DataGen Europe

Robin Conquet

DataGen is a podcast that helps you understand how top European companies build their data and AI strategies. I’m Robin Conquet, and in each episode I sit down with data and AI leaders to break down their real challenges. From N26 and BlaBlaCar to Aircall and more, you’ll discover how successful companies leverage data and AI. Hosted on Acast. See acast.com/privacy for more information.

Episodes

  1. #6 - HelloFresh: Building and scaling a Product Analytics culture

    16 MAR

    #6 - HelloFresh: Building and scaling a Product Analytics culture

    Florian Bonnet is a former Director of Product at HelloFresh. He later held product leadership roles in scale-ups such as Typeform and Fintechture. He is currently VP of Product Management at Veriff, the Estonian unicorn. We cover : 🔥 #1 - How to define the metrics (North Star, KPI Tree…) 🔥 #2 - How to manage product performance with data on a weekly basis 🔥 #3 - How to implement the right collaboration between Product & Data 🔥 His 2 main challenges and his views on GenAI for Product Analytics 📚 RESOURCES - Florian’s LinkedIn profile - His book The Power of Analytics - Matt Watkinson's book The Grid 🎬 CHAPTERS 00:00 What is HelloFresh? 01:32 Florian’s journey from Data Analyst to Director of Product 03:16 The context at HelloFresh when he became Director of Product 05:49 #1 - How to define the metrics (North Star, KPI Tree…) 08:30 #2 - How to manage product performance with data on a weekly basis 12:17 #3 - How to implement the right collaboration between Product & Data 15:38 His main challenges 18:53 The tech stack he recommends 21:04 The impact of GenAI on Product Analytics 25:48 Florian’s favorite resources 28:14 His best advice 🤩 OTHER EPISODES YOU SHOULD LOVE #5 - N26: Building and scaling the Data team for Marketing #4 - Ex-VP of Product at Looker, he launched Omni, the challenger in Business Intelligence #2 - Deezer : How I restructured the Business Analytics team and made it more Business-Focused 🎙 SUPPORT THE PODCAST FOR FREE 1/ Subscribe 🔔 2/ Leave a 5 stars review on Apple Podcasts here 🥰 Hosted on Acast. See acast.com/privacy for more information.

    30 min
  2. #5 - N26: Building and scaling the Data team for Marketing

    4 FEB

    #5 - N26: Building and scaling the Data team for Marketing

    Mathias is Head of Data for Marketing at N26, the Berlin-based neobank valued at over $9 billion. He joined as a Senior Data Analyst in May 2020 and has since scaled the team to 12 people. We address : 🔥 His journey to becoming Head of Data for Marketing at N26 🔥 His main projects: Marketing Mix Modeling, User Value Modeling, Data Governance & Data Quality 🔥 The data stack at N26: AWS, Snowplow, dbt, Redshift, Metabase… 🔥 His main challenges: scale-up volatility and the classic imposter syndrome 📚 RESOURCES - Mathias’s LinkedIn profile - The book of Zhamak Dehghani Data Mesh : Delivering Data-Driven Value at Scale - The book of Joe Reis & Matt Housley Fundamentals of Data Engineering: Plan and Build Robust Data - The book of Gene Kim, Kevin Behr and George Spafford The Phoenix Project - The book of Gene Kim The DevOps Handbook - The book of Gene Kim The Unicorn Project - The book of Gene Kim, Jez Humble and Nicole Forsgren PhD Accelerate 🎬 CHAPTERS 00:00 Introduction to N26 03:25 How he became Head of Data for Marketing at N26 10:49 1st project: implementing a Marketing Mix Model 17:36 2nd project: building a User Value Model 20:57 3rd project: Data Governance & Quality 23:37 The data stack at N26 25:16 The biggest challenges 29:29 What’s next: decision automation 31:11 Mathias’s favorite resources 32:14 Why he loves working in data 🤩 OTHER EPISODES YOU SHOULD LOVE #1 - BlaBlaCar : Managing 50 Data People with Manu, VP Data #2 - Deezer : How I restructured the Business Analytics team and made it more Business-Focused #3 - Aircall: Adapting the Data Strategy to the slowing economic environment 🎙 SUPPORT THE PODCAST FOR FREE 1/ Subscribe 🔔 2/ Leave a 5 stars review on Apple Podcasts here 🥰 Hosted on Acast. See acast.com/privacy for more information.

    34 min
  3. #4 - Ex-VP of Product at Looker, he launched Omni, the challenger in Business Intelligence

    21 JAN

    #4 - Ex-VP of Product at Looker, he launched Omni, the challenger in Business Intelligence

    Colin is the co-founder & CEO of Omni, the Business Intelligence tool that has seen rapid adoption over the past years. By 2025, Omni had raised $69 million and reached a valuation of $650 million. Many data leaders are now choosing to abandon their traditional BI tools in favor of Omni. We address : 🔥 Why Colin left his role as VP of Product at Looker to build a new BI tool 🔥 The Omni vision: reconciling enterprise BI governance with the flexibity of Excel and SQL 🔥 AI for Analysis (”chat with your data”): what Omni did differently in its Semantic Layer to make it work 🔥 The future of Data teams when anyone can do complex analyses in minutes ❤️ SPONSOR This episode is made possible by Omni, the next-generation BI platform already used by many companies (Brevo, Photoroom, etc.). 👉 Discover the demos 📚 RESOURCES - Colin's LinkedIn - Jason Lemkin’s SaaStr blog - Dave Kellog’s Kellblog blog - Demos on the Omni website (Build in Public) 🎬 CHAPTERS 00:00 Colin’s career path 01:37 Omni’s initial vision 05:07 From Looker to Omni 09:42 Why data leaders choose Omni 15:53 AI for Analysis (”Chat with your data”): what Omni did differently in its Semantic Layer to make it work 20:12 “Building in public” at Omni 24:36 The evolution of data teams 30:58 The specifics of the French market 32:30 Colin’s resource recommendations 33:13 What he likes most about data 🧐 OTHER EPISODES #1 - BlaBlaCar : Managing 50 Data People with Manu, VP Data #2 - Deezer : How I restructured the Business Analytics team and made it more Business-Focused #3 - Aircall: Adapting the Data Strategy to the slowing economic environment 🎙 SUPPORT THE PODCAST FOR FREE 1/ Subscribe 🔔 2/ Leave a 5 stars review on Apple Podcasts here 🥰 Hosted on Acast. See acast.com/privacy for more information.

    34 min
  4. #3 - Aircall: Adapting the Data Strategy to the slowing economic environment

    03/12/2025

    #3 - Aircall: Adapting the Data Strategy to the slowing economic environment

    Edouard Flouriot is Director of Data at Aircall, the phone and communication platform designed for sales and support teams. Active in more than 100 countries with more than 10,000 customers, Aircall achieved centaur status after securing over $100 million in annual recurring revenue in 2022. In this episode, Edouard is sharing insights on its biggest recent challenge, which is: how to adapt the data strategy to the slowing economic environment? We address: 🔥 The overall economic context for scaleups: going from hyperscale to a slower controlled growth 🔥 His conviction that this context requires more centralisation rather than decentralisation (aka Data Mesh) 🔥 How centralisation enables more governance and control over costs and ressource management 🔥 The initiatives that they launched around 3 pillars: cost tracking, project structure and culture shift. 🎬 CHAPTERS 00:00 Trailer 00:43 Introduction 01:41 The context 04:33 The 3 key implemented actions 05:02 1st action: shifting the culture towards more control and governance 07:38 2nd action: being more budget conscious by optimizing current tools & migrating to new ones 10:47 Focus on Fivetran & Looker 13:30 3rd action: identifying where to invest the efforts to better structure projects 18:01 The other challenges Edouard faced 20:00 Edouard’s ressource recommendations 21:07 What he likes most about data 21:51 What made him improve the most 22:47 The best advice Edouard ever received 📚 RESSOURCES - The book Trillion Dollar Coach - The article “The Next Era of Data at Instacart” by Nate Kupp 🧐 OTHER EPISODES #1 - BlaBlaCar : Managing 50 Data People with Manu, VP Data #2 - Deezer : How I restructured the Business Analytics team and made it more Business-Focused 🎙 SUPPORT THE PODCAST FOR FREE 1/ Subscribe 🔔 2/ Leave a 5 stars review on Apple Podcasts here 🥰 Hosted on Acast. See acast.com/privacy for more information.

    25 min
  5. #2 - Deezer: How I restructured the Business Analytics team and made it more Business-Focused

    02/12/2025

    #2 - Deezer: How I restructured the Business Analytics team and made it more Business-Focused

    Thibaud Arbes Dupuy is Director of Operational Performance at Deezer, the French music streaming unicorn with 9 figures in revenue and +600 employees. Two years ago, in an urge to become more profitable, the CEO asked him to took over the Data Analytics team to make it business-focused. A challenge he took up successfully through a multi-dimensional strategy. We address : 🔥 His career path to become Director of Operational Performance at Deezer, 🔥 The 4 pillars of his strategy: bring business focus, reorganize the team, retain talents and recruit the best, 🔥 His biggest difficulty: being patient and asking the other teams to be patient too, 🔥 His main advice when it comes to managing a team without any prior data experience. 🎬 CHAPTERS 00:00 Trailer 01:14 Introduction 02:11 His career from Finance to Director of Operational Performance at Deezer 07:14 Thibaud’s 1st strategy pillar: bring business focus in his team 10:49 Thibaud’s 2nd strategy pillar: organize the Business Analytics team 15:12 Thibaud’s 3rd strategy pillar: retain talents 20:27 Thibault's 4th strategy pillar: recruit the best 25:47 His biggest challenges: being patient and asking other teams to be patient too 27:16 His advice to manage a Data team with no data experience 28:09 The next steps of the Business Analytics team 29:24 Thibaud’s ressource recommandations 29:50 What he like most about data 30:36 What made him progress the most 31:53 The best advice Thibaud ever received 📚 RESSOURCE DoorDash tech blog 🧐 OTHER EPISODES #1 - BlaBlaCar : Managing 50 Data People with Manu, VP Data #3 - Aircall: Adapting the Data Strategy to the slowing economic environment 🎙 SUPPORT THE PODCAST FOR FREE 1/ Subscribe 🔔 2/ Leave a 5 stars review on Apple Podcasts here 🥰 Hosted on Acast. See acast.com/privacy for more information.

    33 min
  6. #1 - BlaBlaCar: Managing 50 Data People with Manu, VP Data

    01/12/2025

    #1 - BlaBlaCar: Managing 50 Data People with Manu, VP Data

    Emmanuel Martin-Chave is VP Data at BlaBlaCar, the French unicorn who offers several mobility services. I had already welcomed him on the podcast to know more about their data strategy in the episode #13. This time, we talk about management. We address : 🔥 What the Data department looks like today 🔥 How to introduce “Middle Managers” (Manu prefers “Front Line Managers”) 🔥 How to create a great path for Individual Contributors 🔥 Why it’s crucial to anticipate recruitments 3 years in advance when you’re 50 in the team. 🎬 CHAPTERS 00:00 Trailer 01:45 Intro 02:35 What the Data department looks like 03:38 Why and how to introduce middle managers? 07:51 The importance of having a mix between Individual Contributors (IC) & Managers 10:29 The current mix between IC & Managers at BlaBlaCar 13:22 The challenges associated with this organization 17:11 How to create a great path for IC 22:26 Why it’s crucial to anticipate recruitments 3 years in advance when you’re 50 in the team 25:13 His main challenges in terms of management 29:18 The next steps of the Data team 30:34 Last questions (ressources, tips…) 📚 RESSOURCE An Elegant Puzzle by Will Larson 🧐 OTHER EPISODES #2 - Deezer : How I restructured the Business Analytics team and made it more Business-Focused #3 - Aircall: Adapting the Data Strategy to the slowing economic environment 🎙 SUPPORT THE PODCAST FOR FREE 1/ Subscribe 🔔 2/ Leave a 5 stars review on Apple Podcasts here 🥰 Hosted on Acast. See acast.com/privacy for more information.

    35 min

About

DataGen is a podcast that helps you understand how top European companies build their data and AI strategies. I’m Robin Conquet, and in each episode I sit down with data and AI leaders to break down their real challenges. From N26 and BlaBlaCar to Aircall and more, you’ll discover how successful companies leverage data and AI. Hosted on Acast. See acast.com/privacy for more information.