moment She Committed 10:50 – Skin in the Game: Investment, Deadlines, Public Promises 15:15 – Introducing the “Favorite Self” Framework 19:54 – Journaling + Prompts to Meet Your Favorite Self 23:11 – Motherhood as a Mirror: The Origin of The Mirror Effect 37:28 – Closing Gratitude + Invitation to Share Takeaways   Carly's Links: Website: http://www.carlyottaway.com Web Of Words: https://webofwords.ca/  Order Coming Home: https://www.amazon.ca/Coming-Home-Path-Favourite-Permission/dp/1069218308/ref=sr_1_[%E2%80%A6]rmission+to+do+it+your+way%2Cdigital-text%2C152&sr=1-1-catcorr Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    39 min
  4. 13 OCT

    10 Lessons from 10 Years of Entrepreneurship: Lesson Three - The Truth About Taking Business Personally

    In this episode of This Mother Means Business, host Laura Sinclair continues her “10 Lessons from 10 Years of Entrepreneurship” series with a powerful reflection on the emotional side of business. Laura opens up about what it really means when your work is personal — but how you can choose not to take it personally. From crying over canceled gym memberships to navigating client transitions in her coaching business, Laura shares what she’s learned about separating identity from feedback, finding peace in rejection, and showing up with emotional maturity as an entrepreneur. If you’ve ever felt hurt when a client moved on, a project didn’t land, or your hard work wasn’t appreciated, this episode will give you a fresh perspective (and probably a few deep sighs of relief). In this episode you will hear: 00:00 – Welcome back & Lesson 3 intro 01:00 – The emotional side of entrepreneurship 02:30 – The difference between “personal” and “taking it personally” 03:45 – When clients cancel: lessons from the early gym days 05:15 – Members vs. friends: learning boundaries in business 06:40 – Applying the lesson to her coaching business 08:00 – The mindset shift: staying objective 08:45 – Example: feedback from her team 10:30 – You can’t please everyone (and that’s okay) 11:15 – Emotional freedom in business 12:00 – Closing reflections & takeaway Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    14 min
  5. 9 OCT

    How Your Trauma Shows Up In Your Business, and What To Do About It with Dawn Taylor

    In this powerful, very human episode of This Mother Means Business, Laura sits down with trauma specialist and author Dawn Taylor—aka the “ass-kicker, hope-giver” behind The Taylor Way. They unpack what trauma really is (hint: it’s not only the “big T” moments), how it shows up in entrepreneurship, motherhood, hiring, launches, and everyday reactions (yes, even the McDonald’s drive-thru). You’ll hear Dawn’s extraordinary story, why typical talk therapy isn’t the only path, and practical ways to start healing—without tying your self-worth to your business. In this episode you will hear: 00:00 – Welcome & why this matters 01:23 – What counts as trauma? 02:05 – Meet Dawn 03:14 – Dawn’s book 03:55 – Dawn’s backstory (content note: abuse, suicidality, medical trauma) 07:23 – The turning point 08:16 – When common modalities don’t fit 09:41 – Building a toolbox 10:58 – Doing this work full-time 12:28 – Big T vs. little t 14:00 – “It’s not nothing” 15:53 – Where to start healing 18:05 – Hyper-custom sessions (real examples) 22:30 – Trauma costs money 24:15 – Why people avoid healing 27:03 – The McDonald’s drive-thru story 33:14 – Motherhood, entrepreneurship & being chosen 35:12 – You are not your business 37:26 – Rejection vs. selection 39:25 – Self-inquiry that helps 42:53 – Parting wisdom (and humor)   Dawn's Links: Instagram: https://www.instagram.com/thetaylorwaynow/ Website: https://www.thetaylorway.ca/ Book: https://www.thetaylorway.ca/shop?fbclid=PAZXh0bgNhZW0CMTEAAafD4EQouY9EIr739cWDYOMJKUkU9AM8bnbhAmtiQMDktJ12yu1SJ6bSiD_GHw_aem_VI3B33B5_ahlp9OSrYN-SA Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram • LinkedIn • Facebook • Pinterest • TikTok

    46 min

About

"This Mother Means Business" is the ultimate podcast for ambitious entrepreneurs, mompreneurs, mom founders, and CEO moms juggling kids and startups. If you're a mom struggling to balance the motherload and business plans, this show is your lifeline. Host Laura Sinclair, a seasoned entrepreneur, marketing guru, and mother of two, dives deep into the nitty-gritty of building a thriving business while changing diapers, getting snacks, and dealing with the latest parenting drama. Weekly Episodes Tune in for a mix of: Expert Interviews: Gain insights and hear stories from successful mom founders who've been in your shoes.Solo Deep Dives: Laura shares her personal experiences and hard-won wisdom on topics like mom guilt, imposter syndrome, finding your people, and more.Practical Advice: Get actionable tips on everything from time management to marketing strategies.  This podcast doesn't sugarcoat the challenges of motherhood and entrepreneurship. Instead, it offers real talk, practical solutions, and a supportive community for moms who refuse to choose between their babies and their business dreams "This Mother Means Business" is your go-to resource for navigating the beautiful chaos of motherhood and entrepreneurship. Join Laura and a community of like-minded moms as you redefine what's possible in both motherhood and business.

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