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From James Ellis, the employer brand podcast dedicated to making you smarter about recruiting and hiring. Its time to re-invent employer branding, recruiting and hiring from the ground up! If you’re ready to throw off the shackles of conventional recruiting and employer brand thinking, this is the podcast for you.

Nothing is safe. No best practice is sacred. Here, we get serious about what works, so that you can punch above your weight in the war for talent.

For more details: http://thetalentcast.com

The Talent Cast Evergreen Podcasts

    • Carrières

From James Ellis, the employer brand podcast dedicated to making you smarter about recruiting and hiring. Its time to re-invent employer branding, recruiting and hiring from the ground up! If you’re ready to throw off the shackles of conventional recruiting and employer brand thinking, this is the podcast for you.

Nothing is safe. No best practice is sacred. Here, we get serious about what works, so that you can punch above your weight in the war for talent.

For more details: http://thetalentcast.com

    Beyond the New Normal

    Beyond the New Normal

    This episode is a kind of natural second chapter to last week's Employer Brand In The Time of COVID. In that episode, we talked about how you need to start thinking about how to manage your brand when physical proximity can't be an assumption.

    In this episode, we go beyond that. Not to what happens beyond the crisis, but how do you think beyond the standard limitations of how we see employer branding as a function, as a player within the business. If you think your employer brand is just there to attract talent, that's all it can do. But if you see it as a great deal more, your impact can go far beyond recruiting.

    Show notes:
    Sign up for my free newsletter on employer brand headlines
    Want to ask me anything? I have open office hours. Grab your free spot.

    • 35 min.
    Employer Brand in the Time of COVID-19

    Employer Brand in the Time of COVID-19

    Well, it seems like we're all working remotely all of a sudden, huh? 
    While there are plenty of resources on how to manage employees and manage yourself in a remote-office situation, no one has asked how we're going to manage our employer brand remotely.
    Why does it matter? Because the context of work has dramatically changed. No more posters. no more water-cooler talk, no more information communications channels with which to socialize the brand.
    Thus, we take a deep dive into how you can manage your own employer brand when no one shares much physical space anymore.
    Show notes:
    Sign up for my free newsletter on employer brand headlines
    Want to ask me anything? I have open office hours. Grab your free spot.

    • 41 min.
    How Does It Feel?

    How Does It Feel?

    If you take the definition of employer branding literally, you might be inclined to make employer brands for all the various teams, offices and roles within your company. I mean, that's how you're going to explain "what it's like to work here" with any kind of granularity and specificity.
    But what if you let go of the guide rail of "specificity" and focused on creating emotions in the prospects to attract them? And then, what if instead of telling specific stories, you talked about what it feels like to work there instead?
    Show notes:
    Sign up for my free newsletter on employer brand headlines
    Want to ask me anything? I have open office hours. Grab your free spot.
    This episode was sparked by a comment on this post asking what the next topics should be. Feel free to add your own ideas!
     

    • 33 min.
    Employer Brand for Retention

    Employer Brand for Retention

    We all know our first job is (or expected to be) one of attraction. And we all know that if we build a strong brand, it will impact retention. But how many of us are intentionally involving ourselves in the thorny retention issues of the company?
    In this episode, we talk about how you can get involved and how you can play a role in one of the most complex and important issues of any company.

    • 27 min.
    The Authenticity Illusion

    The Authenticity Illusion

    We all "know" that the employer brander's mantra is to create an authentic brand. What does that even mean? Is that even achievable? Is that even really a thing?
    Sadly, we've all brainwashed each other and ourselves into aspiring to something that crumbles with any scrutiny. 
    But don't fret. Behind that fuzzy-bunny facade is something far more useful. 

    • 33 min.
    How to Work With Recruiters

    How to Work With Recruiters

    While your employer brand is really owned by everyone in your company, your recruiters do a great deal of heavy lifting to communicate, frame and amplify your branding message. So why do so many push back on your work? Don't they know that you're trying to help them???
    In this episode, we get nitty gritty on building great relationships with recruiters to be the best possible advocates for you and your employer branding.

    • 34 min.

Klantrecensies

Marcel Q ,

Brilliant

Everyone who works in recruitment marketing or employer branding should listen to this podcast. All James Ellis needs are two cups of coffee, and then he talks for half an hour about something interesting related to recruitment marketing. Always sharp, but never irritating.

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