My Amazon Guy

Steven Pope

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

  1. hace 4 h

    How to Scale to $10M with Zero Employees ft. Adam Callinan

    Send us Fan Mail  Learn how Adam Callinan and Matt Campbell grew BottleKeeper past $10M in sales with no employees or investors. In this MAG Growth Podcast episode, Adam explains how low fixed costs, strong margins, automation, and reinvesting profit helped the brand scale while staying lean. He also breaks down contribution margin, ad spend, pricing tests, and the financial numbers e-commerce brands need to watch if they want to grow without losing profit. Want help growing your Amazon brand profitably? Work with My Amazon Guy: https://bit.ly/4jMZtxu #Ecommerce #EcommerceBusiness #Entrepreneurship #Marketing #Sales Want free resources? Dowload our Free Amazon guides here: Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 0:00 - Why Profit Matters in Business 1:40 - BottleKeeper: $10M With No Employees 4:50 - Where Ecommerce Brands Burn Money 5:47 - Fixed vs. Variable Expenses Explained 8:45 - Why Ad Spend Is Fuel for Revenue 12:10 - Why Finance and Marketing Clash 14:29 - Contribution Margin and Net Profit 16:07 - How to Set a Monthly Ad Budget 23:24 - How BottleKeeper Scaled With Low Costs 25:57 - Testing Higher Prices for More Profit 28:46 - One Piece of Advice for Entrepreneurs ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw  Support the show

  2. hace 1 día

    How to Automate Amazon PPC Analysis with Gemini

    Send us Fan Mail Amazon PPC audit with AI turns four Sponsored Ads reports into fast Amazon PPC optimization for ACoS, bids, search terms, budgets, and wasted spend. The Gemini workflow checks data quality, groups keywords, reviews placement and impression share, and flags scale-up or fix-or-kill actions. The process also shows how NotebookLM can organize source-based video knowledge for faster Amazon advertising research and campaign decisions. If 50–100 PPC campaigns are eating hours and hiding wasted spend, get an account-specific plan to tighten bids, budgets, search terms, and ACoS before more ad spend slips away: https://bit.ly/4jMZtxu #AmazonPPC #AmazonAdvertising #AmazonFBA #AmazonSeller #GeminiAI Want free resources? Dowload our Free Amazon guides here: Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Four Amazon PPC Reports for AI Analysis 00:47 - 30-Day Amazon PPC Audit With Gemini 02:02 - Gemini Data Sanity Check for PPC Reports 02:45 - Cluster Amazon PPC Search Terms and Keywords 04:04 - Scale Bids Using ACoS, ROAS, and Impression Share 05:17 - Fix or Kill Wasted Amazon PPC Targets 06:14 - PPC Placement, Budget, and 7-Day Action Plan 07:31 - Use NotebookLM With YouTube Sources 08:27 - Build NotebookLM Mind Maps From Video Content 09:30 - NotebookLM for Source-Based Research 10:01 - ChatGPT Voice to NotebookLM Workflow ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

  3. hace 1 día

    Why Amazon Sellers Are Making More Sales but Less Profit

    Send us Fan Mail  Steven Pope explains why Amazon sellers can see sales go up while profit keeps falling. Real sellers share what is happening to their margins as PPC costs, storage fees, and other Amazon expenses add up. He also talks about the risk of relying too much on Amazon, what the “Amazon tax” really means, and whether selling on Amazon is still worth the work. Watch the full video to hear what sellers are seeing right now and why higher revenue does not always mean more money in the bank. Book a coaching call with My Amazon Guy for help improving Amazon profit and growth: https://bit.ly/4jMZtxu #AmazonSeller #AmazonFBA #AmazonPPC #AmazonSales #AmazonBusiness Want free resources? Dowload our Free Amazon guides here: Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 0:00 Why Amazon Profits Are Falling 1:00 High Revenue, Low Net Profit 1:31 The Risk of Relying Too Much on Amazon 2:13 Is Selling on Amazon Still Worth It? ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw  Support the show

  4. hace 2 días

    Does Amazon PPC Actually Help Organic Rank?

    Send us Fan Mail Amazon PPC organic ranking depends on CTR, conversion rate, organic sales, paid sales, search terms, brand share, and keyword performance. The video explains why organic rank can take time, how Search Query Performance tracks brand share, and why competitor sales matter. It also covers product-page targeting, top-of-search placements, suggested bids, broad match campaigns, and Amazon Marketing Cloud audiences. Amazon sellers seeing higher PPC spend but flat organic rank should get the campaign structure reviewed before another month of ad budget is spent without stronger keyword position: https://bit.ly/4jMZtxu #AmazonPPC #AmazonSEO #AmazonAdvertising Want free resources? Dowload our Free Amazon guides here: Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Does Amazon PPC Help Organic Ranking? 00:50 - Why Organic Rank Can Take 30 Days 01:49 - Do Product Page PPC Sales Affect Ranking? 02:48 - Why Product Page Sales May Not Rank Keywords 03:19 - Why Placement Changes Can Reduce PPC Clicks 05:01 - How to Set Amazon PPC Keyword Bids 06:04 - Best Amazon PPC Campaigns and Targeting Methods ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

  5. hace 3 días

    Changes to Amazon Business Service Agreement Effective August 24th

    Send us Fan Mail Amazon BSA change 2026 takes effect August 24 and changes Amazon seller account transfers, business sales, and rights to sales proceeds. Amazon Business Solutions Agreement Section 18 covers written consent, account ownership changes, and transfer rules for Amazon sellers. Amazon sellers planning an account transfer, LLC change, business sale, or sales-based financing need a clear paper trail before making changes. If an Amazon account sale or ownership transfer is already in motion, get the setup reviewed before August 24 turns a paperwork issue into an account problem: https://bit.ly/4jMZtxu #AmazonBSA #AmazonSeller #AmazonAccountTransfer Want free resources? Dowload our Free Amazon guides here: Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Amazon BSA Change Takes Effect August 24 00:32 - What Section 18 Changes for Amazon Sellers 01:26 - How Amazon Seller Account Transfers Worked Before 02:31 - Written Consent for Amazon Account Transfers 03:28 - Paper Trail for Selling an Amazon Business ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

  6. hace 4 días

    How To Manage Your Return Settings in 2026 and Why You Should Check Them Right Now

    Send us Fan Mail Amazon is changing how sellers handle returns in 2026, and one useful setting is going away. Custom return instructions will no longer be available, which means FBA and FBM sellers need to know which return settings they can still control. Noah Wickham explains prepaid and seller-paid labels, return exemptions, and the important 4-day window sellers need to know when filing return claims to recover eligible costs. Book a call with My Amazon Guy for help with Amazon returns and Seller Central settings: https://bit.ly/4jMZtxu #amazonseller #AmazonFBA #AmazonFBM #SellerCentral #AmazonReturns Want free resources? Dowload our Free Amazon guides here: Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX  Timestamps 0:00 - Why Amazon Returns Frustrate Sellers 0:23 - Amazon Removes Custom Return Instructions 0:43 - How to Find Amazon Return Settings 1:16 - Return Authorization: Manual vs. Amazon Policy 1:45 - Amazon Prepaid vs. Seller Prepaid Labels 2:38 - RMA Settings: Amazon vs. Seller 3:17 - Returns for Large, Bulky, and Custom Items 4:02 - FBA vs. FBM Return Settings 4:45 - Using SAFE-T Claims for Amazon Returns 5:15 - The 4-Day Deadline for Return Claims 5:50 - Restocking Fees and Return Label Costs 6:50 - Help With Amazon Returns ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

  7. 14 ago

    Why Your Profitable Amazon Brand Has No Cash Ft. Nate Littlewood, Future Ready CFO

    Send us Fan Mail Nate Littlewood, founder of Future Ready CFO, joins Noah Wickham on the MAG Growth Podcast to explain why profitable Amazon and e-commerce brands can still run short on cash. They cover the difference between profit and cash flow, how inventory can drain working capital, and why fast growth can create financial pressure. Nate also shares how founders can use ROI math, bottleneck analysis, and team skills to choose better growth projects. The conversation also looks at the 80/20 rule, underperforming SKUs, product catalog growth, and why adding more Amazon products does not always lead to more sales. Amazon sellers, CPG brands, and e-commerce founders can use these ideas to make better financial decisions and focus on profitable growth. If cash flow, inventory costs, or profit margins are holding the brand back, book a call with us to figure out what needs fixing first. https://bit.ly/4jMZtxu  #AmazonSeller #Ecommerce #CashFlow #AmazonFBA #Entrepreneurship  Want free resources? Dowload our Free Amazon guides here: Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX  Timestamps 00:00 - Pricing, Margin, and Ecommerce Growth 01:50 - Nate Littlewood and Future Ready CFO 03:54 - Why Founders Are Data Rich but Decision Poor 06:51 - Knowing When a Business Is Ready to Grow 08:37 - Using ROI to Pick Growth Projects 09:45 - Finding Bottlenecks in an Ecommerce Business 11:14 - Matching Growth Plans to Team Skills 13:53 - Why Profitable Brands Can Have No Cash 15:34 - How Fast-Growing Brands Grow Broke 17:14 - The 80/20 Rule for Amazon Products 18:05 - Calculating the Real Cost of Each SKU 20:12 - The Jam Study and Too Much Product Choice 21:24 - When More Amazon SKUs Hurt the Business 23:43 - New Products vs Product Variations ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

  8. 13 ago

    How To Check Your Mobile Sales vs Desktop Sales on Amazon

    Send us Fan Mail Up to 70% of Amazon sales happen on mobile but many sellers still build listings for desktop. This video shows the Seller Central report that reveals where a brand’s traffic really comes from and how that data can help sellers make better choices for listing images, two-part titles, and B2B shoppers. Need help with your Amazon brand? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu #amazonfba  #AmazonBusiness #AmazonListing #SellerCentral #amazonseller  Want free resources? Dowload our Free Amazon guides here: Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 – Amazon Mobile Optimization for Sellers 00:41 – Amazon B2B Sales vs. Mobile Shopping 01:35 – Find Mobile Traffic in Seller Central Business Reports 02:28 – Amazon Mobile App vs. Browser Traffic 03:15 – Optimize Amazon Listing Images and Titles ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

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About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

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