My Amazon Guy

Steven Pope
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About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

  1. hace 1 día

    50+ Brand Deals Show What Really Affects Ecommerce Valuation

    Send us Fan Mail Sell ecommerce business smarter by learning valuation, SDE multiples, buyer red flags, and exit prep. This episode covers Amazon FBA valuation, Shopify brand sales, clean financials, documentation, multi-channel risk, and gross margin. Learn how eCommerce sellers can prepare books, reduce buyer concerns, and protect business value before a sale. Ready to sell or value your eCommerce brand? Contact Bizport and talk through your next move: https://biz-port.com Reach Frank directly for business sale questions: frank@biz-port.com Stop guessing what is hurting your Amazon growth, get a real review from the team that fixes messy accounts every day: https://bit.ly/4jMZtxu #EcommerceBusiness #AmazonFBA #BusinessValuation #SellYourBusiness #EcommerceTips Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Selling an Ecommerce Business 01:09 - What Quietly Hurts Business Valuation 03:36 - Why Earnings Matter More Than Revenue 05:36 - Current Amazon and Shopify Brand Multiples 07:06 - Why Recurring Revenue Raises Buyer Interest 08:28 - What Makes Buyers Pay More 11:22 - Red Flags That Kill a Deal 13:13 - Working Capital and Key Person Risk 14:35 - Selling a Messy Business Without Getting Lowballed 16:33 - Amazon, Shopify, and Multi-Channel Value 18:55 - When It Is Too Early to Sell 21:10 - Ecommerce Exit Market in 2026 23:42 - AI in Ecommerce Operations and Deal Prep 25:13 - Faster Documentation With AI Tools 26:20 - Where to Find Bizport ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    28 min

  2. hace 2 días

    Amazon SEO & DTC: How to Scale Outside the Marketplace

    Send us Fan Mail Direct to consumer strategy for Amazon sellers helps protect customer data, margins, and brand control before account risk hits. This video covers Amazon to Shopify strategy, ecommerce paid media, UGC ads, email SMS retention, website conversion rate, and fulfillment. Learn how Amazon sellers can use customer data, Meta ads, TikTok ads, Google Shopping, MCF, and ecommerce funnels for brand growth. Stop letting Amazon own the customer relationship, get a growth plan built before one policy change hits your brand: https://bit.ly/4jMZtxu #AmazonSellers #EcommerceGrowth #ShopifyStrategy #AmazonFBA #BrandGrowth Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Why Amazon Sellers Need Brand Control 00:31 - Customer Data and Margin Problems on Amazon 02:13 - Amazon and Website Pricing Strategy 03:32 - Creative Refresh for Ecommerce Ads 06:47 - Paid Media Funnel for Brand Growth 10:41 - Using Amazon AMC for Lookalike Audiences 11:50 - Email and SMS System for Retention 14:00 - Website Optimization for More Sales 18:32 - Amazon Pages vs Ecommerce Websites 19:59 - Inventory and Fulfillment Setup 21:29 - Tracking, Pixels, UTM Tags, and Attribution 24:17 - Retention and Customer Lifetime Value 25:45 - Customer Experience That Can Beat Amazon 27:02 - Common Ecommerce Growth Mistakes ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    29 min

  3. hace 3 días

    How to Fix Amazon Product Identifier & Image Errors

    Send us Fan Mail Amazon main image suppressed? Fix UPC issues, product identifier errors, low CTR, flat file updates, and AI listing comparisons. Learn when to use GS1 UPCs, ASIN or UPC in flat files, main image A/B testing, price checks, self-targeting ads, and keyword relevance. See how Amazon sellers can write stronger bullet points for AI shopping tools, product comparisons, CTR, and organic conversion rate. Fix the listing issue before Amazon buries the ASIN, get a live account check and a clear repair plan from people who handle this daily: https://bit.ly/4jMZtxu #AmazonSellers #AmazonFBA #AmazonListingOptimization #AmazonSEO #AmazonPPC Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:03 - Main Image Suppression and UPC Issues 01:18 - Flat File Fixes for Product Identifier Errors 02:19 - Low CTR and Main Image A/B Testing 03:38 - Organic Conversion Rate and Price Problems 05:01 - Amazon AI Shopping Tools and Bullet Point SEO 06:21 - Product Benefits That Help AI Comparisons ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    7 min

  4. hace 4 días

    Why Big Brands Pay LESS for Amazon PPC (The Relevancy Secret)

    Send us Fan Mail Learn how Amazon PPC relevancy impacts ad placement, CPC, and keyword performance.  In this video, we break down why big brands like KitchenAid can often pay less for Amazon ads while newer sellers may need higher bids to compete on broad keywords like “kitchen scissors.” This overview explains how Amazon uses sales velocity, click-through rate, conversion history, reviews, and organic ranking signals to decide which products are most relevant for search terms. Get help from My Amazon Guy to grow your Amazon sales: https://bit.ly/4jMZtxu #AmazonPPC #AmazonAds #AmazonFBA #EcommerceStrategy #AmazonSeller Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 0:00 - The $7.59 Product vs. Your $3.92 Bid  0:20 - What is Amazon Relevancy?  0:42 - The "Deck of Cards" Analogy  1:32 - History: The 4 Pillars of Relevancy  2:10 - Why Big Brands Pay Less  2:47 - The Broad Match Trap for New Products  3:20 - How to Improve Your Relevancy Rank ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    4 min

  5. hace 5 días

    The AI Shopping Revolution: Is Your Amazon Brand Ready?

    Send us Fan Mail AI agents like Amazon Rufus are changing how customers buy. Are you ready for Agentic Commerce? Learn how to transition from human-driven tasks to "Human-in-the-loop" AI strategies to scale your Amazon FBA brand in 2026 Get help from My Amazon Guy to grow your Amazon sales. https://bit.ly/3SH8m0l #AmazonAI #AmazonSellers #EcommerceAI #AmazonMarketing #RetailMedia Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 – The Need for AI Infrastructure with a Human Touch 01:34 – Introduction: Noah Wickham & Sai Koppala (Commerce IQ) 02:55 – How Retailer Algorithms (Rufus/Alexa) Are Changing the Game 05:23 – What AI Agents Can Actually Do for Amazon Brands Today 07:02 – Case Study: Reducing Content Update Time from Weeks to Minutes 10:02 – Is Keyword Search Dying? Optimizing for AI Visibility 13:55 – Change Management: Why You Can’t Just "Deploy an Agent" 16:41 – The Shift in Metrics: Lower Glance Views vs. Higher Conversions 19:42 – Agentic Commerce vs. Agentic Retail: What’s the Difference? 23:40 – The Future: Building "Superhuman" Teams with 80% Less Grunt Work 25:37 – Advice for the Future: Curiosity in the Age of AI ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    27 min

  6. 19 jun

    Founder Update: My Mission To Build A 1,000 Year Company

    Send us Fan Mail Founder journey, entrepreneurship, leadership, and personal growth shape this honest update on building a company, culture, jobs, and long-term impact. Steven Pope covers founder life, business purpose, remote team culture, Amazon brand work, content creation, personal change, dating, fatherhood, and life goals. He also shares thoughts on AI, SaaS, sales, persuasion, company values, education-based leadership, and building work that can last beyond one person. Amazon brands that are stuck should get a real plan before PPC, SEO, and design problems keep draining sales: https://bit.ly/4jMZtxu #FounderJourney #Entrepreneurship #BusinessLeadership #AmazonSellers #PersonalGrowth Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Founder Journey and Personal Expectations 01:06 - Why Statement and Company Mission 01:44 - Creating Jobs and Long-Term Company Vision 03:05 - Building a Functional Amazon Agency Culture 05:19 - Founder Life After Personal Change 06:19 - Family Time, Travel, and Fatherhood 07:08 - SaaS, AI, and Sales in 2026 08:47 - Looking for a Bigger Mission 10:18 - Jobs, Remote Work, and Helping People Grow 12:01 - Education-Based Company and Long-Term Impact 13:45 - Health, Personal Growth, and Prosperity 14:28 - Founder Role, Culture, and Leadership Team 16:19 - CEO Training and Lifestyle Business Thoughts 17:02 - Content Creation That Brings the Right People 18:42 - Legacy, AI, and Future Content 20:04 - Business Books and New Learning Goals 22:18 - Leadership Habits and Dating Challenges 23:29 - Debate, Persuasion, and Career Lessons 27:07 - Social Life, Dating Apps, and New Experiences 32:44 - Dating Lessons Applied to Business Partners 33:41 - The Talents Story and Personal Mission 35:15 - Comments, Amazon Brand Help, and Coaching ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    29 min

  7. 18 jun

    How To Increase Your Amazon Ads Spending Limit and Charging Frequency Higher Than $500

    Send us Fan Mail Amazon Ads billing cycle limits can cause frequent $500 charges, cash flow stress, and payment issues for sellers. This video explains how Amazon Ads credit limits work, how to request a higher payment frequency limit, and when sellers should ask for $1,000 or $1,500. Learn how Amazon PPC billing threshold changes can help reduce charge frequency, support ad spend, and give sellers more time between payments. Stop letting Amazon Ads billing issues squeeze cash flow. Get a clear ad payment plan before the next charge hits: https://bit.ly/4jMZtxu #AmazonAds #AmazonPPC #AmazonAdvertising #AmazonSellers #AmazonFBA Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - How Amazon Ads Billing Cycle Works 00:36 - Why Sellers Hit the $500 Billing Limit 00:59 - Where to Request a Billing Limit Review 01:24 - Increase Payment Frequency Limit in Amazon Ads 01:41 - Best Credit Limit Request for Sellers 02:12 - Credit Card Limit and Approval Timing 02:36 - Why Higher Amazon Ads Billing Helps Cash Flow 03:10 - When Sellers Should Request a Higher Limit ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    4 min

  8. 17 jun

    How to Scale Amazon PPC with 50+ SKUs (Single ASIN vs Grouped)

    Send us Fan Mail Managing more than 50 SKUs on Amazon gets tricky when deciding whether to group products together or separate them by ASIN. In this video, Kevin breaks down how to structure Sponsored Products campaigns based on parent-child variations, separate listings, and shared keywords. You’ll learn when it makes sense to let Amazon’s algorithm favor the best-performing child variation, how the variation “halo effect” can help traffic move between products, and why separate listings usually need their own dedicated campaigns for better bid control. Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu #AmazonPPC #AmazonAds #AmazonFBA #AmazonSeller #amazonmarketing  Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps:  0:00 - Strategies for 50+ SKU Catalogs 0:13 - Grouping by Parentage vs. Individual ASINs 0:41 - Keyword Strategy for Color & Style Variations 0:58 - When to Use Single ASIN Campaigns for Separate Listings 0:1:36 - The "Halo Effect": Driving Traffic Between Variations 0:2:30 - Maintaining Bid Control Across Similar Products 0:2:56 - How to Structure Your PPC ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    3 min
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About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

Información

  • Creador
    Steven Pope
  • Años de actividad
    2020 - 2026
  • Episodios
    1.9 k
  • Clasificación
    Apto
  • Copyright
    © 2026 My Amazon Guy
  • Mostrar sitio web
    My Amazon Guy

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