How to build in public fearlessly and have fun while doing it | Karthik Puvvada (Build in Public Fellowship‪)‬ Fractional by Swarm

Karthik Puvvada, often called 'KP', is the founder & CEO of Build In Public Fellowship. It's an online program and community to help founders and creators put themselves out there and build in public fearlessly. He also runs a SaaS startup “LeaderBird” which helps people be more consistent on Twitter by gamifying the journey. He previously ran programs at Day One (funded by Gary Vee) and On Deck.



You can find his writing here, check out his podcast and follow him on Twitter here.



We talk about the how’s and why’s of building in public, how to increase your luck surface area, becoming a top Hunter on Product Hunt, finding your authentic content niche, and creating value while having fun.



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00:00 Share as you go
01:56 What is build in public?
03:35 The risk of not building in public
04:45 Building community
05:50 People will ignore you
07:23 A healthy perspective to have
09:11 It's not just a patience game, but...
10:22 The game is about having fun
10:39 It's not about going viral, but...
11:52 How to feel free to create
12:25 Track OUTPUT, not OUTCOME
15:11 How Alexis focused on output (not outcome)
16:00 I feel like I'm some nobody
17:05 It's about consistently being you
18:08 The COURAGE muscle is more important
19:00 The downside of building in public
23:25 You can't think from a transactional perspective
24:43 Why KP is a top hunter on ProductHunt
27:05 How to get hunted by KP
28:11 How does KP choose a niche?
30:04 What provides real value to my audience?
32:00 No-code vs. AI
34:00 Advice for fractional workers
38:56 Where can people find KP?