The Rest Is PR

Jacki Vause & Lyle Fulton

The Rest is PR is an unfiltered journey into the world of modern communications where pop culture meets PR and nothing is off the record. ​ From celebrity crises to brand blunders, media spin to viral moments. The Rest Is PR breaks it all down with insight, humour, and a dash of chaos. Packed with expert advice, brilliant anecdotes, and unfiltered opinions, this is the podcast that proves when it comes to comms, the rest really is PR. ​ Driven by curiosity and grounded in decades of PR and media experience, The Rest Is PR helps listeners decode the power of public relations and why it’s so much more than just spin. Hosted by Jacki Vause & Lyle Fulton Hosted on Acast. See acast.com/privacy for more information.

  1. 2 DAYS AGO

    The Latest...The Merry Wives Of Windsor - The Threat Of Meghan & Fergie

    In this episode, we take a deeper look at the widening crisis surrounding Andrew Mountbatten-Windsor’s arrest - and the potential secondary fallout involving Sarah Ferguson. Moving beyond the immediate legal implications, we analyse the strategic vulnerabilities facing the monarchy, and how Fergie may yet reinvent herself one more time in turning on her ex-husband. We explore how public perception of Sarah Ferguson appears to be shifting in real time, and what that means for an institution already under strain. Could the playbook used by Meghan Markle offer insight into Fergie’s next moves as both look to navigate - or intensify - tension between themselves and the Royal Family? Can the Palace manage multiple, overlapping threats while maintaining credibility? Transparency, long-term crisis planning, and disciplined messaging may prove decisive in determining whether this moment becomes contained damage - or a sustained erosion of trust. In this episode: The expanding crisis facing the Royal Family in the wake of Andrew Mountbatten-Windsor’s arrestThe potential threat posed by Sarah FergusonThe role and limits of confidentiality agreements in protecting Royal interestsThe growing trend of monetising royal connections - and its strategic consequencesLessons that may be drawn from Meghan Markle’s post-royal positioningThe importance of proactive, long-term crisis management over reactive responsesHow disciplined public relations can reduce speculation and narrative drift 00:00 The Role of Sarah Ferguson 04:08 Speculation and Strategy 11:18 The Value of Unpopularity 15:17 Megan's Strategic Moves 20:30 The Hidden Prenup Clause 26:48 Future Threats to the Royal Family ------------------------------------------------------------------------------------------------------------------------ 🎙️ Listen: https://shows.acast.com/the-rest-is-pr ------------------------------------------------------------------------------------------------------------------------ 📱 Follow Us:  TikTok: / @therestispr  LinkedIn: / www.linkedin.com/company/the-rest-is-pr/  Reddit: / u/TheRestIsPR  Substack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------ #RoyalFamily #PrinceAndrew #SarahFerguson #MeghanMarkle #KingCharles #RoyalCrisis #CrisisCommunications #ReputationManagement #Monarchy #PublicRelations #MediaStrategy Hosted on Acast. See acast.com/privacy for more information.

    31 min
  2. 3 DAYS AGO

    Monarchy In Meltdown

    In this episode, we examine the unprecedented arrest of Andrew Mountbatten-Windsor and what it signals for the long-term stability of the British monarchy. Moving beyond the immediate headlines, we analyse the strategic communications challenges now confronting King Charles and the institution he leads. We explore how the palace’s response fits within historical precedent — and where it diverges — asking whether the monarchy’s current approach reflects a modern understanding of crisis management. Has the royal family underestimated the depth of public skepticism? And can a legacy institution built on tradition adapt quickly enough to meet growing demands for transparency and accountability? In this episode: The unprecedented nature of Andrew Mountbatten-Windsor’s arrest in the modern royal eraThe communication strategy deployed by the palace — and where it appears to be falling shortWhy this moment may represent the most significant reputational threat the monarchy has faced in decadesThe mounting pressure on King Charles to lead with clarity and strategic intentExamining the erosion of public trust and shifting expectations around institutional accountabilityThe role transparency plays in rebuilding credibilityWhat a more proactive, audience-focused crisis strategy might look likeWhether effective communication alone can stabilize the monarchy’s long-term reputation 00:00 The Arrest of Andrew Mountbatten-Windsor 09:34 The Impact on the Royal Family 13:56 The Role of Communication Strategy 26:45 Trust and Credibility in the Monarchy ------------------------------------------------------------------------------------------------------------------------ 🎙️ Listen: https://shows.acast.com/the-rest-is-pr ------------------------------------------------------------------------------------------------------------------------ 📱 Follow Us:  TikTok: / @therestispr  LinkedIn: / www.linkedin.com/company/the-rest-is-pr/  Reddit: / u/TheRestIsPR  Substack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------ #RoyalFamily #KingCharles #PrinceAndrew #Monarchy #RoyalCrisis #CrisisCommunications #ReputationManagement #PublicTrust #InstitutionalAccountability #MediaStrategy #RoyalNews #LeadershipInCrisis Hosted on Acast. See acast.com/privacy for more information.

    33 min
  3. 20 FEB

    Erika EXPOSED!

    We’ve been following the rapid transition of Erica Kirk into the leadership of Turning Point USA, and it presents a complex study in how grief and sudden power shifts intersect with public relations. This week, we analyze the growing credibility gap that has emerged during this transition, moving beyond the initial shock of Charlie Kirk's assassination to look at the strategic mechanics currently in play. We explore the shifts in her public perception and ask the difficult questions about her current messaging: Is it possible that the approach has become more self-serving than audience-focused? Could a different crisis management strategy have better navigated the internal conflicts and inconsistent messaging that seem to be surfacing within the organization? In this episode: The swift rise of Erica Kirk and the immediate PR challenges of her new leadership roleAnalyzing the credibility gap and why her public persona is shifting away from supporter expectationsThe impact of inconsistent messaging and the reported internal conflicts at Turning Point USAA critique of the crisis management strategies employed following Charlie Kirk's deathExploring what a more audience-focused communication plan could have looked like 00:00 The Rise of Erica Kirk  06:02 The Credibility Gap  13:06 Shifting Strategies and Messaging  18:43 Inconsistencies and Internal Conflict  28:22 What Should Have Been Done? ------------------------------------------------------------------------------------------------------------------------ 🎙️ Listen: https://shows.acast.com/the-rest-is-pr ------------------------------------------------------------------------------------------------------------------------ 📱 Follow Us:  TikTok: / @therestispr  LinkedIn: / www.linkedin.com/company/the-rest-is-pr/  Reddit: / u/TheRestIsPR  Substack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------ #EricaKirk #TurningPointUSA #PRStrategy #CrisisManagement #PublicRelations #TheRestIsPR #Leadership #Communication #PoliticalDynamics Hosted on Acast. See acast.com/privacy for more information.

    35 min
  4. 20 FEB

    The Women Putting EPSTEIN In His Place

    We’ve been analyzing the vastly different responses to the recent Epstein file releases, and it has become a fascinating study in the power of visibility versus silence. This week, we’re looking closely at Melinda French Gates, whose approach offers a masterclass in elegant crisis management. We explore how she has managed to maintain her own professional narrative and philanthropic identity, entirely separate from the allegations surrounding her ex-husband. We also discuss why and how podcasts have become such a pivotal medium for high-stakes communication and ask: is it possible that authenticity is now the only effective shield in a crisis? Could it be that the era of the "no comment" is officially over, replaced by a need for clear, values-driven messaging? . In this episode: Analyzing the varied PR responses from individuals named in the Epstein filesWhy Melinda French Gates is being held up as a gold standard for authentic communicationThe strategic role of podcasts in reclaiming personal narratives during a media stormCrisis management insights: turning a defensive posture into a positive discussion 00:00 Responses to Being Named in the Epstein Files 02:15 Melinda French Gates: A Classy Response 15:59 The Importance of Authenticity in Communication 20:55 Other Notable Responses and Media Dynamics 26:45 The Role of Podcasts in Modern Communication ------------------------------------------------------------------------------------------------------------------------ ✅ Subscribe: @TheRestIsPR ------------------------------------------------------------------------------------------------------------------------ 🎙️ Listen: https://shows.acast.com/the-rest-is-pr ------------------------------------------------------------------------------------------------------------------------  📱 Follow Us: TikTok: / @therestispr LinkedIn: / www.linkedin.com/company/the-rest-is-pr/ Reddit: / u/TheRestIsPR Substack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------ #EpsteinFiles #MelindaGates #PR #CrisisManagement #PublicRelations #TheRestIsPR #Authenticity #Comms #Podcasting Hosted on Acast. See acast.com/privacy for more information.

    32 min
  5. 17 FEB

    The Romantic Rumours Fuelling Movie PR

    We’ve been watching the rollout for Emerald Fennell’s Wuthering Heights adaptation, and it is quickly becoming a masterclass in how to leverage high-wattage celebrity chemistry for maximum cultural impact . This week, we’re breaking down the mechanics of the Margot Robbie and Jacob Elordi press tour, and its likeness to that of Cynthia Erivo and Ariana Grande’s Wicked promo saga. Join us for a deep dive into the PR strategy behind Wuthering Heights and why adaptability is now the most essential trait for PR professionalism in the high-stakes world of Hollywood. In this episode: The strategic "buzz" surrounding the Wuthering Heights press tour and its cultural impactAnalyzing the chemistry between Margot Robbie and Jacob Elordi as a central marketing pillarHow Emerald Fennell’s innovative promotional tactics are shifting modern film PRThe crucial role of social media in managing public perception of classic adaptationsWhy adaptability remains the key to navigating the evolving nature of celebrity relationships in the mediaFor more expert PR insight, subscribe and join us every week on The Rest Is PR. 00:00 The Buzz Around Wuthering Heights  04:02 Press Tour Strategies and Tactics  10:47 The Role of Social Media in Promotion  16:35 Margot Robbie: The Queen of Promotion  22:58 Chemistry and Adaptability in Press Tours  28:39 Predictions and Future Implications 30:13 TRIPR End Roll.mp4 ------------------------------------------------------------------------------------------------------------------------ ✅ Subscribe: @TheRestIsPR ------------------------------------------------------------------------------------------------------------------------ 🎙️ Listen: https://shows.acast.com/the-rest-is-pr ------------------------------------------------------------------------------------------------------------------------ 📱 Follow Us: Instagram: / @therestispr  TikTok: / @therestispr  LinkedIn: / www.linkedin.com/company/the-rest-is-pr/  Reddit: / u/TheRestIsPR  Substack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------ #WutheringHeights #MargotRobbie #JacobElordi #EmeraldFennell #PRStrategy #FilmMarketing #PublicRelations #TheRestIsPR #HollywoodPR Hosted on Acast. See acast.com/privacy for more information.

    30 min
  6. 16 FEB

    Princesses in CRISIS

    We’ve been observing a significant shift in how Princess Eugenie and Princess Beatrice are positioning themselves within the Royal Family, especially as they navigate the complex fallout surrounding their mother and father. This week, we explore the delicate balance that these two women must strike between family loyalty and the necessity of carving out distinct, professional identities that stand entirely separate from their parents. We delve into the PR mechanics of their public appearances and ask whether a more defined strategy could help them transition from the shadow of the past into valued, independent roles. Is it possible that the right communication plan and a focus on their individual lives will allow them to navigate this PR storm? In this episode: •The pivotal moment for Eugenie and Beatrice as they establish independent royal identities •Why individual strategies are essential for distinguishing the sisters from their parents’ narrative •Analysing the PR implications of travel locations and high-profile public appearances •Your comments and feedback from the community read on the pod For more expert PR insight, subscribe and join us every week on The Rest Is PR. 00:00 The Royal Dilemma: Princess Eugenie and Beatrice's Positioning 10:29 Individual Strategies: Distinguishing Between the Sisters 14:14 Navigating Public Perception: The Royal Family's Image 21:35 The Impact of Location: Traveling and Public Relations 26:06 Common Sense and Communication: Balancing Family Ties 33:32 Planning Ahead: Strategies for the Future ------------------------------------------------------------------------------------------------------------------------ ✅ Subscribe: @TheRestIsPR ------------------------------------------------------------------------------------------------------------------------ 🎙️ Listen: https://shows.acast.com/the-rest-is-pr ------------------------------------------------------------------------------------------------------------------------ 📱 Follow Us: Instagram: / @therestispr TikTok: / @therestispr LinkedIn: / www.linkedin.com/company/the-rest-is-pr/ Reddit: / u/TheRestIsPR Substack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------ #PrincessEugenie #PrincessBeatrice #RoyalFamily #PR #PublicRelations #TheRestIsPR #Comms #Monarchy #CommunicationStrategy #Epstein Hosted on Acast. See acast.com/privacy for more information.

    33 min
  7. 10 FEB

    The Latest...King Charles Throws Andrew To The Wolves

    After the Prince and Princess Of Wales made their statement yesterday, King Charles has now made his long awaited statement on Andrew Mountbatten-Windor’s involvement in the evolving Epstein scandal. The King indicated that the Palace would support the police should they be approached, whilst again emphasising their sympathy for the victims. This episode analyses the comms and the timing behind the statement, and how King Charles is positioning the Royal Family for the road ahead. In this episode: - Analysis of King Charles’ statement - How the statement positions the Palace ahead of further developments in the Epstein scandal - The significance of the timing of the statement - An analysis of the different offices within the Royal institution - Your comments read on the pod Shout out to: Tom Sykes (The Royalist - https://theroyalist.substack.com/), Shauna Kay (The Vintage Read Show - https://www.youtube.com/@thevintageread), Paula Froelich (Inside Scoop - https://thescoopwithpaulafroelich.sub...) and Kinsey Schofield (Kinsey Schofield Unfiltered - https://www.youtube.com/channel/UCsTXqxXZ_2u2aPjliYOI4sg) For more expert PR insight, subscribe and join us every week on The Rest Is PR. 00:00 King Charles Makes His Move 04:41 Analysing the Royal Statements 09:20 The Implications of Andrew's Situation 11:57 Heckling and Public Perception 16:04 Community Comments and Insights 21:23 Understanding the Royal Communication Structure ------------------------------------------------------------------------------------------------------------------------ ✅ Subscribe: @TheRestIsPR ------------------------------------------------------------------------------------------------------------------------ 🎙️ Listen: https://shows.acast.com/the-rest-is-pr ------------------------------------------------------------------------------------------------------------------------ 📱 Follow Us: Instagram: / @therestispr TikTok: / @therestispr LinkedIn: / www.linkedin.com/company/the-rest-is-pr/ Reddit: / u/TheRestIsPR Substack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------ #Royals #TheRoyals #KingCharles #RoyalFamily #PrinceAndrew #Epstein #JeffreyEpstein #PR #Monarchy #comms #communication #publicrelations Hosted on Acast. See acast.com/privacy for more information.

    26 min
  8. 10 FEB

    The Latest...Taylor's Crisis WORSENS

    In this episode of The Latest…, we investigate the impact of the hidden messaging behind Taylor Swift’s latest music video for her song - Opalite. Swift's strategy remains consistent in the wake of her close involvement in the Baldoni vs. Lively court case. With a music video featuring high-profile British and Irish personalities who are a far cry from her usual audience zeitgeist, this episode investigates how her choice of product and comms are working together to keep Swift afloat. In this episode: - Why Taylor’s music video has people talking - Why Taylor is such a fan of the Graham Norton Show, and how the idea for the video came to her instinctively - The strategic timing of the video release - The importance of public perception, with reference to #JusticeForJustin - Your comments read on the pod For more expert PR insight, subscribe and join us every week on The Rest Is PR. 00:00 Taylor Swift's New Music Video and Its Impact 04:23 The Graham Norton Show Phenomenon 08:48 Strategic Communication in Crisis 12:41 Listener Reactions and Comments 18:51 Transitioning Taylor: From Girl to Woman 26:09 Justice for Justin: Public Opinion and Its Power ------------------------------------------------------------------------------------------------------------------------ ✅ Subscribe: @TheRestIsPR ------------------------------------------------------------------------------------------------------------------------ 🎙️ Listen: https://shows.acast.com/the-rest-is-pr ------------------------------------------------------------------------------------------------------------------------ 📱 Follow Us: Instagram: / @therestispr TikTok: / @therestispr LinkedIn: / www.linkedin.com/company/the-rest-is-pr/ Reddit: / u/TheRestIsPR Substack: / https://substack.com/@therestispr ------------------------------------------------------------------------------------------------------------------------ #TaylorSwift #Swifty #BlakeLively #Baldoni #JusticeForJustin #Opalite #GrahamNorton #Reputation #CrisisManagement Hosted on Acast. See acast.com/privacy for more information.

    29 min

About

The Rest is PR is an unfiltered journey into the world of modern communications where pop culture meets PR and nothing is off the record. ​ From celebrity crises to brand blunders, media spin to viral moments. The Rest Is PR breaks it all down with insight, humour, and a dash of chaos. Packed with expert advice, brilliant anecdotes, and unfiltered opinions, this is the podcast that proves when it comes to comms, the rest really is PR. ​ Driven by curiosity and grounded in decades of PR and media experience, The Rest Is PR helps listeners decode the power of public relations and why it’s so much more than just spin. Hosted by Jacki Vause & Lyle Fulton Hosted on Acast. See acast.com/privacy for more information.

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