Word of Mom Radio

Dori DeCarlo

When You Win, We All Win! Now in our 13th season, Word of Mom Radio has been empowering Mompreneurs and Business Women worldwide...and we want to tell your story, too! Found in syndication, often as WoMRadio, our podcast features fabulous hosts and a rotating show platform. Word of Mom Radio ~ Sharing the wisdom of women, in business and in life. Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.

  1. 1 DAY AGO

    Trust Over Tactics on Building Your Empire with SophieZo on WoMRadio

    Trust Over Tactics: 3 Ways Service Providers Can Ditch the Salesy Vibe and Build Authentic Connections on Building Your Empire with SophieZo. Are your marketing efforts coming across as too "salesy" despite your authentic approach to service? In this transformative episode, FMD Strategic Partners founder Sophie Zollmann explores how fractional marketing departments help service providers build genuine trust that converts skeptical prospects into committed clients. Discover how highlighting the client journey creates transparency that builds confidence beyond outcome promises alone. Learn how emotion-driven messaging demonstrates true understanding of both practical needs and emotional realities your clients navigate. Understand how encouraging genuine dialogue transforms your marketing from presentation to conversation, showing authentic interest in the people you serve. This episode reveals why trust-building marketing isn't just more authentic - it's more effective, creating genuine connections that naturally evolve into business relationships. We dive deep into how fractional departments help healthcare providers, wellness practitioners, legal practices, financial advisors, and consultants develop marketing that reflects their true client-centered approach. Perfect for service providers ready to escape the "sell, sell, sell" cycle and create marketing that genuinely resonates with ideal clients. Walk away understanding how to leverage fractional marketing expertise to create messaging that builds relationships rather than driving transactions. Ready to transform your marketing with strategies that build genuine trust rather than coming across as salesy? Schedule your Digital Success Session at http://sophiezocalendar.com today.  Join us for Building Your Empire with SophieZo anytime and connect with Sophie at FMDStrategicPartners.com, follow on Facebook, Instagram,  Twitter, LinkedIn, and YouTube. Get your copy of Women Gone Wild and The Unstoppable Marketing Mix Free Guide, too!  Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking.  We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You". Be sure to connect with us on BlueSky,  Facebook, Instagram, Twitter, and come tell us your story! WordofMomRadio.com - sharing the wisdom of women, in business and in life. Become a supporter of this podcast: a...

    14 min
  2. 6 DAYS AGO

    Sue Donnellan Shares Secrets to Parenting on The Authors Alley with Dori DeCarlo on WoMRadio

    Meet Sue Donnellan, a wife, mom of four, entrepreneur, author, once reluctant parent, and a reformed yeller. Her journey into parenthood was not one of immediate grace but of learning, unlearning, and real transformation. Early on, Sue recognized that those with the most to learn often become the most impactful teachers. This realization fueled her two decades of dedicated work, during which she had the privilege of mentoring hundreds of exhausted parents across the globe. Sue’s approach to parenting, rooted in both personal and professional growth, led her to author the book, Secrets to Parenting Without Giving a F^ck. This work encapsulates her philosophy that effective parenting doesn’t have to involve conflict and stress but can be an experience of learning and love. Building on this, Sue created the Fight Free Parenting™ Course, alongside a variety of resources aimed at nurturing happy, harmonious families. True success in parenting, for Sue, is measured not just during childhood — but in maintaining a joyful, respectful relationship with your children as they grow into adulthood. Her mission is simple yet profound: to help parents and children enjoy being around each other, fostering connections that last a lifetime. Join host Dori DeCarlo on The Authors Alley and Coaching Corner and connect with Sue at AskMomParenting.com and on Instagram, Facebook, LinkedIn, Amazon and YouTube. Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking.  We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You". Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story! WordofMomRadio.com - sharing the wisdom of women, in business and in life. Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.

    29 min
  3. 18 MAR

    Audience Insight Strategy on Building Your Empire with SophieZo on WoMRadio

    Audience Insight Strategy: 3 Ways Fractional Marketing Decodes What Your Clients Truly Want Is your professional service practice struggling to connect with ideal clients despite quality content and consistent outreach? In this transformative episode, marketing expert SophieZo explores how fractional marketing departments eliminate guesswork and create messaging that genuinely resonates with your target audience.Discover how sophisticated engagement pattern analysis reveals exactly what captures your audience's attention across different formats, topics, and contexts. Learn how strategic testing systematically improves marketing performance by validating what truly drives client action rather than relying on assumptions. Understand how transforming client feedback into marketing strategy bridges the critical gap between how you describe your services and how clients experience their value. This episode reveals why insight-driven marketing isn't just more effective - it's more authentic, connecting directly with what genuinely matters to your audience. We dive deep into how fractional departments help healthcare providers, wellness practitioners, legal practices, financial advisors, and consultants develop marketing that precisely aligns with audience needs and motivations. Perfect for established service providers ready to eliminate wasteful marketing efforts and focus resources on approaches with proven effectiveness. Walk away understanding how to leverage fractional marketing expertise to create messaging that resonates at a deeper level with your ideal clients. Ready to transform your marketing with strategies based on genuine audience insights rather than guesswork? Schedule your Digital Success Session at sophiezocalendar.com today. Join us for Building Your Empire with SophieZo anytime and connect with Sophie at FMDStrategicPartners.com, follow on Facebook, Instagram, Twitter, LinkedIn, and YouTube. Get your copy of Women Gone Wild and The Unstoppable Marketing Mix Free Guide, too!  Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking.  We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You". Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story! WordofMomRadio.com - sharing the wisdom of women, in business and in...

    13 min
  4. Brand Loyalty Development on Building Your Empire with SophieZo on WoMRadio

    11 MAR

    Brand Loyalty Development on Building Your Empire with SophieZo on WoMRadio

    Brand Loyalty Development: 3 Ways Fractional Marketing Drives Client Connections for Service Providers Is your professional practice struggling to transform clients from one-time visitors to loyal advocates? In this powerful episode, we explore how fractional marketing departments are helping service providers develop the deep connections that foster lasting loyalty and sustainable growth. Discover how prioritizing authenticity and transparency throughout your marketing creates trust that resonates with sophisticated clients seeking genuine partnerships. Learn how strategic storytelling transforms professional expertise into meaningful connections that clients remember and relate to. Understand how developing authentic messaging frameworks drives both meaningful engagement and confident conversion decisions. This episode reveals why brand loyalty isn't just a nice-to-have for professional services - it's a fundamental business driver that transforms marketing effectiveness. We dive deep into how fractional departments help healthcare providers, legal practices, financial advisors, and consultants build marketing approaches that reflect their true values while driving business results. Perfect for established service providers ready to move beyond transactional relationships to create genuine client advocacy. Walk away understanding how to leverage fractional marketing expertise to create marketing that doesn't just acquire clients but builds a loyal community around your practice. Ready to transform your marketing operations with proven systems and consistent execution? Schedule your Digital Success Session at http://sophiezocalendar.com today. Join us for Building Your Empire with SophieZo anytime and connect with Sophie at FMDStrategicPartners.com, follow on Facebook, Instagram, Twitter, LinkedIn, and YouTube. Get your copy of Women Gone Wild and The Unstoppable Marketing Mix Free Guide, too!  Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking.  We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You". Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story! WordofMomRadio.com - sharing the wisdom of women, in business and in life. Become a supporter of this podcast: a...

    14 min
  5. Antoinette H. Jones on The Children's Authors Alley with Dori DeCarlo on WoMRadio

    6 MAR

    Antoinette H. Jones on The Children's Authors Alley with Dori DeCarlo on WoMRadio

    Antionette H. Jones is a writer driven by a sincere desire to connect with young people through storytelling. After more than a decade in education, she made the difficult decision to become a children’s author at the age of 49. It has changed her perspective. Becoming an author at this stage in her life has opened Antionette’s mind to new possibilities and offered her the opportunity to inspire others. It is important to Antoinette to share life's possibilities with others - especially children. Drawing from her personal story and interactions, she wrote the book, “The Independents”. As she'd hoped, the story has resonated deeply with its audience, offering connection, laughter, and thought-provoking insights into the human experience. Through her writings and life experiences, Antionette hopes to inspire and uplift young hearts, reminding them that they are never alone in their journey. Her journey as a storyteller is one of resilience, transition, and unwavering dedication to the transformative power of literature. Join host Dori DeCarlo on The Children’s Authors Alley and connect with Antoinette at AntoinetteHJones.com and get your copy of The Independents Amazon, Barnes & Noble and Bookshop.org. Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking.  We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You". Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story! WordofMomRadio.com - sharing the wisdom of women, in business and in life. Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.

    26 min
  6. Operational Excellence on Building Your Empire with SophieZo on WoMRadio

    4 MAR

    Operational Excellence on Building Your Empire with SophieZo on WoMRadio

    Are you spending too much time managing marketing details instead of focusing on strategic growth? In this comprehensive episode, SophieZo explores how fractional marketing departments do far more than just execute campaigns - they transform your entire operational approach to marketing.Discover how expert teams systematically eliminate the bottlenecks that slow down traditional marketing departments and create unnecessary stress.  Learn how immediately implemented, proven systems and workflows boost efficiency without the months of trial and error typical when building in-house capabilities. Understand how professional marketing operations ensure smooth, consistent execution without requiring your constant oversight and intervention. This episode reveals why operational excellence is the often-overlooked foundation that allows marketing creativity to truly flourish. We dive deep into how fractional departments free leadership from tactical management while delivering more reliable, predictable marketing results. Perfect for growing businesses ready to escape the cycle of marketing delays, inconsistent execution, and constant troubleshooting.Walk away understanding how to leverage fractional marketing departments to create a marketing function that operates with the same reliability as other critical business systems. Ready to transform your marketing operations with proven systems and consistent execution? Schedule your Digital Success Session at http://sophiezocalendar.com today. Join us for Building Your Empire with SophieZo anytime and connect with Sophie at FMDStrategicPartners.com,  follow on Facebook,   Instagram,  Twitter, LinkedIn, and YouTube. Get your copy of Women Gone Wild and The Unstoppable Marketing Mix Free Guide, too!  Please support UnsilencedVoices.org a global 501(c)3 nonprofit that empowers survivors of domestic violence, sexual assault, and human trafficking.  We thank Smith Sisters and the Sunday Drivers for our theme song, "She is You". Be sure to connect with us on BlueSky, Facebook, Instagram, Twitter, and come tell us your story! WordofMomRadio.com - sharing the wisdom of women, in business and in life. Become a supporter of this podcast: a href="https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support?utm_source=rss&utm_medium=rss&utm_campaign=rss" target="_blank" rel="noreferrer...

    14 min
    5
    out of 5
    3 Ratings

    About

    When You Win, We All Win! Now in our 13th season, Word of Mom Radio has been empowering Mompreneurs and Business Women worldwide...and we want to tell your story, too! Found in syndication, often as WoMRadio, our podcast features fabulous hosts and a rotating show platform. Word of Mom Radio ~ Sharing the wisdom of women, in business and in life. Become a supporter of this podcast: https://www.spreaker.com/podcast/word-of-mom-radio--5252572/support.

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