#MeetCoolPeople

Ely Delaney

We have this amazing technology that keeps us closer than we've ever been yet we're less connected than ever and have become slaves to our technology.  The same technology that was meant to be a tool to help us make life easier and be closer. The #MeetCoolPeople Movement is to change that.  It's a reminder to put the phone down and pay attention to the people you're with right now. It's a reminder that social media is there to connect and add value to the people of the world. Use it to Promote what you love, not bash what you don't. It's a reminder to use that technology to reach out to someone that you can help and be there for them. Find out what they need right now and use your vast network to help make their day better. It’s a reminder to thank someone for helping you out. It’s a reminder to introduce someone you meet to someone you know can help them. And it's a reminder that we can grow to amazing successes but not alone. It requires the help of others.  So surround yourself with people that make you better and make it your mission to #MeetCoolPeople! Thank you again for helping spread the word and have an amazing day!

  1. MCP117  Breaking the Rules and Standing Out w/ Controversial Copywriter Sarah Chan

    2 DAYS AGO

    MCP117 Breaking the Rules and Standing Out w/ Controversial Copywriter Sarah Chan

    The Copywriter Who Refuses to Sound Like a Robot You just paid someone to write your social media content. It's polished. It's professional. It sounds like every other business page on the internet. Problem is, it sounds nothing like you. Your audience can tell. They scroll past because there's no soul behind the words. You're posting consistently, checking that box, but nobody's converting. You've got content that could belong to anyone, which means it connects with no one. Sarah Chan built a six-figure copywriting business in her 20s by refusing to let clients sound like ChatGPT. After getting fired and joining Andrew Tate's The Real World program for $50 a month, she learned the frameworks and psychology that actually converts. But the real skill wasn't in templates. It was making copy sound human. What You'll Learn Why joining a $50/month program after getting fired became the best business decision Sarah ever madeWhy copying ChatGPT output and posting it kills conversions before you realize the problemHow Sarah built a six-figure business learning frameworks, buyer psychology, and revision in a tight communityWhy transitioning from AI content to authentic voice requires deleting everything and starting overWhy authority issues and remote work dreams led Sarah to entrepreneurshipHow growing up in a broken home and surviving false accusations built the mental fortitude behind Unbreakable podcastWhy Sarah turns away podcast guests who think age or success alone qualifies them Key Insights Most business owners either outsource to someone who doesn't understand their voice, or copy-paste ChatGPT and wonder why nobody engages. AI can write decent sentences. But it strips out everything that makes you different. Sarah's approach centers on learning technical frameworks and buyer psychology, then layering in the human element that makes people stop scrolling. Her business grew because she refused to let clients sound like everyone else. She pushes back. She tells people to delete years of content if it doesn't align. She turns away business when values don't match. That's protecting what copy is supposed to do: convert by sounding like an actual human wrote it. Take the Next Step Connect with Sarah Chan: LinkedIn: https://www.linkedin.com/in/sarah-chan-35a2a2187/ Email: sarah@srqcopy.com Phone/WhatsApp: 941-405-9746 Ready to fix your follow-up? Tired of prospects ghosting you after your first conversation? Grab my FREE 5-day email course at https://thefollowupfix.net/ and learn the five relationship-killing mistakes that are costing you sales (and how to fix them without being pushy).

    34 min
  2. MCP116: Behind the Scenes Tips for New Speakers from Toni Caruso

    4 FEB

    MCP116: Behind the Scenes Tips for New Speakers from Toni Caruso

    From Events to Assets: How to Turn Your Voice Into a Business You book the gig. You show up. You deliver your talk. People clap. Maybe a few grab your business card. And then... crickets. No leads. No follow-up. No clients. Just another speaking gig that looked good on LinkedIn but didn't do much for your business. Most speakers treat stages like one-off performances instead of business assets. They chase free gigs for "exposure." They say yes to anything with a microphone. And they're not building systems to turn stage time into revenue. Toni Caruso has spent over 30 years in live events and media. After years of helping entrepreneurs build speaking businesses that actually pay, she’s the Executive Director of the Ewomen Speakers Network, where she teaches what most speaker coaches skip: how to make money doing this. In this conversation, Toni and I dig into turning speaking from a hobby into something that drives your business forward. We talk about picking the right stages, building genuine relationships, and why saying no to the wrong opportunities matters more than saying yes to everything. Episode Overview If you've been thinking about using speaking to grow your business but have no idea where to start, this episode is for you. Toni shares her story of relocating from California to Texas and building a speaking community from scratch. We talk about what separates speakers who get paid from speakers who get ghosted. And she breaks down how to use stages to create real business growth instead of just racking up speaking credits that go nowhere. What You'll Learn in This Episode Why most speakers fail to turn speaking into business (and what to do instead)How to build genuine relationships without being transactionalThe difference between exposure gigs and revenue-generating opportunitiesWhy saying no to the wrong stages is more valuable than saying yes to everything Key Insights & Takeaways Speaking is only a business asset if you treat it like one. Too many entrepreneurs say yes to every opportunity. They take free gigs that go nowhere. They speak at events that don't align with their ideal clients. The speakers who succeed get strategic. They pick stages where their buyers actually are. They build systems to follow up with people who hear them speak. They say no to opportunities that don't fit their business model. They treat relationships as the real currency, not just stage time. Take the Next Step Connect with Toni Caruso: Learn more about Toni and her upcoming workshops at ToniCaruso.com Ready to fix your follow-up? Tired of prospects ghosting you after your first conversation? Grab my FREE 5-day email course at https://thefollowupfix.net/ and learn the five relationship-killing mistakes that are costing you sales (and how to fix them without being pushy). About the Podcast #MeetCoolPeople is where founders, creators, and entrepreneurs share the real stories behind building businesses that matter. Hosted by Ely Delaney, each episode goes beyond surface-level advice to uncover the mindset shifts, failures, and frameworks that separate people who talk about success from people who build it. If you're tired of theory and want practical insights from people doing the work, this is your show.

    37 min
  3. MCP115: From Tel Aviv to Paraguay. Life, Work, and Bookkeeping Tech w/ Jonathan Shkolnik

    28 JAN

    MCP115: From Tel Aviv to Paraguay. Life, Work, and Bookkeeping Tech w/ Jonathan Shkolnik

    Why the Most Valuable Business Lessons Come from Getting Uncomfortable You're stuck in the same routine, the same business problems, hoping something will change while refusing to make yourself uncomfortable. Jonathan Shkolnik has lived and worked across three continents. Tel Aviv to Moscow to Paraguay. Each move forced him to adapt and figure out what actually drives growth when you can't rely on familiar patterns. As a business intelligence developer turned VP of Growth at Portali, Jonathan sees two problems everywhere. Businesses drowning in data but starving for insight. And people staying comfortable in situations that don't serve them. In this conversation, Jonathan breaks down the metrics most businesses ignore, why his years in Moscow taught him more about risk than any MBA could, and how getting uncomfortable repeatedly is the only real path to growth. Episode Overview This episode is for business owners who feel stuck and professionals who know they're capable of more. Jonathan moved to Moscow for two years and learned to work in brutal cold. He came back during COVID when the market was chaos. He pivoted through account management, finance, and business intelligence, spending three years learning to spot patterns most people miss. But knowing the numbers wasn't enough. He was overworked, undervalued, with no time for relationships. So he left Israel three months ago and moved to Paraguay to start fresh. Now at Portali, he helps bookkeepers scale by showing them the metrics that actually matter. Not vanity numbers. The data that predicts profitability and reveals which clients are worth keeping. What You'll Learn in This Episode The one metric most businesses track that reveals almost nothingWhy Jonathan spent two years in Moscow adapting to new marketsHow business intelligence reveals patterns buried in daily operationsWhat three years of burnout taught Jonathan about staying versus leavingHow Portali helps bookkeepers see which clients are profitableWhy Jonathan chose Paraguay as his next chapterWhat separates people who talk about change from people who do it Key Insights & Takeaways Most businesses measure what's easy instead of what matters. They track revenue but ignore profitability by client. They celebrate new leads while customers quietly leave. Jonathan learned this through three years as a BI developer. Which clients drain time without profit. Where bottlenecks hide. What actually scales versus what keeps you busy. But being good at your job doesn't mean you're happy. He was overworked and undervalued. No time for relationships or himself. His resume looked great while his life felt hollow. So he left Israel three months ago for Paraguay. Not because it was easy. Because staying comfortable was killing him. Now at Portali, he helps bookkeepers apply both lessons. See the metrics that matter. And recognize when comfortable is just another word for stuck. Take the Next Step Connect with Jonathan Shkolnik: Find Jonathan on LinkedIn at https://www.linkedin.com/in/jshkolnik/ Learn more about Portali at https://portali.tech.  Ready to fix your follow-up? Tired of prospects ghosting you after your first conversation? Grab my FREE 5-day email course at https://thefollowupfix.net and learn the five relationship-killing email mistakes that are costing you sales (and how to fix them without being pushy). About the Podcast #MeetCoolPeople is where founders, creators, and entrepreneurs share real stories behind building businesses that matter. Hosted by Ely Delaney, each episode uncovers the mindset shifts, failures, and frameworks that separate people who talk about success from people who build it.

    41 min
  4. MCP114: Just In Time Learning w/ Ely Delaney

    21 JAN

    MCP114: Just In Time Learning w/ Ely Delaney

    Ever feel stuck trying to juggle everything at once and getting nowhere fast? That was the whole focus of today’s solo episode, and honestly, something I’ve battled myself. I kicked things off by exploring why “just in time” learning can save you from drowning in information overload. Most of us try to collect anything and everything, but our brains aren't built for that. Instead, I walked through my own experience writing a new book and the trap of skipping ahead to shiny distractions, like ISBN numbers and formatting, before even finishing the draft. What hit home for me was remembering the lesson from my first marketing mentor, Armand Morin: always figure out your Next Logical Step. It sounds ridiculously simple, but it’s huge.  Here was Armand’s example: If you want 10,000 website visitors, you need a website first. So many people will focus on the traffic when they don't even have a website yet. It just doesn't make sense. Focus on the thing right in front of you… then move on. Here are some practical takeaways from the episode: Don’t get caught up in busywork. Separating what matters from the noise is key.Write down every “to do,” but only work on one at a time.Put distractions (like future steps you don't need yet) in a document and close it until you're ready.Next Logical Step: ask yourself, “What’s the ONE thing I need to finish right now?”Ultra focus beats information overload every single time. I’m not immune to getting distracted myself. We’re all prone to chasing what's next. Training yourself to zero in on one step is a skill anyone can learn. Save the rest for later, and you’ll make more progress without the anxiety. ==== If you’re tired of prospects ghosting you after your first conversation, grab my FREE 5-day email course at https://thefollowupfix.net/ and learn the five relationship-killing mistakes that are costing you sales (and how to fix them without being pushy). Let’s keep it simple, focused, and moving forward.

    14 min
  5. MCP113: Avoiding Chaos When Scaling Beyond the Three Million Dollar Wall w/ Lee Stringham

    14 JAN

    MCP113: Avoiding Chaos When Scaling Beyond the Three Million Dollar Wall w/ Lee Stringham

    How One Entrepreneur Turned Failed Ventures Into a 7-Figure Advisory Firm You've got a lawyer, an accountant, and a CFO. But they're all speaking different languages, and you're stuck playing translator while trying to run your business. Most founders between $3 million and $10 million hit this wall. Your advisors multiply, but nobody's connecting the dots. Your attorney says one thing, your CFO says another, your tax advisor says a third. Deals fall through because your legal team didn't loop in finance. Tax strategies get botched because your CPA never talked to your lawyer. Lee Stringham built FinLaw Orchestration to solve this exact problem. After running out of cash in his first business at 25, then spending years as both a commercial banker and practicing attorney, he saw the same pattern repeat across hundreds of deals. Smart founders getting stuck because their financial and legal advisors operated in silos. In this conversation, Lee breaks down how he went from failed carpenter to building a firm that orchestrates financial and legal strategy for companies scaling from $3 million to $25 million and beyond. Episode Overview This episode is for founders tired of paying six figures for advisors who don't talk to each other. Lee walks through his journey from blowing up his first construction company to becoming a commercial lender, then an attorney, and eventually realizing the biggest gap in professional services wasn't expertise. It was coordination. He shares the frameworks and mindset shifts that led him to build a business specifically designed to solve the orchestration problem that costs founders time, money, and deals. What You'll Learn in This Episode Why running out of cash in three months taught Lee more about business than his degrees ever didThe exact moment Lee realized smart advisors giving conflicting advice was costing founders millionsThe framework Lee uses to orchestrate multiple advisors without becoming the middlemanWhy most attorneys and accountants will never coordinate on their own (and what to do about it)The real reason businesses stall between $3 million and $10 million (hint: it's not strategy)How Lee transitioned from practicing law to building an advisory firm that coordinates legal and financial execution Key Insights & Takeaways You can have the best lawyer and accountant in the world, but if they're not coordinated, you're leaving money on the table and creating risk you don't even see. Lee's background as both a banker and attorney gave him a unique view of how deals actually work. Legal structures that made sense in isolation created tax nightmares. Financial strategies that looked brilliant on paper violated legal frameworks. Founders spent their time managing their advisors instead of growing their business. The solution isn't firing your team. It's adding orchestration. Someone who speaks both languages, understands both sides, and can translate strategy into coordinated execution. Take the Next Step Connect with Lee Stringham: Learn more about FinLaw Orchestration and how coordinated financial and legal strategy can help you scale without the chaos at FinLawOrchestration.com Ready to fix your follow-up? Tired of prospects ghosting you after your first conversation? Grab my FREE 5-day email course at https://thefollowupfix.net/ and learn the five relationship-killing mistakes that are costing you sales (and how to fix them without being pushy). About the Podcast Meet Cool People is where founders, creators, and entrepreneurs share the real stories behind building businesses that matter. Hosted by Ely Delaney, each episode goes beyond surface-level advice to uncover the mindset shifts, failures, and frameworks that separate people who talk about success from people who build it. If you're tired of theory and want practical insights from people doing the work, this is your show.

    51 min
  6. MCP112: Unlocking Financial Independence for Employees with Dr. Matt Markel

    7 JAN

    MCP112: Unlocking Financial Independence for Employees with Dr. Matt Markel

    This episode got real about something most people avoid. I sat down with Dr. Matt Markel, a guy who’s gone from entry-level engineer to running multi-billion dollar businesses in tech and defense. We met at the Writer’s Block Symposium and, honestly, I was hooked by his practical take on wealth and success. Matt’s book, “Anti-Preneur,” is small but packs a punch. He’s big on creating assets and shifting your mindset, instead of chasing overnight riches or quitting your job on a whim.  Matt shared his story of growing up with a scarcity mindset and how getting invited into a financial mastermind changed everything for him. He laid out why just having a 401k and working hard doesn’t cut it anymore, especially since the US is facing a huge retirement savings gap. He’s on a mission to get businesses and professionals comfortable talking about real wealth creation. Not just picking a mutual fund, but knowing how to build and protect assets.  My favorite part? His push to help leaders actually educate employees about money instead of just throwing pizza parties. If people understand how to set themselves up financially, it lowers stress, builds loyalty, and sets up a better future for everyone involved. Here are a few standouts: Changing your mindset comes first, before any financial move.Wealth comes from creating assets, not hustling harder at work.Businesses should teach real financial skills, not just offer standard benefits.Group learning boosts results and accountability for everyone. Want more of Matt’s insights? Find him on LinkedIn at https://www.linkedin.com/in/matt-markel, or check out his website at https://anti-preneur.com/ for the digital magazine and program info. === Tired of prospects ghosting you after your first conversation? Grab my FREE 5-day email course at https://thefollowupfix.net/ and learn the five relationship-killing mistakes that are costing you sales (and how to fix them without being pushy).

    39 min
  7. MCP111: Why Your Website Needs a Story, Not Just a Pretty Design w/ Roger Jorns

    31/12/2025

    MCP111: Why Your Website Needs a Story, Not Just a Pretty Design w/ Roger Jorns

    This episode of the #MeetCoolPeople Podcast was one I couldn’t wait to share. Roger Jorns from Reanimation Design joined me for an honest conversation about websites, business growth, and why every contractor, coach, and consultant needs clarity online. We looked back at our web design roots, trading stories about the days of hand-coding, Netscape Navigator, and Dreamweaver. It’s wild how websites have changed over the years, and Roger Jorns broke down what actually matters now. If you’ve ever wondered why your site isn’t getting results, or what “a website should do” besides just sitting there, this is for you. Here’s what stood out: A website should answer three questions: What do you do, why should someone care, and how can they get in touch.Most websites are missing a direct call to action. Don’t bury yours at the bottom.Spokes matter. Your website isn’t an island. Give people ways in and out: think LinkedIn, YouTube, podcasts, and lead magnets.Clarity beats cleverness. You have about five seconds to grab someone’s attention, so get to the point.Your About page isn't for bragging; it's where you show you understand the visitor’s problem and let your personality show. I especially liked Roger Jorns’s approach to touchpoints. People won’t buy right away. It takes multiple exposures before anyone takes action, so your site needs to nurture, educate, and move people step by step. If you’ve been treating your site like an online brochure, Roger Jorns explains how to shift that mindset. Your website is part of a bigger system and it should tell a story—not just toss out information. Want to connect or get your site in shape? Find Roger Jorns at https://www.reanimationdesign.com. He’s got a free audit checklist and solid resources for business owners who want more from their digital presence. === Want to see how my team and I can help you convert more casual connections into clients? Grab my FREE 8-part audio mini-course at https://buildyourfollowupmachine.com/ and discover the step-by-step flow I help clients with in their email follow up machine!

    37 min
  8. MCP109: Why Your Purpose Shapes What You See Every Day w/ Ely

    24/12/2025

    MCP109: Why Your Purpose Shapes What You See Every Day w/ Ely

    Hey, it’s Ely with another solo episode of the #MeetCoolPeople Podcast. Today, I wanted to share a quote that always sticks with me: “If you know the way broadly, you will see it in everything.” That’s from Miyamoto Musashi’s Book of Five Rings. It’s really about how focus changes what you notice in your daily life. This topic hits close to home as I reflect on the year. We often hear about the “law of attraction,” but I brought up something far more grounded this time: your reticular activating system (RAS). That’s the part of your brain tuned in to what matters most to you at the moment. Here’s how I see it: once you zero in on a goal or a passion, your mind starts pointing out opportunities you’d never noticed before. I used the example of buying a car—suddenly, that same make and model is everywhere you look. The cars didn’t magically appear; you’re just noticing them now. The same thing goes for business, relationships, and your purpose. Once you’re clear, things come into focus. Some doors may have always been open, but it’s your awareness that changes. So I’m challenging you to get clear on what excites you as the year wraps up. There’s something powerful in writing down your purpose and narrowing your sights. Here are some quick takeaways: Clarity sharpens your vision and helps you notice real opportunities.Your reticular activating system shifts your focus and reveals what was always there.Purpose and passion make all the difference in what grabs your attention.Writing down your goals pushes your awareness even further.The opportunities you want may be right in front of you—you just need to see them. Want to connect or need help finding that clarity? Reach out to me. ==== Want to stop losing prospects after just a few touches? Grab my FREE 5-day email course at https://thefollowupfix.net/ and discover how to turn one-time prospects into lifetime referral sources… without being an annoying pest!

    7 min

About

We have this amazing technology that keeps us closer than we've ever been yet we're less connected than ever and have become slaves to our technology.  The same technology that was meant to be a tool to help us make life easier and be closer. The #MeetCoolPeople Movement is to change that.  It's a reminder to put the phone down and pay attention to the people you're with right now. It's a reminder that social media is there to connect and add value to the people of the world. Use it to Promote what you love, not bash what you don't. It's a reminder to use that technology to reach out to someone that you can help and be there for them. Find out what they need right now and use your vast network to help make their day better. It’s a reminder to thank someone for helping you out. It’s a reminder to introduce someone you meet to someone you know can help them. And it's a reminder that we can grow to amazing successes but not alone. It requires the help of others.  So surround yourself with people that make you better and make it your mission to #MeetCoolPeople! Thank you again for helping spread the word and have an amazing day!