Adweek Podcast Network

•

Canal • 13 programas

Noticias de entretenimiento

Noticias de entretenimiento

Cada semana
Emprendimiento

Emprendimiento

05/06/2024
Economía y empresa

Economía y empresa

Cada semana
Economía y empresa

Economía y empresa

Cada semana
Noticias

Noticias

Cada semana
Economía y empresa

Economía y empresa

Cada semana
Marketing

Marketing

18/06/2025

12/09/2023

Social Media, Hannah Montana and BeReal

Social media platforms have changed so much in the last six months. From Threads to X (formerly Twitter), everything is not as it seems as Alex Russo from Wizards of Waverly Place once said. In this episode, Adweek reporter Emmy Liederman joins to break down the state of platforms, creators, and what’s on her For You page. Hosted on Acast. See acast.com/privacy for more information.
18/04/2024 · Contenido extra

The Future of Media Through Optimizations and Personalization

On this week’s episode, our hosts take a trip down to Miami for POSSIBLE, a marketing event focused on the collision of people, culture, business & ideas. During the expo, they sat down with Oz Etzioni, CEO & Co-founder at Clinch and Michelle Weiskittel, head of media, creative and operations at Albertsons Media Collective to discuss adtech organizations are adapting to changing technologies and consumer needs. They also discuss how advertisers and RMNs can create even more personalized ad experiences and how do we futureproof the industry ensuring longevity for RMNs and advertisers. Timestamps: 00:04:13 – Overview of Clinch 00:08:19 – The Role of AI in Retail Media 00:13:04 - Elevate Your Retail Media Strategy With AI 00:29:45 - Sustaining Retail Media Growth and Future-Proofing the Industry Learn how to elevate your retail media strategy with AI: https://www.adweek.com/partner-articles/elevate-your-retail-media-strategy-with-ai/ Follow Albertsons Media Collective on LinkedIn to stay in the loop: www.linkedin.com/company/albertsons-media-collective The views, information and opinions expressed on The Garage podcast are solely those of the individuals involved and do not necessarily represent those of Albertsons or its employees. The content of this podcast is provided for informational purposes only and does not constitute or contain any legal or financial advice, nor does it constitute information provided under any sort of fiduciary relationship. Albertsons is not responsible for the accuracy or completeness of any of the information, statements or opinions provided during this podcast and it makes no guarantee regarding the outcomes or results you will achieve by using information you received by listening to the podcast. Any product or company names, brands, logos or other trademarks featured or referred to in the podcast are the property of their respective trademark holders. Hosted on Acast. See acast.com/privacy for more information.
02/09/2022 · Contenido extra

Introducing Home / Work

At the 2022 Cannes Lions International Festival of Creativity, Adweek gathered global industry leaders to address pressing challenges, spotlight groundbreaking successes, and spark conversation on the opportunities leading the future. It was there where we first introduced Home / Work, the first marketing podcast that is not about marketing. Hosted by Antonio Lucio, this panel shares how different types of couples approach life and work. Special Guests: Thomas Ranese, Brian Jackson, Steven Wolfe Pereira, Nuria Santa Maria, Harry Kargman, and Jill Kargman. Hosted on Acast. See acast.com/privacy for more information.
21/01/2021

What it takes to win online with NBG Home's Chief Digital Officer Don Brett

NBG Home's Chief Digital Officer Don Brett talks about navigating the massive uptick in home goods and furnishings over the last 10 months and how brands need to think through the upcoming challenges of a more competitive space online. He also talks about the role retailers and tech partners must play in helping brands understand the components of the flywheel and what it takes to make it spin in eCommerce. Hosted on Acast. See acast.com/privacy for more information.
18/02/2021

Author Joann S. Lublin on blazing trails for working mothers

Former WSJ Journalist and author of new release Power Mom's Joann S. Lublin describes the key findings from her book and explains what happens behind the scenes for working moms. Lublin interviewed 86 female executives, including BRAVE COMMERCE'S very own Sarah Hofstetter, to discover how far women have come in improving the status of working moms, and how far do we still have to go. She also shares her own brave experiences as one of the first female reporters at WSJ. Hosted on Acast. See acast.com/privacy for more information.
25/01/2021

Pabst's Will Yen on building brand equity in regional marketplaces

Pabst's Director of National Accounts Will Yen shares his advice on adapting to the major shifts in the shopper journey for alcohol in light of the pandemic. As consumers tend to purchase the brands they know and trust, he describes how to build your brand equity by innovating for regional audiences. Lastly, hear how Pabst combatted supply chain issues and optimized for last mile delivery. Hosted on Acast. See acast.com/privacy for more information.
14/10/2020

J&J's Surabhi Pokhriyal on why curiosity is essential for eCommerce and how to avoid 'SUMO'

Johnson & Johnson's Global Director of eCommerce Acceleration Surabhi Pokhriyal adds a new acronym to the alphabet soup of eComm terms while sharing how brands should look to other industries with curiosity and inspiration to see what's around the corner. She also explains why there's no end destination when it comes to eCommerce knowledge. Hosted on Acast. See acast.com/privacy for more information.
01/03/2021

Central Garden and Pet's Tim Cofer & Mike McGoohan on bringing a "digital first" mindset to two rapidly changing industries

Central Garden and Pet CEO Tim Cofer and CMO Mike McGoohan describe how they have executed a brand centered around nurturing happy and healthy homes for over 40 years to become the market leader in the garden and pet industries with over 65 high-quality brands. The duo discusses how they are executing strategies to build innovative, digital-centered brands for the future of the pet and garden industries. Learn how they kept up with increased demand and the shift to eCommerce over the past year. Hosted on Acast. See acast.com/privacy for more information.
18/11/2020

Virtual drinks around the world with Pernod Ricard's Stuart Heffernan

Pernod Ricard's Global Head of eCommerce Stuart Heffernan on the importance of striking a healthy balance between short-term commercial needs of the business and creating long-term healthy growth in eComm. He also shares how the brand has changed its digital strategy to "home-tainment," featuring virtual mixologists and DIY cocktail kits to bring entertainment home as we head into the holiday season. Hosted on Acast. See acast.com/privacy for more information.
23/10/2020

Constellation Brand's Wayne Duan on the challenges of selling booze online and why D2C should be viewed as a relationship channel

Constellation Brand's VP of eCommerce Wayne Duan explains the three tier system in place for selling alcohol and what it means for eCommerce. He also explains how he approaches creating the right conditions for his team to win and why brands should think of D2C as a relationship channel, not a commerce channel. And, for those who love Modelo, Wayne shares background around the new Modelito. Hosted on Acast. See acast.com/privacy for more information.

Welcome to the first-ever podcast network for advertising and marketing professionals, brand enthusiasts and anyone curious about what the heck that ad they saw was about. Adweek and leading industry voices will make sense of trends, tackle pressing challenges and share top-tier insights to help you level up your career, creativity and strategy.