The Content Connect Show

Content Connect
  • 5.0 (1)
  • MARKETING

You see the campaigns, the viral posts, and the moments that make you stop scrolling, but what about the creative minds who bring it all to life? 👀 At CONTENT CONNECT, we’re shining a light on the writers, marketers, creators, and storytellers shaping the future of African content. 🌍✨ Through in-depth conversations on our YouTube show, we’ll introduce you to the extraordinary people behind the magical content you see every day💨🚀 These are stories you DON’T want to miss❗ Follow us, subscribe to the channel, and join the movement of creatives rewriting the rules🎙️

Episodes

  1. Content Connect S2E5: The BBN Social Media Manager Who Became a Performance Marketing Machine!

    13 HR AGO

    Content Connect S2E5: The BBN Social Media Manager Who Became a Performance Marketing Machine!

    Meet Ebuka Chidube, a performance marketer who's been in the game for 4+ years, working with brands like Piggyvest, Lenco, iFitness, and even managing social media for Big Brother Naija housemates.In this episode, Ebuka shares his wild journey from studying guidance and counseling (without any guidance pun very much intended), to trying his hand at design, to becoming the guy brands call when they need serious growth. He talks about achieving 500% growth in just 2 weeks, getting Piggyvest to 5 million users in a month, and why he believes you have to be "a certain level of cracked" to succeed in marketing.If you've ever wondered what it really takes to make it in performance marketing, or why "you can work anywhere" might be the biggest lie ever told, this episode is packed with gems you need to hear.As always, we’d love to hear your thoughts! Drop a comment below and join the conversation on Instagram using #thecontentconnectshow. And of course, don’t forget to Like, Share, and Subscribe for more amazing content like this (please or we'd find you) :)Relevant Links below 👇: Connect with us on IG:   / thisiscontentconnect   Connect with us on Twitter (X): https://x.com/contenttconnect Read our Monthly Newsletter on Substack: https://contentconnect.substack.com/ Listen to us on Spotify: https://open.spotify.com/show/5amNp6s... Listen to us on Apple Podcasts: https://podcasts.apple.com/ng/podcast... Linktree (for other CC resources): https://linktr.ee/realcontentconnect Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6Connect with Ebuka on IG: https://www.instagram.com/daevee_chi?... Connect with Ebuka on LinkedIn:   / ebuka-chidube-6a230518a  Connect with Ebuka on Twitter (X): https://x.com/Daevee007

    1h 5m
  2. Content Connect S2E4: What 7 Years in Content Taught Abioye About Growth, Money & Execution

    29/11/2025

    Content Connect S2E4: What 7 Years in Content Taught Abioye About Growth, Money & Execution

    Meet Abioye Ogundairo, a content writer, marketer, and founder of TechWriteable, a platform helping writers build portfolios, find jobs, and collaborate with companies across the world. In this episode, Abioye shares how he went from landing his first ₦10k writing gig with zero experience to working with international clients on Upwork, and eventually starting his own company. If you’ve ever wondered how to make money from writing or turn your freelance hustle into a brand,  this episode is for you. As always, we’d love to hear your thoughts!  Drop a comment below and join the conversation on Instagram using #thecontentconnectshow. And of course, don’t forget to Like, Share, and Subscribe for more amazing content like this (please or we'd find you) :) Relevant Links below 👇:  Connect with us on IG: https://www.instagram.com/thisiscontentconnect/  Connect with us on Twitter (X): https://x.com/contenttconnect  Read our Monthly Newsletter on Substack: https://contentconnect.substack.com/  Listen to us on Spotify: https://open.spotify.com/show/5amNp6s397ZaMFvplRwKHU?si=JOp95Sn4SWuKLWsQPteycg  Listen to us on Apple podcasts: https://podcasts.apple.com/ng/podcast/the-content-connect-show/id1816793877  Linktree (for other CC resources): https://linktr.ee/realcontentconnect  Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6 Connect with Abioye on IG: https://www.instagram.com/abioye_hq Connect with Abioye on LinkedIn:  https://www.linkedin.com/in/peter-ogundairo Connect with Abioye on Twitter (X): https://x.com/abioye_hq?s=21

    50 min
  3. Content Connect S2E3: How Mariam Turned Her Love For Media Into a Dream Job at Zikoko

    22/11/2025

    Content Connect S2E3: How Mariam Turned Her Love For Media Into a Dream Job at Zikoko

    Meet Mariam Akinbami, social media strategist, community manager, and all-round creative powerhouse at Zikoko, one of Africa’s biggest media brands. In this episode, she talks about balancing school and work (and still graduating with a first class!), shooting her shot at Zikoko, and what it really takes to stand out in the creative industry.  Watch till the end for lessons on storytelling, discipline, and doing it all, especially when it’s hard. As always, we’d love to hear your thoughts!  Drop a comment below and join the conversation on Instagram using #thecontentconnectshow. And of course, don’t forget to Like, Share, and Subscribe for more amazing content like this (please or we'd find you) :) Relevant Links below 👇:  Connect with us on IG: https://www.instagram.com/thisiscontentconnect/  Connect with us on Twitter (X): https://x.com/contenttconnect  Read our Monthly Newsletter on Substack: https://contentconnect.substack.com/  Listen to us on Spotify: https://open.spotify.com/show/5amNp6s397ZaMFvplRwKHU?si=JOp95Sn4SWuKLWsQPteycg  Listen to us on Apple podcasts: https://podcasts.apple.com/ng/podcast/the-content-connect-show/id1816793877  Linktree (for other CC resources): https://linktr.ee/realcontentconnect  Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6 Connect with Mariam on IG: https://www.instagram.com/_akinbami_ Connect with Mariam on LinkedIn: https://www.linkedin.com/in/mariam-akinbami

    1h 9m
  4. Content Connect S2E2: How Fashion, Twitter, And a Little ‘luck’ Got Her Into Tech

    15/11/2025

    Content Connect S2E2: How Fashion, Twitter, And a Little ‘luck’ Got Her Into Tech

    Meet Gift Arku – a marketing associate, a fashion lover, and your favorite outspoken Twitter girlie 👩🏽‍💻👠. In this episode, Gift talks about everything from how to increase your luck surface area, to being too comfortable in a role, and why the excuse of being an introvert just doesn’t cut it anymore.  It’s fun, it’s real, and it’s packed with insider info you’ll actually use.  As always, we’d love to hear your thoughts!  Drop a comment below and join the conversation on Instagram using #thecontentconnectshow. And of course, don’t forget to Like, Share, and Subscribe for more amazing content like this (please or we'd find you) :) Relevant Links below 👇:  Connect with us on IG: https://www.instagram.com/thisiscontentconnect/  Connect with us on Twitter (X): https://x.com/contenttconnect  Read our Monthly Newsletter on Substack: https://contentconnect.substack.com/  Listen to us on Spotify: https://open.spotify.com/show/5amNp6s397ZaMFvplRwKHU?si=JOp95Sn4SWuKLWsQPteycg  Listen to us on Apple podcasts: https://podcasts.apple.com/ng/podcast/the-content-connect-show/id1816793877  Linktree (for other CC resources): https://linktr.ee/realcontentconnect  Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6 Connect with Gift on Twitter: https://x.com/xo_efyaa Connect with Gift on IG: https://www.instagram.com/xo.efyaa/?hl=en Connect with Gift on LinkedIn: https://ng.linkedin.com/in/gift-arku

    1h 45m

  5. 18/10/2025

    Content Connect S2E1: Ore on Building a Brand That Puts People First

    We’re back with a brand new season, and what better way to kick things off than with an episode all about genuine connection? In this premiere, we sit down with Ore, the Co-founder of Wii Create, a brand he has built from the ground up over the last eight years. In this episode, he shares the story behind Wii Create, his unique philosophy on mentorship, and why he believes in giving people opportunities they don’t necessarily deserve.  As always, we’d love to hear your thoughts!  Drop a comment below and join the conversation on Instagram using #thecontentconnectshow. And of course, don’t forget to Like, Share, and Subscribe for more amazing content like this (please or we'd find you) :) Relevant Links below 👇:  Connect with us on IG: https://www.instagram.com/thisiscontentconnect/  Connect with us on Twitter (X): https://x.com/contenttconnect  Read our Monthly Newsletter on Substack: https://contentconnect.substack.com/  Listen to us on Spotify: https://open.spotify.com/show/5amNp6s397ZaMFvplRwKHU?si=JOp95Sn4SWuKLWsQPteycg  Listen to us on Apple podcasts: https://podcasts.apple.com/ng/podcast/the-content-connect-show/id1816793877  Linktree (for other CC resources): https://linktr.ee/realcontentconnect  Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6 Connect with Ore on LinkedIn: Shonibare Oreoluwa Connect with Ore on Twitter: amb_ore

    1h 25m
  6. Content Connect S1E6: Ife’s Got SEO Game AND Loverboy Energy!

    26/06/2025

    Content Connect S1E6: Ife’s Got SEO Game AND Loverboy Energy!

    Episode 6 is here, and it’s safe to shout, ANOTHER BANGER💥💥‼️🎉🎉 We’re wrapping up season 1 with an incredible episode featuring Ifeoluwa Adekoya, an amazing content marketer and SEO strategist at the core. Learn about his journey in the marketing industry and his appreciation for continuous growth and improvement.  From romance writing, to academic writing, SEO, and content marketing, Ifeoluwa shares his experiences and insights while dropping some very personal takes 🔥👀,  As always, we’d love to hear your thoughts! Drop a comment below and join the conversation on Instagram using #thecontentconnectshow. And of course, don’t forget to Like, Share, and Subscribe for more amazing content! 🚀🔥 Relevant Links below 👇:  Connect with us on YouTube: https://www.youtube.com/@ademiladeshodipedosunmu Connect with us on IG: thisiscontentconnect Connect with us on Twitter (X): https://x.com/contenttconnect Subscribe to our newsletter: https://contentconnect.substack.com/ Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6 Linktree (for other CC resources): https://linktr.ee/realcontentconnect Connect with Ife on X: https://x.com/trueerudite  Connect with Ife on LinkedIn: Ifeoluwa Adekoya https://www.linkedin.com/in/ifeoluwa-adekoya/

    58 min
  7. Content Connect S1E5: How Goke Built a Successful Career in Tech Writing!

    26/06/2025

    Content Connect S1E5: How Goke Built a Successful Career in Tech Writing!

    Episode 5 is here, and we have another incredible guest from the content world!🎉🎉 Meet Joshua Adegoke, a senior technical writer who truly appreciates and understands the technical content space. With over 3 years of experience, Goke has a hot take–he thinks writer’s block shouldn’t exist. Not with all the tools available at our disposal👀✍🏽.  In this episode, he shares his journey—from earning his first salary as a writer to building a thriving career in technical content. You’ll hear about the lessons he’s learned, the challenges he’s faced, and how he made it work. As always, we’d love to hear your thoughts! Drop a comment below and join the conversation on Instagram using #thecontentconnectshow. And of course, don’t forget to Like, Share, and Subscribe for more amazing content! 🚀🔥 Relevant Links below 👇:  Connect with us on YouTube: https://www.youtube.com/@ademiladeshodipedosunmu Connect with us on IG: thisiscontentconnect Connect with us on Twitter (X): https://x.com/contenttconnect Subscribe to our newsletter: https://contentconnect.substack.com/ Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6 Linktree (for other CC resources): https://linktr.ee/realcontentconnect Connect with Goke on Instagram: Joshua Adegoke Connect with Goke on LinkedIn: https://ng.linkedin.com/in/joshua-adegoke-b864b4244

    52 min
  8. Content Connect S1E4: From Agency Employee to Founder – Flora’s Success Story!

    26/06/2025

    Content Connect S1E4: From Agency Employee to Founder – Flora’s Success Story!

    In our fourth episode, we’re diving into the highs and lows of social media with someone who knows the game, but isn’t exactly a fan.   Meet Flora, an English graduate-turned-digital marketer. Despite her love-hate relationship with social media, her passion for impact keeps her in the space. She shares how studying English shaped her mindset and career, plus practical tips on how to position yourself and make the most of social media.   We’d love to hear your thoughts on this episode! Drop a comment below and join the conversation on Instagram using our hashtag #thecontentconnectshow. Also, don’t forget to Like, Share, and Subscribe for more amazing videos like this :) Relevant Links below 👇:  Connect with us on YouTube: https://www.youtube.com/@ademiladeshodipedosunmu Connect with us on IG: thisiscontentconnect Connect with us on Twitter (X): https://x.com/contenttconnect Subscribe to our newsletter: https://contentconnect.substack.com/ Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6 Linktree (for other CC resources): https://linktr.ee/realcontentconnect Connect with Flora on Instagram: Flora Nnnamaka Her personal brands: Nigerian Content Review, Circle Hq

    51 min
  9. Content Connect S1E3: $100k+ Later, This is Why Niyi Sees Content As a Business.

    29/05/2025

    Content Connect S1E3: $100k+ Later, This is Why Niyi Sees Content As a Business.

    Our guest calls himself a professional clown who does content on the side. But trust us, there’s nothing funny about how much he’s made from it🤑 Meet Niyi, a content business man who sees content more as a business than an art. In just 4+ years, he’s made tons of money and is spilling all the secrets—how to monetize your content skills, leverage LinkedIn, and tap into hidden opportunities most people overlook.   We’d love to hear your thoughts on this episode! Drop a comment below and join the conversation on Instagram using our hashtag #thecontentconnectshow. Also, don’t forget to Like, Share, and Subscribe for more amazing episodes like this :) Relevant Links below 👇:  Connect with us on YouTube: https://www.youtube.com/@ademiladeshodipedosunmu Connect with us on IG: thisiscontentconnect Connect with us on Twitter (X): https://x.com/contenttconnect Subscribe to our newsletter: https://contentconnect.substack.com/ Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6 Linktree (for other CC resources): https://linktr.ee/realcontentconnect Connect with Niyi on LinkedIn: https://www.linkedin.com/in/rajioluwaniyi/

    45 min
  10. Content Connect S1E2: Benita's Journey from Volunteering to Stacking Up Doings!

    29/05/2025

    Content Connect S1E2: Benita's Journey from Volunteering to Stacking Up Doings!

    Episode 2 is here, and we're bringing you another incredible guest from the content world!  In this episode, Benita Riagbayire, former Social Media Strategist at Tech Cabal—and currently serving as a Market Ops specialist at Oyster—one of Africa’s leading tech publications, shares her experience balancing life as a working law student. She also talks about the valuable lessons she’s learned through volunteering, her craziest work experience, and everything in between. We’d love to hear your thoughts on this episode! Drop a comment below and join the conversation on Instagram using our hashtag #thecontentconnectshow. Also, don’t forget to Like, Share, and Subscribe for more amazing episodes like this :) Relevant Links below 👇:  Connect with us on YouTube: https://www.youtube.com/@ademiladeshodipedosunmu Connect with us on IG: thisiscontentconnect Connect with us on Twitter (X): https://x.com/contenttconnect Subscribe to our newsletter: https://contentconnect.substack.com/ Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6 Linktree (for other CC resources): https://linktr.ee/realcontentconnect Connect with Benita on LinkedIn: Benita Riagbayire Connect with Benita on TikTok: @benny_rias

    47 min
  11. Content Connect S1E1: Treasure's Journey of Content Excellence!

    29/05/2025

    Content Connect S1E1: Treasure's Journey of Content Excellence!

    In our maiden episode for the Content Connect Show, we featured Treasure Okure, a stellar content marketer at Selar and a force of content excellence. Learn about her journey, lessons on audacity, hot takes on finding your passion, and even her love for Rema 🦇 We’d love to hear your thoughts on this episode! Drop a comment below and join the conversation on Instagram using our hashtag #thecontentconnectshow. Also, don’t forget to Like, Share, and Subscribe for more amazing episodes like this :) Relevant Links below 👇:  Connect with us on YouTube: https://www.youtube.com/@ademiladeshodipedosunmu Connect with us on IG: thisiscontentconnect Connect with us on Twitter (X): https://x.com/contenttconnect Subscribe to our newsletter: https://contentconnect.substack.com/ Wanna be our next guest? Fill this: https://forms.gle/aDf92ApuBedwDP3t6 Linktree (for other CC resources): https://linktr.ee/realcontentconnect Connect with Treasure: Tressiene

    45 min
  • 11 Episodes

About

You see the campaigns, the viral posts, and the moments that make you stop scrolling, but what about the creative minds who bring it all to life? 👀 At CONTENT CONNECT, we’re shining a light on the writers, marketers, creators, and storytellers shaping the future of African content. 🌍✨ Through in-depth conversations on our YouTube show, we’ll introduce you to the extraordinary people behind the magical content you see every day💨🚀 These are stories you DON’T want to miss❗ Follow us, subscribe to the channel, and join the movement of creatives rewriting the rules🎙️

Information

  • Creator
    Content Connect
  • Years Active
    2025 - 2026
  • Episodes
    11
  • Rating
    Clean
  • Copyright
    © Content Connect
  • Show Website
    The Content Connect Show