Estelledia

Rosalie Tran
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The Estelledia Podcast is where we break down social media, content creation, and online business in a way that is simple and practical. This podcast is designed for creators, aspiring social media managers, and anyone interested in building a career online. We talk about how social media actually works, how to grow as a creator, how to find clients, and what it really takes to build a business in the digital space. Each episode explores topics like content strategy, the creator economy, social media trends, and the realities of running an online business.

  1. 1 day ago

    How to Get Your FIRST Client as a Social Media Manager

    Trying to land your first social media management client but have no idea where to start? In this video, I’m breaking down how to get clients as a social media manager, including where to actually find clients, reaching out to mutuals, using social media, cold emailing, freebies, positioning yourself and what to do when nothing seems to be working. Whether you're starting from zero or trying to turn social media management into a freelance career, these are the strategies I'd focus on to land your first client. ------------------------------------ *Chapters*  00:00 Intro 00:25 Mindset Shift 01:22 What You Actually Need  02:12 Where Does Your First Client Come From 02:24 Mutuals  05:48 Social Media 07:46 Cold Emails 11:41 Freebies 13:26 Positioning 15:14 What To Do If Nothing Is Working ------------------------------------  *Social Channels* Instagram:   / https://www.instagram.com/estelledia__/   TikTok:   / https://www.tiktok.com/@estelledia_ Podcast: https://pod.link/1883307075  Business Inquiries: hello@estelledia.com Personal Channel: https://www.youtube.com/@rosalietrann  ------------------------------------ *RESOURCES*  *HOW I BECAME A SMM* :  ⁠https://youtu.be/y5NmLnW53HM⁠  *HOW TO FIND CLIENTS* : ⁠https://www.youtube.com/watch?v=8cRBtJ-MHAQ⁠  *BECOME A SMM IN 30 DAYS* : ⁠https://stan.store/estelledia/p/become-a-smm-in-30-days⁠  *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠   ------------------------------------ *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency.

  2. 11 Sept

    9 Client Red Flags You Should NEVER Ignore

    Working with the wrong clients can cost you time, money and your sanity 😭 In this video, I’m breaking down the biggest client red flags I’ve learned to look out for when freelancing, from unrealistic expectations and scope creep to communication issues and clients who simply don’t respect your boundaries. If you’re a freelancer, social media manager, UGC creator or service provider, these are the red flags worth spotting before you say yes to a client. Subscribe for more freelancing, social media marketing, UGC and business tips 🤍 ------------------------------------ *Chapters* 00:00 Intro  00:32 Do Not Respect Boundaries  01:02 Everything is Urgent 01:29 Unrealistic Expectations 02:12 Budget Doesn’t Meet Expectations  02:34 Scope Creep 03:36 Do Not Respect Expertise 04:08 Avoid Contracts/Payment Issues 04:35 Future Opportunity Promise 05:57 Explaining Your Worth 06:43 Good Relationships With Clients ------------------------------------  *Social Channels* Instagram:   / https://www.instagram.com/estelledia__/   TikTok:   / https://www.tiktok.com/@estelledia_ Podcast: https://pod.link/1883307075  Business Inquiries: hello@estelledia.com Personal Channel: https://www.youtube.com/@rosalietrann  ------------------------------------ *RESOURCES*  *HOW I BECAME A SMM* :  ⁠https://youtu.be/y5NmLnW53HM⁠  *HOW TO FIND CLIENTS* : ⁠https://www.youtube.com/watch?v=8cRBtJ-MHAQ⁠  *BECOME A SMM IN 30 DAYS* : ⁠https://stan.store/estelledia/p/become-a-smm-in-30-days⁠  *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠   ------------------------------------ *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency.

  3. 8 Sept

    The Truth About Becoming a Social Media Manager (What No One Tells You)

    Thinking about becoming a social media manager? Here’s what no one really tells you about working in social media management. I’m sharing the realities of the business side, scope creep, difficult clients, endless revisions, managing expectations, the day-to-day workload, skills you actually need and the mindset that comes with being a social media manager. If you’re looking into social media management for beginners or wondering how to become a social media manager, this is everything I wish more people talked about before getting started. ------------------------------------ *Chapters* 00:00 Intro  00:38 The Business Side  01:25 Scope Creep  02:33 Business Seasonality  03:58 The Realities of Working With Clients  05:49 Clients Wanting to Approve Everything  06:65 Managing Client Expectations 08:04 When The Client Changes Their Mind After Approval 08:34 Revisions Can Be Never ending  09:22 Clients Saying You Are Not Worth Your Price 10:19 The Day To Day 11:07 SMM Can Be Isolating  11:28 The Skills Gap 13:17 The Mindset 14:10 Outro ------------------------------------  *Social Channels* Instagram:   / https://www.instagram.com/estelledia__/   TikTok:   / https://www.tiktok.com/@estelledia_ Podcast: https://pod.link/1883307075  Business Inquiries: hello@estelledia.com Personal Channel: https://www.youtube.com/@rosalietrann  ------------------------------------ *RESOURCES*  *HOW I BECAME A SMM* :  ⁠https://youtu.be/y5NmLnW53HM⁠  *HOW TO FIND CLIENTS* : ⁠https://www.youtube.com/watch?v=8cRBtJ-MHAQ⁠  *BECOME A SMM IN 30 DAYS* : ⁠https://stan.store/estelledia/p/become-a-smm-in-30-days⁠  *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠   ------------------------------------ *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency.

  4. 3 Sept

    How to Price Social Media Management Services + Scale to $5K/Month

    Want to know how to price social media management services without undercharging yourself?  In this video, I’m breaking down social media marketing pricing, how I structure three-tier packages, setup fees, monthly retainers and project packages, plus how you can start scaling towards $5K/month. Whether you’re a beginner social media manager, freelancer or building your own social media marketing agency, I’ll also cover when to raise your rates and how to package your services in a way that actually makes sense for you and your clients. ------------------------------------ 00:00 Intro 00:27 Mindset Shift  01:33 The Three Tier Social Media Packages  02:03 Setup Packages 04:10 Month Retainer  07:39 Scaling To 5K 08:21 Project Packages 12:05 Raising Your Rates ------------------------------------  *Social Channels* Instagram:   / https://www.instagram.com/estelledia__/   TikTok:   / https://www.tiktok.com/@estelledia_ Podcast: https://pod.link/1883307075  Business Inquiries: hello@estelledia.com Personal Channel: https://www.youtube.com/@rosalietrann  ------------------------------------ *RESOURCES*  *HOW I BECAME A SMM* :  ⁠https://youtu.be/y5NmLnW53HM⁠  *HOW TO FIND CLIENTS* : ⁠https://www.youtube.com/watch?v=8cRBtJ-MHAQ⁠  *BECOME A SMM IN 30 DAYS* : ⁠https://stan.store/estelledia/p/become-a-smm-in-30-days⁠  *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠   ------------------------------------ *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency.

  5. 2 Sept

    I Finally Got Monetized on Facebook + My 2 Month Earnings 💰

    I finally got monetized on Facebook and I'm sharing exactly how much I earned in my first 2 months. If you're wondering how Facebook monetization works, the requirements, and whether it's worth it for creators, this video is for you. ------------------------------------ *Chapters*  00:00 Intro 00:46 The Requirements  02:36 Why I don’t meet the requirements  03:22 How Did I get Monetised? 04:13 How Much Did I Make? 06:24 My RPM ------------------------------------ *Social Channels* Instagram:   / https://www.instagram.com/estelledia__/   TikTok:   / https://www.tiktok.com/@estelledia_ Podcast: https://pod.link/1883307075  Business Inquiries: hello@estelledia.com ------------------------------------ *RESOURCES*  *HOW I BECAME A SMM* ⁠https://youtu.be/y5NmLnW53HM⁠  *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠   *BECOME A SMM IN 30 DAYS* : ⁠https://tinyurl.com/30daysmm⁠  ------------------------------------ *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency.

  6. 31 Aug

    YouTube Monetization Update: The NEW Requirements Explained

    YouTube monetization is changing. In this video, I break down the new YouTube Partner Program requirements, including the jump to 8,000 qualified watch hours or 20M qualified Shorts views, what “qualified” actually means, who the changes affect and what I would do if I were starting a YouTube channel from zero. #YouTubeMonetization #YouTubeTips #YouTubeGrowth ------------------------------------  *Chapters*  00:00 Intro 00:40 Youtube’s Current Monetisation Requirements  00:55 What’s Changing? 01:54 What Qualified Actually Means? 02:42 If You’re Already Monetised.. 03:22 What The New Requirements Look Like 04:57 Early Tier YPP 05:25 Don’t Create Solely For Monetisation  06:15 If I Start From Zero, What Would I do? ------------------------------------  *Social Channels* Instagram:   / https://www.instagram.com/estelledia__/   TikTok:   / https://www.tiktok.com/@estelledia_ Podcast: https://pod.link/1883307075  Business Inquiries: hello@estelledia.com ------------------------------------ *RESOURCES*  *HOW I BECAME A SMM* ⁠https://youtu.be/y5NmLnW53HM⁠  *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠   *BECOME A SMM IN 30 DAYS* : ⁠https://tinyurl.com/30daysmm⁠  ------------------------------------  *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency.

  7. 27 Aug

    How To Grow On TikTok in 2026

    Want to know how to grow on TikTok in 2026? In this video, I break down how the TikTok algorithm works, who TikTok is best for, niche consistency, searchable content, engagement velocity and the TikTok growth strategies that are actually working in 2026. I also cover what’s NOT working anymore and what you should focus on if you want more TikTok views and followers. #TikTokGrowth #TikTokTips #socialmediatips ------------------------------------  *Chapters*  00:00 Intro 00:26 What Platform Is TikTok   03:42 Who Should Be On TikTok  07:02 Who Is TikTok Harder For  07:55 How The Algorithm Works  09:20 Niche Consistency  11:14 If Your Content Is Easily Searchable  11:33 Engagement Velocity  12:00 What Is Not Working On TikTok  14:12 Strategies That Work  ------------------------------------ *Social Channels* Instagram:   / https://www.instagram.com/estelledia__/   TikTok:   / https://www.tiktok.com/@estelledia_ Podcast: https://pod.link/1883307075  Business Inquiries: hello@estelledia.com ------------------------------------ *RESOURCES*  *HOW I BECAME A SMM* ⁠https://youtu.be/y5NmLnW53HM⁠  *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠   *BECOME A SMM IN 30 DAYS* : ⁠https://tinyurl.com/30daysmm⁠  ------------------------------------  *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency.

  8. 17 Jun

    10 Ways to Make Extra Money as a Social Media Manager

    If you want to make money as a social media manager beyond client retainers, this video breaks down 10 real income streams SMMs are using right now. Whether you are freelancing, working in-house, or just starting out, these ideas work alongside your existing social media management setup.  ------------------------------------ *Chapters* 00:00 Intro 00:40 Coaching And Mentoring Programs  02:06 Affiliate Marketing  03:09 Digital Products 04:48 Online Courses  07:18 UGC 09:01 Public Speaking  10:11 Memberships & Subscriptions 11:50 Building Your Personal Brand  13:34 Upsells 15:12 Hosting Your Own Events ------------------------------------ *Social Channels* Instagram:   / https://www.instagram.com/estelledia__/   TikTok:   / https://www.tiktok.com/@estelledia_ Podcast: https://pod.link/1883307075  Business Inquiries: hello@estelledia.com ------------------------------------ *RESOURCES*  *HOW I BECAME A SMM* ⁠https://youtu.be/y5NmLnW53HM⁠  *FREE SMM GUIDE* : ⁠https://stan.store/estelledia/p/free-smm-guide⁠   *BECOME A SMM IN 30 DAYS* : ⁠https://tinyurl.com/30daysmm⁠  ------------------------------------ *DISCLAIMER* This video is for educational purposes only. Results are not guaranteed and will vary depending on your execution, niche, and consistency.

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About

The Estelledia Podcast is where we break down social media, content creation, and online business in a way that is simple and practical. This podcast is designed for creators, aspiring social media managers, and anyone interested in building a career online. We talk about how social media actually works, how to grow as a creator, how to find clients, and what it really takes to build a business in the digital space. Each episode explores topics like content strategy, the creator economy, social media trends, and the realities of running an online business.

Information

  • Creator
    Rosalie Tran
  • Years Active
    2026
  • Episodes
    32
  • Rating
    Clean
  • Copyright
    © Rosalie Tran
  • Show Website
    Estelledia