From Dealership to #1: How Tallahassee Fleet Became America's Municipal Gold Standard Libsyn Show Notes Version Guest: Jeff Shepard, Fleet Manager, City of Tallahassee, Florida Topic: Building the 2025 #1 Municipal Fleet in America Duration: [Podcast Duration] Episode Summary Jeff Shepard transformed Tallahassee's 2,900-vehicle municipal fleet into America's #1 ranked operation. Starting as a dealership technician 32 years ago, Jeff built a 24/7 operation that manages police, fire, utilities, transit, solid waste, and airport operations while running 150 electric vehicles, 30 electric buses, public charging infrastructure, and in-house CDL training programs that have certified 180+ drivers. His secret: customer service mindset, radical transparency, relentless team support, and zero excuses on safety. Timestamps [1:12] From tractor sales to 32-year municipal fleet career [2:07] How customer service culture transformed city fleet operations [2:35] The Tallahassee way: no excuses on driver safety [2:47] Building career progression for technicians [3:08] Telematics and driver cameras across 2,900 vehicles [4:04] Overcoming driver resistance through exoneration stories [6:47] Managing 1 million miles monthly [7:10] Operating 150 EVs, 30 electric buses, public charging [8:24] 24/7 hurricane response and mutual aid operations [13:11] Building a 110-person team that never sleeps [16:57] Transparency dashboards: the #1 competitive advantage [17:31] Why manager-level buy-in changes everything [19:08] Owning mistakes and building diverse teams [19:55] Non-negotiables: brakes, safety, human life [21:16] In-house CDL training (certified 180+ drivers) [22:43] Writing training into vendor contracts [27:01] Advice for new fleet managers Key Takeaways ✓ Transparency is foundational — Create dashboards showing every department their vehicle mileage, downtime, repair history, and costs in real time ✓ Camera adoption works through exoneration — Start with one department, use driver protection stories, let other departments request adoption rather than mandate it ✓ 1M+ monthly miles requires telematics — Accurate mileage tracking and fault code monitoring aren't optional for diverse fleets ✓ In-house CDL training scales — When external programs can't meet demand, certified internal training programs deliver 180+ certified drivers ✓ Leadership buy-in transforms perception — When top management recognizes fleet as mission-critical infrastructure, everything changes ✓ 24/7 operations need 24/7 teams — Transit buses cleaned and ready at 5 AM, night crews fueling and repairing continuously ✓ Vendor contracts should include training — Make supplier training mandatory—it's cheaper than developing expertise in-house ✓ Embed factory technicians — Use maintenance contracts to place vendor specialists in your shop for complex equipment ✓ Non-negotiables center on human life — Vehicle safety (especially brakes) and technician safety can't be compromised for efficiency ✓ Support your team first — Train continuously, provide pathways, and back them when mistakes happen Quotable Moments "City of Tallahassee has a great organization with great benefits. So I said, man, I need to get on board with these guys." "We run a data-driven customer service operation. They're our customers. We don't dictate to them their equipment." "Just no excuses on driver safety. When we repair something, it's got to be back out on the road safely." "It saved the drivers more than it has called heartache on them because we always get driver complaints from the citizens and they pulled the camera up and said, no, he did not do that." "Our vehicles travel over 1 million miles a month here in town." "Transparency is my biggest thing. We have a dashboard that all of our customers can see." "You've got to get buy-in from the top, the manager's office." "If you make a mistake, just own it and go back and fix it. Bring your team involved, because your team's going to really give you great advice." "That's just non-negotiable to make mistakes and put our citizens and our customers in jeopardy—there's the human life that's involved with it." "Support your team and train and educate your team. That's the biggest thing." Action Items for Fleet Leaders Immediate (This Month) Create a transparency dashboard showing your top 3 metrics (mileage, downtime, costs) Schedule a meeting with your executive leadership to explain why fleet is mission-critical Identify one safety non-negotiable and communicate it to your team Short-Term (Next Quarter) Audit your technician training programs—identify skill gaps Start one in-house training initiative (CDL, vehicle-specific, or safety) Review vendor contracts—which ones should include training requirements? Long-Term (This Year) Build comprehensive telematics across your fleet Develop a camera/exoneration program starting with one department Create clear career progression pathways for technicians Establish monthly safety committee meetings with team input Resources Mentioned Jeff Shepard on LinkedIn City of Tallahassee Fleet Services SPIDER Driver Training by IMPROVLearning Chad Lindholm on LinkedIn Gary Alexander on LinkedIn American Public Works Association (APWA) Guest Profile Jeff Shepard is Fleet Manager for the City of Tallahassee, Florida, overseeing the 2025 #1 ranked fleet in America. With over 32 years of experience starting as a dealership technician, Jeff manages approximately 2,900 vehicles across police, fire, emergency services, utilities, transit, solid waste, airport operations, and the city's own power generation facilities. Under his leadership, Tallahassee operates 24/7, manages 1 million vehicle miles monthly, maintains 150 electric vehicles and 30+ electric buses, operates public EV charging infrastructure, and runs certified in-house CDL training programs that have certified 180+ drivers. His 110+ employee team includes 55 technicians, factory-trained specialists, and support staff. Jeff is known for his customer service approach to fleet management, radical transparency through real-time dashboards, uncompromising safety standards, and his commitment to team development. His philosophy: own your mistakes, support your team, train continuously, and never compromise on things involving human life. About This Episode This episode is part of the Roadrageous podcast series, where we interview fleet leaders, safety innovators, and operations experts driving real change in transportation and logistics. Brought to you by IMPROVLearning At IMPROVLearning, we understand that the #1 fleet requires more than technology and transparency—it requires trained drivers. Jeff Shepard's operation demonstrates the power of in-house training programs combined with proven behavior change methodology. SPIDER™ Driver Training develops the cognitive skills that prevent incidents across diverse fleets: hazard recognition, space management, and decision-making processes that work whether drivers are responding to hurricanes or navigating school zones. When you're managing 2,900 vehicles traveling 1 million miles monthly, every driver matters. Training determines outcomes. Learn more about IMPROVLearning