Dear Citrus Diaries

Lauren Hodgen
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Each episode, I'll sit down with inspiring founders + creatives who are making waves in the CPG food and beverage world. From innovative entrepreneurs to trailblazing executives to game changing creatives, we delve into their stories and who they are outside of their title. Get ready to be inspired, empowered, and equipped with the insights you need to succeed in the kitchen and your career. @citrusdiaries.studio | citrusdiaries.com | hello@citrusdiaries.com

  1. 6 DAYS AGO

    Francesca Salac, Head of Brand Marketing North America of Minor Figures

    Intro: Theo Terris, CEO of Uncle Arnies Uncle Arnie’s is a California-born beverage company redefining the way people enjoy THC. Launched in 2020 with a mission to make cannabis approachable, affordable, and undeniably fun, Uncle Arnie’s has quickly become one of the best-selling cannabis beverage brands in the U.S. IG unclearnies | unclearnies.com Francesca Salac, Head of Brand Marketing North America of Minor Figures Minor Figures is a global brand developing best-in-class plant-based beverages designed to take you on a taste trip. Founded by coffee-loving friends and baristas for a better planet, Minor Figures is creating a future worth saving — crafting tomorrow’s beverage innovations with the biggest impact and smallest environmental footprint. IG minorfigures | us.minorfigures.com Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    46 min

  2. 10 FEB

    Mark & Megan Overbay of Big Spoon Roasters

    Big Spoon Roasters was founded by husband-and-wife team Mark and Megan Overbay. The duo shared a love for nut butter: Mark, having spent time as a Peace Corps Volunteer in Zimbabwe, originally learned how to hand-make his favorite food, peanut butter, while living abroad, and Megan's experience as an endurance athlete led her to craft her own nutrient-dense nut butter bars that both tasted good and fueled her training. Big Spoon Roasters is a small-batch food company handcrafting innovative, wholesome nut butters and bars with thoughtfully sourced ingredients in Hillsborough, North Carolina. Operating since 2011, Big Spoon Roasters is proudly independently owned and operated. IG bigspoonroasters | bigspoonroasters.com Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    39 min

  3. 3 FEB

    Jane Coxwell of OKO

    Jane Coxwell is a globally trained chef and the founder of OKO, with a career that spans cooking in the South of France and Southeast Asia to more than a decade as Diane von Furstenberg’s private chef and head chef aboard the super yacht Eos. Known for her elegant, vibrant approach to real food, Jane began creating fresh vegetable blends to help a close friend nourish herself through health challenges. Those recipes became the foundation of OKO. Today, Jane brings her deep culinary expertise to crafting organic, chef-developed vegetable blends that make eating more vegetables effortless, flavorful, and deeply satisfying. OKO is a chef-founded food company dedicated to making healthy, plant-based eating effortless and delicious. Its fresh, organic vegetable blends are crafted to be vibrantly flavorful and endlessly versatile—ready to scoop, sauce, dip, or stir into meals with no prep required. IG okofoodco | okofood.com Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    29 min

  4. 27 JAN

    Haylee Jordan of FABRIC + Alex Whitmore of Taza Chocolate

    Intro: Importance of fair sourcing + ethical pay in the coca industry as we ramp up for Valentine's Day Taza co-founder and CEO Alex Whitmore took his first bite of stone ground chocolate while traveling in Oaxaca, Mexico. Inspired by its rustic intensity, he learned to hand-carve granite millstones and built the Taza Chocolate factory back home in Somerville, Massachusetts with his wife, co-founder Kathleen Fulton in 2005. IG tazachocolate | tazachocolate.com Haylee Jordan of FABRIC FABRIC is a premium, THC-infused Aussie Hop Fizz. We’re here to spark creativity, bring people together, and create meaningful social impact where we can. We like to say we’re on a mission to unf*ck tomorrow, because the world’s on fire. We give 2% to mental health initiatives and work to marry profit and purpose. Haylee brings over a decade of brand strategy and identity design to her newest venture: co-founding a CPG brand with two fellow founders that marries profit and purpose. IG drinkfabric | drinkfabric.com Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    47 min

  5. 20 JAN

    Jessica Hamel of PlantChi

    Jessica Hamel has never played by the rules—whether running ultramarathons, racing sailboats, or shaking up the food world. Now, with PlantChi, she’s ditching the wellness fuss and making nutrition effortless, rebellious, and straight-up good. PlantChi is a middle finger to complicated wellness trends, a love letter to nature, and an open invitation to embrace what’s real. PlantChi is a line of seasonings with benefits. We take nutrient-dense superseeds and pair them with craveable ingredients like nutritional yeast and seaweed to create toppings that let you sprinkle in a little wellness without turning your life upside down. what we chat about: You’ve gone from ultramarathons and sailboat racing to building food brands—what through-line connects all of those chapters, and how did that mindset shape PlantChi? PlantChi leans into “ritual over routine.” What does that distinction mean to you, and how can food rituals help people actually stick with healthier habits? IG plantchi.life | plantchi.life Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    29 min

  6. 13 JAN

    Ben Jacobsen of Jacobsen Salt

    Ben Jacobsen is the founder of Jacobsen Salt Co., the Oregon-based artisan salt company he started in 2011 to bring world-class sea salt to American kitchens. After studying and working in Scandinavia, where he first discovered the transformative impact of high-quality finishing salts, Ben returned to Oregon and spent years experimenting with sea water from dozens of Pacific Northwest sites before settling on Netarts Bay for its uniquely bright salinity. Under his leadership, Jacobsen Salt Co. became the first company in the Pacific Northwest to revive traditional salt harvesting, combining meticulous sourcing and small-batch techniques to create salts noted for their delicate crunch and pure briny flavor. IG jacobsensaltco | jacobsensalt.com Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    35 min

  7. 6 JAN

    Amy Guittard, CMO of Guittard Chocolate

    Guittard Chocolate Company is a historic American chocolate maker founded in 1868 by French immigrant Étienne Guittard during the California Gold Rush. What began as a small San Francisco shop quickly grew into a respected confectionery business, and today Guittard stands as the oldest continuously family-owned and operated chocolate company in the United States, now based in Burlingame, California and led by fourth and fifth-generation family members. what we chat about: As CMO, you oversee both marketing and brand development. How do you balance honoring Guittard’s long history with innovating to stay relevant in today’s chocolate market? Guittard is known for working closely with both professional chefs and home bakers. How does this dual focus influence your marketing strategies and product development? IG guittard.chocolate | guittard.com Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    33 min

  8. 23/12/2025

    Vincent Ricchiuti of Enzo’s Table & Clara Sieg of Loonen

    Vincent Ricchiuti of Enzo’s Table As the fourth generation of his Italian-American farming family, Vincent Ricchiuti was naturally drawn to the family business. A native of Fresno, CA, he spent his formative years working alongside his father and grandfather in the family’s diversified agricultural business. For more than a century, the Ricchiuti Family has diligently worked the land in California’s fertile San Joaquin Valley with a goal to sustainably grow, produce, and harvest premium fruit, nuts, and more recently, estate grown award-winning ENZO Organic Extra Virgin Olive Oil. IG enzos.table | enzostable.com Intro Segment: Loonen’s Launch 💧 Meet Loonen. The cleanest, most transparent bottled water on earth. The brand comes from Clara Sieg, a venture investor turned founder who spent years backing category-defining consumer brands and realized water, the most basic product in our lives, was still the least transparent. She built Loonen with operator David Kimmell (ex-Spindrift) to bring accountability and design integrity to the category. Learn more in my chat with Clara! Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    41 min
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About

Each episode, I'll sit down with inspiring founders + creatives who are making waves in the CPG food and beverage world. From innovative entrepreneurs to trailblazing executives to game changing creatives, we delve into their stories and who they are outside of their title. Get ready to be inspired, empowered, and equipped with the insights you need to succeed in the kitchen and your career. @citrusdiaries.studio | citrusdiaries.com | hello@citrusdiaries.com

Information

  • Creator
    Lauren Hodgen
  • Years Active
    2021 - 2026
  • Episodes
    121
  • Rating
    Clean
  • Copyright
    © Lauren Hodgen
  • Show Website
    Dear Citrus Diaries