Kasa Connect

Krishana Agarwal

🎙️ We talk Brands, Business & Bold ideas! ☕️ Real stories, real conversations 🪴Empowering founders, fuelling wellness 🎧Episodes recorded at Kasa Café London

  1. 21 mei

    The Business of Selling Million-Dollar Art | Kasa Connect Ep:37 , Eirini M

    In this episode of Kasa Connect Mumbai Edition, we sit down with Eirini M, founder of MeSo Ventures and Frieze Connect Global Ambassador, to explore the hidden world of luxury art, global collectors, and the future of galleries. Eirini shares how MeSo Ventures evolved from an art fund into a nomadic art advisory and gallery operating across Mumbai, Delhi, Dubai, London, and New York — without a permanent physical space. We discuss how artwork is actually priced, the psychology behind buying expensive art, unethical practices within the industry, and why traditional gallery models are becoming outdated. Eirini also opens up about burnout, building trust with high-net-worth clients, supporting emerging artists, and bringing Indian art to a global audience. If you’re interested in art, luxury brands, entrepreneurship, storytelling, or the business behind creativity, this episode gives a rare behind-the-scenes look into a world most people never get access to. (00:00) Intro (00:17) Introducing Eirini M & MeSo Ventures (01:06) From Art Fund to Nomadic Gallery (02:00) Mumbai vs Delhi’s Art Scene (02:46) Breaking Into The Indian Art Market (04:05) Why Traditional Galleries Are Dying (05:30) Creating Unique Luxury Art Events (06:13) Partnering With Luxury Brands Like Bulgari (08:09) How Art Is Actually Priced (09:07) How Money Is Made In The Art World (09:39) Unethical Practices In The Art Market (11:01) How Eirini Selects Artists (11:51) “Art Flippers” & Market Manipulation (13:17) Eirini’s Journey Into Art (14:43) The Psychology Of Buying Art (15:55) Undervalued Artists Right Now (17:22) Building Trust With Clients (18:35) Burnout & Overcommitting (19:34) Memorable Client Stories (20:10) Gifting Art For Weddings (22:06) Learning From Business Failures (24:10) Dubai vs Mumbai Art Markets (25:30) India’s Reputation In The Global Art World (26:58) Bringing Indian Art To Global Audiences (29:13) Can The Business Scale? (30:00) Final Thoughts & Closing Questions

    38 min.
  2. 12 feb

    What TV Producers Wish You Knew Before Applying | Malak Aldean Kasa Connect Ep:34

    In this episode of Kasa Connect, guest host Noor sits down with Malak Aldean, a comedy producer and freelance journalist whose work spans BAFTA-winning shows, BBC, Channel 4, and her Substack Conversations on Comedy. Malak shares her unconventional journey into television, from children’s TV and Blue Peter to scripted comedy, as well as the real barriers creatives face when trying to break into the industry. She speaks candidly about gatekeeping, unpaid labour, industry snobbery, and the realities of freelance life, especially for those without traditional access or connections. The conversation also explores: Why most TV jobs are never advertised Scripted vs non-scripted TV (and why moving between them is so hard) Comedy as a tool for cultural storytelling Representation, tokenism, and who really gets to decide what gets made Malak’s ambition to champion Arabic-language comedy and emerging talent (00:00) Industry gatekeeping & interview stories (00:00) Podcast introduction (00:02) Family background & influences (00:04) Choosing TV & film (00:06) Barriers to entry (00:07) First roles & internships (00:08) Landing Blue Peter (00:10) Development & scriptwriting (00:11) Freelance work & contracts (00:12) Script reading & scripted TV (00:13) COVID disruption (00:14) Breaking into comedy (00:15) Scripted vs non-scripted divide (00:17) Networking & comedy focus (00:18) How TV jobs are found (00:19) Tiger Aspect & producing (00:19) Why comedy (00:22) Quick-fire questions (00:26) Egyptian representation (00:27) Arabic-language comedy ambitions (00:29) Career goals (00:31) Advice for producers (00:34) Advice for writers (00:37) How projects get made (00:39) Diversity & bias (00:40) Industry stories (00:43) Support resources (00:45) Authenticity & patience (00:47) Tokenism & schemes (00:50) Where to find Malak

    51 min.
  3. 5 feb

    Why Success Isn’t Fair (And How to Use That) | Hasan Kubba (The Unfair Advantage) Kasa Connect Ep:33

    We sit down with Hasan Kubba — bestselling co-author of The Unfair Advantage — to unpack what really drives success in business, creativity, and life. Hasan shares the behind-the-scenes story of landing a major book deal, going viral during the pandemic, and building a global audience with his co-author Ash. He breaks down the powerful MILES framework (Money, Intelligence, Location/Luck, Education, Status) and explains how to identify your own unique advantages — even the ones you might be overlooking. We explore: The role of luck vs hard work How to turn disadvantages into leverage The truth about traditional vs self-publishing Why storytelling is a superpower How to build long-term success without burning out A must-listen for founders, creators, writers, and anyone trying to understand what really moves the needle. (00:00) Securing a Book Deal & Early Virality (00:01) Self-Publishing vs Traditional Publishing (00:03) Pandemic, Ali Abdaal & Explosive Growth (00:06) Meeting Co-Author Ash (00:09) The MILES Framework Explained (00:11) Turning Disadvantages into Advantages (00:14) Philosophy, Fate & Hard Work (00:17) How to Find Your Own Unfair Advantage (00:19) Passion vs Market Demand (00:21) Rapid Fire: Habits, Books & Lessons (00:23) Health as a Hidden Advantage (00:25) Writing With a Co-Author (00:26) Ghostwriting & Legacy Projects (00:28) Using Power Ethically (00:30) Unfair Advantages in the Age of AI (00:32) Creating Your Own Luck (00:35) Consistency Over Time (00:36) Publishing Economics (00:40) Storytelling in Non-Fiction (00:42) Who Actually Reads Books (00:44) Best Advice Not Taken (00:46) Final Reflections

    47 min.
  4. 11-12-2025

    Breaking Barriers for Underrepresented Creatives – Amos Eretusi | Ep.30 Kasa Connect

    In this episode of Kasa Connect, we sit down with Amos Eretusi, founder of The Kusp, a UK-based social enterprise dedicated to improving access for underrepresented talent across the creative industries — including film, TV, fashion, media, and beyond. Amos shares his powerful journey from studying civil engineering to becoming a driving force for change in the creative sector. He opens up about the barriers minority creatives face, the importance of authentic networks, and his personal experiences navigating corporate spaces where representation was lacking. We explore his mission to build real opportunities — not just token gestures — through The Kusp’s community, events, and his newly launched platform The Kusp Hub, designed to transform creative hiring through education, fair recruitment, and accessible training. This episode dives deep into themes of purpose, resilience, identity, and the value of impact over material success. Whether you’re a creative, an industry professional, or someone passionate about empowerment and representation, this conversation will inspire you to think differently about the future of the creative world. (00:00) Authentic networking & helping others (00:35) Introducing Amos Eretusi (00:57) Nigerian roots & upbringing (02:07) The Kusp’s mission (02:54) From engineering to creative empowerment (03:53) Industry barriers & challenges (04:45) The Kusp’s unique approach (05:42) Introversion in creative spaces (05:55) Meaning of “The Kusp” (06:47) Feeling like a “box-ticker” (08:07) Entrepreneurship doubts & resilience (09:23) Building strong relationships (10:32) Sky Arts success story (13:20) Why representation is slow (15:42) Diversity behind the camera (17:08) Performative diversity post-George Floyd (18:24) Racism & backsliding (19:38) Being labelled performative (21:39) What makes a great connector (22:26) Advice for underrepresented talent (24:17) Fighting the urge to quit (24:53) Rapid fire (26:11) Mission over materialism (27:25) Money, values & contentment (29:00) Introducing The Kusp Hub (31:59) Accessible training & social impact (33:34) Favourite drinks (33:54) How to support The Kusp (35:22) Hobbies & interests (36:02) Advice he regrets not taking (37:01) Closing thoughts

    37 min.

Info

🎙️ We talk Brands, Business & Bold ideas! ☕️ Real stories, real conversations 🪴Empowering founders, fuelling wellness 🎧Episodes recorded at Kasa Café London