407 episodes

New episodes come out every Monday and Wednesday for free, with 1-week early access for Wondery+ subscribers.
Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 
Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

Business Wars itunesu_sunset

    • Business
    • 4.7 • 39 Ratings

Listen on Apple Podcasts
Requires subscription and macOS 11.4 or higher

New episodes come out every Monday and Wednesday for free, with 1-week early access for Wondery+ subscribers.
Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 
Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

Listen on Apple Podcasts
Requires subscription and macOS 11.4 or higher

    Encore: Hershey's vs Mars | Global Chocolate Domination

    Encore: Hershey's vs Mars | Global Chocolate Domination

    This episode comes out for free on 1/19, and is available early and ad-free for Wondery+ subscribers.


    It’s a new century and Hershey’s facing unexpected trouble at home — a showdown between the company and its biggest shareholder that threatens its independence.

    Meanwhile, Mars is on a mission to become the world’s candy king. And with Hershey yet to break ground outside the U.S., the opportunity to catch up is fading fast.

    Hershey knows there’s one move that could transform its overseas fortunes: a merger with its British soulmate Cadbury. The question is can it secure Cadbury’s hand in marriage before Mars triumphs in its quest for global chocolate domination.

    Encore: Hershey's vs Mars | A Chocolate Rolls Royce

    Encore: Hershey's vs Mars | A Chocolate Rolls Royce

    It’s the late 1970s and Mars is America’s top confectioner. But Hershey is hungry for a comeback. It’s plotting a return to the top powered by a rush of new candies it hopes can nibble away at Mars’ market share.




    Not that Mars has any intention of surrendering pole position without a fight. It thinks it can stop Hershey in its tracks by focusing exclusively on best-selling brands like Snickers, M&M’s and Milky Way.




    But what neither company knows is that a tempting opportunity from Hollywood is about to disrupt the balance of power in candy land.

    Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App. https://wondery.app.link/businesswars




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    • 26 min
    Encore: Hershey's vs Mars | Mars Attacks!

    Encore: Hershey's vs Mars | Mars Attacks!

    It’s 1965 and Forrest Mars has just become the manufacturer of Snickers and M&M’s. He is now – at last – ready to duke it out with Hershey in a battle to become the number one candy maker in America.




    And he knows Hershey is far from prepared for his sudden switch from ally to enemy. Hershey is a company wedded to tradition. It has no marketing department, doesn’t advertise, and has a completely complacent sales team.




    The question is: can Hershey shake off its docile ways in time to stop Forrest’s relentless advance?




    Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App. https://wondery.app.link/businesswars




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    • 26 min
    Encore: Hershey's vs Mars | A Candy-Coated Prayer

    Encore: Hershey's vs Mars | A Candy-Coated Prayer

    It’s the 1940s and Forrest Mars’ plan to create a candy empire is stepping up a gear. He’s plotting to seize control of his dad’s company Mars and turn it into a Hershey killer.




    First he needs to get his new candy venture off the ground. But to do that he needs help. Help from Hershey.




    But while Forrest’s laying plans, Hershey’s trying to get over the death of founder Milton Hershey and grappling with an unexpected opportunity to become a global player.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    • 26 min
    Encore: Hershey's vs Mars | Blast Off

    Encore: Hershey's vs Mars | Blast Off

    It’s 1923 and the Hershey Chocolate Company dominates the candy bar business. With its milk chocolate Hershey bar and bite-sized Kisses, Hershey seems impossible to beat.

    But in a Chicago police station, an awkward father-son reunion is about to sire a new challenger in the candy business.

    That challenger is Mars and it’ll make its breakthrough by wrapping nougat in chocolate. For now, it’s got no plans to topple Hershey.

    But all that’s going to change when a family feud spawns a European offshoot, the launchpad for a new and far more aggressive candy empire.

    Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars.




    Support us by supporting our sponsors!




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    WIX - Head over to wix.com and join millions of people growing their business online today!

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    • 27 min
    Encore: Hershey's vs Mars | Chocolate Town

    Encore: Hershey's vs Mars | Chocolate Town

    It’s 1886 and in New York City, a young confectioner called Milton Hershey is desperately trying to save his business.

    He’s been struggling for years. He founded his first candy business in Philadelphia, only to watch it collapse. His second venture lasted just weeks. Now, he’s loaded up with debts he cannot pay.

    But he’s about to get a visit from a man who will change his fortunes forever, paving the way for him to introduce America to the joys of milk chocolate… and build a sweets-fueled empire.

    Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars.




    Support us by supporting our sponsors!

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    • 28 min

Customer Reviews

4.7 out of 5
39 Ratings

39 Ratings

Jay Agonoy ,

Perhaps the best way to learn more about business

This is perhaps the best way to learn more about business, each story of success and failure teaches us lessons on how to deal with life and its awesome surprises. Everyone should listen to this podcast.

Jmang22 ,

I love business wars!

Awesome series. Very informative and the execution is spot on!

Jxni.K ,

Stress Reliever

Best way to relieve stress after a day of work. David’s voice is so soothing. Each topics are very informative. I love how cinematic the story goes into my head. Hope we can limit the ads though. Nonetheless, this is a great channel!

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