Skeptoid

Brian Dunning

The true science behind our most popular urban legends. Historical mysteries, paranormal claims, popular science myths, aliens and UFO reports, conspiracy theories, and worthless alternative medicine schemes... Skeptoid has you covered. From the sublime to the startling, no topic is sacred. Weekly since 2006.

  1. 3 hr ago ·  Bonus

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    Introducing The artist using AI to sell brands | Joe Salvatore from Possible. Follow the show: Possible Visual artist and brand content creator Joe Salvatore joins Reid Hoffman and Parth Patil to explain how AI is turning creative professionals into orchestrators of systems rather than makers of one piece at a time. Joe spent four years chasing every new image and video model out of pure creative curiosity before Parth pushed him to take a step back and become a director of these tools. He traces that shift, from generating a single image, to making 200, to running fully automated ad campaigns through Codex, and explains why the critical skill turned out not to be technical at all. As he puts it, he can outsource production, but he can't outsource his taste. He walks through a live campaign for Ketone-IQ, using a Hermes agent to research decades of proven advertising styles, then chaining models together to generate and grade hundreds of on-brand variations overnight. He and Parth get into how a shared creative agent learns from everyone it works with, why articulating an idea clearly has become the differentiator, and how AI made the gap between a sloppy brief and a tight one impossible to hide. Reid, Parth and Joe close on Wittgenstein, and why language no longer just describes the world but summons it. Referenced in episode: the Lord of the Rings x Wes Anderson AI trailer: https://www.youtube.com/watch?v=KrjL_TSOFrI DISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to team@podroll.fm.

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The true science behind our most popular urban legends. Historical mysteries, paranormal claims, popular science myths, aliens and UFO reports, conspiracy theories, and worthless alternative medicine schemes... Skeptoid has you covered. From the sublime to the startling, no topic is sacred. Weekly since 2006.

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