Grow With Purpose

Axiom Strategic

Grow with Purpose is a podcast for leaders, entrepreneurs, and business owners who want to build more than just a profitable company — they want to build a business that matters. Rooted in the principles of Joey Brannon’s book, "Grow with Purpose," this show explores what it means to grow on purpose and with purpose. Each episode features real conversations with business owners, industry experts, and mission-minded leaders who are integrating faith, values, and strategy into every layer of their business. Topics range from culture and team health to financials, operations, leadership, hiring and firing, and more — all viewed through the lens of lasting impact and spiritual alignment. Whether you're navigating the complexities of entrepreneurship, scaling your team, or making tough decisions that test your values, this podcast will challenge and equip you to lead with clarity, conviction, and purpose — in both business and life.

  1. 12 UUR GELEDEN

    Before You Talk to Buyers: Why Most Business Exits Fail Before They Start (Exit Series · Part 1 of 3)

    Before You Talk to Buyers — Episode 175 (Part 1 of 3) Business exits rarely fail because of bad numbers alone. More often, they fall apart because owners move forward without clarity. In this episode, Joey Brannon and Cameron Earhart discuss why business owners must slow down before engaging buyers—and what happens when they don’t. With private equity interest at an all-time high, many owners are hearing big numbers early, but without understanding the risks, timelines, and options behind them. This conversation covers: Why most businesses that go to market never close What business owners usually mean when they say, “I’m ready to sell” The difference between strategic buyers and financial buyers Why risk—not revenue—drives valuation How owner dependency impacts deal structure and price Realistic timelines for preparing, marketing, and closing a business Why exit planning improves the business even if you never sell Joey and Cameron also challenge a common mindset: focusing on when you want to sell instead of what outcome you actually need. Shifting from a timeline goal to a value goal changes how owners prepare—and how successful their exits become. This episode includes a downloadable Leadership Guide with key questions to help owners clarify their intent, assess readiness, and reduce risk before conversations get serious. Next episode: Part 2 dives into the numbers—what buyers analyze, where deals commonly break during diligence, and how to protect valuation.

    40 min

Info

Grow with Purpose is a podcast for leaders, entrepreneurs, and business owners who want to build more than just a profitable company — they want to build a business that matters. Rooted in the principles of Joey Brannon’s book, "Grow with Purpose," this show explores what it means to grow on purpose and with purpose. Each episode features real conversations with business owners, industry experts, and mission-minded leaders who are integrating faith, values, and strategy into every layer of their business. Topics range from culture and team health to financials, operations, leadership, hiring and firing, and more — all viewed through the lens of lasting impact and spiritual alignment. Whether you're navigating the complexities of entrepreneurship, scaling your team, or making tough decisions that test your values, this podcast will challenge and equip you to lead with clarity, conviction, and purpose — in both business and life.