Life Beyond the Briefs

Brian Glass

At Life Beyond the Briefs we help lawyers like you become less busy, make more money, and spend more time doing what they want instead of what they have to. Brian brings you guests from all walks of life are living a life of their own design and are ready to share actionable tips for how you can begin to live your own dream life. 

  1. hace 4 días

    Why Law Firms Are Getting Sued Over Their Own Marketing | John Henson

    Most law firms assume their marketing is someone else’s problem. The agency handles it. The lead vendor handles it. The intake team handles it. Until the lawsuit shows up. In this episode, Brian sits down with John Henson for a conversation that starts with TCPA compliance and quickly turns into something much bigger. Because this is not really about regulations. It’s about how little most firms actually know about where their leads come from, how their marketing vendors operate, and the amount of risk hiding inside systems they barely pay attention to. John breaks down how law firms end up exposed without realizing it, why “more leads” can quietly become a liability, and how firms accidentally outsource responsibility while still being the ones left holding the bag. And honestly, some of the stories in this episode are a little wild. But underneath all of it is a bigger point. As firms grow, complexity grows with them. More vendors. More automation. More moving parts. And if nobody is asking hard questions, things can go sideways fast. If your firm is spending money on lead generation, intake, or marketing vendors, this episode is worth your attention. Because the problem usually starts long before the lawsuit does. Connect with John LinkedIn: https://www.linkedin.com/in/john-h-henson/ Website: https://www.henson-legal.com/newsroom ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia.  He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field.  This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    26 min
  2. 19 may

    How to Build a Reputation Without Owning the Firm | Will McCreight

    Most lawyers think the only path to influence is starting their own firm. Own the business. Put your name on the door. Build the brand yourself. But what if that’s not true? In this episode, Brian sits down with Will McCreight for a conversation about reputation, visibility, and building a meaningful career inside someone else’s organization. They talk about the career advantages most professionals overlook, why relationships still matter more than people think, and how consistently showing up can completely change the trajectory of your career. There’s also a deeper conversation underneath all of it. About ambition. About patience. And about the difference between building a title and building a reputation. Because the people who stand out in this industry usually are not the loudest people in the room. They’re the ones who keep showing up, keep contributing, and keep building trust over time. If you’ve ever wondered whether you need to start your own thing to build something meaningful, this episode might challenge that assumption. Connect with Will LinkedIn: https://www.linkedin.com/in/william-mccreight Website: https://www.blusharkdigital.com/ ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia.  He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field.  This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    30 min
  3. 12 may

    What Happens When Your Legal Niche Gets Wiped Out? | Alexander Licznerski

    Most lawyers assume their niche is safe. Until one day… it isn’t. A law changes. A rule shifts. And suddenly, the work you’ve spent years mastering starts to disappear. That’s exactly what happened to Alexander. He had a dream job. He was in the top tier of earners at one of the largest personal injury firms in the country, building his career around PIP litigation. Then Florida tort reform hit. And just like that, the pipeline dried up. This episode is about what comes next when that happens. We talk about the moment you realize the ground has shifted under your feet, the decision to walk away from something that was working, and what it really feels like to start over from scratch. There’s no clean playbook here. No overnight success story. Just the reality of rebuilding. Learning a new practice. Taking hits. And finding your footing again. If you’ve ever thought your practice was stable, or if you’ve been quietly wondering what you would do if everything changed tomorrow, this conversation will stick with you. Because the real question isn’t whether change is coming. It’s whether you’re ready for it. Connect with Alexander LinkedIn: https://www.linkedin.com/in/alexander-licznerski/ Website: https://www.licznerskilaw.com/ ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia.  He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field.  This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    32 min
  4. 5 may

    The $20M Case No One Wanted | Sharif Gray and Gray Broughton

    Most lawyers would have said no to this case. No clear damages. Messy facts. A client with a complicated history. Three firms already had. Sharif Gray and Gray Broughton said yes anyway. And that decision turned into a $20 million verdict. But this episode isn’t really about the verdict. It’s about the way they think. We get into what it looks like to build a firm that doesn’t chase the easy, high-volume cases. A firm that is willing to take risks, invest time, and bet on cases that don’t fit the usual formula. They walk through how this case came in, why they decided to take it, and how they proved damages without relying on the typical playbook of medical bills and diagnoses. There’s a moment where everything shifts. Where the case stops being about what’s easy to measure and starts being about what was actually taken from the client. We also talk about trial strategy, focus groups, jury selection, and the mindset it takes to stand in front of a jury and say a number out loud with conviction. If you’ve ever wondered whether you’re playing it too safe in your practice, this conversation will push you to rethink that. Because the real takeaway here isn’t just about winning big cases. It’s about building a firm that’s willing to take the kind of swings that make those outcomes possible. Connect with Sharif and Gray Sharif Gray LinkedIn: https://www.linkedin.com/in/sharifgray Website: https://www.graybroughton.com Gray Broughton LinkedIn: https://www.linkedin.com/in/gray-broughton-2a8a265 Website: https://www.graybroughton.com ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia.  He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field.  This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    42 min
  5. 28 abr

    If Throwing Money Isn’t the Answer, What Actually Works? | Conrad Saam and Gyi Tsakalakis pt. 2

    So if throwing more money at marketing usually backfires… what actually works? That’s where this part of the conversation goes. Part 1 was about thinking differently. About stepping back and realizing that most lawyers aren’t struggling because they picked the wrong tactic… they’re struggling because they don’t have a clear way to evaluate what’s working in the first place. Now we get into the messy part. Gyi Tsakalakis and Conrad Saam start breaking down how marketing actually plays out in the real world. Not the clean version you hear on stage. The version where attribution is unclear, data can be misleading, and even “good” campaigns can quietly fail. They talk about Google, agencies, AI, and the constant pressure to chase the next thing… and why that mindset usually leads to wasted time and money. But this isn’t just a teardown. There’s a shift that happens in this episode. You start to see what to focus on. What actually matters. And how to think about marketing in a way that connects back to the kind of firm you’re trying to build. It’s not simple. It’s not neat. But it’s honest. If Part 1 helped you see the problem more clearly, this one helps you start figuring out what to do about it. ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia.  He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field.  This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    1 h 5 min
  6. 21 abr

    Why Throwing More Money at Marketing Usually Backfires | Conrad Saam and Gyi Tsakalakis pt. 1

    Most lawyers think their marketing problem is tactics. Wrong platform. Wrong agency. Wrong strategy. But what if the real problem is how you’re thinking about marketing in the first place? This episode is a little different. We’re taking you inside a live session from the Great Legal Marketing Summit, where Gyi Tsakalakis and Conrad Saam basically did what they do best… challenge everything lawyers think they know about growth. It starts with origin stories. How they got into legal marketing. How they built their businesses. Why two competitors can still operate as “worthy rivals.” But pretty quickly, the conversation turns into something deeper. They break down why most marketing advice feels confusing, why lawyers struggle to make sense of what actually works, and why chasing tactics without context is a losing game. There’s also a bigger theme running through all of this. If you want a better firm, you don’t just need better marketing. You need better thinking. Part 1 sets the foundation. Part 2 gets into the weeds. If your marketing has ever felt like a black box, start here. ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia.  He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field.  This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    1 h 2 min
  7. 14 abr

    Stop Hiring Based on Vibes | Jay Henderson

    Most law firm owners approach hiring like they’re trying to put out a fire with a garden hose. You’re busy, the cases are piling up, and suddenly you realize you needed help months ago. So, you do what most of us do when we're desperate: you hire based on a "good vibe" and a resume that looks decent enough. The problem is that most lawyers aren't actually good at hiring because they do it so rarely. It’s an expensive skill to learn by trial and error. In this session from the GLM Summit, Jay Henderson hits the reset button on that entire process. He looks at your firm through a very specific lens: people, tasks, and systems. You can spend all year building perfect systems, but if the people running them aren't the right fit, everything is going to feel a lot harder than it needs to be. Jay gets incredibly practical here. He explains why you need a "superstar profile" before you even think about posting a job ad, and how to write that ad so you attract actual talent instead of just anyone with a pulse. One of the best parts of this talk is when he dives into the "gut check." We’ve all had that feeling that something is off with a candidate, but Jay explains why your intuition shouldn't be your entire strategy. He brings in tools, score sheets, and structured interviews to help you stop "selling" the job to the wrong person just because you ran out of questions to ask. In this episode, you’ll learn: Why your firm’s growth is limited by your "people part" and how to fix itThe exact steps to create a profile of what "good" actually looks like for any roleHow to stop hiring based on desperation and start using a consistent processWhy your gut feeling is a great warning sign but a terrible hiring planHow to avoid the "bad hire tax" that drains your time and bank accountIf you want to build a firm where you actually enjoy showing up on Monday morning, you have to stop letting hiring problems become your full-time job. This episode shows you how. Connect with Jay: LinkedIn: www.linkedin.com/in/jaysrealtalent Company: www.RealTalentHiring.com Email: Jay@RealTalentHiring.com ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia.  He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field.  This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    45 min
  8. 7 abr

    The Future of Law Isn’t Less Human… It’s More | Dr. Cain Elliott

    Everyone is talking about AI like it’s either the greatest thing ever… or the thing that’s going to replace lawyers entirely. And honestly, both sides are missing the point. In this episode from the GLM Summit, Dr. Cain Elliott breaks down what’s actually happening right now. Not the hype. Not the fear. What’s real, what’s changing, and what it means for how you run your firm. There’s a moment early on where he shows the difference between older AI models and what exists today. It’s not a small upgrade. It’s a completely different level of capability. The kind that should make you pause for a second and rethink how you’re using this stuff.  But here’s where it gets interesting. Instead of saying AI is here to replace lawyers, Cain flips the script. He makes the case that the firms who win are going to be the ones who use AI to handle the noise so they can double down on what actually matters. Judgment. Relationships. Guiding clients through decisions that aren’t black and white. Because the truth is, the law has never just been about rules. It’s about people. And AI is not very good at being human. You’ll hear:  Why AI judges would be a terrible idea and what that reveals about your role as a lawyer  How AI is changing marketing, intake, and client communication whether you like it or not  The biggest mistake lawyers make when thinking about AI  Why your clients might be more comfortable with this technology than you are This episode is less about tools and more about perspective. If you’ve been feeling behind, overwhelmed, or unsure how AI fits into your practice, this will help you see where things are actually going and where you still have the advantage. And it might change how you think about your role moving forward. ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia.  He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field.  This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn

    44 min

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At Life Beyond the Briefs we help lawyers like you become less busy, make more money, and spend more time doing what they want instead of what they have to. Brian brings you guests from all walks of life are living a life of their own design and are ready to share actionable tips for how you can begin to live your own dream life. 

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