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On The Manufacturing Executive podcast, we’ll explore the strategies and experiences that are driving midsized manufacturers forward. You’ll hear conversations with passionate manufacturing leaders who have compelling stories to share about their successes and struggles. You’ll also hear interviews with B2B Sales and Marketing experts about what’s working on the business development front and how to make these ideas actionable. Episodes will feature topics related to industrial marketing and lead generation, manufacturing sales strategy, technology, and industrial sector innovation.

The Manufacturing Executive Joe Sullivan

    • Zaken en persoonlijke financiën

On The Manufacturing Executive podcast, we’ll explore the strategies and experiences that are driving midsized manufacturers forward. You’ll hear conversations with passionate manufacturing leaders who have compelling stories to share about their successes and struggles. You’ll also hear interviews with B2B Sales and Marketing experts about what’s working on the business development front and how to make these ideas actionable. Episodes will feature topics related to industrial marketing and lead generation, manufacturing sales strategy, technology, and industrial sector innovation.

    Four Pillars of Sustainability for Manufacturers w/ Dakota Malone

    Four Pillars of Sustainability for Manufacturers w/ Dakota Malone

    When I think about sustainability, MY mind goes straight to the environment. But when Managing Partner of Community Solar Authority, Dakota Malone, thinks about sustainability, the environment is one of four pillars that all work together.

    In this conversation, Dakota breaks them down for you and explains why today's manufacturing leaders should care.

    • 39 min.
    Removing Buyer Friction With a Digital Commerce Environment w/ Kris Harrington

    Removing Buyer Friction With a Digital Commerce Environment w/ Kris Harrington

    All the interactions that happen from first touch with a prospect through the signed purchase order, and in the future as your customer buys from you again and again, are part of the buyer experience.

    And making every one of those touch points as painless and rewarding as possible should be all of our goals.

    CEO and Co-Founder of GenAlpha Technologies, Kris Harrington, is digital commerce expert. And in this conversation, she'll share 10 ways to eliminate buyer friction (while simultaneously unburdening your customer service team) through a digital commerce environment.

    • 46 min.
    Building a Digital Backbone for Your Manufacturing Business w/ Paul Van Metre

    Building a Digital Backbone for Your Manufacturing Business w/ Paul Van Metre

    When you make the investment in a sturdy digital backbone for running your manufacturing operation – your ERP, your QMS, your MES....

    – You protect yourself from loss of tribal knowledge
    – You create efficiencies through process documentation
    – You set yourself up for smoother compliance audits
    – And ultimately, you create an environment that can foster scalable growth

    In this conversation, Co-Founder of ProShop ERP, Paul Van Metre, breaks it down.

    • 39 min.
    7 Central Themes from 200 Episodes of The Manufacturing Executive w/ Joe Sullivan

    7 Central Themes from 200 Episodes of The Manufacturing Executive w/ Joe Sullivan

    For 200 consecutive weeks without missing a single Tuesday morning, I've published interviews with manufacturing leaders (and professionals influencing manufacturing leaders) about the things that matter most to them.

    In this milestone episode, I've compiled sound bites from 21 of those 200 episodes (and referenced many others as well), and I've organized what I've heard and summarized what I've learned around seven central themes. They are:

    1. Supply chain
    2. Labor
    3. The next generation
    4. Automation
    5. Digitization and industry 4.0
    6. Sustainability
    7. Leadership

    • 48 min.
    Building a Service Culture w/ Fred Reggie

    Building a Service Culture w/ Fred Reggie

    When I hear the word "service" in a business setting, my mind goes straight to CUSTOMER service. But the concept of serving becomes so much more powerful when it finds its way into all the other aspects of running a business.

    In this episode, business coach Fred Reggie talks about about building what he calls a service culture.

    Specifically, he touches on the importance of two-way communication, clearly articulating your organization's mission and achieving universal buy-in throughout your organization around that mission.

    • 41 min.
    E-Commerce for CapEx Equipment and Contract Manufacturers w/ Curt Anderson

    E-Commerce for CapEx Equipment and Contract Manufacturers w/ Curt Anderson

    If you sell big-ticket, heavily-engineered, CapEx equipment through a long, consultative sales processes, e-commerce couldn't possibly be for you. Right?

    If you're a contract manufacturer custom designing products for your customers, e-commerce couldn't possibly be for you. Right?

    If you're a manufacturer selling anything other than a low-price point, commodity product, e-commerce couldn't possibly be for you. Right?

    Well, if you stick around for this conversation, my guess is that 40 minutes from now, you might feel differently about any of these three scenarios.

    Curt Anderson, founder of B2BTail, is an e-commerce expert – specifically in the B2B manufacturing sector.

    He's got a new definition of e-commerce for you, and a bunch of applications you might not have considered.

    • 38 min.

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