Strawberry Letter

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Got a situation? Steve Harvey and Shirley Strawberry deliver unfiltered advice on love, relationships, family, work, and life. Send your letter, subscribe, and get real talk every day! Every weekday, the Steve Harvey Morning Show tackle a listener-submitted “Strawberry Letter”... a real-life dilemma ranging from romantic entanglements to career choices, family drama to money struggles, and everything in between. With a blend of wisdom, wit, and brutal honesty, they offer candid commentary and heartfelt guidance, often sparking conversation (and laughter) among the rest of the morning show crew. Submit your Strawberry Letter at www.steveharveyfm.com for a chance to be featured, and get the truth, Steve Harvey style!

  1. Marketing Tips: He discusses the rising wave of entrepreneurship and common mistakes new business owners make.

    1 HR AGO

    Marketing Tips: He discusses the rising wave of entrepreneurship and common mistakes new business owners make.

    Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily.  I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur.  Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dave Charest. Summary of the Dave Charest Interview In this episode of Money Making Conversations Masterclass, Rushion McDonald interviews Dave Charest, Director of Small Business Success at Constant Contact, a leading digital marketing platform. Charest discusses the rising wave of entrepreneurship, the foundational importance of email and direct‑to‑customer channels, common mistakes new business owners make, and how AI is reshaping small‑business marketing. He provides practical guidance on marketing consistency, channel selection, building community relationships, and using technology to scale. Throughout the conversation, Charest emphasizes that while small businesses often lack marketing expertise, they possess a valuable advantage: real, human relationships that can be strengthened through consistent communication.   Purpose of the Interview The purpose of Rushion McDonald’s conversation with Dave Charest is to: 1. Educate new and aspiring entrepreneurs Charest breaks down the basics of digital marketing—email, social, SMS—and how to begin building a strong marketing foundation.  2. Highlight the key trends driving the entrepreneurship boom He explains motivations like work–life balance, independence, and financial potential that inspire people to launch businesses.  3. Provide practical, actionable marketing advice Especially around consistency, choosing marketing channels, and building direct customer relationships. 4. Introduce how AI can simplify and amplify marketing Charest showcases tools that help business owners quickly generate content, develop campaigns, and analyze customer behavior.  Key Takeaways 1. Direct relationships (email/SMS) outperform social media Email offers ownership, stability, and higher ROI—unlike social platforms that can change algorithms or visibility overnight. Charest stresses that “the money is in the list.”  2. You don’t need huge numbers to be effective Small businesses often see high open and engagement rates because followers know and trust them.  3. Consistency matters more than platform choice Whether you choose Instagram, LinkedIn, TikTok, or email, the biggest driver of marketing success is showing up regularly.  4. Start small—don’t overwhelm yourself One of the biggest mistakes entrepreneurs make is trying to do everything at once. Begin with the basics and grow steadily. 5. Community is a crucial marketing asset Local businesses thrive when they maintain strong connections with nearby businesses, customers, and community networks.  6. Entrepreneurs face challenges—but resilience wins Charest notes that small business owners rarely have a “Plan B,” which pushes them to adapt and continue learning.  7. AI is transforming small‑business marketing Constant Contact offers tools to: Generate emails and content Summarize content for social Build full marketing campaigns Analyze behavior from large email lists to recommend actions  Notable Quotes (from the transcript) Here are direct paraphrases and key phrases—not copyrighted material but drawn from the transcript: On email vs. social “There’s a $36 return for every $1 invested in email—but what matters is that you own the relationship.”  “If a social platform goes away, so does your following. Email is a direct line.”  On audience size “Big numbers aren’t necessary—small lists can see 50% open rates and strong engagement because those people actually care.”  On entrepreneurship motivations “People want better work‑life balance, independence, and financial potential.”  On mistakes “A big mistake is trying to do too much at once. Start small and stay consistent.”  On community “Digital marketing should extend real relationships—not replace them.”  On choosing platforms “Where your audience spends time matters, but so does where you can show up consistently.”  On AI’s role “AI can generate emails, build campaigns, and analyze audience data—saving you time for what you’d rather be doing.” #SHMS #STRAW #BEST See omnystudio.com/listener for privacy information.

    22 min
  2. Job Tips: She provides entrepreneurship Advice for nurses, Write the plan. Make it plain. Stick to it.

    2 HR AGO

    Job Tips: She provides entrepreneurship Advice for nurses, Write the plan. Make it plain. Stick to it.

    Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily.  I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur.  Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Shelby Williams. 🌟 Summary of the Shelby Williams Interview (From “Money Making Conversations Masterclass” with Rushion McDonald) The interview features Shelby English Williams, a registered nurse and founder of SEW Nursing, LLC, a luxury concierge nursing firm based in Atlanta. She shares her personal journey from childhood inspiration, to becoming an RN, to ultimately building a business that provides personalized, at‑home, patient‑first nursing services. Shelby also discusses the challenges nurses face, the importance of compassionate care, entrepreneurship in healthcare, and her annual nursing celebration event called the Nursing Shindig. 🎯 Purpose of the Interview The interview serves to: 1. Highlight Shelby Williams’ entrepreneurship journey She demonstrates how nurses can expand beyond traditional clinical roles and launch independent nursing businesses. 2. Educate the audience about concierge nursing Shelby breaks down what “luxury nursing care” means and how her services differ from standard home health and Medicare‑funded care. 3. Inspire nurses to pursue business ownership She provides advice, real stories, and a transparent look into the challenges and rewards of being a nurse‑entrepreneur. 4. Promote her event — the Nursing Shindig An annual celebration and empowerment gathering for nurses. 📌 Key Takeaways 1. Shelby’s Background & Calling Inspired by her church community and early exposure to elders. Knew she wanted to be a nurse since age 3. Progressed through CNA → LPN → RN. Her mother’s example and support kept her going through challenges. 2. COVID‑19 Shaped Her Perspective Was in RN school during the pandemic. Virtual classes, limited hospital access, and intense stress shaped her view of nursing. The pandemic reinforced her commitment rather than discouraging her. 3. Why She Started SEW Nursing, LLC Leadership burnout in assisted living roles. Discovered entrepreneurship via an older nurse on TikTok and a podcast. Realized: “You are your own business as a registered nurse.” Her company provides luxury concierge care, including: Medication management Clinical assessments Wellness visits Healthcare coordination Accompanying clients to doctor appointments Short‑term or situational nursing support 4. What “Luxury Nursing” Means to Her It’s not about extravagance — it’s about meeting patients where they are with: Personalized care In‑home support Time, presence, and dignity Services that standard insurance‑based care can’t provide 5. Her Approach to Care Shelby emphasizes: Service before money Relationship‑building Compassion for families in crisis Making clients feel safe and understood Not being driven by profit in urgent situations She shares a story about driving over an hour on a Sunday to help a client’s mother without charging upfront — because the priority was care, not fees. 6. Hospice Wisdom Shelby reframes the term: Hospice isn’t always the end. Patients can “graduate” off hospice. Hospice includes chaplains, social workers, aides, nurses. Helps families get affairs in order — from paperwork to emotional support. 7. The Nursing Shindig A social + educational event for nurses.Features: VIP entrepreneurship session Workbooks with business steps Keynote speakers Food, DJ, dancing (Cupid Shuffle, Electric Slide) Vendor booths Nurse recognition awards Next event:📅 August 8, 2026 — Atlanta (ATL Experience) 8. Her Message About Nursing & the System Nurses are not properly represented. Staffing ratios are unsafe. Public doesn't realize the burden of caring for 5–7 patients at once. Nurses are mentally, physically, emotionally stretched. Yet many stay because caregiving is a calling. 9. Entrepreneurship Advice for Nurses Write the plan. Make it plain. Stick to it. Fear is real but manageable. Stay committed even with long days and nights. Keep revisiting your business plan. Sacrifice is necessary: she still works full‑time while building her company. 💬 Notable Quotes (Attributed to Shelby or Rushion) On purpose and calling “I remember being three years old saying I wanted to be a nurse.” “My mother paved the way. She didn’t let me quit.” On entrepreneurship “You are your own business as a registered nurse.” “Write the plan and make it plain — and stick to it.” “It takes sacrifice. My bedtime may be 2 or 3 AM sometimes.” On luxury nursing “Meet me where I’m at and provide the care I need — that’s luxury.” On hospice “Hospice doesn’t have to be the end. Some people graduate off hospice.” “While they’re still here, make them comfortable — however comfort looks for them.” On patient families “You’ve done a good job. You set up services. Now let us help you.” On service vs money “It’s not always about the dollar. My reward is your referral.” “I didn’t take a dollar because it wasn’t about that — it was about the care.” On why she keeps returning to the profession “The reward and the service — that’s what brings me back.” Rushion on trust “All you want is for the person you love to be cared for with dignity.” #SHMS #STRAW #BEST See omnystudio.com/listener for privacy information.

    32 min
  3. Brand Building:  Working part-time they grossed $1.5 million in three years… from gourmet popcorn. They knew we had something

    4 HR AGO

    Brand Building: Working part-time they grossed $1.5 million in three years… from gourmet popcorn. They knew we had something

    Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily.  I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur.  Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Ryan Richmond and Greg Bowman. Co‑owners of Popcorn Remix, a Georgia‑based gourmet popcorn brand known for more than 60 innovative flavors ranging from King Crab Legs to Charlene’s Banana Pudding to chocolate‑covered strawberry. Together they share their partnership story, the origin of Popcorn Remix, the explosive growth of their brand, how they built a powerhouse fundraising platform (WePowerFundraisers.com), their expansion into major sports and entertainment venues, and the unique combination of hustle, creativity, faith, and community service that drives their success. 🎯 Purpose of the Interview The interview was designed to: 1. Highlight the Popcorn Remix brand and its explosive growth From a storefront in Conyers, GA, to Mercedes‑Benz Stadium, Truist Park, the Georgia World Congress Center, the Atlanta Dream, and major convention centers. 2. Showcase their entrepreneurship journey as Black founders They share how they partnered, overcame limitations, created their own lane, and scaled a product category long dominated by major national brands. 3. Promote their fundraising platform (WePowerFundraisers.com) A system that gives organizations up to 50% of gross sales, ships popcorn directly to supporters, and supports churches, schools, nonprofits, cheer teams, and more. 4. Inspire entrepreneurs Greg and Ryan share candid advice on partnership, sacrifice, differentiating your product, and believing in your gifts. 💡 Key Takeaways 1. A Powerful Partnership Built on Hustle, Trust & Alignment Greg and Ryan met years ago through a men’s empowerment group and eventually partnered after Greg conceived the popcorn concept.Ryan didn’t have the money but had “all the hustle in the world”—and that’s the partnership foundation.  They call themselves the Visionary & Executioner, committing to outwork anyone and always show up for each other. 2. Popcorn Remix Was Created to “Remix” What Popcorn Could Be The brand name came from their church’s theme, “Year of the Remix.”They wanted flavors never seen before: butter pecan, crab legs, chocolate‑covered strawberry, cookies and cream, lemon pound cake, jerk chicken, etc. [ Only three people in the world know the signature butter pecan formula. 3. Their Innovation Extends Beyond Flavors — Even the Kernels Are Different They use “mushroom” kernels (round, fluffy) instead of standard “butterfly” kernels to prevent breakage, reduce seed fragments, and support orthodontic patients. [ Their popcorn is fluffier, smoother, and more versatile for gourmet coating. 4. The Storefront Is an In‑Person Experience The Conyers, GA store provides: Free sampling of all 60+ flavors Music based on the time of day Engaging, fun staff Fresh gourmet popcorn made on-site The storefront is intentionally designed to be a “vibe.” 5. Live Activations Are Their Secret Weapon Their background in music and entertainment helps them: Work crowds Convert curious customers into buyers Perform high‑energy demos Showcase “activation flavors” like Lemon Pound Cake, which comes with instructions  These activations drew attention at Falcons games, arenas, conventions, and more. 6. Popcorn Remix Is in Major Venues Across Georgia They have partnerships with: Mercedes‑Benz Stadium (all levels) Truist Park / Atlanta Braves State Farm Arena Atlanta Dream Georgia World Congress Center Georgia International Convention Center They’re a favorite for cheer, volleyball, and large-scale events. 7. Their Brand Went Viral — Celebrities and even the White House Took Notice Celebrity/luminary support includes: Whoopi Goldberg Daymond John Sherri Shepherd Anthony Hamilton Cathy Hughes (Radio One/TV One founder) The White House (Hip-Hop 50th celebration invitation) Their popcorn has literally made it to the White House.  8. Their Fundraising Platform Is a Game-Changer WePowerFundraisers.com gives: Up to 50% of gross sales to organizations Automated direct‑to-door delivery No upfront costs 10‑day fundraiser windows Ten curated flavors for easy purchase They’re now targeting national Greek organizations (“Divine Nine”) to scale. [ 9. Massive Growth: $1.5 Million in 3 Years They realized they “had something” when they hit $1.5 million in revenue, without debt, and only two founders running things. They even had to turn down a $4M deal because they didn’t yet have the production capacity—prompting them to invest heavily in a new warehouse. 10. They Reinvented Their Ops with Subscriptions & TikTok Shops They recently added: A monthly popcorn subscription A TikTok Shop that allows creators to sell Popcorn Remix and earn revenue  These innovations help them scale nationally. 🗣 Notable Quotes (with citations) On their partnership “He said, ‘I ain’t got a whole bunch of money… but I got all the hustle in the world.’”  On their role to each other “I refuse to be outworked… whenever you call, I’m available.”  On Popcorn Remix’s purpose “We want to remix popcorn… make it unlike anything you’ve ever seen before.”  On competition “When you're going against a giant, you gotta have something real… We had a rocket launcher.”  On their breakthrough moment “We grossed $1.5 million in three years… from popcorn. I knew we had something.”  On celebrity validation “When Whoopi sent the picture… and then the White House… that was it.”  On entrepreneurship “Dreams don’t expire. How you start is not how you finish.”  On community fundraising “It’s one thing to ask for something. It’s another to give something back.”  #SHMS #STRAW #BEST See omnystudio.com/listener for privacy information.

    29 min

About

Got a situation? Steve Harvey and Shirley Strawberry deliver unfiltered advice on love, relationships, family, work, and life. Send your letter, subscribe, and get real talk every day! Every weekday, the Steve Harvey Morning Show tackle a listener-submitted “Strawberry Letter”... a real-life dilemma ranging from romantic entanglements to career choices, family drama to money struggles, and everything in between. With a blend of wisdom, wit, and brutal honesty, they offer candid commentary and heartfelt guidance, often sparking conversation (and laughter) among the rest of the morning show crew. Submit your Strawberry Letter at www.steveharveyfm.com for a chance to be featured, and get the truth, Steve Harvey style!

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