Uncensored Renegades

Jon Evans and Kory Marchisotto
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Kory Marchisotto, the trailblazing CMO of e.l.f., and Jon Evans, the perpetually fired host of the Uncensored CMO, team up to talk about the things leaders usually avoid talking about; failures, numbers, getting fired, and so on. The renegade duo fire through topics at speed, on a 20-minute time limit… ish.

  1. HACE 6 DÍAS

    How your CFO can unlock marketing growth

    In this episode of Uncensored Renegades, Jon and Kory tackle one of the most underrated relationships in business: marketing and finance. Too often, marketers see the CFO as a blocker. In reality, they can be your biggest ally. Jon and Kory break down how to build a strong relationship with finance, why understanding how the business really works is critical, and how to turn your marketing plan into something the CFO actually wants to champion. Timestamps 00:00 - Start01:08 - Where the KBO$$ nickname came from02:06 - Why the CFO relationship is so important04:39 - Understand how the business needs to work05:51 - How to build the relationship with your CFO09:54 - Get finance to present your marketing plan11:16 - How to make earnings interesting14:31 - Are founder led companies more effective?16:35 - How to approach risk in a business20:52 - Translating data into insights

    23 min

  2. 24 ABR

    Tackling your weaknesses as a leader

    In this episode of Uncensored Renegades, Jon and Kory tackle something most people avoid: their own weaknesses. From brutally honest feedback from partners and teams to self-awareness and uncomfortable truths, they explore how to identify what you’re not good at and why that might be the most important step in growing as a leader. They also ask whether weaknesses are just overused strengths, and how traits like empathy or attention to detail can become liabilities if left unchecked. This is a candid, self-reflective conversation on turning your weaknesses into something you can actually use. Recommended reading: Good to Great by Jim CollinsIndistractible by Nir EyalTimestamps 00:00 - Start00:51 - It’s ok to talk about the things you’re not good at02:23 - How do you know what you’re not good at?03:06 - Kory’s weaknesses according to her husband04:22 - Jon’s weaknesses according to his team06:19 - Kory’s weaknesses according to her07:15 - Is a weakness an overbuilt strength?08:54 - Can empathy be a weakness?10:38 - Why Kory is trying to improve her punctuation marks14:56 - Why Jon is terrible at company politics17:36 - Why Kory wants to go to the doctors more often18:50 - How to turn weaknesses into strengths

    24 min

  3. 17 ABR

    How to get the best performance out of your agency

    Today, Jon and Kory break down one of the most misunderstood relationships in marketing: working with agencies. From treating agencies as a true force multiplier to fixing broken relationships, they share practical advice on how to get the best out of your partners, and what to do when things inevitably go wrong. This is a candid look at trust, expectations, and why the best results come when agencies feel like part of your team, not just a supplier. Whether you’re managing an agency or working inside one, this episode will change how you think about the relationship. Timestamps00:00 - Start01:20 - Why agencies can be a force multiplier02:11 - How to fix a broken agency relationship04:12 - How to set your agency up for success08:36 - Bringing your agency into your company13:42 - What to do when things go wrong with your agency18:30 - Be tough in victory and gentle in defeat20:17 - What is the cost of changing your agency?

    22 min

  4. 10 ABR

    How to find inspiration

    Today, Jon and Kory explore a simple but often overlooked skill: how to actually find inspiration. From brands like Tony’s Chocolonely to supermarkets, subways, and even nature, they break down why the best ideas rarely come from inside your own company. Instead, inspiration comes from changing your environment, staying curious, and being open to unexpected moments. If you’re feeling stuck, this episode is a reminder that great ideas are everywhere, if you’re willing to look for them. Timestamps 00:00 - Start00:32 - Why Jon is inspired by Tony’s Chocolonely06:45 - Why you need to look outside your company for inspiration08:35 - Finding inspiration in nature10:54 - The importance of changing your context12:56 - Getting inspiration in a supermarket14:33 - Getting inspiration on the metro16:57 - Why you need to be open to be inspired

    22 min

  5. 3 ABR

    The price of leadership: the sacrifices every CMO has to make

    Leadership at the top level doesn't come free it costs time, energy, and often the comfort of a predictable life. In this episode, Kory and Jon get honest about what it really takes to lead as a CMO: the personal sacrifices, the travel, the pressure, and the constant balancing act between work and home. From managing time zones on the road to the surprisingly powerful concept of strategic laziness, this is a candid look at what high-performance leadership actually demands, and how to make it sustainable. Timestamps 00:00 - Start00:39 - What sacrifices do CMOs need to make04:37 - How to balance work with home life06:36 - Managing time zone differences when you travel10:41 - How to apply strategic laziness14:15 - How to lead effectively under pressure from travelling

    19 min

  6. 27 MAR

    How not to get fired (from the world’s leading expert)

    Getting fired is one of the most humbling experiences in business, and one of the most instructive. In this episode, Kory and Jon get candid about the times they've been let go, what went wrong, and the hard-won lessons that followed. Jon in particular has a story or two to share (including getting fired twice in 18 months), and between them they unpack what it really takes to survive and thrive in high-stakes leadership roles. Timestamps 00:00 - Start01:22 - What Jon learned from being fired twice03:35 - How not to get fired08:20 - How to understand your boss (so you don’t get fired)10:50 - Align yourself with the company, not just personal goals13:11 - How Jon got fired for the second time in 18 months16:12 - Are you the right person to work for a high growth company?17:50 - Be careful where you get hired

    21 min

  7. 20 MAR

    Why you need a personal board of directors

    Companies have boards of directors to make big decisions, so why don't individuals? Kory does exactly this in her life, so she breaks down why she does it, how she chose the people to be a part of her board, and the kind of decisions they helps her make. Timestamps 00:00 - Start01:17 - What is a personal board of directors?04:07 - When to use your board of directors04:51 - What makes a good personal board of directors?06:21 - How to choose your board08:58 - The power of networking11:41 - What not to do with your personal board of directors12:37 - Finding people outside your industry19:09 - Why you learn more deeper into your career

    22 min

  8. 13 MAR

    The power of kindness (while being a disruptor)

    e.l.f. lives by the mission of being "a bold disruptor with a kind heart" a refreshing stance when disruption is rarely paired with kindness. Kory explains why kindness is at the core of how e.l.f. operates, what it actually looks like in practice, and what holds most people back from embracing it. Links Unreasonable Hospitality by Will GuidaraG.O.A.T. Wisdom by Dr Brent RidgeTimestamps 00:00 - Start00:53 - Being a bold disruptor with a kind heart03:11 - The difference between being kind and being nice08:02 - Why we should be kind to our competitors09:30 - The science to kindness10:56 - Why fear of embarrassment stops us being kind17:02 - The power of kindness for your career19:08 - Kindness doesn’t have to be big gestures

    24 min
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Kory Marchisotto, the trailblazing CMO of e.l.f., and Jon Evans, the perpetually fired host of the Uncensored CMO, team up to talk about the things leaders usually avoid talking about; failures, numbers, getting fired, and so on. The renegade duo fire through topics at speed, on a 20-minute time limit… ish.

Información

  • Creador
    Jon Evans and Kory Marchisotto
  • Años de actividad
    2 k
  • Episodios
    17
  • Clasificación
    Explícito
  • Copyright
    © 2026 Uncensored CMO

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