Weddings Unscripted

Alexandra Pare

With over 18 years of planning and designing weddings, we have seen it all! Join us for a fun and insightful journey as we laugh, cry, and learn together on Weddings Unscripted – because planning a wedding is just as unforgettable as the big day itself! Subscribe today and be the first to listen! Launching January 10, 2025.

  1. Ep 42 • Planner Q&A: Wedding Vendor Relationships, Client Red Flags & Wedding Industry Burnout

    1 DAY AGO

    Ep 42 • Planner Q&A: Wedding Vendor Relationships, Client Red Flags & Wedding Industry Burnout

    What do wedding planners actually look for when choosing vendors? Why do planners stop working with certain vendors—even ones they like? And how do wedding professionals avoid burnout in an industry that rarely slows down? In this episode of Weddings Unscripted, we asked our network of wedding professionals to send us anonymous questions through a vendor survey. From building trust with planners to navigating client fit, we share practical insights on vendor relationships, communication mistakes that break trust, and why social media followers don't determine a vendor's real value. We also dive into the bigger picture of longevity in the wedding business—discussing burnout, career pivots, and how planners and photographers can build sustainable careers without losing their passion for weddings. Whether you're a wedding planner, photographer, caterer, or engaged couple curious about how the industry works behind the scenes, this episode offers honest insights into what makes a vendor team succeed.   Episode Timestamps 01:00 – Why the hosts surveyed wedding vendors 03:30 – What planners actually value most in wedding vendors 07:00 – Why planners need vendors to respect the planning process 09:00 – Why planners sometimes stop working with certain vendors 11:00 – Do Instagram followers really matter for wedding vendors? 15:00 – Transportation vendors and why trust is critical 17:00 – Catering service mistakes that can affect the entire timeline 19:30 – Why networking matters in the wedding industry 22:00 – Wedding industry burnout and long-term career sustainability 25:00 – Why some photographers leave the industry after 40 27:00 – Finding balance between weddings, family, and business growth 32:00 – How planners determine if a client is the right fit 34:00 – Red flags wedding planners notice during consultations 36:00 – How to decline clients professionally and respectfully   Key Takeaways 1. Trust matters more than popularity 2. Communication protects the client experience 3. Social media doesn't equal expertise 4 Not every client is the right fit     Connect with us: Visit our website: https://www.cherryblossomwe.com/podcast Cherry Blossom Weddings & Events: www.cherryblossomwe.com   Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted   Loving this type of podcast? Share your thoughts on social media and don't forget to tag us at @weddings_unscripted. And don't forget to share this to your friends, subscribe and leave a review on your favorite streaming platforms.

    40 min
  2. Ep 41 • How to Choose Wedding Entertainment: Live Bands, DJs & Custom Music with Lucy Black Entertainment

    10 MAR

    Ep 41 • How to Choose Wedding Entertainment: Live Bands, DJs & Custom Music with Lucy Black Entertainment

    What does it really take to build a successful wedding entertainment company from the ground up? In this episode of Weddings Unscripted, we sit down with *Rebecca Steele & Lauren Brettell*, the founders of Lucy Black Entertainment, a women-owned wedding entertainment agency known for curating live wedding bands, string ensembles, DJs, and immersive entertainment experiences. They share the story behind launching their company, how they create custom entertainment experiences for luxury weddings, and why relationships, networking, and trust are the foundation of success in the wedding industry. From building bands and vetting musicians to expanding their wedding entertainment services into new markets like St. Louis, Rebecca and Lauren reveal what really happens behind the scenes when planners and entertainment teams collaborate to create unforgettable wedding celebrations. If you're a wedding planner, vendor, musician, or engaged couple, this episode offers a rare look at how entertainment is curated, managed, and executed at the highest level.   Chapters 01:32 – How Lucy Black Entertainment Was Founded 05:10 – What Makes a Great Wedding Entertainment Company 07:05 – Custom Wedding Entertainment: Creating Unique Performances 08:50 – Vetting Musicians and Bands for Luxury Weddings 15:20 – Networking in the Wedding Industry 18:00 – The First Major Event That Changed Everything 23:15 – Advice for Vendors Starting in the Wedding Industry 29:40 – Expanding Lucy Black Entertainment to St. Louis 32:05 – Wedding Band Options: Live Music Formats for Different Events 35:00 – Creating Unique Wedding Music Experiences (Jazz, Festival-Style, and More) 44:00 – East Coast vs Midwest Wedding Industry Differences 50:45 – The Story Behind the Name Lucy Black Entertainment 53:10 – Where to Find Lucy Black Entertainment   Key Takeaways Wedding entertainment should be personalized. Great wedding entertainment isn't just about booking a band or DJ. Lucy Blank Entertainment focus on understanding the couple's personalities, event vision, and guest experience to design the right musical atmosphere. Relationships drive success in the wedding industry From planners referring clients to vendors recommending partners, the wedding industry is built on trust, networking, and strong professional relationships. Starting a wedding entertainment company requires both creativity and operations. While music and performance are the visible parts of the business, running a successful entertainment agency involves logistics, talent management, branding, and event production.   Connect with Lucy Black Entertainment Website: https://lucyblackentertainment.com Follow Lucy Black Entertainment Instagram: @lucyblackent Lucy Black provides: Live wedding bands Wedding DJs String quartets and ceremony musicians Jazz ensembles Custom entertainment experiences Immersive performers and specialty acts   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted

    55 min
  3. Ep 40 • Fixing the Wedding Dress Shopping Experience with My BRIA

    3 MAR

    Ep 40 • Fixing the Wedding Dress Shopping Experience with My BRIA

    What if wedding dress shopping feels overwhelming because the system itself is broken? This week on Weddings Unscripted, we sit down with bridal industry innovator Becca Wenning, former boutique owner and founder of Dress It and MyBria, to unpack what's really happening behind the scenes in the wedding gown world — from inventory overload and store locator frustration to decision regret and AI innovations. If you've ever wondered why brides visit multiple boutiques, struggle to find the exact dress they saw online, or experience dress regret after saying "yes," this episode is a must-listen.   Key Takeaways: Brides are overwhelmed not because they're indecisive — but because the discovery process is fragmented. AI should enhance the bridal experience — not replace human consultants. Virtual try-ons may create unrealistic expectations before a bride ever steps into a boutique. The resale market is growing rapidly due to overproduction and dress regret.   Chapters: 00:00 – Meet Becca Wenning 06:00 – The Problem: Overwhelm, Too Many Dresses, Not Enough Direction 09:00 – Why Store Locators Don't Work (And How Brides Get Frustrated) 11:00 – What Is MyBria? Bridal DNA & Designer Matching 15:00 – Using AI to Support Humans — Not Replace Them 20:00 – Inventory Intelligence & Designer-Boutique Partnerships 37:00 – Why Virtual Try-Ons Might Be Hurting Brides 44:00 – The Explosion of the Bridal Resale Market 48:00 – Dress Regret: Why 2 Out of 3 Brides Experience It 51:00 – The Bridal Compass: A Better Way to Shop with Confidence 54:00 – Where to Find Becca + What's Next for Dress It   Resources & Links: My BRIA (For Brides): https://mybria.ai Dress It (For Designers): https://dressit.ai "The Confidence Engine" Substack - https://substack.com/@beccawenning   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted If you're a bride navigating the dress journey — or a vendor working to serve her better — this conversation will change how you see the entire ecosystem. And if you've ever experienced dress regret… you're not alone.

    57 min
  4. Ep 39 • Planning a Maryland Eastern Shore Wedding:  Venues, Tents & Budget with Caroline Petosa

    24 FEB

    Ep 39 • Planning a Maryland Eastern Shore Wedding: Venues, Tents & Budget with Caroline Petosa

    What really makes the Eastern Shore one of the most underrated wedding destinations in the DMV? This week on Weddings Unscripted, we're joined by Caroline Petosa, owner and editor-in-chief of My Eastern Shore Wedding - a digital planning resource and vendor directory to talk about what's actually happening across the Bay Bridge — from tent trends and bold design moments to building a tight-knit vendor community that's redefining what Eastern Shore weddings look like. Caroline shares how she went from intern to owner, what couples are loving right now, and why the Shore is so much more than nautical themes and crab cakes (though we're not mad about the crab cakes).   In this episode, we talk about… The Eastern Shore is no longer just "nautical weddings." Couples are embracing bold color, custom tent structures, and highly personalized design. Tent rentals are becoming architectural focal points — not just rain plans. Vendor directories like My Eastern Shore Wedding help reduce marketing pressure for creatives and centralize planning resources for couples. The Shore offers an experience-driven wedding environment — waterfront views, weekend stays, and intimate community vibes.   Chapters: [01:00] Introducing Caroline + Eastern Shore overview [02:45] What My Eastern Shore Wedding is (vendor directory, blog, features) [04:00] Caroline's waterfront wedding at Haven Harbor [06:00] From intern to owner: taking over the platform [08:30] Current Eastern Shore trends (tents, color, bold design) [13:30] Benefits of joining a wedding vendor directory [16:00] SEO reach + audience outside Maryland [22:00] Touring venues + Delaware expansion [32:00] Breaking the "nautical-only" stereotype [36:00] Budget ranges + venue pricing realities [57:00] Print magazine comeback plans   Connect with Caroline + My Eastern Shore Wedding Website: https://myeasternshorewedding.com/ Facebook: https://www.facebook.com/myeasternshorewedding Instagram: https://www.instagram.com/easternshorewedding/ TikTok: https://www.tiktok.com/@myeasternshorewedding   Connect with us: Visit our website: https://www.cherryblossomwe.com/podcast Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted

    1h 2m
  5. Ep 38 • A Sneak Peek at What We're Working on in 2026

    4 FEB

    Ep 38 • A Sneak Peek at What We're Working on in 2026

    Ever wonder what really goes into designing weddings that feel intentional, personal, and seamless? In this episode of Weddings Unscripted, we share behind-the-scenes updates from our upcoming 2026 weddings — from destination celebrations to large-scale cultural events at iconic venues. We discuss how design concepts evolve, why cultural awareness is essential in planning, and the level of coordination required to bring complex wedding visions to life. In this candid conversation, we highlight the unseen work couples don't always realize goes into protecting meaningful moments — and why experience, trust, and communication matter more than trends.   In this episode, we cover: Destination and large-scale wedding design planning Cultural awareness and honoring family traditions Vendor collaboration and entertainment decisions Timeline strategy and protecting emotional moments How modern couples are approaching wedding planning differently   Chapters: 00:00 Realities of Winter Wedding Season 02:07 Destination Wedding Planning in Charleston 05:30 Behind the Scenes of Our 2026 Wedding Projects 09:58 Designing a Mexican-Inspired Wedding Experience 12:43 Why a Strong Vendor Team Makes or Breaks a Wedding 16:22 Entertainment Trends: Bands, DJs & Guest Experience 21:44 Honoring Cultural Traditions in Wedding Design 27:08 How We Design Weddings That Feel Intentional     Connect with us: Visit our website: https://www.cherryblossomwe.com/podcast Cherry Blossom Weddings & Events: www.cherryblossomwe.com Interested in joining us on a conversation, apply to become a guest: https://www.cherryblossomwe.com/be-a-guest   Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted

    28 min
  6. Ep 37 • Using AI Without Losing the Human Touch: How Wedding Planners Can Work Smarter with Jessica Ashley

    27 JAN

    Ep 37 • Using AI Without Losing the Human Touch: How Wedding Planners Can Work Smarter with Jessica Ashley

    Curious how wedding planners are actually using AI behind the scenes—and where they draw the line so creativity, connection, and trust stay human? In this episode of Weddings Unscripted, hosts Alexandra Pare and Alison Golt are joined by fellow wedding planner, designer, and mom of four, Jessica Ashley. Following her standout panel appearance at the DMV Collective, Jessica dives deeper into how she's using AI as a tool—not a replacement—to build efficiencies in her business and reclaim time in her personal life. From faster email response times to meeting transcriptions, proposal workflows, and visual communication, this conversation explores the practical, ethical, and emotional realities of working with AI in a relationship-driven industry like weddings. The result is a thoughtful, honest discussion about embracing technology while protecting what matters most: human connection. What we'll talk about: AI works best as a junior assistant, not a creative director. Systems must come first—AI refines processes, it doesn't replace them. Faster response times can significantly improve client experience and bookings. Visual tools help bridge communication gaps between planners, clients, and vendors. Human connection, trust, and clarity remain irreplaceable in wedding planning. Chapters: [00:00] Welcome to Weddings Unscripted & meeting Jessica Ashley [01:24] Jessica's journey and why AI entered her workflow [02:04] Early experimentation with ChatGPT and learning by doing [03:36] How planners can practically use AI day to day [05:28] Building systems first, then layering in AI [12:17] AI, SEO, and how couples are searching differently [14:09] Jessica's background in weddings, interiors, and design [21:13] Real-world use cases: meetings, notes, tasks, and follow-ups [22:07] Permissions, sharing summaries, and client-facing clarity [22:26] Visual tools, renderings, and communicating design ideas [23:31] New tools, evolving platforms, and staying adaptable [25:11] Why AI won't replace planners—and what it can support [27:12] Human connection, trust, and putting phones down at weddings [35:44] Response times, client expectations, and standing out [40:22] Starting with AI thoughtfully & final reflections Connect with Jessice: Website: jessicaashley.com Instagram: https://www.pinterest.com/jessicaashleyevents/ Pinterest: https://www.pinterest.com/jessicaashleyevents/ Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted

    54 min
  7. Ep 36 • Why Word-of-Mouth Still Wins: How Benable Is Changing the Way Couples Find Vendors

    20 JAN

    Ep 36 • Why Word-of-Mouth Still Wins: How Benable Is Changing the Way Couples Find Vendors

    What if the most powerful marketing tool in the wedding industry isn't social media, ads, or algorithms — but real human recommendations? Welcome to Weddings Unscripted. In this episode, hosts Alexandra Pare and Alison Golt sit down with Tony Stubblebine, Founder & CEO of Benable, to explore how word-of-mouth marketing is evolving — and why it matters more than ever in a world shaped by AI, Gen Z buying behavior, and trust-based decision making. Tony shares the origin story of Benable, how wedding planners unexpectedly became the platform's earliest power users, and why real human recommendations outperform reviews, ads, and influencer content. Together, they unpack how planners, vendors, and couples can use technology to streamline decision-making while preserving authenticity.   Key Takeaways: Word-of-mouth isn't disappearing — it's becoming more valuable Gen Z and AI-driven search favor authentic, user-generated recommendations Planners save massive time by centralizing vendor recommendations Trust is built through transparency, visuals, and lived experience Early adopters shape platforms — and grow alongside them   Chapters: [00:00] Welcome to Weddings Unscripted + introducing Tony Stubblebine of Benable [03:33] What Benable is — and how it works for planners, vendors, and couples [07:14] How planners use Benable to replace long recommendation emails [11:18] Marketing to Gen Z — and now, marketing to AI [12:15] Why Benable isn't a review site — and why that matters [14:21] Tony's background and the real human problem that inspired Benable [17:00] Why recommendations change lives — not just buying decisions [21:33] A simple breakdown of how Benable works step-by-step [23:31] New feature: businesses claiming their Benable profiles [26:14] Benable as both a planning tool and a discovery platform [29:09] Why Benable doesn't believe in niches or follower minimums [35:59] Social media strategy advice for vendors in 2026 and beyond [40:22] Where Benable is headed in the next 5–10 years [41:56] How to join Benable and skip the waitlist   Connect with Benable: Benable: https://benable.com/   Connect with us: Visit our website: www.weddingsunscripted.com Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted

    46 min
  8. Ep 35 • The One Choice Wedding Guests Will Talk About for Years with Sam Hill Entertainment

    13 JAN

    Ep 35 • The One Choice Wedding Guests Will Talk About for Years with Sam Hill Entertainment

    Ever wondered what really goes on behind the scenes when booking a live wedding band—and why logistics, timing, and trust matter just as much as talent? In this episode of Weddings Unscripted, Alexandra Pare sits down with Felicia Kettler of Sam Hill Entertainment to pull back the curtain on what it truly takes to book a live band for weddings and events. Felicia brings a unique perspective as both a wedding planner with Cherry Blossom Weddings & Events and a sales professional representing over 40 bands across the East Coast. Together, Alex and Felicia explore how bands are vetted, how timelines and budgets impact performance, and why trusting experienced professionals makes all the difference on event day.   Key Takeaways: Booking a live band is about far more than music—it's logistics, timing, and experience. Venue layout, stage size, power access, and load-in time all affect band recommendations. Trusting professionals to read the room creates better energy than over-controlling setlists. Agencies provide safety nets, backups, and vetted talent couples can rely on. Planners play a critical role in helping bands succeed on event day.   Chapters: [01:55] – The origin story of Sam Hill Entertainment and 30 years in business [02:52] – How many bands Sam Hill represents and where they perform [04:02] – Why couples choose an entertainment agency over booking direct [06:02] – The risks of "one-off" musicians vs. established bands [09:42] – How venue size and guest count affect band selection [11:48] – Band setup times, load-in logistics, and timeline planning [13:21] – Why backdrops, cases, and load-out timing matter [15:47] – Real wedding-day surprises and staying flexible [17:02] – How budget, music style, and season impact band recommendations [18:58] – Why Sam Hill doesn't typically host band showcases [22:57] – Do-not-play lists vs. trusting bands to read the room [26:10] – Challenges bands face when weddings don't have planners [28:55] – Hidden costs, pricing structure, and what's actually included [31:15] – Memorable band moments, power outages, and improvising live     Connect with Sam Hill Entertainment: Website: https://www.samhillbands.com/ Facebook: https://www.facebook.com/samhillentertainment/ Instagram: https://www.instagram.com/samhillentertainment/ YouTube: https://www.youtube.com/user/samhillentertainment     Connect with us: Visit our website: http://www.cherryblossomwe.com/podcast Cherry Blossom Weddings & Events: www.cherryblossomwe.com Follow us on our socials: Facebook: https://www.facebook.com/profile.php?id=61572429101755 Instagram: @weddings_unscripted TikTok: @weddings_unscripted

    36 min

About

With over 18 years of planning and designing weddings, we have seen it all! Join us for a fun and insightful journey as we laugh, cry, and learn together on Weddings Unscripted – because planning a wedding is just as unforgettable as the big day itself! Subscribe today and be the first to listen! Launching January 10, 2025.

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